accenture still waiting for mhealth

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  • 7/29/2019 Accenture Still Waiting for mHealth

    1/2

    Still Waiting

    for mHealth?Discover Four Waysto Jumpstart Value

    Accenture: Insight Driven Health

    According to Accenture research, mobile

    solutions can save the US more than $23

    billion by targeting patients with chronic

    diseases diabetes and heart disease, and

    an expected $2,000-$3,000 per year in

    savings per disease member.1 Its clear:

    mobile health (mHealth) is here. Patients

    want it, and practitioners will need to

    deliver it.

    The explosion of smart phones, laptops,

    tablets and other mobile devices has

    opened new valves of opportunity in

    healthcare. mHealth better enables

    healthcare to be delivered cheaper and

    faster (if done properly). But like any trend

    that involves technology, its moving fast

    and changing every day. Those who want

    to unlock the value should initiate mHealth

    programs now, or the benefits may pass

    right by.

    Unleash the value of mHealth

    The numbers and experience show thatmHealth can deliver abundant cost savings,

    but the benefits seem to extend beyond the

    bottom line, including components such as:

    15-20%fewerhospitaldays

    30%feweremergencyroomvisits

    Correspondingimprovement

    inpatientoutcomes

    Promotingefficientandtimelyaction

    With such quantifiable and qualitative

    benefits on the table, its time to start

    experimenting. Organizations can take

    steps now to help accelerate the uptake of

    mHealth tools and technologies.

    1. Drive adoption of mHealth tools by

    making it easier for patients and

    caregivers to use these devices.

    Treatingpatientsandmanaging

    complexconditionsishardwork,but

    mHealthtoolscanhelpmakeiteasier

    fordoctorsandnursestodeliverhigh-

    qualitycare.Nomatterwhatthetool,

    itneedstobesimpletouseandbuilt

    withtheusersperspectiveinmind

    boththepatientandthepractitioner.

    Simplicitystemsfromseamlessly

    aligningwithcurrentprocesses.For

    example,FrenchcompanyWithings

    hasdevelopedWiFi-enabledscales

    thatmeasureweightandbody

    fatandalsobloodpressureandtransmittheinformationtosmart

    phones,tabletsorPCs.Userscan

    keepconvenienttrackoftheirown

    andtheirfamiliesfitnesslevels,and

    tweettheupdatestotheirdoctor.

    Itsaseasyassteppingonascalean

    actionfamiliarandeasyformost

    people.Thisdevicetakesaneveryday

    actionand,throughtechnology,

    yieldsvaluabledataforcaregivers.

    2. Automate portions of care

    management to manage by

    clinical exception.

    Remotemonitoringtoolsareusedto

    tracktheweightandheartrateof

    patientswithcongestiveheartfailure,

    ortheglucoselevelsofthosesuffering

    fromdiabetes.Whenpractitionerscan

    monitorthosewithchronicconditions

    remotely,theycanbettermanageby

    clinicalexception.Forexample,bycapturingbiometricsvaluesandstoring

    theminthecloud,doctorscancapture

    anexpansivedatasetandthenrun

    real-timeanalyticsasdatabecomeavailable.Thisinformationhelpsdoctorstospotpatternsorabnormalbiometricvalues,andtoproactivelyaddresstheissueidentified.

    Thevalueforprovidersistwo-fold:theycaneffectivelymanagemorepatientswithoutriskingthe

    compromiseofclinicaloutcomes,andtheyarebetterequippedtoreactor

    intervenewithpatientswhorequire

    caremosturgently.

    3. Get ahead of legislation.

    Rightnow,intheUS,theFoodand

    DrugAdministration(FDA)isinvolved

    intheapprovalofmostmHealth

    devicesorcloudserviceswhichcould

    beviewedasamedicaldevice.It

  • 7/29/2019 Accenture Still Waiting for mHealth

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    cantakeyearstogetclearanceto

    gotomarketforamedicaldevice.

    Coupledwiththeneedtoimplement

    compliancewithdataprivacyand

    securityprotocols,suchrestrictions

    slowspeedtomarketsignificantly.

    Thistimelagmaymeanthetechnology

    isoutdatedbeforethedeviceeven

    reachespatients.Forexample,ManufacturerMobisantecreatedan

    ultrasoundwandthatplugsintoa

    smartphone,enablingtechniciansto

    seeultrasoundimagesonthephones

    screen.Obtainingthenecessary

    approvalstookmorethaneight

    months,andbythetimeithitthe

    shelves,itconnectedtoanoutdated

    smartphone.2

    Thebasestationtabletisanother

    example.Thistabletusedformonitoringchronicconditions,health

    andvirtualconsultspassedthrough

    thelegislativeprocessbeforeiPadsand

    smartphoneadoptionskyrocketed.As

    aresult,therewasapotentialmissed

    opportunitytosynchupwiththese

    ubiquitousdevices.

    WhenspearheadingnewmHealth

    initiatives,organizationsshould

    conductduediligencetobetterensure

    thatdevicesorservicesarecompliant

    withgovernmentregulations.Itmay

    bebesttoworkwithdevicedevelopers

    orconsultantswhohaveexperience

    goingdowntheregulatoryroad.

    4. Accelerate program launch through

    strategic partnerships.

    JumpstartinganmHealthprogram

    maycallforlookingbeyondtraditional

    partners.Justaspatientsseeka

    specialisttotreatauniquecondition,

    considerpartneringwithaspecialist

    whocanhelpdrivebetteroutcomes

    foryourorganization.Bycollaborating

    withnon-traditionalplayerscable

    companies,wirelessproviders,high-tech

    companies,andestablishedsoftware

    vendorshealthcareorganizations

    canleveragethescale,technology

    know-howorproductmaturityof

    thesepartnerstoacceleratemHealth

    programsorofferings.

    Forexample,consultwithan

    insuranceproviderwhendeveloping

    careprogramsforusewithmobile

    applicationsandtools.Collaboratewithanestablishedmobiledevicecompany

    whenexploringmHealthtoolsand

    teamupwithcloudserviceprovidersto

    learnthepreferredwaystostoredata

    remotely.ByembracingnewITsourcing

    modelsandworkingwithpartnerswho

    havebeenthere,donethat,health

    organizationscanachieveresultsbetter,

    cheaperandfaster.

    InEgypt,Qualcommhasjoined

    withthelocalmobileservicesprovider,Mobinil,andtheEgyptian

    government,inapilotprogramthat

    enablesdoctorsworkingwiththe

    ruralpoortoobtainswiftdiagnoses

    ofskinconditionsfromspecialist

    Accenture: Insight Driven Health

    InsightDrivenHealthisthefoundationofmore

    effective,efficientandaffordablehealthcare.Thatswhytheworldsleadinghealthcareprovidersand

    healthplanschooseAccentureforawiderange

    ofinsightdrivenhealthservicesthathelpthem

    useknowledgeinnewwaysfromthebackoffice

    tothedoctorsoffice.Ourprofessionalscombine

    real-worldexperience,businessandclinicalinsights

    andinnovativetechnologiestodeliverthepower

    ofInsightDrivenHealth.Formoreinformation,

    visit:www.accenture.com/insightdrivenhealth.

    About Accenture

    Accentureisaglobalmanagementconsulting,

    technologyservicesandoutsourcingcompany,withmorethan246,000peopleservingclientsin

    morethan120countries.Combiningunparalleled

    experience,comprehensivecapabilitiesacrossall

    industriesandbusinessfunctions,andextensive

    researchontheworldsmostsuccessfulcompanies

    Accenturecollaborateswithclientstohelp

    thembecomehigh-performancebusinessesand

    governments.Thecompanygeneratednetrevenue

    ofUS$25.5billionforthefiscalyearendedAug.

    31,2011.Itshomepageiswww.accenture.com.

    Copyright 2012 AccentureAll rights reserved.

    Accenture, its logo, andHigh Performance Deliveredare trademarks of Accenture.

    dermatologistsbysendingphotographs

    overa3G-enabledwirelessservice.

    Ifthepilotissuccessful,itwillbe

    rolledouttoclinicsacrossEgyptand

    expandedtoincorporatemoreillnesses.

    Kickstart the value

    ThevalueofmHealthcontinuesto

    evolveandgrow.Stakeholdersmust

    begintoparticipateinmHealthnow,makingitpartofeverydaybusiness

    ratherthanadmiringitasapipedream.

    AsinnovationsinmHealthstarttoengage

    moreandmoreconsumers,theypromiseto

    transformthewayhealthcareisperceived,

    aswellasdelivered.Intheend,patients,

    doctors,payers,providers,pharmaceutical

    companiesandeventhegovernment

    canallbenefitfromtherewards.

    For more information, please contact:

    Sumit Banerjee

    Senior Executive, Accenture

    +1 703-947-3504

    [email protected]

    Ravi Chanmugam

    Senior Executive, Accenture

    +1 917-452-2565

    [email protected]

    Manesh Samtani

    Senior Manager, Accenture Strategy

    +1 617-488-5134

    [email protected]

    Accenture.com/insightdrivenhealth

    1 Based on Accenture analysis and aggregation of early trial

    data of monitoring solutions in the marketplace.

    2 The Future of mHealth: Can the FDA Keep Up with Mobile?

    Found online at http: //www.mobiledia.com/news/127407.html