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5th Executive PA, Secretary & Admin Forum 2014

May 19th & 20th Radisson Blu Royal Hotel, Dublin We are also proud to announce:

PA of the Year Awards Tuesday May 20th, 7.30pm

Our 5th Annual Forum… We are proud and excited once again to play host to the 5th Executive PA, Secretary & Admin Forum 2014! We are back in the fabulous Radisson Blu Royal Hotel, Golden Lane, in Dublin’s City Centre on May 19th & 20th.

The sessions and speakers confirmed for this year’s program are more relevant now than ever before to the role of the EA/PA/VA.

We are also especially proud this year to be teaming up with PA-‐Assist.com to host the PA of the Year Awards, which will take place on the evening of Tuesday May 20th, 7.30pm and presented by TV3’s Sybil Mulcahy.

If you have any questions about the Forum, please contact [email protected] or call 085-‐826-‐4072

Did you know?... Over 100 countries are celebrating 2014 as the International Year of the Secretary & Assistant. What better way to mark the celebrations here in Ireland than to enter the PA Awards commending the best of your profession… Don't be shy! Be proud of your career and achievements. For details on entering/attending the Awards, please go to: www.pa-‐assist.com/awards, or e-‐mail awards@pa-‐assist.com

Any questions???

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8.30 – 9.25 Registration – We invite you to join us for Tea and Coffee on arrival MORNING WORKSHOP -‐ CHOOSE ONE OF WORKSHOP A OR B

WORKSHOP A 9.30-‐12.30 Assertiveness & Confidence-‐Building Workshop Do you tend to avoid conflict and withdraw because you are not sure what to do or say? This practical and interactive assertiveness workshop will improve your assertiveness skills and confidence through greater self-‐awareness, and will give you an understanding on how to develop an assertive mindset. Learning how to develop this key skill will enhance your life and build your confidence. You will leave feeling re-‐energised and motivated. Learn : • How to make a positive impact when communicating with others • The behaviour styles you adopt that can help or hinder your

performance • How to achieve your desired outcomes in a positive way, and the

importance of setting healthy boundaries • How our thoughts affect our behaviour and the way we feel • How to protect our energy, feel less stress and remain calm during

challenging situations • Understanding the difference between passive, aggressive and

assertive behavior • How to develop an assertive mindset, and think and behave

assertively Maria Jose Lynch Motivated Joyful Living www.confidencebuilding.ie

About Maria… Maria Jose Lynch has been living and working in Ireland since 1998. She is a qualified NLP Practitioner and Master EFT and TAT Practitioner. She also has qualifications in Business & Marketing and with over 15 years commercial experience, she understands the pressures and demands of the corporate world.

WORKSHOP B 9.30-‐12.30

About Peter Peter Cosgrove is a Director with Cpl, is also President of the National Recruitment Federation and Chairman of Junior Achievement Ireland. He is a regular speaker at events in Ireland and abroad and will bring over 20 years’ experience in business to his presentation.

WORKSHOP DAY MONDAY MAY 19TH

Personal Brand: Motivate, Communicate and Network yourself to a better brand Your personal brand is how others perceive you but more importantly, how you feel about yourself. This workshop will focus on practical ways to project your best self at all times, with tips to help you stay motivated on the toughest of days -‐ improving how you interact with different, and sometimes, difficult personalities. It will highlight communication styles and how we can communicate better, by understanding the other person’s objectives and where they are coming from. Finally we will explore networking – both on and offline, and the steps we should take to improve the impression we make. All of this will lead to a better personal and professional brand. Explore: • Staying motivated and in a positive frame of mind, despite

external challenges • Improving how you impact others with a positive mindset • Different communication styles and how you can adapt yours to

get the best results • Communicating effectively with challenging personalities • The new communication media and how we should use them

effectively • The importance of getting your online brand right • The importance of discovering what your personal brand says

about you, even if it means taking some criticism! • Ways to improve how you network with colleagues, peers and

even strangers Peter Cosgrove, Director Cpl Recruitment www.cpl.ie


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AFTERNOON WORKSHOP -‐ CHOOSE ONE OF WORKSHOP C OR D

WORKSHOP C 1.30-‐4.30 ABC’s of Success Workshop This workshop will give you an introduction to the ABC’s of Success (Achievement, Balance and Communication) program, which has been specifically designed by John to help build confidence and improve communication skills. In this fun and interactive workshop, participants will have the opportunity to become clear on what makes a person confident, and what is involved in good communication. By discovering these qualities within themselves, those who attend can expect to build on their levels of confidence in their own ability to connect with other people. They will begin to share their insights and ideas, as they learn to recognise their own expertise. John Francis Leader Psychologist & Cognitive Scientist www.jfl.com / www.hypnotherapy.ie

About John John Francis Leader is a consulting psychologist and cognitive scientist from Dublin, Ireland who is known for his use of hypnotherapy and mindfulness as well as his training programs which focus on building the skills of Achievement, Balance and Communication. John mixes his time between research, at University College Dublin, and teaching and works regularly, both 1 to 1 and in groups, with those from a wide variety of backgrounds who are keen to lead high quality lives.

WORKSHOP D 1.30-‐4.30 Success Insights & Colours Profiling The most effective people are those who understand themselves and those around them. Identifying our strengths and limitations enables us to develop personal communication strategies to meet the challenges of a demanding work environment. The Success Insights model is a technology built on the study of the different types of people in the world, and the difficulties encountered when trying to communicate with others. Based on the psychological research of Carl Jung, Success Insights celebrates the difference in communication styles. Participants will explore: • The different communication styles – and how every style has

inherent strengths and limitations. • How an awareness and balance around these differences builds a

more effective, open and honest working environment. • A ‘TO DO’ list when engaging in effective communication, and what

‘NOT’ to do when avoiding ineffective communication • How we respond to problems and challenges; How we influence

others to our point of view • How we respond to the pace of our environment; How we respond

to rules and procedures Ronan Flood Warrior Consulting www.warriorconsulting.com

About Ronan Ronan Flood works closely with executive teams to accelerate performance toward business expectations in challenging environments. Specializing in interpersonal communications, he facilitates the building of trust and candor within the team. He is sought after to facilitate and coach senior executives in companies across Europe, Asia and North America. A keen sportsman, he challenges his mental and physical toughness by competing in Ironman Triathlons…. and his wife, 18 month old daughter and three cocker spaniels think he rocks!!! (*Please note the workshop will not allow for time to complete individual Insights profile reports)

The results of our recent survey with PA-‐Assist.com for EAs/PAs/Office Professionals across the UK & Ireland confirmed:

83.2% of you intend to continue your own Continuous Professional Development

71.9% of you intend to undertake more training

51.3% of you prefer traditional tuition 32.7% of you prefer home study

29.4% of you prefer learning by visual means 26.7% of your learning preference is web-‐based

DID YOU KNOW???...

12.30-‐1.30 NETWORKING LUNCH


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8.30 Registration Opens – We invite you to join us for Tea & Coffee on arrival 9.20 Chairperson’s Welcome 9.30 -‐ 10.00 Together is Better! During her 17 years at O2, Aine McMullen supported 5 CEO's, helped transition the organisation through 3 takeovers, and witnessed exponential growth from a company with just 34 employees in 1996 to over 1800 in 2013. She has supported some of Ireland's most high profile and acclaimed executives, and today she will give us an insight into the commitment, resilience and foresight that has been required of her throughout her career. Explore: • Defining your core values as an Executive Assistant, on a personal and professional level • Crisis aversion – why you should always have a contingency plan B • How to approach working with a new Executive – knowing when to adapt your style, without compromising on your own values • Highlights of a career with one of Ireland's most recognisable brands • Reasons why Aine feels networking and building relationships within the PA/EA profession is an absolute must,

and why we are responsible for educating others on this Aine McMullen, Executive Assistant MetLife 10.00 -‐ 10.30 Managing Multiple Bosses & the Benefits of Working Strategically with Your Executive Managing one boss is hectic enough, but some Executive Assistants are required to manage multiple bosses. Natalie is one such EA who is constantly juggling varied, and at times, conflicting tasks; dealing with bosses in multiple locations, and adhering to strict deadlines. With three people to manage, each day can be very different, however Natalie does have the advantage of getting involved in lots of different projects, both local and international. In this session, she will give us an insight into how she manages three bosses, as well as supporting their Sales teams across multiple EMEA locations. Discover: • The importance of effective prioritisation, precise planning and impeccable time management – useful tips for everyone, not just

an Assistant with multiple bosses • Effective communication is key – setting goals and boundaries, and managing expectations with your Executive(s) • Useful tools and products that will make your workload more manageable • The benefits of working strategically – moving from a task driven role to becoming a Business Partner Natalie Egan, Executive Assistant Oracle 10.30 -‐ 11.00 MORNING TEA & NETWORKING BREAK 11.00 -‐ 11.30 Career Zone Cpl Office Support will once again host an insightful presentation on Office Professional careers. They will also cover advice for CV preparation and interview techniques, as well as giving tips on negotiating a higher salary/benefits package. Learn about current market trends and new developments. Cpl will be attending the full Forum and will be available to talk to you one-‐on-‐one for the duration of the event. Richard Minchin, Lauren Redmond, Vanessa McKay Cpl Office Support 11.30 -‐ 12.30 Keynote Commentary: Living the High Life? …As a Celebrity PA Deborah Shaw began her career as a buyer for Harrods; she also worked as a Publicist at Lynne Franks PR, then left the UK for Los Angeles. There, she became PA to Charlton Heston before moving on to become a Talent Manager at John Crosby Management representing clients including Charlize Theron, and where she discovered Shia La Beouf at the age of 12. On her return to London she met the founding President of the Association of Celebrity Assistants UK, and the rest is history. In this seminar, Deborah will discuss: • Her experience within the industry • Careful what you wish for -‐ what you need to know before you enter the celebrity PA world! • Celebrity PA Vs Corporate PA • How you can find out about opportunities available as a Celebrity Assistant Deborah Shaw, President Association of Celebrity Assistants -‐ UK

FORUM DAY – TUESDAY MAY 20th


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1.45 -‐ 2.15 Moving Your Career in the Right Direction Jane has had a varied and busy career within a number of Ireland's most recognisable organisations. Starting her career as an EA supporting Board level Directors, Jane was exposed to various financial reporting, governance and management systems. While she had never previously considered a career in financial services, she jumped at the chance of joining Ulster Bank for a project management and support role they had available. Combining her previously honed reporting skills, along with an understanding of senior level finance strategy, Jane has seamlessly moved into a senior business analyst role with them after a few short years. Jane will discuss: • The advantage that a professional in an EA/PA capacity has, in learning and understanding the overall operations of an

organisation • The transferable skills that Jane used from her role as an EA, moving to a project management support role • Tips and advice on managing difficult colleagues • The importance of looking after your customers – internal and external Jane Donnellan, Senior Business Analyst, Change Ulster Bank -‐ Corporate Banking Division

2.15 – 2.45 Finding Joy in Your Job Motivational and practical positive thinking tips to keep you motivated throughout the day. Gaye Moore, The Potentialist, Facebook.com/GayeMoorePotentialist 2.45 -‐ 3.15 The Career PA and Useful Tools & Technology to Help Along the Way While acknowledging that the role of an EA/PA is often misunderstood (indeed as we know, even job titles and duties are never black and white), it's really what YOU make of your role that counts. In her current role, Patricia supports the CEO as well as the Chairman and Board Members, a demanding, yet rewarding role. With over 20 years experience at the top, Patricia will explore: • How it is possible to be a career EA/PA, and the importance of TAKING, but more importantly, MAKING opportunities for yourself • Leadership from within – how to balance managing up with delegating down • Communication is Key – managing stakeholder expectations and learning to say NO • Technology – striking a balance between enhancing tasks Vs impeding tasks • Helpful tips and advice on current tools and technology that will make your and your Executive’s life easier Patricia Goggin, Executive Assistant Irish Dairy Board 3.15 -‐ 3.30 SPONSOR SPOTLIGHT – Killarney Convention Centre 3.30 -‐ 3.55 AFTERNOON TEA & NETWORKING BREAK 3.55 -‐ 4.40 The Power of Non-‐verbal Communication We all have those apparently ‘superhuman’ colleagues who breeze in and out of the office, exuding confidence and charisma before they even open their mouths. Considering communication is at the very heart of our personal and professional lives, it is important to ensure that our body language is consistent with the persona we wish to project. In this insightful presentation, John will discuss how body language skills -‐ such as confident gestures, changes in your vocal tone, making eye contact, and certain head/body movements -‐ can have a huge impact on your life and relationships. These tools, if practiced regularly, will improve your confidence and can change peoples’ perception of you for the better. John Francis Leader, Psychologist & Cognitive Scientist www.jfl.com / www.hypnotherapy.ie 4.40 -‐ 5.10 THE GREAT DEBATE This year, our panel will start the debate focused on defining the role of the PA as a top-‐class professional and one that plays a valuable and important part of the senior management team. We will take a look at trends in the UK and internationally where there are a number of existing EA/PA/VA professional bodies and established networks. We consider the importance of continuous professional development as a key ingredient to the success and recognition of the profession here. As always, our panellists will lead the debate, with comments and questions being opened up to the floor. Bring your thoughts, ideas and opinions with you on the day! Our panellists include: Richard Minchin, Manager, Cpl Office Support Madeline Riley, Acting General Manager, Radisson Blu Royal Hotel, Dublin John Palmer, Managing Director, Storm Media and PA-‐Assist.com (TBC) Patricia Goggin, Executive Assistant, Irish Dairy Board 5.10 Closing remarks from the Chair 5.15 Close of Forum

12.30 – 1.45 NETWORKING LUNCH


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VENUE SPONSOR – Radisson Blu Royal Hotel, Dublin www.radissonblu.com The dazzlingly stylish Radisson Blu Royal Hotel, Dublin, is located at the crossroads of Golden Lane and Chancery Lane, adjacent to Dublin Castle and within minutes’ stroll from all the key shopping, business and commercial sectors of the city. Open since August 2007, the Radisson Blu Royal Hotel, Dublin is a deluxe hotel with dramatic contemporary elements, a truly modern, world-‐class hotel and one of the busiest in the city centre. One of the hotel’s main constituencies are the very many corporate clients who enjoy the hotel’s sleek and polished series of business services. From conferences to meetings, large-‐scale launches and events to off-‐site brainstorming, the Radisson Blu Royal Hotel, Dublin has impeccable spaces to meet every possible style of request with a capacity of up to 400 delegates and 15 dedicated meeting rooms. The hotel has some uniquely chic features, from the spectacular open plan lobby with a sparkling Waterford Crystal Vintage Whiskey Tasting Room, to the Sky Suite, a fabulous venue on the 7th floor with private lift access, wraparound balcony offering panoramic views over Dublin city centre and its own private bar. The hotel offers 150 spacious guest rooms including Business Class, Junior Suites, one-‐bedroom suites and a presidential suite, all equipped with high-‐quality amenities and free high-‐speed and wireless Internet access. EVENTS & ENTERTAINMENT SPONSOR -‐ Sonix Entertainment www.sonix.ie Sonix Entertainment is one of Ireland’s top entertainment businesses, with an enviable client list and a unique selling point – our highly professional staff. We love to create an atmosphere of fun and excitement at our events and we pride ourselves on being the best value for money in the country. Our Family Fun Days, Corporate Entertainment and Team Building Activities are great ways to reward and connect staff, boost morale and leave lasting memories that you will talk about for years to come. Sonix also has a top of the range AV, lighting and draping service so we can accommodate any conferencing, wedding and ceremony needs. We also specialise in Christmas parties, Bring your Child to Work Day, whether at Christmas or any other time during the year, suitable for all ages. To find out more info, visit our website www.sonix.ie, e-‐mail [email protected] or call Glenn or Fiona on 087-‐738-‐2090 SILVER SPONSOR – Killarney Convention Centre www.killarneyconventioncentre.ie Killarney Convention Centre is Ireland’s largest dedicated conference meetings and events venue. Serviced by three airports, Killarney is also only a forty minute flight from Dublin and close to Shannon and Cork airports. Indeed, you can get from Cork International Airport to Killarney quicker than crossing Dublin City by car. Our large convention centre has been attracting Irish and international corporate meetings and events for decades. The Conference Centre is suitable for meetings, conferences, exhibitions, indoor sports and events of all shapes and sizes, from small corporate meetings to international congresses. The entire Conference Venue is a 4,500 square metre location, and has two conference hotel properties on-‐site as well as 50 self-‐catering apartments that provide 500 bedrooms and another 2,000 bedrooms within a one mile radius. The Killarney Convention centre hosts over 220 Irish and international meetings and conventions, business and entertainment events a year. A word on our sponsors: We couldn’t run the event without the help and support of our sponsors so we would like to take this opportunity to thank them for taking part and supporting the Forum. We would also like you to consider them when you do need to consider getting career advice or when looking for a new job; or a venue and entertainment provider for your next event. THANK YOU!

Also thanks to EVENT SUPPORTER – eventmama

ABOUT OUR SPONSORS

PLATINUM SPONSOR – Cpl Office Support www.cpl.ie Cpl Office Support is the Administration, Office Support and Secretarial part of Cpl Group, Irelands largest recruitment agency. With a client list that is unmatched in our industry, we provide office support professionals to our clients on a temporary, contract or permanent basis across all industry sectors and geographical locations. We have a superb understanding of the Administration and Office Support market in Dublin and an outstanding track record in the sourcing and selection of top talent in to our client base. The team includes some of the most highly skilled, dedicated and experienced Consultants in the Industry where our business is built by forging strong relationships and delivering an exceptional service to our candidates and clients. Last year we placed over 22,000 people in jobs across the CPL Group

PA, EA and VA Awards 2014

Radisson Blu Royal Hotel, Dublin -‐ Tuesday May 20th -‐ 7.30pm

Following great success in previous years, an exciting addition to this year's Forum is the return of the highly coveted PA of the Year Awards, after a six year absence, once again organised and sponsored by the long established PA-‐Assist.com that is now under the new management of Storm Media. The awards ceremony will take place after the Forum concludes and there will be a Gala Dinner on the evening of Tuesday May 20th at 7.30pm. The new format of the PA awards will focus on recognising professional excellence, personal development and achievements. The nominations and entries will be judged by leading PA industry professionals. A new category of Awards will also take place to recognise Virtual Assistants (frequently self-‐employed work from home PA professionals), acknowledging the growth of this new career choice for PAs and Office Professionals in the future. Tickets are available to be purchased for the Awards Gala Dinner -‐ the ticket price includes a champagne reception, 4 course dinner, entertainment and celebrations until late! Tickets for the Awards are currently priced at €75, however there is also a special discount price on offer for members of PA-‐Assist.com, please go to www.pa-‐assist.com/awards for more. How to Enter: Entry forms are now available -‐ please send your expressions of interest to awards@pa-‐assist.com. Virtual Assistants: The BeMyVA VA All-‐Ireland Awards will also be presented at this event, and winners can go on to the Grand Finals in November 2014. Virtual Assistant Award entry forms are now available from [email protected] Keep up to date with our newsletters, or follow us on Twitter @pa_assist or @paofyearireland To book your Forum & Awards tickets together, please go to: http://execpaforum2014.eventbrite.ie

AWARDS CEREMONY PRESENTED BY TV3’S SYBIL MULCAHY

5th Executive PA, Secretary & Admin Forum 2014

If you have any questions or would like to book your place at this year’s Forum, please contact [email protected] or call 085-‐826-‐4072. Registration includes: materials, lunch and tea/coffee breaks; networking, competitions; giveaways + more!

REGISTRATION FEE DETAILS Forum Day ONLY, May 20th €239 Workshop Day ONLY, May 19th €239 Forum Day & Workshop Day, May 19th & 20th €399 Discount of 10% per person is available for groups of 3 +, and charitable organisations


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REGISTRATION FORM

5th Executive PA & Secretary Forum 2014

Monday May 19th & Tuesday May 20th

Proudly sponsored by the Radisson Blu Royal Hotel, Dublin & Cpl Office Support

I would like to attend BOTH WORKSHOP & FORUM DAYS €399

I would like to attend this year’s WORKSHOP DAY ONLY (May 19th) €239

I would like to attend this year’s FORUM DAY ONLY (May 20th) €239

I would like to add my ticket to the PA Awards (May 20th) €75

Invoice me and I will pay by: Bank Transfer

Cheque

Credit/Debit Card

Please tick the following box if you do not wish to be kept informed of special offers, discounts and competitions from our sponsors Please post to Aisling Kelly, Zoom In, 16 Oaklawns, Dr Cullen Rd, Carlow OR scan and e-‐mail to [email protected] . For further information or if you have any questions, please call Aisling on 085-‐826-‐4072

Name of Invoicee: ____________________________________________ Company: Address: County Telephone: Fax Mob:

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