1.3 | covering the year. step 1 - learn view this presentation and take notes on the verbal and...

1.3 | Covering the Year

STEP 1 - LEARN• View this presentation and take notes on

the verbal and visual elements of a yearbook.

• Use Handout 1.3 – Yearbook language to identify basic parts of a yearbook spread during the presentation.

• Coverage should be:

• CompleteComplete- means that everyone in the school can expect to see their sports and activities covered.

• BalancedBalanced-results when we include everyone in the school at least three times – whether through photography or quotes.

• RelevantRelevant- when students feel that it is an accurate representation of their year, their lives.

• DynamicDynamic- when we make it fun and different for this year.

CONTENT GOALS

• Stand, raise your right hand, and read the following pledge together.

COMPLETE AND BALANCED COVERAGE

COVERAGE PLEDGEI, name, solemnly swearThat this yearbook is not about me.It is not a scrapbook of the yearbook class.It is not about the “popular” kids, the football team, the homecoming court.It is not even about my friends, (even though I love them more than other people’s friends.)It is about everyone in my school.It is about making everyone feel good.This is my chance to pay it forward and make someone’s day. I, name, solemnly swearThat I will try my bestTo cover everyone in the school at least three times.In the name of our yearbook, Hooray!

• Coverage should be:

• VisualVisual-70% of a publication’s communication is through visual means, like theme, spread design and photos.

• VerbalVerbal-30% of a publications communication is through verbals like stories, captions and clever headlines.

MAKING IT BALANCED & RELEVANT

Front and Back CoverCastleview High School [CO]

EndsheetCastleview High School [CO]

Title PageCastleview High School [CO]

OpeningCastleview High School [CO]

WHAT IS AN OPENING?• The openingopening is one or more double-page spreads that explain the theme to the

staff.

• The paragraphparagraph on the left explains the theme concept.

• Color: Color: Black and white and a small amount of color.

• Graphics: Graphics: They expanded their idea of lines from the cover. A good theme does this – it allows for flexibility with the idea while maintaining a cohesive look.

• Fonts: Fonts: The same font in both a very thick and strong version and a thin version.

• Verbals: Verbals: The headline relates to the catch phrase on the cover. Also notice that the lead-ins above the quotes on the right. Rumor Has It, Change the Subject, Speak Out, Have a Say, Status Quo - each play off of the catchphrase “every one’s talking.”

Dividers with Conceptual Spin-offsCastleview High School [CO]

• Divider pages Divider pages go between each section of the book to separate chapters, so to speak.

• VisuallyVisually, we have black and white, but this time it is large black and white photos. ColorColor is used sparingly behind their text blocks.

• Section titles Section titles are the very same phrases we saw on their first opening spread.

Double Page SpreadCastleview High School [CO]

Parting Page-last page of bookCastleview High School [CO]

VISUAL VARIETY• A book theme should be consistent, with small variations

from page to page.

• Photos should be the main point of variety on your spreads.

A VARIETY OF PHOTOS IS KEY

Coronado Middle School [CA]

Cut Out Backgrounds

(COBs)

Large Group Photos

Photo Collection

Small Group Photos

Mortise

VISUAL VARIETY• Single shot: Single shot: one image used to tell the story

• Series: three or more photos showing the sequence of events

• Collection: Collection: group of related photos each telling a different aspect of the story

• Cut-out-background Cut-out-background (COB): removing the background of a photo, leaving just the subject

• Mortise: Mortise: smaller, related photo that overlaps or is inset into a larger photo

• Headlines• Captions• Quotes• Quick Reads

• Verbal elements report specifics – facts, figures, opinions and descriptive details

• Tell anecdotes about people and their experiences that readers like

VERBAL VARIETY

HEADLINES

Westlake High School [TX]

Alliteration

Play on Words

QUICK READS/INFOGRAPHICS

Palos Verdes High School [CA]

Quick Read

Infographic

• A comprehensive yearbook documents life both in and out of school in several key areas:

• Student Life- Student Life- A yearbook’s focus should be the school, but it is not only acceptable, but encouraged, to also include information and images from activities that happen outside of regular school hours.

• AcademicsAcademics- classes• OrganizationsOrganizations-clubs, performing arts, groups• SportsSports-all school sports, intramurals, feature club sports• PeoplePeople-Portrait, Group shots• AdsAds-business and senior ads• IndexIndex-student list with page numbers of how many times

they are listed in the yearbook

CAPTURE LIFE

STUDENT LIFE

Rocklin High School [CA]

ACADEMICS

Rocklin High School [CA]

ORGANIZATIONS

Rocklin High School [CA]

SPORTS

Rocklin High School [CA]

PEOPLE/REFERENCE

Rocklin High School [CA]

ADS

Rocklin High School [CA]

INDEX

Rocklin High School [CA]

• The Page LadderThe Page Ladder• General subject of the spread (Sports or September)• Specific topic of the spread (Volleyball)• Deadline on which the spread is due.• Person or People in charge of design

PLANNING FOR ALL THAT COVERAGE

THE PAGE LADDER

Odd pages are always on the right.Even pages are

always on the left.

Books are printed in groups of 16 pages called signatures.

Page subject, topic, creator and deadline are entered here.

STEP 2 – PRACTICE & DO

• Complete the Activity 1.3 - Interest Inventory to determine your interests and talents.

• Hand in the interest survey before the end of class.