1.4 communications for community building, social marketing tools
Post on 07-May-2015
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Communications for Community and
Social Marketing
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1. Using online to build offline2. Social Marketing : Local examples3. What to think about when planning a social marketing campaign…
Amy
www.techsoup-romania.org/lpw
1. …
Social Marketing
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1. What is it?
2. Are you doing it?
Examples
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1. What are you doing?
2. Photovoice
3. Local examples1. Memory Studio2. The Book3. Community voting: gala and grants
1. What we have learned…
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Tips for planning a social marketing campaign…
Make it easy to:• collect the info• share the info• capture their info• make it fun…
Tool time
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…
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