agro food drink tech expo 2016 · 2017. 10. 23. · a/f/d/t e 2016 p s r agro/food/drink/tech expo...
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AGRO FOOD DRINK TECH
EXPO 2016
16th International Exhibition for Agro, Food and Drink Products, Packaging and Processing Equipment
30 NOVEMBER - 2 DECEMBER, 2016 TBILISI, GEORGIA
POST SHOW REPORT
Organized by:
Agro/Food/Drink/Tech Expo 2016 - Post Show Report
AGRO/FOOD/DRINK/TECH EXPO 2016 PROFILE
16th international exhibition for processing and packaging equipment of foods, drinks and agricultural products with 122 participants from 15 countries, attracted 4500 visitors overall, including 2300 farmers were transported from all regions of Georgia. The transportation of the farmers was organized by the Ministry of Agriculture of Georgia. The exhibition was supported by the Government of Georgia and several international organizations, it covered two pavilions and an outdoor space.
Launch Year: 2000
Organizer: Exhibition center ExpoGeorgia
Venue: Exhibition center ExpoGeorgia fairground
Dates: 30 November - 02 December, 2016
Working Hours: 10:00-18:00
Frequency: Annual
Duration: 3 days
• TOTAL NUMBER OF VISITORS: 4500
• 75% OF THE EXHIBITORS FULLY REACHED THEIR GOALS
• 75% OF THE EXHIBITORS WERE SATISFIED WITH THE QUANTITY OF THE VISITORS
• 65% OF THE EXHIBITORS WILL PARTICIPATE IN THE NEXT YEAR’S EVENT
SUMMARY OF THE EXPO
Agro/Food/Drink/Tech Expo 2016 - Post Show Report
ABOUT THE EXHIBITION
Agro/Food/Drink/Tech Expo 2016 is one of the well established projects of Exhibition center – ExpoGeorgia. Due to the long tradition and growing dynamics of the event, it became well-established and acknowledged trade show in the whole Caucasian region. It attracts large number of visitors, buyers and offers the participants the opportunity for promoting their brand and placing new products on Caucasus’s emerging market.
An international exhibition for processing and packaging equipment of foods, drinks and agricultural products is a “UFI” approved event
which is a guarantee for the high quality and also brings an exhibition into the spotlight internationally. UFI provides the exhibitors and the visitors with professionally planned and managed mutually beneficial program.
The exhibition aimed to introduce the consumers to various products and services on the Georgian market as well as preparing grounds for reciprocal business connections. The event also elaborated on introducing Georgian agricultural market to the foreign companies for future collaborations on local and regional markets
• GEORGIA
• PORTUGAL
• UKRAINE
• ITALY
• LITHUANIA
• THE NETHERLANDS
• NORWAY
• SWITZERLAND
• IRAN
• GERMANY
• ARMENIA
• POLAND
• HUNGARY
• TURKEY
• RUSSIA
PARTICIPATING COUNTRIES KEY DATA
1158 m2
48
TOTAL EXHIBITION AREA
INTERNATIONAL EXHIBITORS
914 m2
74
INDOOR EXHIBITION AREA
LOCAL EXHIBITORS
244 m2
15
OUTDOOR EXHIBITION AREA
PRESENTED COUNTRIES
122
4500
NUMBER OF EXHIBITORS
NUMBER OF VISITORS
Agro/Food/Drink/Tech Expo 2016 - Post Show Report
SPEAKERS:
• FROM ARMENIA: Є Daustr Marianna Є Dili
• FROM GEORGIA: Є Ministry of Agriculture of
Georgia Є Agricultural cooperatives
development agency Georgia
Є Agrimatco Є Agrotechno Є Akhali Baghi Є Amiga Є Business Information
Agency (BIA) Є BIG BAG Є Caucasus Genetics Є CTE Є GDG Є GMC Group/Enrico Є Hermes Є Hyster Є Isragreen Є Kaktheti Є Navigator.ge Є New Innovative Hive Є Nutrimax Є Proagro Є RED/Niras Georgia Є Rustavi Azot Є Sante Є Tehnika mashzavod
Є Universe Business Group LLC
Є USAID/Restoring Efficiency to Agriculture Production (REAP)
Є World Technic Є Your Forest Є Agromotors Є BS Є DS Group Є Gt Group Є Yellow pages Tbilisi
• FROM GERMANY: Є Agroselection Є Bayer Є Big Dutchman International
GmbH Є Claas Є Kronen Є KWS Є MAC Є MMZ Є Noblex Є PLattenhardt + Wirth GmbH Є Yara Є Big Dutchman Pig
Equipment gmbh• FROM HUNGARY:
Є Hungarian National Trading House Cls.
• FROM IRAN: Є Sun Water/Pars paradise
• FROM ITALY: Є Facco Є Agrotecnica Italiana
• FROM LITHUANIA: Є Baltic Pack
• FROM THE NETHERLANDS: Є AIMC Horticultural
Consultants Є Esro Food Group Є Giebels Meat Products BV Є GUENTNER GmbH&Co.KG Є Hoogendoorn Growth
Management Є Melkweg Holland BV Є Rijk Zwaan Є RONAR BV Є Schils B.v. Є Tolsma Techniek
• FROM POLAND: Є Embassy of the Republic of
Poland in Tbilisi• FROM PORTUGAL:
Є 99 Overseas Solutions, Lda.• FROM TURKEY:
Є BORŞEN BORU Є Intermak
• FROM UKRAINE: Є ATM Є Aventin Є karpation vodka Є Karpatska gorilchana
kompaniya LLC Є Rostelmash
OPENING CEREMONY
PARTICIPANT COMPANIES AND ORGANIZATIONS
An international exhibition for processing and packaging equipment of foods, drinks and agricultural products officially opened on 30th of November 2016 by the Minister of Agriculture of
Minister of Agriculture of Georgia
Mr. Levan Davitashvili
Ambassador of the Kingdom of the Netherlands to Georgia
H.E. Johannes Douma
Head of the product development department at ExpoGeorgia
Ms. Nino Gamrekeli
Georgia- Levan Davitashvili. Respected guests and supporters gave speeches during the opening ceremony.
Agro/Food/Drink/Tech Expo 2016 - Post Show Report
WHAT IS THE AIM OF YOUR PARTICIPATION IN THE EVENT?
OVERALL SATISFACTION LEVEL WITH THE EXHIBITION
WILL YOU PARTICIPATE NEXT YEAR?
DID YOU REACH YOUR GOALS?
• Establishing contacts and partnerships - 44%
• PR and Promotion of the products and services - 15%
• Observing the competitors - 5%
• Finding new customers - 33%
• Other - 3%Yes
65%
Maybe
35%
No
0%
Evaluated from 1 to 10 points Evaluated from 1 to 10 points
20%
10%20%
10%
10%
10 9 8 7 6
24%
14%29%
14%
10 8 7 6
SURVEY WITH THE EXHIBITORS
Agro/Food/Drink/Tech Expo 2016 - Post Show Report
of the visitors found what they were looking for
of the visitors’ expectations were fully met
of the visitors are planning to attend the exhibition again
of the visitors were looking for new business contacts
VISITOR RESEARCH
450056%
92%
67%
65%
TOTAL ATTENDANCE
90%FIELD PROFESSIONAL
VISITORS
DISTRIBUTION OF THE FIELD PROFESSIONAL VISITORS
VISITORS WERE PRESENTED FROM THE FOLLOWING COUNTRIES
GOALS OF THE VISITORS
• AGRICULTURE: 56%
• FOOD: 19%
• TECHNOLOGY: 11%
• OTHER: 14%
• ARMENIA
• AZERBAIJAN
• BELARUS
• BULGARIA
• CHINA
• FINLAND
• GEORGIA
• GERMANY
• INDIA
• IRAN
• ISRAEL
• ITALY
• KAZAKHSTAN
• KOREA
• LATVIA
• LITHUANIA
• NETHERLANDS
• NORWAY
• POLAND
• RUSSIA
• SOUTH AFRICA
• SWITZERLAND
• TURKEY
• UAE
• UKRAINE
• USA
• Getting familiarized with the industry: 51%• Looking for specific products or services:
12%
• Looking for business contacts: 29%
• Observing the competitors: 4%
• Other: 4%
Agro/Food/Drink/Tech Expo 2016 - Post Show Report
PRODUCT DIRECTORY
AGRICULTURE FOODS AND DRINKS TECHNOLOGY
• Agricultural machines, farming tractors
• Dryers, silos and storage systems
• Livestock and poultry
• Animal feeding tools
• Seeds, seedlings
• Pesticides and fertilizers
• Irrigation systems
• Machines and equipment for wood processing
• Dairy products
• Meat
• Fish
• Vegetables
• Groceries
• Fruits and dried fruits
• Frozen foods
• Canned foods
• Baked goods
• Sweets and chocolate
• Beer and other alcoholic beverages
• Soft drinks
• The processing machines and equipment for meat and fish; Fruits and vegetables; Baked goods;
• Sweets making machine
• Pasta making machine
• Ice-cream Manufacture
• Packaging and filling equipment
• Beverage manufacturing equipment and machines
• Refrigerators
EVENT HIGHLIGHTS
In the framework of the exhibition B2B meetings have been organized between industry professionals. The schedule of the meetings was developed in advance and approved by the participants. The Coordinator from “ExpoGeorgia” team was responsible for administering undisturbed track of the meetings.
On the second day of the exhibition, the hosts of
an exhibition awarded some of the participants.
All the exhibitors were granted certificates for participation. Lucky attendants won special prizes, including several companies and organizations, which were awarded with certificates for “The best Stand Design”; “The most effective communicator” and “The most effective Participation.”
EXHIBITION COVERAGE
• Event coverage on Palitra, and Auto Radio.
• Online banners on www.bpn.ge, www.ipn.ge, www.ambebi.ge.
Social media campaigns on Facebook and LinkedIn (the targeted personas were chosen by industry, region and profession)
MARKETING ACTIVITIES
10 000 2 0006 000ONLINE INVITATIONS
MORE THAN
PHONE CALLSPRINTED INVITATIONS
Agro/Food/Drink/Tech Expo 2016 - Post Show Report
ABOUT THE ORGANIZER
ExpoGeorgia is the leading exhibition and convention center in Caucasus region. As a multifunctional business center, we combine trade fairs with congress and conferences.
Experienced, attentive event coordinators work to develop new concepts and programs to ensure that ExpoGeorgia as “a relationship broker” continues to have a strong voice in the international economic forums of tomorrow.
History of the Exhibition Center starts in 1958. At that time, State has built temporary exhibition pavilions and organized industrial exhibition to celebrate 1500 years’ anniversary of Tbilisi. Large scale construction works began in 1961 and as a result 11 pavilions, green house, pool sand park were placed in the city center. During
Address: 118 A. Tsereteli Ave., 0119
Tbilisi, Georgia
Tel: +995 3 2 234 11 00
Website: www.expogeorgia.ge
E-mail: [email protected]
Facebook: www.expogeorgia.ge/ExpoGeorgia
Soviet Period exhibition center was a place for permanent exhibition of industrial and agricultural achievements of Soviet Republic, once a year the space was devoted to international exhibitions.
In 1994-1998 organization was privatized and transformed into Joint Stock Company.
Infrastructure was modernized. ExpoGeorgia has been assigned a very important role – guiding foreign capital inflow in Georgia and opening international markets for new Georgian businesses.
ExpoGeorgia events became an excellent forum for decision makers to evaluate new products, make new contacts, enhance supplier relationships and conduct purchasing activities.
HOPE TO SEE YOU NEXT YEAR
AGRO/FOOD/DRINK/TECHEXPO 2017
DON’T MISS OUTCHECK OUT THE EXHIBITION STAY CONNECTED ALL YEAR
www.agroexpo.ge
FOR ADDITIONAL INQUIRY PLEASE CONTACT US:
Exhibition Center ExpoGeorgiaAddress: 118 A. Tsereteli Ave., 0119
Tbilisi, GeorgiaTel: +995 3 2 234 11 00
E-mail: [email protected]: www.expogeorgia.ge
Sales Department:E-mail: [email protected]
Marketing Department:E-mail: [email protected]