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Stakeholder Expectations 2015
Allianz SE – Corporate AffairsDecember 2014
© Copyright Allianz SE, Corporate Affairs – December 2014
2
Allianz Stakeholder Expectations – Source: GfK
1 1 Study design
2 Summary of results
3 Detailed results
§ What issues?§ How to handle these issues?§ What criteria?§ How to communicate?§ Which statements and rules?
4 Stakeholder profiles
5 Statistics
© Copyright Allianz SE, Corporate Affairs – December 2014
3
Allianz Stakeholder Expectations – Source: GfK
Study design
Sample Total: n=218, thereof 114 German participants and 100 participants from abroad
Survey method Written questionnaire, self-completion questionnaire (print and online survey)
Field time September 18, 2014 to November 4, 2014
Target groups§ Representatives from the areas of politics, the media, NGOs, the corporate sector,
ESG academia, Allianz' top management§ Participants are selected and approached by Allianz
Institute GfK Consumer Experiences
4
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
Do not agree at all
Strongly agree
Low Box (6-7)
Top Box (1-2)
Middle Box (3-5)
„important“ „unimportant“ „indifferent“
Please indicate your opinion on a scale of 1 to 7, where 1 is "I strongly agree"and 7 is "I do not agree at all"
1 2 3 6 74 5
Scale
5
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
Response ratio from business areas/organizations
Response ratio
2015 2013 2010Absolute response
Percentageof
subgroup
Absolute response
Percentageof
subgroup
Absolute response
Percentageof
subgroup
Allianz (managers, Germany/international) 91 42% 60 32% 46 35%
Politics (Germany, EU) 13 6% 6 3% 12 9%
ESG/sustainability 5 2% 8 4% * *
(Business) media (Germany/international) 27 12% 40 21% 29 22%
Academia (Economics) (Germany) 16 7% 15 8% 7 5%
NGOs (Germany/international) 20 9% 26 14% 19 15%
Business (Germany/international) 44 20% 29 16% 16 12%
Other stakeholders (business area not specified)
2 1% 3 2% 2 2%
218 100% 187 100% 131 100%
* not surveyed in 2010
6
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
§ What issues should Allianz be concerned about from the stakeholders' point of view?
§ How should Allianz handle these issues?
§ On what criteria should Allianz' commitment be based?
§ How should these issues and Allianz' commitment be communicated?
§ Which statements and rules should Allianz observe?
Project objectives and contents
© Copyright Allianz SE, Corporate Affairs – December 2014
7
Allianz Stakeholder Expectations – Source: GfK
2 1 Study design
2 Summary of results
3 Detailed results
§ What issues?§ How to handle these issues?§ What criteria?§ How to communicate?§ Which statements and rules?
4 Stakeholder profiles
5 Statistics
8
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
What issues should Allianz be concerned about?Demographic change, digitalization, data protection and security as well as stability on the capital markets§ As in 2013, demographic change (78%) was again mentioned as the most important topic Allianz
should be concerned about, followed closely by stability and sustainability of capital markets and the newly included issue of digitalization, data protection and data security (72% each).
Training opportunities and jobs as well as economic developments in Germany, Europe, the developing countries and emerging markets are becoming increasingly relevant§ The topics of training opportunities and jobs (+25 percentage points) and economic development
in Germany, Europe, as well as the developing countries and emerging markets are becoming increasingly significant, pushing the issue of health out of the top 5.
How should Allianz handle these issues?
§ Allianz is still expected, as a priority, to offer product solutions which help insureds build assets or minimize risks. In addition Allianz should support its customers through knowledge and service offerings. Allianz employees expect this to a greater extent than external respondents do.
§ External respondents in particular expect Allianz to exert influence over critical sectors (e.g. as an insurer in the form of risk consultancy and risk premiums as a critical investor, in dialog with the companies). More frequently than Allianz employees they agree that critical sectors (e.g. dams, mining, coal, oil/gas, nuclear energy) ought not to be insured nor invested in and that Allianz should take a stand publicly and politically.
Summary of results IStakeholder expectations of Allianz
9
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
Criteria for commitment
§ From the perspective of Allianz' stakeholders customer satisfaction ought to be the most important criterion for commitment. This is closely followed by employee satisfaction, acceptance in society, as well as profitability. The share price and financial ratings are gaining somewhat in relevance.
How to communicate?
The stakeholders see the media and the Allianz website as the most important communication channels for Allianz.
§ For Allianz employees social media are becoming an increasingly important communication channel. This point of view is not shared by external respondents.
Which statements and rules should be observed?
Allianz' commitment should focus on the benefit to the customer. At the same time Allianz' competitiveness and appropriate market capitalization should be kept an eye on. Both Allianz employees and external respondents agree on this.
Adhering to values and governance rules
§ When it comes to integrity, stakeholders attach most importance to observing the Allianz Code of Conduct and Allianz's values and management guidelines.
§ The importance of the German Corporate Governance Code only plays a subordinate role alongside the German Sustainability Code.
Summary of results IIStakeholder expectations of Allianz
© Copyright Allianz SE, Corporate Affairs – December 2014
10
Allianz Stakeholder Expectations – Source: GfK
3 1 Study design
2 Summary of results
3 Detailed results
§ What issues?§ How to handle these issues?§ What criteria?§ How to communicate?§ Which statements and rules?
4 Stakeholder profiles
5 Statistics
11
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
Question 1: What issues should Allianz, as an insurer and investor, be concerned about? Base: without d.k.
Demographic change
Digitalization, data protection and data security
Stability of capital markets/sustainability of capital markets
Economic developments in Germany and Europe
Training opportunities and jobs
Top Box (1+2)
Relevant issues - top 10
Promoting infrastructure through investment
Money laundering/corruption
Health
Economic development in developing countries and emerging markets
Diff. to 2013 wavein percentage points
-6
-11
-3
-9
8
25
8
1
Total n=218 Allianz employees n=91
External respondents n=125
78%
72%
72%
60%
60%
53%
52%
52%
50%
46%
82%
89%
82%
57%
69%
57%
76%
57%
49%
66%
74%
61%
65%
62%
54%
50%
36%
49%
51%
32%
Climate protection
NEW
What issues should Allianz be concerned about?
NEW
12
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
84%
NEW
83%
63%
52%
28%
61%
44%
NEW
45%
Question 1: What issues should Allianz, as an insurer and investor, be concerned about? Base: without d.k.
Top Box (1+2)
Relevant issues I - total
46%
50%
52%
52%
53%
60%
60%
72%
72%
78%
47%
46%
45%
44%
43%
37%
35%
27%
26%
22%
7%
4%
3%
4%
4%
3%
5%
1%
1%
0%
Top Box (1+2) Middle Box (3-5) Low Box (6+7)
2013 wave(Top 2 Box)
What issues should Allianz be concerned about?
Demographic change
Digitalization, data protection and data security
Stability/sustainabilityof capital markets
Economic developments in Germany and Europe
Training opportunities and jobs
Promoting infrastructurethrough investment
Money laundering/corruption
Health
Economic development in developing countries and emerging markets
Climate protection
13
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
56%
53%
34%
38%
53%
42%
46%
54%
19%
Question 1: What issues should Allianz, as an insurer and investor, be concerned about? Base: without d.k.
Top Box (1+2)
Relevant issues II - total
24%
37%
38%
38%
39%
42%
42%
44%
45%
62%
54%
57%
50%
56%
50%
55%
52%
48%
14%
9%
4%
12%
5%
8%
3%
4%
7%
Top Box (1+2) Middle Box (3-5) Low Box (6+7)
2013 wave(Top 2 Box)
What issues should Allianz be concerned about?
Disaster aid and prevention
Energy revolution and energy security
Equal opportunities (Diversity)
General financial literacy
Mobility and transport safety
Ecology, protection of species, animal conservation
Food and resource security
New technologiese.g. genetic engineering/nanotechnology)
Human rights
14
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
Further comments - spontaneous answers
Question 1: What issues should Allianz, as an insurer and investor, be concerned about?
Sustainability of financial markets
Investment in emerging markets/microinsurance
Retirement provision
Sharing Economy
Corporate Social Responsibility (CSR)
What issues should Allianz be concerned about?
15
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
Question 1: What issues should Allianz, as an insurer and investor, be concerned about? Base: without d.k.
Top Box (1+2)
Relevant issues I – over time
Demographicchange
Stability/sustainability
of capital markets
Training opportunitiesand jobs
Money laundering/corruption
Health Economicdevelopment in
developing countriesand emerging markets
Climate protection
What issues should Allianz be concerned about?
7470
44 45
79
68
57
26
63
51
38
8380
52
27
50 49
26
84 83
63
28
61
44 45
78
72
60
53 52 52
46
2005 2007 2010 2013 2015
16
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
Question 1: What issues should Allianz, as an insurer and investor, be concerned about? Base: without d.k.
Top Box (1+2)
Relevant Issues II - Over Time
43
30
53
35
20
56
44
53
25
3836
26
61
30
61
30
53
3438
53
42
54
19
4442 42
39 38 37
24
2005 2007 2010 2013 2015
What issues should Allianz commit itself to?
Energy Revolutionand energy security
Equal opportunities(Diversity)
General financialliteracy
Ecology, protectionof species, animal
conservation
Mobility andTransport safety
New technologies(e.g. genetic engineering/
nanotechnology)
Human rights
© Copyright Allianz SE, Corporate Affairs – December 2014
17
Allianz Stakeholder Expectations – Source: GfK
3 1 Study design
2 Summary of results
3 Detailed results
§ What issues?§ How to handle these issues?§ What criteria?§ How to communicate?§ Statements and rules
4 Stakeholder profiles
5 Statistics
18
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
Question 2: How should Allianz handle the issues you see as a priority? Base: without d.k.
Diff. to 2013 wavein percentage points
Top Box (1+2)
Handling issues I
-3
-1
5
2
Total n=218
85%
74%
69%
50%
47%
Allianz employees n=91
External respondents n=125
92%
78%
60%
38%
38%
80%
71%
75%
59%
54%
How should Allianz handle these issues?
NEW
By offering solutions in areas where a reasonable return cannot yet be
achieved (e.g. microinsurance policies)
By exchanging knowledge and developing new solutions with NGOs
and other partners
By exerting influence over critical sectors asa risk expert (e.g. as an insurer, in the form ofrisk consultancy and risk premiums and, as a critical investor, in dialog with the companies)
By providing knowledge and services (e.g. helping its customers avoid claims
by providing information/risk management)
By offering product solutions (e.g. for asset accumulation or risk minimization)
19
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
Question 2: How should Allianz handle the issues you see as a priority? Base: without d.k.
Top Box (1+2)
Handling issues II
-6
-6
7
5
Allianz employees n=91
External respondents n=125
44%
43%
42%
38%
34%
54%
31%
49%
54%
18%
38%
52%
38%
25%
46%
Diff. to 2013 wavein percentage points
NEW
By also implementing these issues in customer communication and
advertising
By taking a stand on these issues publicly and politically
By concentrating its corporate social responsibility (Corporate
Citizenship) on these issues
By offering solutions and products above and beyond financial services
(e.g. services for senior citizens)
By ruling out critical sectors (e.g. dams, mining, coal, oil/gas, nuclear energy)
entirely (neither insuring nor investing in them)
Total n=218
How should Allianz handle these issues?
20
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
80%
77%
NEW
48%
48%
Handling issues I - total
47%
50%
69%
74%
85%
48%
45%
30%
25%
14%
5%
5%
1%
1%
1%
Top Box (1+2) Middle Box (3-5) Low Box (6+7)
2013 wave(Top 2 Box)
Question 2: How should Allianz handle the issues you see as a priority? Base: without d.k.
Top Box (1+2)
How should Allianz handle these issues?
By offering solutions in areas where a reasonable return cannot yet be
achieved (e.g. microinsurance policies)
By exchanging knowledge and developing new solutions with NGOs
and other partners
By exerting influence over critical sectorsas a risk expert (e.g. as an insurer, in the
form of risk consultancy and risk premiumsand, as a critical investor, in dialog with
the companies)
By providing knowledge and services (e.g. helping its customers avoid claims
by providing information/risk management)
By offering product solutions (e.g. for asset accumulation or risk minimization)
21
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
37%
49%
48%
33%
NEW
Handling issues II - total
34%
38%
42%
43%
44%
48%
50%
53%
54%
51%
18%
12%
4%
3%
5%
Top Box (1+2) Middle Box (3-5) Low Box (6+7)
2013 wave(Top 2 Box)
Question 2: How should Allianz handle the issues you see as a priority? Base: without d.k.
Top Box (1+2)
How should Allianz handle these issues?
By also implementing these issues in customer communication and
advertising
By taking a stand on these issues publicly and politically
By concentrating its corporate social responsibility (Corporate
Citizenship) on these issues
By offering solutions and products above and beyond financial services
(e.g. services for senior citizens)
By ruling out critical sectors (e.g. dams, mining, coal, oil/gas, nuclear energy)
entirely (neither insuring nor investing in them)
22
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
Further comments - spontaneous answers
Question 2: How should Allianz handle the issues you see as a priority?
Driving investment
Promoting cooperation with other institutions/sectors
Engaging in research & development as regards new products
How should Allianz handle these issues?
23
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
84
53
8380
4337
45
36
8680
57
42
55
46
8077
48 48 48
33
85
74
5047
4238
2005 2007 2010 2013 2015Question 2: How should Allianz handle the issues you see as a priority? Base: without d.k.
Top Box (1+2)
Handling issues – over time
How should Allianz handle these issues?
By offering product solutions(e.g. for asset accumulation or
risk minimization)
By providing knowledgeand services
(e.g. helping customers avoid claims)
By exchanging knowledge and developing new solutions with NGOs
and other partners
By offering solutionsin areas where
a reasonable returncannot yet be achieved
By offering solutions andproducts above and
beyond financial services
By concentrating its corporatesocial responsibility (Corporate
Citizenship) on these issues
© Copyright Allianz SE, Corporate Affairs – December 2014
24
Allianz Stakeholder Expectations – Source: GfK
3 1 Study design
2 Summary of results
3 Detailed results
§ What issues?§ How to handle these issues?§ What criteria?§ How to communicate?§ Which statements and rules?
4 Stakeholder profiles
5 Statistics
25
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
Question 3:What should be the criteria for Allianz‘ commitment? Base: without d.k.
Top Box (1+2)
Preferred criteria for Allianz' commitment - total
Total n=218
Customer satisfaction
Employee satisfaction
Acceptance in society
Profitability (earnings, returns)
Sustainability ratings (e.g. Dow Jones Sustainability Index)
Share price/market capitalization
Financial ratings (e.g. Standard & Poor's)
Expectations of interest groups (e.g. NGOs)
88%
76%
73%
71%
49%
48%
46%
19%
Allianz employees n=91
External respondents n=125
Diff. to 2013 wavein percentage points
-7
-2
-1
-3
-1
7
6
96%
88%
80%
80%
54%
66%
59%
15%
84%
68%
69%
64%
45%
35%
37%
23%
What should be the criteria for Allianz' commitment?
New
26
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
95%
78%
74%
74%
50%
41%
40%
new
Top Box (1+2)
Preferred criteria for Allianz' commitment - total
19%
46%
48%
49%
71%
73%
76%
88%
64%
45%
47%
47%
28%
26%
24%
12%
16%
9%
4%
4%
1%
Top Box (1+2) Middle Box (3-5) Low Box (6+7)
Customer satisfaction
Employee satisfaction
Acceptance in society
Profitability (earnings, returns)
Sustainability ratings (e.g. Dow Jones Sustainability Index)
Share price/market capitalization
Financial ratings (e.g. Standard & Poor's)
Expectations of interest groups (e.g. NGOs)
Question 3: What should be the criteria for Allianz‘ commitment? Base: without d.k.
What should be the criteria for Allianz' commitment?
2013 wave(Top 2 Box)
27
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
Further comments - spontaneous answers
Question 3: What should be the criteria for Allianz‘ commitment?
Academic insights
Contribution to society
Sustainability and long-term economic conditions
Satisfaction of other stakeholders
What should be the criteria for Allianz' commitment?
28
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
Question 3: What should be the criteria for Allianz‘ commitment? Base: without d.k.
Top Box (1+2)
Preferred criteria for Allianz' commitment - over time
What should be the criteria for Allianz' commitment?
91
69 69
45 44 42
94
74
6568
47
2831
95
7874 74
50
41 40
88
7673 71
49 48 46
2005 2007 2010 2013 2015
Customersatisfaction
Employeesatisfaction
Profitability(earnings/returns)
Financialratings
(e.g. Standard & Poor's)
Sustainability ratings(e.g. Dow Jones
Sustainability Index)
Share price/market
capitalization
Acceptance insociety
© Copyright Allianz SE, Corporate Affairs – December 2014
29
Allianz Stakeholder Expectations – Source: GfK
3 1 Study design
2 Summary of results
3 Detailed results
§ What issues?§ How to handle these issues?§ What criteria?§ How to communicate?§ Which statements and rules?
4 Stakeholder profiles
5 Statistics
30
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
Question 4: How should these issues and Allianz' commitment be communicated? Base: without d.k.
Top Box (1+2)
Desired means of communicating Allianz' issues and commitments
Total n=218
Through the media and PR work
On its own website at www.allianz.com
Through dialog events with stakeholders
Through the company’s own Sustainability Report
In the company's Annual Report
In talks with customers
At analysts’ meetings
At the Annual General Meeting
Via social media (e.g. Facebook, Twitter)
On the knowledge platform www.knowledge.allianz.com
Through advertising
77%
74%
61%
58%
57%
57%
53%
51%
50%
43%
33%
Diff. to 2013 wavein percentage points
-2
-2
4
4
0
6
0
3
6
Allianz employees n=91
External respondents n=125
77%
80%
63%
60%
54%
58%
56%
55%
69%
46%
45%
76%
70%
60%
56%
59%
57%
52%
50%
37%
42%
25%
How should Allianz communicate?
New
New
31
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
73%
70%
61%
52%
59%
new
53%
48%
new
37%
31%
Top Box (1+2)
Desired means of communicating Allianz' issues and commitments - total
33%
43%
50%
51%
53%
57%
57%
58%
61%
74%
77%
53%
48%
43%
45%
44%
40%
40%
41%
38%
26%
23%
14%
9%
7%
3%
2%
3%
4%
2%
1%
Top Box (1+2) Middle Box (3-5) Low Box (6+7)
2013 wave(Top 2 Box)
Through the media and PR work
On its own website at www.allianz.com
Through dialog events with stakeholders
Through the company’s own Sustainability Report
In the company's Annual Report
In talks with customers
At analysts’ meetings
At the Annual General Meeting
Via social media (e.g. Facebook, Twitter)
On the knowledge platform www.knowledge.allianz.com
Through advertising
Question 4: How should these issues and Allianz' commitment be communicated? Base: without d.k.
How should Allianz communicate?
32
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
Further comments - spontaneous answers
Question 4: How should these issues and Allianz' commitment be communicated?
Employee meetings
In dialog with decision-makers
In the Allianz Vision Statement
Conferences
How should Allianz communicate?
33
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
Question 4: How should these issues and Allianz' commitment be communicated? Base: without d.k.
Top Box (1+2)
Desired means of communicating Allianz' issues and commitments I - over time
How should Allianz communicate?
84
56 5550
46
36 36
80
67
57
4346
35
45
36
7370
61 59
5348
37
31
7774
6157
53 51
43
33
2005 2007 2010 2013 2015
Through the mediaand PR work
On its ownwebsite
(www.allianz.com)
In the company'sAnnual Report
Through dialogevents
with stakeholders
Atanalysts' meetings
At theAnnual General
Meeting
On the knowledge platform
(www.knowledge.allianz.com)
Throughadvertising
© Copyright Allianz SE, Corporate Affairs – December 2014
34
Allianz Stakeholder Expectations – Source: GfK
3 1 Study design
2 Summary of results
3 Detailed results
§ What issues?§ How to handle these issues?§ What criteria?§ How to communicate?§ Which statements and rules?
4 Stakeholder profiles
5 Statistics
35
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
Diff. to 2013 wavein percentage points
Top Box (1+2)
Adhering to values and governance rules I
-1
5
3
6
Total n=218
92%
87%
77%
76%
Allianz employees n=91
External respondents n=125
Question 5: On which statements and rules should Allianz base its commitment? Base: without d.k.
Benefit for customers is important.
The competitiveness of the company and reasonable market capitalization are
important.
Retaining or creating jobs, encouraging staff and promoting inclusion and diversity
are important.
Benefits for society are important.
98%
92%
85%
79%
88%
83%
70%
75%
Which statements and rules should Allianz observe?
36
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
Top Box (1+2)
Adhering to values and governance rules II
8
7
9
7
6
5
9
Total n=218
92%
92%
73%
73%
71%
67%
61%
Allianz employees n=91
External respondents n=125
Question 5: On which statements and rules should Allianz base its commitment? Base: without d.k.
The company’s own Code of Conduct
The company’s own values and management guidelines
The OECD guidelines for multinationals
The principles of Transparency International
The 10 principles of the UN Global Compact
The German Governance Code
The German Sustainability Code
Diff. to 2013 wavein percentage points
98%
98%
78%
75%
77%
66%
60%
89%
88%
69%
72%
66%
68%
63%
Which statements and rules should Allianz observe?
Integrity is important. The following should be observed and complied with:
37
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
Question 5: On which statements and rules should Allianz base its commitment? Base: without d.k.
Adhering to values and governance rules I - total
76%
77%
87%
92%
24%
22%
12%
8%
1%
1%
Top Box (1+2) stimme ich zu Middle Box (3-5) Low Box (6+7) stimme ich nicht zu
Benefit for customers is important.
The competitiveness of the company and reasonable market capitalization are
important.
Retaining or creating jobs, encouraging staff and promoting inclusion and diversity
are important.
Benefits for society are important.
93%
82%
74%
70%
2013 wave(Top 2 Box)
Which statements and rules should Allianz observe?
38
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
Question 5: On which statements and rules should Allianz base its commitment? Base: without d.k.
Adhering to values and governance rules II - total
61%
67%
71%
73%
73%
92%
92%
37%
31%
27%
25%
26%
8%
7%
2%
2%
2%
1%
1%
Top Box (1+2) (äußerst) wichtig Middle Box (3-5) Low Box (6+7) unwichtig
The company’s own Code of Conduct
The company’s own values and management guidelines
The OECD guidelines for multinationals
The principles of Transparency International
The 10 principles of the UN Global Compact
The German Governance Code
The German Sustainability Code
84%
85%
64%
66%
65%
62%
52%
2013 wave(Top 2 Box)
Which statements and rules should Allianz observe?
Integrity is important. The following should be observed and complied with:
39
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
Further comments - spontaneous answers
Question 5: On which statements and rules should Allianz base its commitment?
UN Principles for Responsible Investment/ Sustainable Insurance
Employee and customer expectations
Promoting - and demanding - a sense of individual responsibility WeQ principles
Which statements and rules should Allianz observe?
Mission statement of the Wittenberg Center
National law Finding a balance betweenshort and long-term interests
40
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
8983
59
90
76
66
93
82
7470
9287
77 76
2005 2007 2010 2013 2015
Retaining or creating jobs, encouraging staff and promoting
inclusion and diversity
Top Box (1+2)
Adhering to values and governance rules I - over time
Question 5:On which statements and rules should Allianz base its commitment? Base: without d.k.
Which statements and rules should Allianz observe?
Benefit for customersis important
Competitivenessof the companyand reasonable
market capitalization
Benefits for societyare important
41
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
Top Box (1+2)
Adhering to values and governance rules II - over time
Question 5: On which statements and rules should Allianz base its commitment? Base: without d.k.
Which statements and rules should Allianz observe?
Integrity is important. The following should be observed and complied with:
84 85
65 6461
68
82 83
6966 66
7784 85
64 66 6562
52
92 92
73 73 7167
61
2005 2007 2010 2013 2015
The company's ownCode of Conduct
The company's own values andmanagement
guidelines
The principles ofTransparencyInternational
The GermanSustainability
Code
The 10principles of the
UN GlobalCompact
The GermanGovernance
Code
The OECDGuidelines forMultinationals
© Copyright Allianz SE, Corporate Affairs – December 2014
42
Allianz Stakeholder Expectations – Source: GfK
4 1 Study design
2 Summary of results
3 Detailed results
§ What issues?§ How to handle these issues?§ What criteria?§ How to communicate?§ Which statements and rules?
4 Stakeholder profiles
5 Statistics
43
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
The percentages always relate to the TOP 2 box values of the corresponding statement. The three statements with the highest TOP 2 box values are shown for the respective issues; if there is more than one statement ranking third with the same value, these are also displayed. Base n=91
How to handle these issues?
What issues?
By offering product solutions (e.g. for asset accumulation orrisk minimization)
92%
By providing knowledge and services (e.g. helping customers avoid claims by providing information and risk management)
78%
By exerting influence over critical sectors (e.g.dams, mining, coal, oil/gas, nuclear energy -e.g. as an insurer in the form of risk consultancy andrisk premiums, as a critical investor in dialog with companies)
60%
Stakeholder profile "Allianz employees" I
Digitalization, data protection and data security 89%
Demographic change 82%
Stability of capital markets/sustainability of capital markets 82%
How to communicate?
What criteria?
On its own website at www.allianz.com 80%
Through the media and PR work 77%
Via social media (e.g. Facebook, Twitter) 69%
Customer satisfaction 96%
Employee satisfaction 88%
Profitability (earnings, returns) 80%
Acceptance in society 80%
44
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
The percentages always relate to the TOP 2 box values of the corresponding statement. The three statements with the highest TOP 2 box values are shown for the respective issues; if there is more than one statement ranking third with the same value, these are also displayed. Base n=91
Stakeholder profile "Allianz employees" II
Which statements and rules should be observed?
Benefit for customers is important. 98%
The competitiveness of the company and reasonable market capitalization areimportant. 92%
Retaining or creating jobs, encouraging staff and promoting inclusionand diversity are important. 85%
Integrity is important. The following should be observed and complied with:
The company’s own Code of Conduct 98%
The company’s own values and management guidelines 98%
The OECD guidelines for multinationals 78%
45
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
The percentages always relate to the TOP 2 box values of the corresponding statement. The three statements with the highest TOP 2 box values are shown for the respective issues; if there is more than one statement ranking third with the same value, these are also displayed. Base n=13 -- very small base. Only trend statements can be made!
Expectations of Allianz
What issues? - Allianz How to communicate?
What criteria?
Stakeholder profile "Politics" I
By offering product solutions (e.g. for asset accumulation orrisk minimization) 85%
By providing knowledge and services (e.g. helping customers avoid claims by providing information and risk management)
62%
By offering solutions in areas where a reasonable returncannot yet be achieved (e.g. microinsurance)
54%
Demographic change 77%
Stability/sustainability of capital markets 69%
Digitalization, data protection and data security 69%
Training opportunities and jobs 69%
Through the media and PR work 85%
On its own website at www.allianz.com 62%
In talks with customers 62%
Customer satisfaction 92%
Acceptance in society 62%
Employee satisfaction 54%
46
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
The percentages always relate to the TOP 2 box values of the corresponding statement. The three statements with the highest TOP 2 box values are shown for the respective issues; if there is more than one statement ranking third with the same value, these are also displayed. Base n=13 -- very small base. Only trend statements can be made!
Which statements and rules should be observed?
Stakeholder profile "Politics" II
Benefit for customers is important. 92%
The competitiveness of the company and reasonable market capitalization areimportant. 92%
Retaining or creating jobs, encouraging staff and promoting inclusionand diversity are important. 77%
Integrity is important. The following should be observed and complied with:
The company’s own values and management guidelines 100%
The company’s own Code of Conduct 75%
The OECD guidelines for multinationals 62%
The German Sustainability Code 62%
47
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
The percentages always relate to the TOP 2 box values of the corresponding statement. The three statements with the highest TOP 2 box values are shown for the respective issues; if there is more than one statement ranking third with the same value, these are also displayed. Base n=5 -- very small base. Only trend statements can be made!
Expectations of Allianz
What issues? - Allianz
Stakeholder profile "ESG/sustainability" I
How to communicate?
What criteria?
By helping customers avoid claims 100%By offering product solutions (e.g. for asset accumulation orrisk minimization) 80%
By offering solutions in areas where a reasonable returncannot yet be achieved 80%
By addressing issues in communications/advertising 80%
By taking a stand publicly and politically 80%
By exerting influence over critical sectors as a risk expert 80%
By ruling out critical sectors (not insuring them) 80%
Demographic change 100%
Human rights 100%
Ecology, protection of species, animal conservation 100%
In talks with customers 100%
Through dialog events with stakeholders 100%
At analysts’ meetings 100%
Acceptance in society 100%
Sustainability ratings (e.g. Dow Jones)Sustainability Index) 100%
Customer satisfaction 80%
Employee satisfaction 80%
Profitability (earnings, returns) 80%
48
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
The percentages always relate to the TOP 2 box values of the corresponding statement. The three statements with the highest TOP 2 box values are shown for the respective issues; if there is more than one statement ranking third with the same value, these are also displayed. Base n=5 -- very small base. Only trend statements can be made!
Stakeholder profile "ESG/sustainability" II
Which statements and rules should be observed?
Benefit for customers is important. 100%
Benefits for society are important. 100%
Retaining or creating jobs, encouraging staff and promoting inclusionand diversity are important. 80%
Integrity is important. The following should be observed and complied with:
The company's own management guidelines 100%
The company’s own Code of Conduct 100%
The German Sustainability Code 100%
The principles of Transparency International 100%
The German Governance Code 100%
49
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
The percentages always relate to the TOP 2 box values of the corresponding statement. The three statements with the highest TOP 2 box values are shown for the respective issues; if there is more than one statement ranking third with the same value, these are also displayed. Base n=27 -- very small base. Only trend statements can be made!
Expectations of Allianz
What issues? - Allianz
Stakeholder profile "Media" I
How to communicate?
What criteria?
By offering product solutions (e.g. for asset accumulation orrisk minimization) 70%
By exerting influence over critical sectors (e.g. dams, mining, coal, oil/gas, nuclear energy - e.g. as an insurer in the form of risk consultancy and risk premiums, as a critical investor in dialog with companies)
70%
By providing knowledge and services (e.g. helping customers avoid claims by providing information and risk management)
63%
Demographic change 81%
Stability of capital markets/sustainability of capital markets 63%
Digitalization, data protection and data security 63%
Through the media and PR work 81%
On its own website at www.allianz.com 59%
In talks with customers 44%
Customer satisfaction 85%
Profitability (earnings, returns) 70%
Employee satisfaction 67%
50
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
The percentages always relate to the TOP 2 box values of the corresponding statement. The three statements with the highest TOP 2 box values are shown for the respective issues; if there is more than one statement ranking third with the same value, these are also displayed. Base n=27 -- very small base. Only trend statements can be made!
Stakeholder profile "Media" II
Which statements and rules should be observed?
Benefit for customers is important. 93%
The competitiveness of the company and reasonable market capitalization areimportant. 85%
Benefits for society are important. 63%
Retaining or creating jobs, encouraging staff and promoting inclusionand diversity are important. 63%
Integrity is important. The following should be observed and complied with:
The company’s own Code of Conduct 85%
The company’s own values and management guidelines 74%
The German Governance Code 72%
51
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
The percentages always relate to the TOP 2 box values of the corresponding statement. The three statements with the highest TOP 2 box values are shown for the respective issues; if there is more than one statement ranking third with the same value, these are also displayed. Base n=16 -- very small base. Only trend statements can be made!
Expectations of Allianz
What issues? - Allianz
Stakeholder profile "Academia" I
How to communicate?
What criteria?
By offering product solutions (e.g. for asset accumulation orrisk minimization) 88%
By exerting influence over critical sectors (e.g. dams, mining, coal, oil/gas, nuclear energy - e.g. as an insurer in the form of risk consultancy and risk premiums, as a critical investor in dialog with companies)
88%
By providing knowledge and services (e.g. helping customers avoid claims by providing information and risk management)
81%
Demographic change 75%
Climate protection 75%
Stability of capital markets/sustainability of capital markets 69%
Digitalization, data protection and data security 69%
In the company's Annual Report 81%
At the Annual General Meeting 69%
Through the company’s own Sustainability Report 69%
Customer satisfaction 88%
Profitability (earnings, returns) 75%
Employee satisfaction 75%
Acceptance in society 75%
52
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
The percentages always relate to the TOP 2 box values of the corresponding statement. The three statements with the highest TOP 2 box values are shown for the respective issues; if there is more than one statement ranking third with the same value, these are also displayed. Base n=16 -- very small base. Only trend statements can be made!
Stakeholder profile "Academia" II
Which statements and rules should be observed?
Retaining or creating jobs, encouraging staff and promoting inclusionand diversity are important. 81%
Benefit for customers is important. 75%
The competitiveness of the company and reasonable market capitalization areimportant. 75%
Benefits for society are important. 75%
Integrity is important. The following should be observed and complied with:
The company’s own values and management guidelines 93%
The company’s own Code of Conduct 88%
The OECD guidelines for multinationals 79%
The 10 principles of the UN Global Compact 79%
53
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
The percentages always relate to the TOP 2 box values of the corresponding statement. The three statements with the highest TOP 2 box values are shown for the respective issues; if there is more than one statement ranking third with the same value, these are also displayed. Base n=20 -- very small base. Only trend statements can be made!
Expectations of Allianz
What issues? - Allianz
Stakeholder profile "NGO" I
How to communicate?
What criteria?
By exchanging knowledge and developing new solutions with NGOs and other partners 80%
By exerting influence over critical sectors (e.g. dams, mining, coal, oil/gas, nuclear energy - e.g. as an insurer in the form of risk consultancy and risk premiums, as a critical investor in dialog with companies)
74%
By offering solutions in areas where a reasonable returncannot yet be achieved 65%
By ruling out critical sectors (e.g. dams, mining, coal,oil/gas, nuclear energy) entirely (not insuring them) 65%
Climate protection 80%
Food and resource security (e.g. water) 65%
Stability/sustainability of capital markets 60%
Human rights 60%
In talks with customers 75%
Through the media and PR work 70%
On its own website at www.allianz.com 65%
Acceptance in society 89%
Customer satisfaction 70%
Employee satisfaction 70%
54
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
The percentages always relate to the TOP 2 box values of the corresponding statement. The three statements with the highest TOP 2 box values are shown for the respective issues; if there is more than one statement ranking third with the same value, these are also displayed. Base n=20 -- very small base. Only trend statements can be made!
Stakeholder profile "NGO" II
Which statements and rules should be observed?
Benefits for society are important. 90%
Benefit for customers is important. 80%
Retaining or creating jobs and encouraging staff are important. 68%
Retaining or creating jobs, encouraging staff and promoting inclusionand diversity are important. 68%
Integrity is important. The following should be observed and complied with:
The principles of Transparency International 95%
The 10 principles of the UN Global Compact 84%
The company’s own values and management guidelines 83%
The company’s own Code of Conduct 83%
55
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
The percentages always relate to the TOP 2 box values of the corresponding statement. The three statements with the highest TOP 2 box values are shown for the respective issues; if there is more than one statement ranking third with the same value, these are also displayed. Base n=44 -- very small base. Only trend statements can be made!
Expectations of Allianz
What issues? - Allianz
Stakeholder profile "Business" I
How to communicate?
What criteria?
By offering product solutions (e.g. for asset accumulation orrisk minimization)
89%
By exerting influence over critical sectors (e.g. dams, mining, coal, oil/gas, nuclear energy - e.g. as an insurer in the form of risk consultancy and risk premiums, as a critical investor in dialog with companies)
84%
By providing knowledge and services (e.g. helping customers avoid claims by providing information and risk management)
74%
Demographic change 76%
Climate protection 70%
Digitalization, data protection and data security 69%
On its own website at www.allianz.com 84%
Through the media and PR work 80%
Through dialog events with stakeholders 77%
Customer satisfaction 86%
Acceptance in society 74%
Employee satisfaction 69%
56
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
The percentages always relate to the TOP 2 box values of the corresponding statement. The three statements with the highest TOP 2 box values are shown for the respective issues; if there is more than one statement ranking third with the same value, these are also displayed. Base n=44 -- very small base. Only trend statements can be made!
Stakeholder profile "Business" II
Which statements and rules should be observed?
Benefit for customers is important. 91%
The competitiveness of the company and reasonable market capitalization areimportant. 91%
Benefits for society are important. 74%
Integrity is important. The following should be observed and complied with:
The company’s own Code of Conduct 95%
The company’s own values and management guidelines 93%
The OECD guidelines for multinationals 77%
© Copyright Allianz SE, Corporate Affairs – December 2014
57
Allianz Stakeholder Expectations – Source: GfK
5 1 Study design
2 Summary of results
3 Detailed results
§ What issues?§ How to handle these issues?§ What criteria?§ How to communicate?§ Which statements and rules?
4 Stakeholder profiles
5 Statistics
58
© Copyright Allianz SE, Corporate Affairs – December 2014 Allianz Stakeholder Expectations – Source: GfK
Question 6: Which field/organization/business do you work in? Base: without d.k.Question 7: Which region do you mainly live and work in? Base: without d.k.
Sector/region
Statistics
Sector Region
20%
9%
7%
12%
2%6%
42%
2015
Allianz
Politik
ESG /Nachhaltigkeit
Medien
Wissenschaft
NGO
Unternehmen
1%
36%
4%5%1%
52%
2015
Deutschland
Mittel- /Südamerika
Asien /Australien
Nordamerika
Europa
Afrika