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Promos opens Cilento Outlet Village Outlet revitalization in Ochtrup China’s Mega Mills opens MCG gets approval in Provence Neinver/MAB plans a Dutch center What’s wrong with Finland? A Grand Time for Outlets Mega Mills, Shanghi, China Save This Date: 13-14 June for the 2013 Outlet Connections Plus CileNTO OuTleT VillAGe

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Promos opens Cilento Outlet VillageOutlet revitalization in OchtrupChina’s Mega Mills opens

MCG gets approval in Provence Neinver/MAB plans a Dutch centerWhat’s wrong with Finland?

A Grand Time for Outlets

Mega Mills, Shanghi, China

Save This Date: 13-14 June for the 2013 Outlet Connections Plus

CileNTO OuTleT VillAGe

CONTENTS

InsIde

International Outlet Journal is a publication for the non-U.S. factory outlet industry. Copyright © 2013

STAFF

PAGe 8PAGe 6 PAGe 12

iCSC/iOJ 2519 N. McMullen Booth Rd. Suite 510-356Clearwater, FL 33761+1 727 781 7557

liNDA HuMPHerS Editor in Chief / Director ext. [email protected]

rANDy GDOViN Art Director ext. [email protected]

KAreN KNOBelOCHAdvertising Prod. Mgr. ext. 2 [email protected]

SAlly STePHeNSON Senior Advertising Executive+1 847 835 1617Fax: +1 847 835 5196 [email protected]

iCSC eurOPeLondon, +44 20 7976 [email protected]

Advertiser indexFashion House ..................................... BCFashion Outlets of Chicago ................. IBCMcArthurGlen ...........................IFC, 10-11

Neinver ................................................... 5Outlet Connections Plus ....................... 17Value Retail .......................................... 15

4 News Up Front: Resolution acquires Rosada Factory Outlet6 Promos opens Cilento Outlet Village on the Amalfi Coast8 RDG breathes life into a Westphalian outlet center 12 Pearl River, Welead and The Outlet! Company open Mega Mills14 Why Finland needs Russians, for outlets, that is16 Global News: McArthurGlen gets the green light in France; Neinver and MAB plan their first center in the Netherlands; Stable International moves forward on several projects; Prada expands two outlets in Italy; Designer Outlets Wolfsburg posts double-digit increases and plans an expansion; Nike and Adidas open in Changsha; MCG leasing update.

18 Outlet meeting gets a makeover

BrAD M. HuTeNSKyICSC CHAIRMAN

MiCHAel P. KerCHeVAl ICSC PRESIDENt AND CEO

ruDOlPH e. MiliAN, SCSM, SCMD ICSC SENIOR VP

I

Vol. 9 No. 2 Spring 2013

CHeCK iT OuT:The 2013 Outlet Connections Plus

June 13-14 in HamburgSee page 18 for details.

Got a VrN APP-etite?

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SpriNg 2013 INTeRNATIONAl OuTleT JOuRNAl 3

Up frONT

4 INTeRNATIONAl OuTleT JOuRNAl SpriNg 2013

reSOluTiON Real Estate ac-quired Rosada Factory Outlet in Roos-endaal, Netherlands, on December 12, 2012 from CBRE Global Investors.

Resolution plans to expand the 176,300-sf center with a 77,500-sf phase 2, set to open in 2014. Resolution reported that it will have invested more than €30 million in the acquisition and expansion.

The center, originally developed by U.S.-based MDG, opened in 2006 and is currently about 85 percent occupied. Among the center’s 50 tenants are Con-verse, Dockers, Ecco, Gant, Levi’s, Nike, Petite Bateau, Puma, Reebok, Skechers and Tom Tailor. Average annual rents in the project are €240 per m2.

“On completion of the second phase of development, Rosada will have critical mass to become the dominant retail destination in its large cross-border catchment area,” said Pe-ter Todd, head of Resolution Proper-ty’s European retail investments. “The extension of the asset, combined with an optimized tenant mix, should meet the requirements of our value-added investment strategy.”

Roosendaal, in southwest Nether-lands, is 50 km south of Rotterdam and 40 km north of Antwerp in Belgium, which gives it a Dutch and Belgian catchment of 18 million within 90 minutes and 8.4 million within 60 minutes. The center is 90 minutes south of Batavia Stad Fashion Out-let in Lelystad, Netherlands, and 90 minutes west of both Maasmechelen Village and McArthurGlen Luxem-bourg, both in Belgium. The two latter centers are about 30 minutes apart. Roosendaal is also about 90 minutes south of Amsterdam, where Neinver and MAB plan to develop an outlet center (see page 16).

Resolution also owns Park Avenue Fashion Outlet in Bilbao, Spain; and McArthurGlen Troyes and McArthur-Glen Roubaix in France. Stable Interna-tional, which has been handling leasing, marketing and management of Rosada Factory Outlet center since 2010, will continue in that role. Stable recently said the center posted an 8 percent sales increase for 2012. Stable also operates Batavia Stad, which posted a 7 percent increase in sales for 2012. c

resolution acquires rosada Factory Outlet

rosada Factory Outlet in roosendaal, Netherlands

We look after the brands as if they were our own

neinver.com

All the brands have their own interest but just one joins them all: selling. That’s why 800 of the world’s best brands put their trust in NEINVER. Because we are the second largest outlet operator in Europe, managing more than 293,000 sq.m. GLA and 1,400 stores. Because we manage 14 outlet centers operating under the brands The Style Outlets and FACTORY in Spain, Italy, Poland, Portugal, Germany and France and 5 more about to be opened.We recognize that the success of a brand is also ours. This is what has made us leaders.

Roppenheim The Style Outlets

A/F PUBLI IOJ NEINVER RETAIL fin.indd 1 25/02/13 08:42

Promos’ newest outletvillage will cater tothe 6 million upscaletourists who visit theCampania each year.CileNTO OuTleT Village opened De-cember 15, 2012, in Eboli, which is 30 miles from Salerno on the Amalfi Coast. The center was developed by Irgenre Group of Campania and Promos, the Brescia-based company headed by Carlo Maffioli. Promos has carried out the leasing and marketing on the €80 million center, with its subsidiary Promanag-ment handling operations.

In the first 10 days it was open, more than 200,000 visited the 24,000-m2 phase

Cilento Outlet Villageopens to big crowds

CENTEr OpENiNg

More than 6 million affluent tourists visit the Campania region of Italy each year.

6 INTeRNATIONAl OuTleT JOuRNAl SpriNg 2013

1 of Cilento Outlet Village, the only outlet project to open in Italy in 2012. Promos expects 3 million visitors during the first year of business. At completion, the center will be 34,000 m2.

“At a difficult time like this that the Italian economy is experiencing, opening Cilento Outlet Village is an important sign of optimism,” Carlo Maffioli said.

Cilento Outlet Village is along state highway S.S. 18, which links Salerno to Paestum, close to the Battipaglia exit on the three-lane section of the A3 Salerno-Reggio Calabria motorway. The center’s catchment covers all of central and southern Campania and western Basilicata, including Salerno, Potenza and Avellino, Naples and part of the provinces of Benevento and Caserta. More than 2.5 million people live within a 60-minute drive of the center and 5 million live within 90 minutes.

More than 6 million tourists, mostly upper-class visitors from the U.S., Great Britain, Germany, France and Japan, visit the Campania region every year. They are attracted by the area’s exceptional scen-ery, history and cultural resources, as well as the lovely beach resorts of Capri and Ischia, Positano and Procida, Amalfi and Sorrento, Punta Licosa and Palinuro.

The tenant list is filled with Italian and international fashion brands, including Missoni, Galliano and MaxMara Group, alongside prestigious multibrand stores like Fashion Store and Luxury Mall. The casual trend is represented by Fiorucci, Geox, Benetton and Harmont & Blaine, and there are also several major sports brands, including Nike, Puma and Adidas. Bialetti, Livin’ De Longhi and Borgo Tessile fill the need for homegoods, and particular atten-tion has been devoted to the excel-lent cuisine and fine wines of the Campania Region.

Promos is also developing Scalo Milano Outlets & More, which is planned to become the largest mall of its kind in Europe (see the Winter 2013 IOJ for more details). Scalo Milano will directly link to Milan via the subway network. c

CileNTO OuTleT VillAGe TeNANTSAdidas-ReebokAlcottBarbutiBasileBataBencivenga (opening soon)BenettonBialettiBikiniworldBorgo Tessile Borgofiori (Valentino)Bottega del SartoByblosCalvin KleinCamicissimaCamomilla ItaliaD&GDesiree (opening soon)Diffusione TessileDockstepsEddicottErmanno Scervino (GF Ferré)

FiorucciFracominaGallianoGattinoniGeoxGianni RagusaGioielleria MaglianoGiunti al Punto Golden PointGutteridge Harmont & BlaineHarmont & Blaine JuniorHill’s StoreIt Fashion Ivy OxfordJaked (opening soon)Just CavalliKoccaLivin’ de’ LonghiLuxury Mall (Versace)Marina MilitareMiriade

MissoniModus ProfumerieNikeNuvola (opening soon)Outly PiacenzaPortobello PrimigiPumaRagno-Lanificio di TollegnoReplayRifleRoberta BiagiRoberto CavalliRoccobaroccoSatur Passione CasaSergio RossiTailor Club Tommy HilfigerYamamay (opening soon)

SpriNg 2013 INTeRNATIONAl OuTleT JOuRNAl 7

Cilento Outlet Village, eboli, italy

CENTEr OpENiNg

8 INTeRNATIONAl OuTleT JOuRNAl SpriNg 2013

The outlet center is arevitalization andexpansion of a smallproject that opened in 2004 in Münsterland.reDeVelOPiNG an outlet center, particularly one that is relatively new, is a little bit of a rarity, but it does occasionally happen. Retail Develop-ment Group of Cologne recently accomplished this feat with the 2012 opening of Factory Outlet Center Ochtrup, which is in the North Rhine-Westphalia region of Germany.

When the project originally opened in 2004, it was small – just 3,500 m2 – and sparsely occupied. RDG subsequently redeveloped and expanded it to 17,000 m2, making room for an additional 80 brands, to bring the total to more than 100 stores. Although FOC Ochtrup opened under the radar screen last August, it has already seen more than 1 million visitors in the first six months, according to Ulrich Nordhorn, the CEO of Retail Development Group.

“We didn’t make too much noise,” Nordhorn said. “It was a very small outlet center in the beginning because it couldn’t get approvals for anything big-ger. We sued, we won, and we were able to bring it up to the proper size.”

Nordhorn told VRN in January that the center was more than 90 percent occupied and that he has no doubt the center will hit its projections of 2 million to 2.5 million visitors in the first year.

The catchment for FOC Ochtrup is nearly 9 million people. “It’s a region that has city next to city, one blending into the next,” Nordhorn said. “It is the most densely populated state in Germany.”

The center itself, the only outlet center in North Rhine-Westphalia, is in the Mün-sterland, between Enschede (in the Neth-erlands), Osnabrück (in Germany) and

FOC Ochtrup expands, opens

Factory Outlet Ochtrup combines an enclosed mall with a village setting.

SpriNg 2013 INTeRNATIONAl OuTleT JOuRNAl 9

the Rhine-Ruhr Area (also in Germany). The catchment includes 4.7 million people within 60 minutes and 15.6 million within 90 minutes. In addition, the Münsterland’s 5 percent unemployment rate is below Germany’s average, and its 11.5 percent purchasing power is above average.

The center has four restaurants, in-cluding the new German-style McDon-alds, which Nordhorn describes as hav-ing gourmet coffees, computer screens and self-pay stations. “We have 800 seats for restaurants in the food court,” he said. “It’s similar to Sawgrass Mills in Florida. We also have great Turkish, Ital-ian and German restaurants.”

Retail Development Group is developing

FACTOry OuTleT CeNTer OCHTruP TeNANTSAlfi Apriori Ara-Shoes Benvenuto Bianca Björn Borg Bugatti CECEBA Bodywear Cecil Clarks Crocs Daniel Hechter DC Depot Desigual

Dockers Dornbusch EDC by Esprit Esprit Eterna Fossil Garcia Gelco Geox Heilemann Confiserie Home Hunkemöller Jack & Jones Jacques Britt Kanz

Laurél Levi’s Marc Aurel Marc O´PoloMarc Picard Mephisto Mexx More & More Möve Nike Olsen Only Otto Kern Pampolina Pieces

Pierre Cardin Puma Quiksilver Ravensburger Redford Roxy Salamander Samsonite Sanetta Schiesser Schmuck & Uhren*Schwarze Rose Seidensticker Sigikid Silit

Skagen Speidel Steiff Street One Superfit Tom Tailor Vero Moda Vila Watch Station WMF

*Schmuck & Uhren is a multibrand retailer that sells Adidas, Armani, Diesel, DKNY, Marc Jacobs, Michael Kors and Zodiac.

a new outlet center south of Westphalia. Nordhorn said he couldn’t reveal details until mid-April, but he did give IOJ a hint

to the new project’s location. “It’s close to Stable Development’s site in Montabaur. They’re not going to be happy,” he said. c

EOC rECapEOC rECapCENTEr OpENiNg

Super opening for Mega Mills

Shanghai embraces itsnewest outlet project,which has all the upscale components of the best centers around globe.MeGA MillS opened to the pub-lic on January 18 in Shanghai, welcom-ing more than 130 international luxury brands and well-known domestic labels. The project is an open-air shopping center with two levels of retail and ap-proximately 3,000 indoor and outdoor parking spaces.

Mega Mills is owned by the Pearl River Real Estate Group and jointly managed by Shanghai Welead Invest-ment Co. Ltd. and The Outlet! Com-pany. The new center is a world-class outlet shopping destination in the

Shanghai market. Follow-ing its grand opening in late April, Mega Mills will offer a total of 575,000 sf of leasable area, including the 35,000-sf Grand Gourmet Food Court, a nine-screen cinema and a variety of upscale restaurants and cafes.

Under a long-term management partnership, Shanghai Welead Invest-ment Co. Ltd and The Outlet! Company provide comprehensive services and amenities reflective of the outlet industry’s highest standards. These features include three information centers, a VIP Lounge, children’s play-ground facilities, shuttle bus services, and an em-ployee cafeteria.

12 INTeRNATIONAl OuTleT JOuRNAl SpriNg 2013

Mega Mills in Shanghai includes 130 outlet stores and a 35,000-sf food court.

The Outlet! Company will open its second project in China, in Nanjing. The 438,000-sf Nanjing East Suburb Outlets will open in late 2014 as a single-story, standard racetrack design with 2,300 outdoor parking spaces.

Also in development and opening in late 2014 is The Outlet! Company’s first outlet project in Taiwan. The Gloria Outlet, 40 minutes south-west of Taipei, will feature 250 stores, a large-scale food court, international restau-rants and cafes, and a cinema. The 54-acre site was secured in October 2012, and construction is expected to begin this fall.

The Outlet! Company, is led by Dan-iel Kelly, a pioneer in the Asian outlet industry. During his 16-year tenure with Simon Chelsea Premium Outlets, he led the leasing efforts and was instrumen-tal in the group’s successful entry into international markets including Japan, Korea and Mexico. He now brings his extensive retailer relationships and expe-rience in site selection, design, planning, leasing, marketing, property manage-ment to The Outlet! Company. c

15 minutesAdolfo DominguezAgathaAnna SuiAnteprimaAsicsAudreyBalmainBiem.L.FdlkkBlocco 5Bou JeloudBraun BuffelBread N ButterCH Carolina HerreraCharles RiverCity ChainClub MonacoCocktail la modeCordierD.AnuoDaniel CremieuxDe VerliDe Verli UnderwearDell’gaDevil NutDinosaurDisney Baby

DKNYDonatello’sEd HardyElement FreshEmelyEQ:IQErmenegildo ZegnaEsprit HomeEvisuFerreFiona’s PrinceFossilFurlaGastone LucioliGentleHazzysHoward MillerHuang Shu ChiIce IcebergIndiviISEJack & JonesJaguarJoan & DavidJuicy CoutureJust CavalliKaltendin

Kelly & ChrisKieningerKopi LuwakKroraynaL.L. BeanLa MiaLai Car ForeLensCraftersLi HaoLiu JoLiu Jo JeansLonsdaleLuLualwaysMaison ModeManganoMark FairwhaleMaxstudioMichael KorsMo & CoMOGGMOGG PinkMorellatoNaturalizerNine WestOakleyOasisO’blu

OdboOikosOnitsuka TigerOnlyOrbitaOVSP+Patrizia PepePierre BalmainPineiderPinkoPizza HutReneevonReplayRicco e FamaRoberto CavalliRoberto de CamerinoS.D. SpontiniS.T. DupontSC FashionScatola del TempoSelectedSeven DaysShanghai TangShanghai ViveShiatzy ChenS’I

SisleySpigeStarbucksStefanelSteve MaddenSwarovskiSwankTalbotsTed BakerTestoniTest-TubeThomas PinkTNGTTony JeansToon’s LandTrue ReligionUmbroUnited Colors of BenettonVastoVero ModaVersaceVOVWatch StationWooZukka ProZuma

MeGA MillS TeNANTS iNCluDe:

SpriNg 2013 INTeRNATIONAl OuTleT JOuRNAl 13

Mega Mills was the successful outcome of a joint venture between Shanghai Welead Investments and the Outlet! Company.

gUEST COlUmN

14 INTeRNATIONAl OuTleT JOuRNAl SpriNg 2013

Russian tourists, whohave money to burn onupscale brands, are theshoppers to target, notthe conservative Finns.By ilya Nikit in

With only two planned projects in Finland’s outlet pipeline, the outlet boom has not yet arrived in Finland. As of mid-February, neither of the two projects – Nordlett’s Outlet Vil-lage Oulu and Krüüg Outlet Solutions’ Lohja Fashion Outlet – had announced any financing.

Nordlett is planning a center in Oulu, which has about 150,000 inhabitants. The site for the village-style project is 160 km from the polar circle, which means that Nordlett has great faith in the frost-resis-tance of potential shoppers.

Krüüg’s plan for Lohja keeps all of the shops under one roof, and the site is just 60 km from Helsinki, amid three of the biggest cities in the country. However, the planned huge building on the hill could be costly for a small-margin outlet center.

While Nordlett is working with Rioja Development on obtaining financing, participating in conferences and attract-ing tenants, Krüüg has been quiet lately.

But where are Europe’s top outlet developers? Why haven’t they come to Finland?

Developing an outlet center in a region of 3.6 million people within a 60-minute drive is quite common in Eu-rope. Why not in Finland? And closer to Helsinki there are sites with a catchment of 2 million people, more than enough population considering the city’s high consumer price index.

I believe the outlet community has ig-nored Finland because Finns are famous for their indifference toward trendy clothing. The main priority for Finns is comfort, so there is not much demand for high-profile brands here. Perhaps upscale brands don’t understand that

Finland’s outlet potential

opening outlets in Finland would be a good way to introduce themselves to a whole new set of shoppers.

In any case, developers should think beyond the local population when assessing the outlet potential of Finland. Instead, consider the power of Russian shoppers and how much they spend in Europe. At Italian outlet centers Russians ranked third in purchasing. In 2011 Russians spent around €42 billion shopping abroad. During the financial crisis in Europe and particularly in Italy, there was no drop in sales at outlet centers. Much of this stability came from shopping tourists from Russia and Asia.

There are two reasons that Rus-sians shop in Europe: lower prices and authenticity of goods. Prices in Russia are two-to-three times higher than in Europe due to administrative and cus-toms expenses, and counterfeit cloth-ing of famous brands totals 37 percent of total sales there.

In 2012 Russians made 3.4 mil-lion visits to Finland through various border-crossing points. This number will continue to rise and is expected to reach 5.5 million annual arrivals by 2014. To further increase the tourist flow, many cities in Finland are looking at a 36-hour visa-free system for Russians. The 6 million citizens of St. Petersburg and its regions account for 70 percent of the Russian visitors to Finland. Thus,

a visa-free window would be extremely valuable to Finnish retailers.

St. Petersburg, a five-hour drive from Helsinki, is the third largest city in Europe after Moscow and London. Almost 80 percent of Russian visitors to Finland come just to shop, spending around €200 million on clothes, shoes and accessories in 2012. Tax-free pur-chases by Russians also increased by 26 percent over 2011.

Russian tourists in Helsinki buy clothes, shoes and accessories from the medium-high and premium pricing sec-tors, whereas in towns near the border money is spent on moderate clothing, household and sporting goods.

The average consumption of Rus-sian tourists is much higher than that of Finns. Russians are eager to buy fashion brands, and despite the distance and expensive parking charges, almost half come to Helsinki, where they drop €100 million annually.

Satisfying the needs of Russian tourists provides a strong justification for devel-oping an upscale outlet center in south-eastern Finland. However, to be success-ful, the center must not be packed with the moderate and less-celebrated brands often found in the mid-market projects in Central and Eastern Europe. c

Ilya Nikitin is the managing director of Akado Oy, a developer based in Kouvola, Finland.

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16 INTeRNATIONAl OuTleT JOuRNAl SpriNg 2013

Neinver-MAB to develop FOCnear AmsterdamNeiNVer AND MAB Development will develop an 18,000-m2 outlet center in a former factory site near Amster-dam. The project, planned to open in 2015, will carry Neinver’s “The Style Outlets” branding, which is reserved for the developer’s most upscale centers.

In December 2009, the municipality of Haarlemmerliede adopted a zoning plan for Sugar City, a multi-use com-plex that will include the outlet center, a supermarket, a hotel, entertainment areas and offices. The site, close to Amsterdam, Haarlem and Schiphol can be reached from the A200 via the N200, and the Amsterdam-Haarlem train will have a stop directly in front of the outlet center.

Neinver, Europe’s second largest outlet developer after McArthurGlen, operates 14 outlet centers totaling 293,000 m2 of GLA under the FAC-TORY and The Style Outlets brands. MAB Development and Neinver established a joint venture in 2010 to develop 135,000 m2 of outlet space totaling €350 million through 2015. SugarCity Investments has been involved in the redevelopment of the former CSM site since 2000.

Dalton Park celebrates 10 years of growthiNG reAl eSTATe’S Dalton Park, the biggest outlet center in the New-castle region of England, celebrates its 10th birthday this year with posi-tive 2012 results. As sales on the high street were flat, Dalton Park posted a 7 percent increase in overall sales for the year ending December 30, 2012. Comparative sales were up 5 percent for the period, and footfall grew 5 percent to an all-time high of 2.85 million visitors. Boxing Day footfall was up by 14 percent.

In addition to strong sales growth, Dalton Park has received four ISO 14001 accreditations. The center also won the County Durham 2012 Environment Award for its waste management.

MCArTHurGleN, Europe’s largest owner, developer and man-ager of designer outlet centers, has received retail planning approv-al for its newest planned proj-ect, McArthurGlen Designer Outlet Provence.

The approval, granted Jan. 29, allows for a 26,000-m2 (280,000-sf) center in Provence-Alpes-Côte d’Azur. The site is in the city of Miramas, 45 minutes from Aix-en-Provence and 50 minutes from Marseilles. It is near the junctions of the A8, A7 and A54 motorways, linking Marseilles with Nice, Lyons, Avignon and Nîmes. The city also benefits from a high-speed TGV rail

mCg gets the go-ahead in france

New tenants at McArthurGlen Designer Outlets CeNTer TeNANT OPeNiNG GlA (M2)Ashford Hamleys Dec-12 1,518 Wagamama (restaurant) Dec-12 2,296

Cheshire Oaks Church’s Dec-12 1,689 Fossil Dec-12 3,130 Joseph Dec-12 1,419 Lulu Guinness Nov-12 724 Watch Station Dec-12 1,385

la reggia Armani Jan-13 294 Michael Kors Nov-12 181 Pepe Jeans Dec-12 176 Polo Ralph Lauren (2nd store) Dec-12 879

livingston Kurt Geiger Dec-12 1,808 timberland Nov-12 2,873

Neumünster triumph Dec-12 151Veneto Diesel Jan-13 361 Michael Kors Nov-12 197

New Balance Dec-12 149

Parndorf 7 For All Mankind Dec-12 112 Bally Nov-12 182 Swarovski Nov-12 54 Zwilling Dec-12 112

roermond Kipling Dec-12 107 Ralph Lauren Nov-12 172

roubaix Kookai Dec-12 183Salzburg Clarks Dec-12 219Serravalle Armani Jan-13 300 Marina Militare Jan-13 162

station within walking distance of the center. With more than 30 mil-lion tourists visiting the southeast of France every year, the site has enormous tourist potential. The Provence-Alpes-Côte d’Azur region is the second most visited tourist destination in France, after Paris.

McArthurGlen Designer Outlet Provence will be MCG’s 23rd outlet center, with its 22nd due to open in Vancouver in 2014. And it will be MCG’s third in France, with McArthurGlen Troyes opening in 1995 and McArthurGlen Roubaix in 1999. Tax-free sales at MCG’s 21 Designer Outlets increased by more than 60 percent in 2012.

(Continued on page 18)

TO REGISTER PLEASE GO TO: WWW.ICSC.ORG/2013EOS OR CALL +44 20 7976 3100

ICSC European Partners

Silver Sponsor

ICSC Outlet Connections Plus13-14 June 2013Radisson Blu Hotel Hamburg Airport, Hamburg, Germany

In association with:

Retailers andtenants goFREE!

Outlet Expansion: Generating Profit from New TerritoriesAn exclusive event connecting leasing professionals and retailers for dealmaking and networking

FeaturingRetailer workshops to facilitate expansion into France, Germany, Poland and Russia

MEETwith developers and retailersone-on-one to discuss leasingopportunities

SHAREbrands’ experiences of enteringnew markets from a retail,recruitment, legal and pricingperspective

DISCUSSthe pros and cons of franchiseversus brand ownership - howdo brands determine which expansion route is best and why?

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18 INTeRNATIONAl OuTleT JOuRNAl SpriNg 2013

(Continued from page 16)

The 160,000-sf center has also been granted outline planning consent for phase 2, which will add a cinema, super-market, hotel, petrol station and other food and beverage units.

n Stable International is moving forward on several projects. With ITG as its partner, Stable was to begin con-struction this spring on Fashion Outlet Leipzig in Brehna, Germany. The project will open in mid-2014.n Prada stores at two of McAr-thurGlen’s Designer Outlets in Italy expanded in December. The Barberino Designer Outlet unit has been refitted and expanded to 311 m2, and the Veneto unit has expanded to 536 m2. Prada operates stores in six MCG outlet centers. n Outlet Centres International’s De-signer Outlets Wolfsburg in Germany had a positive 2012 with a 13 percent increase in attendance and a 17 percent increase in sales. The center welcomed a record 1.7 million visitors in 2012, 45 percent of whom traveled more than 50 km to do their outlet shopping. Stephan Schäfer, managing director of OCI said the center is ready for expansion. “A special focus in 2013 will be on the second construction phase,” he said, add-ing that it will be financed through a new investor, Europa Capital. The fund, a Rockefeller Group subsidiary, acquired a share in the center in 2012. n U.S.-based Horizon Group Prop-erties says it is aggressively moving forward on Globe Outlet Changsha in Hunan Province, China. Following a 12-month hiatus in construction when the Chinese government slowed home building, Nike and Adidas are now open in the 860,000-sf center. Horizon’s partner, Globe Outlets, has also opened six stores featuring some well-known luxury brands, including Dolce & Gab-bana, Prada, Versace, Diesel, Guess and Zegna. The cinema will open this summer. “We are in discussions with a number of better quality international and U.S. brands about creating a retail presence at the center,” Horizon CEO Gary Skoien told IOJ. “We expect to be announcing some strong additions shortly. Skoien said his company is no longer pursuing a project in Guangzhou but “We are especially interested in doing something in Harbin and Fuzhou.” c

THe MeeTiNG formerly known as the European Outlet Conference, formerly held each autumn, and formerly an educational meeting, has had a complete restyling with a new name, date and format.

The all-new Outlet Connections Plus will be June 13-14 in Hamburg, at the Radisson Blu Hamburg Airport Hotel.

The new format, with expanded exhibit space and time, empha-sizes deal making and networking opportunities for leasing execu-tives and retailers. The new for-mat still retains the educational component of the previous con-ference in which industry experts share their information, insights and strategies. The event is much like ICSC’s successful Retail Connections, but with that impor-tant Plus factor that the outlet community has supported for the past seven years. Retailers will still attend for free.

“Outlet expansion: Generating Profit from New Territories” is

Outlet Connections Plus: ICSC’s all-new outlet meeting

the theme of Outlet Connections Plus. The rich program features panels and discussions on fran-chisees versus parent companies; the Internet and social media; and the macro-economy’s impact on outlet retailing. Following the conference, attendees will visit McArthurGlen’s Designer Outlet Neumünster near Hamburg.

The program planning com-mittee for Outlet Connections Plus includes Giles Membrey, Rioja Developments (Conference Chair); Jamie Acheson, Henderson Global Investors; Anna Jones, Fashion House Group; Thomas Reichenauer, ROS Retail Outlet Shopping; Iestyn Roberts, Freeport Retail; Bas Rutten, MAB Development; Sebastian Sommer, Neinver; and Pieter Van Voorst Vader, McArthurGlen.

For more information on exhibit-ing, contact Sally Stephenson at [email protected]; for gen-eral information, contact Susan Richards at [email protected].

GlOBAl NeWS

AWE0213 158_IOJ Ad.indd 1 2/25/13 12:58 PM