2010 hot holiday products

© 2009 Experian Information Solutions, Inc. All rights reserved. Experian and the marks used herein are service marks or registered trademarks of Experian Information Solutions, Inc.

Other product and company names mentioned herein may be the trademarks of their respective owners. No part of this copyrighted work may be reproduced, modified,

or distributed in any form or manner without the prior written permission of Experian Information Solutions, Inc.

Hot Products for the 2010 Holidays

2© 2009 Experian Information Solutions, Inc. All rights reserved.

Positive start for the 2010 Holiday season with increased visits to retailers on key shopping days

Thanksgiving +9%

Black Friday +13%

Cyber Monday +16%

3© 2009 Experian Information Solutions, Inc. All rights reserved.

Apparel & Accessories and Flowers & Gifts were the leading product categories for growth last week

+11%

+28%

+19%

+11%+9%

4© 2009 Experian Information Solutions, Inc. All rights reserved.

Search & cross-shopping across other retailers accounted for 44% of referrals last week

5© 2009 Experian Information Solutions, Inc. All rights reserved.

Holiday shoppers comparing prices on tablet computers, video game consoles and toys

6© 2009 Experian Information Solutions, Inc. All rights reserved.

Monster High dolls, Beyblade, Mobigo and Lalaloopsy dolls are new to the fast movers in Toys

7© 2009 Experian Information Solutions, Inc. All rights reserved.

Uggs, Crocs and Pandora Jewelry are popular gifts among Apparel & Accessories retailers

8© 2009 Experian Information Solutions, Inc. All rights reserved.

Cold weather driving increased interest in Uggs, coats and boots

9© 2009 Experian Information Solutions, Inc. All rights reserved.

Cowboy clothing trend?

Filtered for western, cowboy, cowgirl

10© 2009 Experian Information Solutions, Inc. All rights reserved.

Sweater dresses, jeggings and jumpsuits popular this season for boutiques

Robyn Rhodes

Miss Me

Seven

Alife

Evitsu

291

Frankie B

Rebecca Taylor

Pour La Victoire

Android Homme

Palladium

11© 2009 Experian Information Solutions, Inc. All rights reserved.

Shoppers are looking to renovate & redecorate their homes for the holiday season

12© 2009 Experian Information Solutions, Inc. All rights reserved.

Getting ready for cozy holidays with Christmas décor & electric fireplaces

13© 2009 Experian Information Solutions, Inc. All rights reserved.

Tablets, ereaders, smartphones & game consoles are all hot gifts this season

14© 2009 Experian Information Solutions, Inc. All rights reserved.

Apple iPad landing page is the main recipient of organic clicks from ‘ipad’ searches

15© 2009 Experian Information Solutions, Inc. All rights reserved.

Heavy competition to attract search clicks on the popular Xbox Kinect

16© 2009 Experian Information Solutions, Inc. All rights reserved.

Lower prices & more content availability driving heavy interest for ereaders this year

Black Friday

17© 2009 Experian Information Solutions, Inc. All rights reserved.

Shoppers still comparison shopping & seeking content around which ereader to buy

18© 2009 Experian Information Solutions, Inc. All rights reserved.

Men & teenagers are still tough to gifts buy for

19© 2009 Experian Information Solutions, Inc. All rights reserved.

Increased specificity drives more relevant results for buyers seeking creative gifts

20© 2009 Experian Information Solutions, Inc. All rights reserved.

Thanks!

Visit our blogs:

ilovedata.com

experian.com/blogs/marketing-forward/

Follow us on Twitter & Facebook:

@Hitwise_US

@ExperianMkt

facebook.com/ExperianHitwise

facebook.com/ExperianMarketingServices

For a copy of today’s presentation, please email webinars@hitwise.com

© 2009 Experian Information Solutions, Inc. All rights reserved.