AIESEC Local Committee – Varna

Product Portfolio and Initiatives 2010 – 2011

by Slavina Atanasova Vice President External Relations

slavina.atanasova@aiesec.net 0888/ 384 324; 0883/ 320 860

2

Contents

2 Contents

3 – 5 Who are we

3 AIESEC 3 Our Reach 3 Our Values 3 AIESEC Varna 4 AIESEC Experience 4 Our members and alumni 4 The things we do 4 The way we do it

5 – 9 Our products and initiatives

5 International Exchange Program 6 - 7 Projects

8 Conferences 9 Other Events

11 Trainings and Team buildings

12 Local Partners

13 How can you find us

3

“Fortune favours the brave…”

AIESEC

O

Our Values

Activating Leadership Enjoying Participation

Living Diversity Acting Sustainably

Demonstrating Integrity

Striving for Excellence

Our Reach Our Global Partners say:

"I am convinced that AIESEC is our most direct link to tomorrow‟s Business leaders. These training opportunities will become a stepping stone for bright, „can-do‟ people to join DHL and learn, advance, and one day lead."

Uwe Doerken

CEO, DHL Worldwide Express

The world’s largest student-run organization AIESEC is the international platform for young people to explore and develop their leadership potential to have a positive impact on society. AIESEC promotes positive model of leadership based on social responsibility, cultural understanding, entrepreneurship and active learning. Each member of AIESEC goes through integrated learning experience and has opportunity to create and lead their own projects to gain leadership experience, take part in global learning environment and gain international experience during internship in one of 110 countries in the world. Moreover, AIESEC aims to give students possibilities to establish contact with international business environment and support them in gaining specific knowledge on the base of their interests.

Our global network of offices reaches over 1600 universities in 110 countries and territories. Each year, AIESEC provides to its members over 10 000 professional internships, 10 000 leadership roles involved in running AIESEC, as well as different trainings in over 470 conferences and thousand activities. By offering opportunities to build extensive international personal networks and explore leadership opportunities, we provide a platform for young people to discover direction and ambition for their futures.

AIESEC Varna

In our city the international organization has over 20-years history. Today AIESEC develops and implements projects that follow the latest trends in business and society. So AIESEC creates a strong relation between young people and corporate sector. Today, the active members of Local Committee Varna are numbering 70 people - students from University of Economics - Varna and Technical University - Varna. All of them work to develop projects with a different focus, considering the main purpose of establishing a network of contacts with companies in Varna and the region, with students from around the world, the acquisition of practical experience in planning, and project management and implementation.

4

AIESEC Experience

The things we do

AIESEC engages around 50 000 young people at any point in time, from over 1 600 universities in 110 countries. Each year our platform provides them with: a. 10 000 leadership

opportunities; b. 10 000 professional

work abroad; c. 470 conferences;

d. Virtual and physical learning networks.

Our alumni are leaders within their organizations and communities all over the world. They use the experience, skills and inspiration AIESEC has provided them.

The way we do it Our approach to engaging young people consist of several principles that enable us to develop individuals that are valuable to organizations and society. We have been developing leaders for more than 60 years and producing over one million based on our principles.

Our members: - are self aware, pro-active, self-driven; - in their 20`s lead teams, projects, the

organization; - went on a professional assignment in a company

abroad; - interacted with business and social leaders; - lived in extremely diverse environment.

Alumni of AIESEC on global level Helmut Kohl, Coffee Anan, Tony Blair, Bono, Mick Jagger, Bill Clinton, Margaret Tacher, ect.

Some of the alumni of Local Committee Varna are: Milen Polimenov – Managing Director, BenchMark Finance Krasimir Ivanov – Manager, PricewaterhouseCoopers Ivaylo Ivanov – Manager, Mall Varna Yolina Stoyanova – Manager, Ebay Switzerland Victor Kehayov – Senior Consultant Talent Development & Management, SAP Dobri Padalski – Manager, Develor Bulgaria Nedyalko Radev – Regional Manager, JetCredit Gergana Stoeva – Manager, InBev Brussels Kremena Kostadinova – Founder of www.Zabolekarite.info Vesselina Radkova – Specialist Human Resources, E.ON Bulgaria

5

Our Products and Initiatives

International Exchange Program The international exchange program of AIESEC 60 years

provides a platform to the companies around the world to recruit young professionals from 110 countries and 1600 universities where AIESEC has offices, which with their specific knowledge, skills and practical experience helps to

promote the company’s activities.

What are the benefits and advantages for your company:

A young professional - we offer a specialist who meets your exact maximum requirements;

Business Development - we provide international experience and knowledge to facilitate development of

your company; Impact on society – by engaging with different activities

and educational events organized by AIESEC companies are influencing our society and contribute to its sustainable growth

Focus on the intern’s work – we offer a specialist with specific skills to work on specific tasks and projects;

Talent Access – AIESEC provides its partners with

unique opportunities for direct interactions with high potential students with different backgrounds, experiences and competencies;

International work environment - we offer a different

work environment, filled with opinions and ideas of a young professional, a member of AIESEC, possessing innovation and creativity;

Employer Branding – Due to the network of 7 Local Committees presented on over 15 universities in Bulgaria companies can build strong brand among students and AIESEC members to attract their future employees.

What do you have to do:

To pay a single administration fee of 300 euros; To specify the desired profile of the intern; To specify the obligations of the intern; To carry out interviews with potential interns and to

choose whose who you want.

Additional benefits Participation in partnership group of the local committee Varna as Exchange Partner which includes: presence in the electronic

signature which is used to

the official correspondence of the members of AIESEC Varna with the external environment;

placing the company`s logo in the official Partnership group of local committee Varna as "Exchange Partner”, on documents that AIESEC, local committee Varna publishes and distributes;

Your logo will be placed on six-month and annual report of the local committee;

Opportunity to distribute Your promotion materials for

Your company among the members;

Placing Your company logo on the site of the local committee Varna (www.aiesec-varna.org) which has over 5 000 individual visits per year.

6

Projects

Benefits:

Claim hard socially responsible position;

Positioning as a company that cares about the cultural enrichment of youth in Varna and to solve very urgent problems;

Presence of the company’s logo on any materials needed for the project;

Presenting the company as very important project partner;

The final product can be used to solve the specific problems in the company;

Media coverage during the final event of the project;

Winning a big reputation because of the big scope of the project.

The Battle of The East “The Battle of the East", a.k.a TBTE, is the first summer project in the history of AIESEC Bulgaria. First edition features participants from Slovakia and China who are entitled to travel and explore BULGARIA in a 7-week period of time and prepare a MULTIMEDIA ADVERTISING PRODUCT.

To achieve the ultimate goal 3 main themes are identified for

the volunteers to work on: 1) Historical and cultural heritage of Bulgaria, 2) Ecology and Nature Environment in Bulgaria, 3) Summer tourism and attractions on the Black Sea coast. The projects ends with an INTERNATIONAL ONLINE VOTING

Spring Project

The project aims to help orphanages in their personal development by organizing different kind of activities

facilitated by people from abroad – put into practice good case practices from the countries they come from. Our goal is to help the children to feel themselves integrated in social and cultural aspect, to realize the need of education and future realization.

Time frame of the project: March – April; Where: Varna People involved: 150 at least;

7

Meeting Diversity This project is organized traditionally by AIESEC in Bulgaria in past years. Participant students work at secondary schools and NGOs making variety of presentation, trainings and simulations of topics like intercultural understanding, developing skills, social responsibility, leadership, entrepreneurship, ect. The project is organized two times in year: autumn and spring. The project give the students from the schools international experience, opportunity to feel the other culture, making friends with young people from around the world, studying and partying with them, making better choice about their future education and career. To the participants the project gives challenge to visit a foreign country, to work on the project that develop a lot

of their skills as well.

Welcome to my world The project aims to identify the problems of the society in Varna, the main focus will be the problems of the young people. On basis of the identified problems it will be initiated and developed solutions by the project participants including sharing of existing best practices for solving specific problems abroad. For the

project they will be invited 8 young foreigners from China, Brazil, Spain and Russia – two people from

each country. They will take part in the organization and in creating intercultural dialogue. Thus the young people will be challenged to reflect on how to change Varna society to better way of living. Thus, we, the initiators,

believe that the project can help and contribute to stronger social engagement of the young people in

solving their own problems. Time frame of the project: July People involved: 3000 at least People interviewed: 300

8

Conferences

Achieve Today conference (ACT)

ACT is conference that gathers the newly selected

members of AIESEC in Bulgaria. Delegates’ number is 150 students in their 1, 2, 3 or 4th

year in the University. The aim of the conference is to present them the organization principles and opportunities as well as our partners.

Key facts: Participation of the company as a partner of Local

committee Varna evidence of social commitment and responsibility for the development of the youth;

- Opportunity to distribute promotional materials with the company’s logo;

Possible dissemination of inquiry prepared by the company among the delegates;

Presentation of the company as an employer investing

in human resources development – positioning among future leaders in the economical and technical science’s field;

Brand promotion, its policy of a social responsibility

company and the opportunities its provides; Placing the company’s banner throughout the

conference; Thanks and greetings at the beginning and end of the

conference; The conference will have a significant media coverage;

Participation of the company at all the events related to the conference;

Positioning the company to the national AIESEC partners;

Direct access to young and motivated members of

the organization.

More information about the conference: When: November, 2010 Where: Varna Who: 150 Delegates Delegate profile: newly

selected members of the organization that start their AIESEC experience

Conference objective:

Skills and knowledge building, networking. Experiencing the AIESEC values, getting to know all the opportunities in the organization.

“AIESEC, in my view, is the dominant organisation at the university level committed to global personal and professional development. Our partnership with AIESEC has brought incredible energy, depth and breadth to our firm.” Richard Baird

PricewaterhouseCoopers

9

Events

Recruitment campaign

The Student Recruitment Campaign is run twice a year (autumn and spring) in University of Economics – Varna and Technical University. There is a promotion in Medical University and Varna Free University as well.

Our main purpose is to promote AIESEC and our partners among students and recruit students and fresh graduates to join our organization. We recruit around 30 annually, selecting them from pool of around 100 who apply.

Local induction seminar • 1-3 day conference for new members; • Learning about AIESEC as an organization; • Planning the individual AIESEC learning experience.

Preparation Seminar:

• 1-3 day conference for outgoing exchange members; • Providing cross-cultural literacy skills; • Preparing for the internship and setting goals.

Benefits for the partner: Opportunity to position your company as an employer of

choice amongst the Bulgaria’s youth; Recognition as leading company that supports youth

initiatives and development; Cost effective and innovative promotion approach; Hassle free access to top students in Bulgaria.

Why should you participate Your Logo at the marketing materials 1500 flyers 100 calendars 1000 brochures 500 posters

Your materials Company banner in the hall

of presentation Company brochures in folder

during presentation / info desk

Virtual platform:

banner (with link) on the application form

banner (with link) on the recruitment page on AIESEC Varna website

short information about your company programme at our website

Your representative at the presentations in Universities

Students: Over 300 current members

of the organization Over 10 000 students will be

reached by the promotional campaign

“AIESEC has played a major role in the development of the company in its early years connecting us with many qualified young people from around the world.” Sigvard Horgen, VOLVO

10

Business in Practice (BiP)

Why should You participate

15 minutes long presentation of You and Your company

facilitating by Your representative to the students, participating on the event – enhancing awareness of the company as en employer among the best graduate students in Varna;

An innovative way of correctly positioning among the

participants, university and other event partners and partners of AIESEC Varna – opportunities for creating new business relations;

Independent and innovative business solution to the case of

your company; Direct access to large numbers of students with high

motivation and ambition that have undergone preliminary selection;

Show You as a social responsibility company among the society;

Promoting opportunities that Your company organize –

internships and other career opportunities; Media coverage of the event;

Presenting the company as a key partner for the all project.

How to participate Determinate the students profile that you want to solve Your

business case; Develop and put a real business case that to be solved by the

students; Participation in the opening event and the first training day; To ensure one representative at least of Your company to guide

the decision of the case, give feedback and share its experience.

The project gives to selected students the opportunity to participate in trainings about teamwork, presentation skills and effective communication. These skills will be implemented by solving business cases, facilitated by leading companies in Varna. The aim of the project is to upgrade the theoretical knowledge of

students, who participate the event. They will have the chance to show their skills in practice, solving business cases, also to enhance their capability for team work, entrepreneurship, innovation, business awareness and professional skills During the event representatives of partners will have the opportunity to observe working process, in order to get the notion of their skills and knowledge, to build their own picture of the relevance of Bulgarian education system. Business in Practice is a project which aims to connect high profile companies with highly skilled students from Varna that are looking for job opportunities by delivering a corporate presentation, business simulation and workshops.

Business in Practice – a project to demonstrate

Established in 2006. The objective of the project is maintained in these four years – deepening the integration between business and students, transmitting

experience and knowledge, involving the corporate sector in preparation of Bulgarian students.

Project partners have been PricewaterhouseCoopers, Ernst & Young, Nemetschek, Zentiva, Beiersdorf, Overgas, Danone, HP, Bella Bulgaria.

During the event representatives of Your company will be able to observe directly the work of the students and to gain an idea of their knowledge and skills, to build a new and better picture of the level and relevance of the bulgarian education.

11

Global Village

Trainings & Team buildings

Christmas Event

A concurrent event to each conference and project based on exchange. All students, participant in the even,t have to present their own country and culture, traditional dishes and clothes, music and dances.

AIESEC, Local committee Varna is organizing Christmas party every year for its members, alumni and partners. During the event the Executive body gives its annual rewards to the most

pro-active members of the committee.

AIESEC provides its members variety of trainings on actual topics: Leadership; Soft skills – presentational, time management, crisis

management, conflict management, project management; Product development and positioning; Negotiation skills; Business ethics and organizational skills; Selling skills, etc.

12

Local Group of Partners

Official partner:

Learning Partner:

Exchange Partners:

Supporters:

13

How can you find us:

Address: AIESEC Bulgaria, local committee Varna, 77 Knyaz Tzar Boris I blvd., University of Economics – Varna, room 123e.

Web site: www.aiesec-varna.org

e-mail: varna.bg@aiesec.net

Executive Body: Krasimir Pavlov

President krasimir.pavlov@aiesec.net Vasilena Todorova

Vice President Communications vasilena.todorova@aiesec.net Slavina Atanasova

Vice President External Relations slavina.atanasova@aiesec.net Gyuler Hashim

Vice President Talent Management gyuler.hashim@aiesec.net Evelina Krasteva

Vice President Finance evelina.krasteva@aiesec.net Veselina Stefanova

Vice President Outgoing Exchange veselina.stefanova@aiesec.net