35112833 dr reddy betapharm an ideal acquisition (1)

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    DealDeal

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    Oth er BiddersOth er Bidders

    RanbaxyWockhardt

    Nicholas P irama lZydus Cad illa

    RanbaxyWockhardt

    Nicholas P irama lZydus Cad illa

    Ind ian

    TevaSand ozSanofi Avent isTur kish compan iesPr ivate equ ity p layers.

    TevaSand ozSanofi Avent isTur kish compan iesPr ivate equ ity p layers.

    Globa l

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    Be t ap h armBe t ap h arm

    4 th largestgener ics co. in

    Germany

    3.5 % share of German Pharma

    Mar ket

    Gross t rn over of 164 m illion

    Beta Brand Emp loys 370peop le

    Excellentrelat ionsh ips

    w ith customergroups

    Revenue growthof 26% over thepast five years

    Leader inCorp orate Social Resp ons ibility

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    P erfec t P h arma Acquisi t ionP erfec t P h arma Acquisi t ion

    How strong is the buyer?

    DRL was Indias leading Pharma Company but was medium sized by global standards

    How is the deal financed?

    DRL paid through Debt & internal accruals. So no Equity

    How well does the purchase complement the buyer's operations?DRL & Betapharm have common core competency - Genrics

    How informed is the purchase?

    DRL had no previous interaction with Betapharm.

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    Limi t a t ions in IndiaLimi t a t ions in India

    Higher for trad itiona l therapeut ic segmentsRelat ively lower for lifesty le segment.Supp ly

    Very h igh for certa in therapeut ic segments. Will change aslife expe ctan cy, litera cy increases.Demand

    Licens ing, d istr ibut ion netw ork, patents, p lant appr ova l byregu latory auth ority.Barr iers t o entry

    Distr ibut ors are increas ing ly push ing gener ic pr odu cts in abid to earn h igher marg ins

    Barga ining p ower of supp liers

    Current ly pr otected by the DPCOBargaining p ower of cust omers

    Very fragmented. Top 300 =85% of sales va lue.Consolidat ion is likely to intens ifyComp etition

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    Access t o th e German GenericsAccess t o th e German Generics

    Germany is the Second-largest gener ic mar ketafter U SA

    Highest leve ls of use forpatent free drugs inEur ope

    10% of the cost of thedrug payab le by thepat ient (up t o 10)

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    S t ra t egic presence in th e EuropeS t ra t egic presence in th e Europe

    35% of the t op se llingpr oucts patent

    exp ired

    EU governments havestarted t o pr omotegener ic med icines

    Potent ial for cost-effective med icina l pr ovision in the off-patent mar ket

    Growth in Centra l &Eastern Eur opean

    countr ies (70%volumes & 30% va lue)

    Ava ilab ility of affordab le gener ic med icines is majorbudgetary factor

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    DRLDRL -- M&AM&A

    Be ze L bs1988American Reme ies1999Chemin r Dr ug s2000BMS Labs & Mer idian He althcare2002

    rigenesis2004

    Roches API2005

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    T h e mo t ive T h e mo t ive

    To enter t op10 pharma cosof the w orld,

    drugd iscovery isnecessary

    DRLs corefocus is

    resear ch m in14 % revenues

    Scale isimp ortant t o leverage the

    infrastru cture& capab ilities

    Success fu l gener ic

    acqu isitionsfor cash flows

    Acqu isition -Trigenes is,

    Roches APIp lant

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    M iscellaneousM iscellaneous

    DRL become aUS$1 billion

    globa l pharmaco. by 2008

    DRL's str ongcomm itment

    to CSRinitiat ives

    Divers ificat ionfrom US to

    Eur ope

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    Be t ap h armBe t ap h arm Ideal Acquisi t ionIdeal Acquisi t ion

    Internat iona l growth was requ iredTo become a g loba l Pharmaco

    Due t o str ong gr owth in Gener icsEur ope was the m ost covetedtarget

    Captur ing a mar ket share in Germany w ou ld berequ ired

    Germany -se cond largestgener ics mar ket in the w orld

    Cou ld be levered t o create a presen ce in ent ireEur ope

    Also the locat ion of Germanyin the heart of Eur ope

    Excellent estab lished d istr ibut ion channe l wou ldbe a ne cess ity

    But t o estab lish onese lf inEur opean mar kets

    B etapharm ideal acquisition Target Which meant a cqu isition wasnecessary

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    V alua t ionV alua t ion

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    V alua t ionV alua t ion -- S ummary S ummary

    C ase Value ($ Million)

    Base $333

    Opt im istic $64 0

    Pess im istic $205

    Wo rst Scenar io $138

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    P os t DealP os t Deal

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    F inancingF inancing

    A mount Weighted COC C ost*(1-t) Wt. COC

    Inter nal 200 35% 13. % 13. % 4. %Debt 370 65% 2.1% 1.4% 0.9%T otal 570 5.7%

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    S ynergy S ynergy

    D istribution High ly fragmented mar ket and Un organ ized se ctor Redu ce the e fforts needed t o estab lish (Ident ificat ion,

    Promotion, In cent ives)

    Redu ce Genera l & Adm inistrat ive costManufacturing The manu factur ing cost in Ind ia is 50% less than the g loba l

    average Sour ce Betapharms bus iness from Ind ia to redu ce the

    COGSP ipeline R&D costs can be redu ced cons iderab ly (ar ound 35%) Number of pr odu cts laun ched per year w ou ld increase

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    S ynergy S ynergy

    B randing Brand Beta Globa l Presen ce

    P resence Entry into Germany Centra l & Eastern Eur opeize

    DRL was ab le to rea ch the $1Billion s ize due t o th isacqu isition Leverage its gener ic bus iness t o grow in Drug

    d iscovery

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    W h a t W en t W rongW h a t W en t W rong

    The Econom ic Opt im isat ion ofPharma ceut ical Care Act (Germany, May2006)Pr ice caps in p lace - affected the marg insof betapharmRedu ced pr ices by 15-25%Longer than expe cted payba ck - otherp lans she lved

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    W h a t W en t W rongW h a t W en t W rong

    Betapharm revenues grew by 3% over thelast 2 years

    Pat ients use med icines end orsed by the irSick Funds (Regu lat ion)Supp ly Cha in pr oblems

    Salutas (C ontra ct manu facturer, Germany)term inates contra ct

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    W h a t W en t W rongW h a t W en t W rong

    Lack of demand in GermanyStr ict regu lat ions aga inst outs our cing

    Curren cy Fluctuat ionsDelay in appr ova l of Betapharm pr odu ctsin p ipe line

    No pr odu ct appr ova l for DRL's pr odu ctmanu factured in Ind ia

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    W ri t eW ri t e -- DownDown

    Y ear A mount (INR)

    2006-2007 177 crore

    2007-2008 236.1 crore

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    T h e Road A h ead T h e Road A h ead

    Planned sh ift of pr odu ction to Ind iaGood p ipe line of FTF opp ortun ities

    Cont inu ous strengthen ing of buy ingpower of Insuran ce compan iesEBIT marg in expans ion n ot going t o be

    visible over sh ort t o med ium term

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    C onclusionC onclusion

    As of now, the dea l seems t o be a failure andDRL w ou ld have been better of w ithoutBetapharm

    Prem ium pa id Excess ive m isp laced opt im ism Inadequate due d iligen ce

    Failure t o account for Externa l env ironment r isks She lving of other p lans

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    T h ank You T h ank You