Communications for Community and

Social Marketing

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1. Using online to build offline2. Social Marketing : Local examples3. What to think about when planning a social marketing campaign…

Amy

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1. …

Social Marketing

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1. What is it?

2. Are you doing it?

Examples

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1. What are you doing?

2. Photovoice

3. Local examples1. Memory Studio2. The Book3. Community voting: gala and grants

1. What we have learned…

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Tips for planning a social marketing campaign…

Make it easy to:• collect the info• share the info• capture their info• make it fun…

Tool time

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