BACHELORIN BUSINESS DEVELOPMENTCERTIFIED 3 YEAR BACHELOR PROGRAMME

ADMISSION: UNDERGRADUATE AND POST BACCALAUREATE

IN STEP WITH BUSINESS

WWW.EKLYA.FRA Lyon Chamber of Commerce and Industry school

CONTENTSp. 3

WELCOME TO EKLYAp. 4-5

BECOME A BUSINESS DEVELOPER

p. 6-7

YEARS 1 & 2p. 8-9

YEAR 3p. 10

JOIN THE BACHELOR IN BUSINESS DEVELOPMENT PROGRAMME

p. 11

REGISTRATION

1 double degree combining theoretical learning

and professional experience

1 YEAR of professional experience

54 weeks of internships in France and abroad

8weeks abroad

on Business & Study trips

Original photos of EKLYA students (2015).

*1 year after, for all 2014 EKLYA graduates

vocational integration rate*

90%

WELCOME TO EKLYA

A WORD FROM THE DIRECTOR« EKLYA School of Business, the LYON CCI business school is, more than any other, centred at the heart of economic realities. It capitalizes on the strength and extent of the Lyon Chamber of Commerce and Industry’s business networks. EKLYA is recognised for its professional values and the quality of its teaching.

The Bachelor in Business Development, has been created with and for companies, and thus develops common values as a matter of course.

The Bachelor in Business Development is intended for all the future creators of wealth who wish to experience business as never before, both in France and abroad. » Its vocation is to train young people, in partnership with EM Lyon, in all aspects of business development with an international dimension: business strategy, market structure, organisation of processes and distribution channels, customer relationship management….

Our students acquire core skills and strong adaptability with innovation as

their principle guideline. You, the future students, are placed at the very heart of EKLYA. You are building your future with your school, and that, for us, is the key to your success.

Christophe DudonDirector of EKLYA, School of Business

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YOUR BACHELOR PROGRAMME IN 3 YEARSYou can build your own course according to your talents and ambitions. From the first year you will have a regular and privileged relationship with businesses. At the end of your studies you will receive individual assistance to help you in your new career project.

BAC +

2

Become specialised thanks to a double degree

PROFESSIONAL DEGREE AT UNIVERSITY*

Work-study programme

BACHELOR – BUSINESS DEVELOPMENT MANAGERRNCP – LEVEL II

Specialities : Luxury Business/International Business Negotiation/Entrepreneurship

24 weeks of classes

BUSINESS & STUDY TRIP ABROADSchool + professional

experience8 weeks at Birmingham

University

END OF YEAR WORK PLACEMENT14 weeks

ADMISSION POST BAC

BAC +

3

BACHELOR IN BUSINESS DEVELOPMENT

BAC +

1

Work placement in sales6 weeks

Operational work placement10 weeks

ADMISSION : 2 YEARS POST-BAC120 VALIDATED ECTS CREDITS

2 years of common

core curriculum to learn the essential

aspects of international business development

and negotiation

BACHELOR IN BUSINESS ADMINISTRATION

Bachelor in England

The aim of the Bachelor in Business Development is to prepare you for the business world but also to enable each of you to pursue your future projects.

BirminghamBirminghamBirmingham

BECOME A BUSINESS DEVELOPER

Acquire the fundamentals24 weeks of classes

INTERNATIONAL WORK PLACEMENT 24 weeks

International discovery21 weeks of classes

*subject to Ministry of Education accreditation

MULTIPLE OPPORTUNITIESThe Bachelor in Business Development prepares you for the business world thanks to a strong set of foundation skills that will enable you to choose between many different professions.

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3 years to help build your future and prepare you for the business world.

International purchaser

Customer relationship manager

Key account manager

Sales manager

Key account development manager

Account manager

Export sales representative

International negotiator

Business development manager

Project manager

Product manager

Export managerHead of commercial strategy

Sales administrator

THE PROFESSIONS

Business development

Strategic marketing

Management

Performance management

International trade

Project management

YOUR SKILLS

BECOME A BUSINESS DEVELOPER

BACHELOR IN PARTERSHIP WITH

BACHELOR – YEAR 1

Content

Discover and initiate

Create Consumer behaviour, creativity and innovation, market study, economics and financial relations

Manage Company organisation, business management principles

Develop Commercial law, sales techniques, negotiation, operational marketing and distribution, CRM

StructureAccounting, professional computing, quantitative management techniques, information technology

Decipher Macro and microeconomics, analysis of the news, geopolitics

Communicate English, written and oral expression techniques : TOEIC test and Voltaire certification exam

Objectives

The first part of the programme is dedicated to learning the fundamental aspects of business which are the foundations for studying Business Development.Objective: discover and initiate.

Become more professional

• End of first term 6 week work placement - sales

• End of year 10 week operational work placement

in a company

EKLYA will provide you with the first work

placement in sales !

some school courses facilitated by

Contents

BACHELOR - YEAR 2

7Develop and select

Create Entrepreneurship, intrapreneurship

Manage Project management, purchasing, HR management

DevelopCustomer Relationship Management

BuildDevelopment strategy, multi-distribution and e-business, international business, strategic marketing, communication

StructureCSR and ethics, finance, corporate law

Decipher Analysis of the news, specialisation seminar

Communicate English, written and oral expression techniques : TOEIC test and Voltaire certification exam

Objectives

The second part of the programme is dedicated to international aspects and to a first specialisation while broadening the foundations acquired in the first year. Objective: develop and select.

Become more professional

Business & Study Trip Abroad

• End of year12-14 week work placement in France or abroad

Carried out in the middle of the second year, the Business & Study Trip Abroad is a particularly original international pathway that lasts 8 weeks in February and March. It combines both an academic dimension as well as an approach to the business environment at Birmingham University.

Birmingham

some school courses facilitated by

BACHELOR – YEAR 3

Broaden knowledge and become proficient

Negotiate Complex negotiations, International business negotiation *, Advanced negotiation, Purchasing techniques

Manage Operation management *, Management and Human Resources, Project management

Develop Digital marketing, commercial performance management, financial management

Structure International law, conflict management and resolution, international distribution and logistics, production and stock management

Communicate English, written and oral expression techniques : TOEIC test and Voltaire certification examPossibility of 2nd language

Content

*Lessons in English

Become more professional

• End of year24 week business development work

placement in France or abroad

Objectives

The third year is the last phase of the programme. It is dedicated to the professional aspect of your learning programme. It will allow you to either continue your studies or enter the labour market.Objective: broaden knowledge and become proficient

some school courses facilitated by

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BACHELOR - YEAR 3

Specialisation

During this last year, you will have to choose between three

specialisations.Another way to play an active part

in your training programme and to choose the sector of activity that you

would like to work in.

• In England and lead to a double degree : EKLYA Bachelor’s degree and British Bachelor’s degree

• through a work-study programme at the university to thus obtain a double degree : EKLYA bachelor and professional bachelor degree in international negotiation and sales* with IAE, our partner in Lyon.

Discover our EKLYA Masters programmes at www.eklya.fr

A choice of 3 specialisation subjects

International Business Negotiation Luxury sector Entrepreneurship

• Codes and practices of professionals in the luxury industry• Luxury goods market in France and abroad• Distribution strategy and Merchandising• Management and Human Resources• Specific negotiation techniques for the luxury sector

• Advanced Negotiation Techniques• Business Game : International negotiation• Cross Cultural Negotiation• Advanced Legal English for International Negotiation• Management and Human Resources

• Key skills for the entrepreneur (business model, business management, participation in a start-up)• Ensure proper start-up of a company• Boost a start-up• Financing a new business• Develop a professional network

* subject to Ministry of Education accreditation

The last year of the Bachelor programme can be carried out

> You will receive personalised support for the duration of your studies.

> You will benefit from the Lyon Chamber of Commerce and Industry’s business network.

> You will learn in a new and different manner and discover an educational approach based on agile methods: learning in action

> You will gain quick entry into the business world thanks to work-study training and internships.

WHY STUDY AT EKLYA?

JOIN THE BACHELOR IN BUSINESS DEVELOPMENT

Enjoy your studies tothe full and embark onan inspiring humanadventure !

You can join the Bachelor in Busines s Development programme with any Baccalaureate (or equivalent). Your academic level is taken into consideration during the selection procedure, but we also attach importance to your personality, your projects, ambitions and motivation.

If you have a BTS, DUT or equivalent level of 2 years post-bac study and have validated 120 ECTS credits, you can join the Bachelor in Business Development programme in the third year.

IF YOUR APPLICATION IS ACCEPTED

You will be invited to come in for a half-day of tests (they can also be taken remotely):

• 1 hour general aptitude (3 independent tests: verbal, numerical, non-verbal).

• Computer-based English test: 20 mins

• Interview in English: 10 mins

• Motivation interview: 30 mins

The written tests do not require any prior revision. The objective of the interviews is to assess if your personality, project and motivations are coherent with the Bachelor in Business Development programme at EKLYA.

Please feel free to contact the admissions department at EKLYA who will be happy to answer any questions you may have.

Service admissionEKLYA, Centre de Formation de la CCI Lyon Métropole36 rue Sergent Michel Berthet - 69337 Lyon Cedex 09+33 4 72 53 88 13 - +33 4 72 53 88 51eklya@lyon-metropole.cci.fr

1 – FILL OUT THE APPLICATION FORM

2 – YOUR APPLICATION WILL BE STUDIED BY OUR TEAMS

BY POST

By returning the completed application form and all the required documents

How to apply?1ST YEAR ADMISSION

THE PROCEDURE

3RD YEAR ADMISSION

ON OUR WEBSITE

www.eklya.fr from the course details.

Contact

OR

JOIN THE BACHELOR IN BUSINESS DEVELOPMENT

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EKLYA@LYON-METROPOLE.CCI.FR+33 4 72 53 88 00

MÉTRO GORGE DE LOUP

17, CHEMIN DU PETIT BOIS69130 ÉCULLY

BUS N°3

36, RUE DU SERGENT MICHEL BERTHET69009 LYON

EKLYA SCHOOL OF BUSINESS 2 CAMPUS

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WWW.EKLYA.FR

Bachelor in partnership with

ISO 9001 (2008 version) quality

certification

Qualitative approach to accept people

with disabilities onto the course