25 Innovative Sales & Marketing Ideas for

your Business

PRESENTED BY

BRAD SMITH CEO & Founder

TONY WIECHEC Director of Marketing

What will we talk about today? - Ideas - More Ideas - Even More Ideas!

Use Google Adwords to target customers!

#1

Use remarketing to stay top-of-mind and bring people back to your site!

#2

Understand what you CAN (& CANNOT) accomplish

with SEO

#3

If you want serious results from SEO

and Social Media, get serious about

blogging!

#4

#5

Want better social marketing results? Get a better social marketing strategy!

Audience Engagement

Get Visual!

#6

Use trackable links to make your marketing more measurable.

#7

https://ga-dev-tools.appspot.com/campaign-url-builder/

#8

Use Google Analytics to make smarter decisions

#9

#10

Create infographic-based campaigns. Turn case studies & other data into powerful visual content.

#11

Take a “less is more” approach to your blog content

#12

Ask yourself “who cares?” before you write or publish anything.

#13

Talk about more than just yourself!

#14

Make your website the hub of your

online activity!

But don’t forget all the access points! #15

Mobile Responsive

Design #16

Proactively manage your online rep!

#17

Longevity breeds confidence! Make the most of your big events.

#18

#19

Want your sales team to be more effective? Add direct mail to your sales process.

#20

...to complement direct sales efforts.

#21

Use inbound marketing...

Specialty print jobs can have a big impact!

#22

Get more response from your website: - Double the # of calls-to-action on your site - Use social to drive people you don’t know to your site - Use email to drive people you do know to your site

#23

Take a lesson from the TV show and shop your company...or pretend to be a first time visitor to your website.

#24

Strive for top marks in all customer touchpoints!

#25

Represent Your

Company Bonus Tip!

Brad Smith brad.smith@barqar.com Tony Wiechec Tony.wiechec@barqar.com 1.888.576.6100 1.716.204.3514