manage your time and double your productivity

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Sir Andrew Wyrd eaglehousepchotmailcom
File Attachment
Manage_thumbjpg

Eagle House Publishing Corporation

1117 Desert Lane Suite 1228 Las Vegas NV 89102 USA

wwweaglehousebiz eaglehousepchotmailcom

Copyright copy 1993 Brian Tracy All rights reserved

First Eagle House Publishing Corporation electronic edition 2004ISBN 0-976123-93-2

i

Contents

Introduction The Springboard to Personal Effectiveness 1Chapter 1 Make a Decision 3Chapter 2 Develop Clear Goals and Objectives 5Chapter 3 Plan Every Day in Advance 9Chapter 4 Use the ABCDE Method to Set Priorities 11Chapter 5 Separate the Urgent From the Important 14Chapter 6 Use the Law of Forced Efficiency 17Chapter 7 Apply the 8020 Rule 20Chapter 8 Work At Your Energy Peaks 22Chapter 9 Practice Single-Handling With Key Tasks 24Chapter 10 Eat That Frog 26Chapter 11 Organize Your Workspace 28Chapter 12 Use Travel Time Productively 31Chapter 13 Get Better At Your Key Tasks 34Chapter 14 Work In Real Time 36

ii

Chapter 15 Reengineer Your Work 38Chapter 16 Reinvent Yourself Each Year 40Chapter 17 Practice Zero-Based Thinking Continually 42Chapter 18 Set Clear Posteriorities 45Chapter 19 Keep Your Life In Balance 47Chapter 20 Plan EveryProject Carefully 50Chapter 21 Be IntenselyAction Oriented 52Start Now 54About the Author 56Other e-books by Brian Tracy 58About This Title 61

1

Introduction The Springboard

to Personal Effectiveness

Hello Irsquom Brian Tracy and welcome to Man-age Your Time and Double Your Productivity program

What you are about to learn can change your life These ideas methods and techniques can increase your efficiency and effectiveness boost your productivity double your in-come lower your stress levels and make you one of the most productive people in your business or field today

The fact is that all successful people are very productive They work longer hours and they work better hours They get a lot more done than the average person They get paid more and promoted faster They are highly respected and esteemed by everyone around them They become leaders and role models for others Inevitably they raise to the top of their fields and to the top of their income ranges and so can you

2 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Every single one of these tested and proven strategies for managing your time and doubling your productivity is learnable through practice and repetition Each of these methods if you practice them regularly will eventually be-come a habit of both thinking and working

When you begin applying these techniques to your work and to your life your self esteem your self confidence your self respect and your sense of personal pride will go up im-mediately The pay off for you will be tremendous for the rest of your life

Letrsquos begin

3

Chapter 1 Make a Decision

Every positive change in your life begins with a clear unequivocal decision that you are either going to do something or stop doing something

Significant change starts when you decide to either get in or get out either fish or cut bait

Decisiveness is one of the most important qualities of successful and happy men and women and decisiveness is developed through practice and repetition over and over again until it becomes as natural to you as breathing in and breathing out The sad fact is that people are poor because they have not yet decided to be rich People are overweight and unfit because they have not yet decided to be thin and fit People are inefficient time wasters because they havenrsquot yet decided to be highly productive in everything they do

Decide today that you are going to become an expert in time management and personal productivity no matter how long it takes or how much you have to invest to achieve

4 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

it Resolve today that you are going to practice these princi-ples over and over again until they become second nature

Discipline yourself to do what you know you need to do to be the very best in your field Perhaps the best defini-tion of self discipline is this ldquoSelf discipline is the ability to make yourself do what you should do when you should do it whether you feel like it or notrdquo

You see itrsquos easy to do something when you feel like it Itrsquos when you donrsquot feel like it and you force yourself to do it anyway that you move your life and career onto the fast track What decisions do you need to make in order to start moving toward the top of your field Whatever they are do either to get in or get out make a decision today and then get started This single act alone can change the whole direction of your life

5

Chapter 2 Develop Clear Goals

and Objectives

Perhaps the most important word in success for you for the rest of your life is the word ldquoClarityrdquo Fully 80 of your success comes about as the

result of your being absolutely clear about what it is you are trying to accomplish Unfortunately probably 80 or more of failure and frustration comes to people who are vague or fuzzy about what it is they want and how to go about achieving it

The great oil billionaire H L Hunt once said that there are only two real requirements for great success First he said ldquoDecide exactly what it is you wantrdquo Most people never do this Second he said ldquoDetermine the price you are going to have to pay to get it and then resolve to pay that pricerdquo You can have just about anything you really want as long as you willing to pay the price And nature always demands that you both pay the price in full and that you pay it in advance

6 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

There is a powerful seven step formula that you can use to set and achieve your goals for the rest of your life Every single successful person uses this formula or some variation of this formula to achieve success As a result they accom-plish vastly more than the average person And so can you

Here it is

Number one decide exactly what it is you want in each part of your life Become a ldquomeaningful specificrdquo rather than a ldquowandering generalityrdquo Decide how much you want to earn Decide how much you want to weight Decide the kind of family relationships and lifestyle you want to enjoy The very act of deciding clearly dramatically increases the likelihood that you will achieve it

Second write it down clearly and in detail Always think on paper A goal that is not in writing is not really a goal at all It is merely a wish and it has no energy behind it But when you take your goals out of your imagination and crystallize them on paper you actually program them into your subconscious mind where they take on a power of their own

Third set a deadline for your goal A deadline acts as a ldquoforcing systemrdquo in your subconscious mind A deadline motivates you to do the things necessary to make your goal come true If it is a big enough goal set sub-deadlines as well Donrsquot leave this to chance

Fourth make a list of everything that you can think of that you are going to have to do to achieve your goal When you think of new tasks and activities write them on your list until your list is complete

CHAPETR 2 DEVELOP CLEAR GOALS AND OBJECTIVES 7

Fifth step in this goal-setting formula is for you to orga-nize your list into a plan Decide what you will have to do first and what you will have to do second Decide what is more important and what is less important And then write out your plan on paper the same way you would develop a blueprint to build your dream house

The sixth step is for you to take action on your plan Do something Do anything But get busy Get going Donrsquot delay

And step number seven perhaps the most important of all is for you to do something every single day that moves you in the direction of your most important goal at the time Develop the discipline of doing something 365 days each year that is moving you forward You will be absolutely astonished at how much you accomplish when you utilize this formula in your life every single day

Now here is an exercise that you can do that can change your life Take a blank sheet of paper and write out ten goals that you want to accomplish in the next twelve months Write each of these goals in the present tense as though a year has passed and you have already achieved the goal Start each of these goals with the word ldquoIrdquo For example you could write down goals such as ldquoI earn xx number of dollars per yearrdquo Or ldquoI weigh xx number of poundsrdquo Or ldquoI drive such and such a carrdquo Your subconscious mind only accepts instructions when they are phrased in the present tense and when they are preceded with the word ldquoIrdquo Once you have your list of ten goals select the most important goal on that list Ask yourself ldquoWhat one goal if I achieved it right now would have the greatest positive impact on my liferdquo

8 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Whatever it is put a circle around that goal Then write it at the top of a new sheet of paper set a deadline make a list organize the list into a plan take action on your plan and do something every day until your goal is achieved This exercise has made more people successful then perhaps any other single exercise From now on you should resolve to become intensely goal-oriented Think and talk about your goals all the time Write them and re-write them Re-view them every day Continually look for better ways to achieve them

This combination of a goal setting formula and a goal setting exercise will have more of a positive impact on your life than almost anything else you could ever do

Give it a try

9

Chapter 3 Plan Every Day in Advance

Daily planning is absolutely essential for you to double your productivity You should practice the six ldquoPrdquo formula for high achievement This

formula says ldquoPrior Proper Planning Prevents Poor Per-formancerdquo

Proper planning is the mark of the professional All suc-cessful men and women take a good deal of time to plan their activities in advance Remember the 1090 rule which says that the first 10 of time that you spend planning your activities before you begin will save you as much as 90 of the time necessary to perform those activities once you start work

Always think on paper Something wonderful happens between your head and your hand when you write out your plans in detail on paper before you begin Writing ac-tually sharpens your thinking it stimulates your creativity and it enables you to focus far better than if you were just trying to work out of your mind

10 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Begin by making a master list of everything you can think of that you have to do for the long-term future This master list then becomes the central control list for your life Whenever you think of something new that you have to do write it down on your master list

At the beginning of each month make a monthly list covering everything that you can think of that you will have to do in the coming weeks Then break your monthly list down into a weekly list and specify exactly when you are going to start and complete the tasks that you have decided upon for the month Finally and perhaps the most impor-tant make a daily list of your activities preferably the night before so that your subconscious mind can work on your list while you sleep

Always work from a list When something new comes up during the day write it down on your list before you do it As you work you take off each item as you finish it This tracking gives you an ongoing sense of accomplishment and personal progress Crossing off items one by one moti-vates you and actually gives you more energy A list serves as a score-card and makes you feel like a winner It tells you where you are making progress and what you have to do the next day At the end of the day you can go through and tick off everything you have done This will give you a tremendous sense of accomplishment and a clear picture of where you are making progress and what you have to do the next day

According to time management experts working from a list will increase your productivity by 25 the very first day you begin doing it All highly effective people think on paper and work from written lists

11

Chapter 4 Use the ABCDE

Method to Set Priorities

This is one of the most powerful time manage-ment techniques for setting priorities that you will ever learn And the beauty of this method

lies in the fact that it is so simple and easy to use and apply

The key to doubling your productivity in any area of your work or at any time of your life is for you to select your most valuable task and then for you to discipline your-self to work on that task until it is complete All of time management revolves around helping you clarify in your own mind the most important thing you could possibly be doing before you start

The way that you determine your highest priority at any moment is to think about the potential consequences of doing or not doing a particular task A task that is im-portant is something that can have major consequences if it is done or not done All highly productive people think

12 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

continually about possible consequences as they plan and organize their activities

With the ABCDE method you make a list of every-thing that you have to do before you begin You then go through the list carefully and put one of these letters next to each item on the list

An ldquoArdquo item is something that is very important This is something that you must do something that has serious consequences for either doing it or not doing it Put an ldquoArdquo next to every key task on your list

A ldquoBrdquo item is something that you should do but it is not as important as an ldquoArdquo item There are consequences associ-ated with doing it or not doing it but they are only mild consequences that donrsquot last for very long

A ldquoCrdquo item is something that would be nice to do but for which there are no consequences at all Phoning a friend going for coffee reading the newspaper or chatting with a coworker are all things that are nice to do but they have absolutely no consequences for your career or for your success

The rule is that you should never do a ldquoBrdquo item when there is an ldquoArdquo item left undone You should never do a ldquoCrdquo item when there is a ldquoBrdquo item left undone You must be very disciplined about this

A ldquoDrdquo item is an item that you delegate or outsource to someone else who can do it pretty much as well as you The rule is that you should delegate everything possible to free up more time for you to concentrate on your ldquoArdquo activities

CHAPTER 4 USE THE ABCDE METHOD TO SET PRIORITIES 13

ldquoErdquo stands for Eliminate These are items that are of such low priority that you could eliminate them completely and they would make no difference at all Sometimes the disciplined act of eliminating low value tasks can simplify your life and free up enough time for you to accomplish those tasks that have the greatest possible consequences for you

Once you have applied the ABCDE formula to your list go back over the list and organize your ldquoArdquo tasks to priority Put an ldquoA-1rdquo next to your most important task An ldquoA-2rdquo on your second most important task and so on Then begin immediately on your ldquoA-1rdquo task and discipline yourself to stay at it until itrsquos finished This simple ABCDE formula alone will double your productivity

14

Chapter 5 Separate the Urgent From the Important

Everything that you have to do during the day can be divided into one of four categories These cat-egories are determined by designating your tasks

as either urgent or not urgent and important or not im-portant

The first type of task is both urgent and important This is something that you have to do immediately It is a job that is ldquoIn your facerdquo Urgent and important tasks like tele-phone calls meetings customer calls and emergencies are almost always determined by other people They are vital requirements of your job You can not put them off without causing serious problems Most people spend all day long doing things that are both urgent and important

The second categories of items are those that are im-portant but not urgent These are the items that usually have the greatest possible long-term consequences These are items like personal renewal upgrading your knowledge

CHAPTER 5 SEPARATE THE URGENT FROM THE IMPORTANT 15

and skills physical fitness and exercise and spending time with your family An item that is important but not urgent is an item that can be put off until later But it is also the kind of item that can have the greatest positive long-term impact on your life Tasks and activities that are not urgent but important sooner or later become very urgent indeed Like a term paper in collage or a report for your boss or one of your clients

The third category are those items that are urgent but not important These may consist of telephone calls co-workers dropping in to see you casual conversations about what was on television and so on You may engage in these activities at work but they have no effect on your success Many people actually delude themselves into thinking that they are actually working when they are doing things that are urgent but unimportant This however is a great time waster and a real killer of careers and future potential

The worst quadrant of all are those activities that are neither urgent not important These are completely useless activities These are things that you do during the day that are completely irrelevant and have no consequences at all Like reading the newspaper calling home to see whatrsquos for dinner or going shopping They contribute nothing to your company or to your personal goals

The key to doubling your productivity is for you to spend more time doing things that are urgent and impor-tant and then working on activities which are important but not urgent at the moment You increase your produc-tivity by refusing to do things that are not important at all because it simply doesnrsquot matter if they are done or not

16 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Always ask yourself ldquoWhat are the long term potential consequences of doing this taskrdquo ldquoWhat would happen if I didnrsquot do it at allrdquo And whatever the answer let it guide you in your choice of priorities

17

Chapter 6 Use the Law of

Forced Efficiency

This law says that ldquoThere is never enough time to do everything but there is always enough time to do the most important thingsrdquo Whenever

you are put under significant pressure to complete an important task a task for which there are significant consequences you put your head down and your get the job done by the deadline Many people cannot dis-cipline themselves to get the job done in advance They then say that they work best under pressure However no one works best under pressure This is just a justifica-tion for poor time management When you are under pressure you not only experience more stress but you also make more mistakes These mistakes often require that the job be redone again at a later time

There are four great questions that you can ask to in-crease your efficiency and double your productivity Here they are

18 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

First begin by asking before you start work ldquoWhat is the highest value use of my timerdquo ldquoWhat is it that you do that contributes the greatest amount of value to your work and to your liferdquo ldquoWhat is it that you do that pays the very most or yields the highest rewards to you and your com-panyrdquo Talk to your boss and to the people around you Ask for input You must be absolutely clear about the answer to this question and work on these high-value activities all the time

Second ask yourself regularly ldquoWhy am I on the pay-rollrdquo ldquoExactly what have you been hired to dordquo And of all the things that you have been hired to accomplish what are the few accomplishments that most determine your success in your job Whatever the answer to this question these are the activities that you need to focus on all day long

The third question for a maximum efficiency is this ldquoWhat can you and only you do that if done well can make a real differencerdquo At any given time there is only one answer to this question This is the sort of task that if you donrsquot do it it doesnrsquot get done But if you do do it and you do it well it can make a major difference Whatever it is you should be working on it above all else This is where you can make your greatest contribution

The fourth question is perhaps the best time manage-ment question of all It is simply this ldquoWhat is the most valuable use of my time right nowrdquo

Always ask yourself ldquoWhat is the most valuable use of my time right nowrdquo And whatever your answer to that question be sure that is what you are doing most of the time

CHAPTER 6 USE THE LAW OF FORCED EFFICIENCY 19

Your ability to ask and answer these questions on a regu-lar basis will keep you on track and performing at your best ldquoWhat are my highest value activitiesrdquo ldquoWhy am I on the payrollrdquo ldquoWhat can I and only I do that if done well can make a real differencerdquo and ldquoWhat is the most valuable use of my time right nowrdquo Discipline yourself to work only on your answers to those questions and this alone will double your productivity

20

Chapter 7 Apply the 8020 Rule

The 8020 Rule the Pareto Principle is one of the most important and powerful of all time management principles This rule comes from

the Italian economist Vilfredo Pareto who divided all activities into the vital few and the trivial many This law says that 20 of the things you do the vital few will account for fully 80 of the value of all the things you do

The reverse of this principle is that 80 of the things you do will account for only 20 of the value of your activ-ities This 8020 Rule applies to all aspects of business and personal life In business 80 of your sales will come from 20 of your customers 80 of your profits will come from 20 of your products 80 of your sales will come from 20 of your salespeople 80 of your income success and advancement will come from 20 of your activities If you make a list of 10 things that you have to do on a particular day 2 of those items will turn out to be worth more then all the others put together Your ability to identify and fo-

CHAPTER 7 APPLY THE 8020 RULE 21

cus on the top 20 of tasks will determine your success and productivity as much as any other factor And here is an idea for you practice creative procrastination with the 8020 rule

Since you canrsquot do everything you have to procrastinate on something Therefore discipline yourself to procrastinate on the 80 of activities that contribute very little value to your life and your results The average person procrastinates on high value tasks but this is not for you You must hold your own feet to the fire and procrastinate deliberately and continuously on those low value items that have very few consequences if they are done or not

Before you start work always check to make sure that what you are doing is in the top 20 of all the things that you could be doing Procrastinate on all the rest

22

Chapter 8 Work At Your Energy Peaks

One of the most important requirements to high productivity is high levels of physical mental and emotional energy All highly productive

highly successful highly paid people have high levels of energy sustained over long periods of time

To generate and maintain high levels of energy you need to practice proper eating proper exercise and proper rest You need to eat light nutritious high protein foods and avoid fats sugars white flour products pasta potatoes candy soft drinks and desserts of all kinds

You need to get regular exercise three to five days per week 30 to 60 minutes each time I have always been amazed to find that marathon and triathlon runners peo-ple who sometimes work out several hours a day are also the highest paid and most productive people in their fields There seems to be a direct relationship between physical fit-ness and energy on the one hand and high levels of produc-

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

Eagle House Publishing Corporation

1117 Desert Lane Suite 1228 Las Vegas NV 89102 USA

wwweaglehousebiz eaglehousepchotmailcom

Copyright copy 1993 Brian Tracy All rights reserved

First Eagle House Publishing Corporation electronic edition 2004ISBN 0-976123-93-2

i

Contents

Introduction The Springboard to Personal Effectiveness 1Chapter 1 Make a Decision 3Chapter 2 Develop Clear Goals and Objectives 5Chapter 3 Plan Every Day in Advance 9Chapter 4 Use the ABCDE Method to Set Priorities 11Chapter 5 Separate the Urgent From the Important 14Chapter 6 Use the Law of Forced Efficiency 17Chapter 7 Apply the 8020 Rule 20Chapter 8 Work At Your Energy Peaks 22Chapter 9 Practice Single-Handling With Key Tasks 24Chapter 10 Eat That Frog 26Chapter 11 Organize Your Workspace 28Chapter 12 Use Travel Time Productively 31Chapter 13 Get Better At Your Key Tasks 34Chapter 14 Work In Real Time 36

ii

Chapter 15 Reengineer Your Work 38Chapter 16 Reinvent Yourself Each Year 40Chapter 17 Practice Zero-Based Thinking Continually 42Chapter 18 Set Clear Posteriorities 45Chapter 19 Keep Your Life In Balance 47Chapter 20 Plan EveryProject Carefully 50Chapter 21 Be IntenselyAction Oriented 52Start Now 54About the Author 56Other e-books by Brian Tracy 58About This Title 61

1

Introduction The Springboard

to Personal Effectiveness

Hello Irsquom Brian Tracy and welcome to Man-age Your Time and Double Your Productivity program

What you are about to learn can change your life These ideas methods and techniques can increase your efficiency and effectiveness boost your productivity double your in-come lower your stress levels and make you one of the most productive people in your business or field today

The fact is that all successful people are very productive They work longer hours and they work better hours They get a lot more done than the average person They get paid more and promoted faster They are highly respected and esteemed by everyone around them They become leaders and role models for others Inevitably they raise to the top of their fields and to the top of their income ranges and so can you

2 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Every single one of these tested and proven strategies for managing your time and doubling your productivity is learnable through practice and repetition Each of these methods if you practice them regularly will eventually be-come a habit of both thinking and working

When you begin applying these techniques to your work and to your life your self esteem your self confidence your self respect and your sense of personal pride will go up im-mediately The pay off for you will be tremendous for the rest of your life

Letrsquos begin

3

Chapter 1 Make a Decision

Every positive change in your life begins with a clear unequivocal decision that you are either going to do something or stop doing something

Significant change starts when you decide to either get in or get out either fish or cut bait

Decisiveness is one of the most important qualities of successful and happy men and women and decisiveness is developed through practice and repetition over and over again until it becomes as natural to you as breathing in and breathing out The sad fact is that people are poor because they have not yet decided to be rich People are overweight and unfit because they have not yet decided to be thin and fit People are inefficient time wasters because they havenrsquot yet decided to be highly productive in everything they do

Decide today that you are going to become an expert in time management and personal productivity no matter how long it takes or how much you have to invest to achieve

4 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

it Resolve today that you are going to practice these princi-ples over and over again until they become second nature

Discipline yourself to do what you know you need to do to be the very best in your field Perhaps the best defini-tion of self discipline is this ldquoSelf discipline is the ability to make yourself do what you should do when you should do it whether you feel like it or notrdquo

You see itrsquos easy to do something when you feel like it Itrsquos when you donrsquot feel like it and you force yourself to do it anyway that you move your life and career onto the fast track What decisions do you need to make in order to start moving toward the top of your field Whatever they are do either to get in or get out make a decision today and then get started This single act alone can change the whole direction of your life

5

Chapter 2 Develop Clear Goals

and Objectives

Perhaps the most important word in success for you for the rest of your life is the word ldquoClarityrdquo Fully 80 of your success comes about as the

result of your being absolutely clear about what it is you are trying to accomplish Unfortunately probably 80 or more of failure and frustration comes to people who are vague or fuzzy about what it is they want and how to go about achieving it

The great oil billionaire H L Hunt once said that there are only two real requirements for great success First he said ldquoDecide exactly what it is you wantrdquo Most people never do this Second he said ldquoDetermine the price you are going to have to pay to get it and then resolve to pay that pricerdquo You can have just about anything you really want as long as you willing to pay the price And nature always demands that you both pay the price in full and that you pay it in advance

6 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

There is a powerful seven step formula that you can use to set and achieve your goals for the rest of your life Every single successful person uses this formula or some variation of this formula to achieve success As a result they accom-plish vastly more than the average person And so can you

Here it is

Number one decide exactly what it is you want in each part of your life Become a ldquomeaningful specificrdquo rather than a ldquowandering generalityrdquo Decide how much you want to earn Decide how much you want to weight Decide the kind of family relationships and lifestyle you want to enjoy The very act of deciding clearly dramatically increases the likelihood that you will achieve it

Second write it down clearly and in detail Always think on paper A goal that is not in writing is not really a goal at all It is merely a wish and it has no energy behind it But when you take your goals out of your imagination and crystallize them on paper you actually program them into your subconscious mind where they take on a power of their own

Third set a deadline for your goal A deadline acts as a ldquoforcing systemrdquo in your subconscious mind A deadline motivates you to do the things necessary to make your goal come true If it is a big enough goal set sub-deadlines as well Donrsquot leave this to chance

Fourth make a list of everything that you can think of that you are going to have to do to achieve your goal When you think of new tasks and activities write them on your list until your list is complete

CHAPETR 2 DEVELOP CLEAR GOALS AND OBJECTIVES 7

Fifth step in this goal-setting formula is for you to orga-nize your list into a plan Decide what you will have to do first and what you will have to do second Decide what is more important and what is less important And then write out your plan on paper the same way you would develop a blueprint to build your dream house

The sixth step is for you to take action on your plan Do something Do anything But get busy Get going Donrsquot delay

And step number seven perhaps the most important of all is for you to do something every single day that moves you in the direction of your most important goal at the time Develop the discipline of doing something 365 days each year that is moving you forward You will be absolutely astonished at how much you accomplish when you utilize this formula in your life every single day

Now here is an exercise that you can do that can change your life Take a blank sheet of paper and write out ten goals that you want to accomplish in the next twelve months Write each of these goals in the present tense as though a year has passed and you have already achieved the goal Start each of these goals with the word ldquoIrdquo For example you could write down goals such as ldquoI earn xx number of dollars per yearrdquo Or ldquoI weigh xx number of poundsrdquo Or ldquoI drive such and such a carrdquo Your subconscious mind only accepts instructions when they are phrased in the present tense and when they are preceded with the word ldquoIrdquo Once you have your list of ten goals select the most important goal on that list Ask yourself ldquoWhat one goal if I achieved it right now would have the greatest positive impact on my liferdquo

8 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Whatever it is put a circle around that goal Then write it at the top of a new sheet of paper set a deadline make a list organize the list into a plan take action on your plan and do something every day until your goal is achieved This exercise has made more people successful then perhaps any other single exercise From now on you should resolve to become intensely goal-oriented Think and talk about your goals all the time Write them and re-write them Re-view them every day Continually look for better ways to achieve them

This combination of a goal setting formula and a goal setting exercise will have more of a positive impact on your life than almost anything else you could ever do

Give it a try

9

Chapter 3 Plan Every Day in Advance

Daily planning is absolutely essential for you to double your productivity You should practice the six ldquoPrdquo formula for high achievement This

formula says ldquoPrior Proper Planning Prevents Poor Per-formancerdquo

Proper planning is the mark of the professional All suc-cessful men and women take a good deal of time to plan their activities in advance Remember the 1090 rule which says that the first 10 of time that you spend planning your activities before you begin will save you as much as 90 of the time necessary to perform those activities once you start work

Always think on paper Something wonderful happens between your head and your hand when you write out your plans in detail on paper before you begin Writing ac-tually sharpens your thinking it stimulates your creativity and it enables you to focus far better than if you were just trying to work out of your mind

10 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Begin by making a master list of everything you can think of that you have to do for the long-term future This master list then becomes the central control list for your life Whenever you think of something new that you have to do write it down on your master list

At the beginning of each month make a monthly list covering everything that you can think of that you will have to do in the coming weeks Then break your monthly list down into a weekly list and specify exactly when you are going to start and complete the tasks that you have decided upon for the month Finally and perhaps the most impor-tant make a daily list of your activities preferably the night before so that your subconscious mind can work on your list while you sleep

Always work from a list When something new comes up during the day write it down on your list before you do it As you work you take off each item as you finish it This tracking gives you an ongoing sense of accomplishment and personal progress Crossing off items one by one moti-vates you and actually gives you more energy A list serves as a score-card and makes you feel like a winner It tells you where you are making progress and what you have to do the next day At the end of the day you can go through and tick off everything you have done This will give you a tremendous sense of accomplishment and a clear picture of where you are making progress and what you have to do the next day

According to time management experts working from a list will increase your productivity by 25 the very first day you begin doing it All highly effective people think on paper and work from written lists

11

Chapter 4 Use the ABCDE

Method to Set Priorities

This is one of the most powerful time manage-ment techniques for setting priorities that you will ever learn And the beauty of this method

lies in the fact that it is so simple and easy to use and apply

The key to doubling your productivity in any area of your work or at any time of your life is for you to select your most valuable task and then for you to discipline your-self to work on that task until it is complete All of time management revolves around helping you clarify in your own mind the most important thing you could possibly be doing before you start

The way that you determine your highest priority at any moment is to think about the potential consequences of doing or not doing a particular task A task that is im-portant is something that can have major consequences if it is done or not done All highly productive people think

12 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

continually about possible consequences as they plan and organize their activities

With the ABCDE method you make a list of every-thing that you have to do before you begin You then go through the list carefully and put one of these letters next to each item on the list

An ldquoArdquo item is something that is very important This is something that you must do something that has serious consequences for either doing it or not doing it Put an ldquoArdquo next to every key task on your list

A ldquoBrdquo item is something that you should do but it is not as important as an ldquoArdquo item There are consequences associ-ated with doing it or not doing it but they are only mild consequences that donrsquot last for very long

A ldquoCrdquo item is something that would be nice to do but for which there are no consequences at all Phoning a friend going for coffee reading the newspaper or chatting with a coworker are all things that are nice to do but they have absolutely no consequences for your career or for your success

The rule is that you should never do a ldquoBrdquo item when there is an ldquoArdquo item left undone You should never do a ldquoCrdquo item when there is a ldquoBrdquo item left undone You must be very disciplined about this

A ldquoDrdquo item is an item that you delegate or outsource to someone else who can do it pretty much as well as you The rule is that you should delegate everything possible to free up more time for you to concentrate on your ldquoArdquo activities

CHAPTER 4 USE THE ABCDE METHOD TO SET PRIORITIES 13

ldquoErdquo stands for Eliminate These are items that are of such low priority that you could eliminate them completely and they would make no difference at all Sometimes the disciplined act of eliminating low value tasks can simplify your life and free up enough time for you to accomplish those tasks that have the greatest possible consequences for you

Once you have applied the ABCDE formula to your list go back over the list and organize your ldquoArdquo tasks to priority Put an ldquoA-1rdquo next to your most important task An ldquoA-2rdquo on your second most important task and so on Then begin immediately on your ldquoA-1rdquo task and discipline yourself to stay at it until itrsquos finished This simple ABCDE formula alone will double your productivity

14

Chapter 5 Separate the Urgent From the Important

Everything that you have to do during the day can be divided into one of four categories These cat-egories are determined by designating your tasks

as either urgent or not urgent and important or not im-portant

The first type of task is both urgent and important This is something that you have to do immediately It is a job that is ldquoIn your facerdquo Urgent and important tasks like tele-phone calls meetings customer calls and emergencies are almost always determined by other people They are vital requirements of your job You can not put them off without causing serious problems Most people spend all day long doing things that are both urgent and important

The second categories of items are those that are im-portant but not urgent These are the items that usually have the greatest possible long-term consequences These are items like personal renewal upgrading your knowledge

CHAPTER 5 SEPARATE THE URGENT FROM THE IMPORTANT 15

and skills physical fitness and exercise and spending time with your family An item that is important but not urgent is an item that can be put off until later But it is also the kind of item that can have the greatest positive long-term impact on your life Tasks and activities that are not urgent but important sooner or later become very urgent indeed Like a term paper in collage or a report for your boss or one of your clients

The third category are those items that are urgent but not important These may consist of telephone calls co-workers dropping in to see you casual conversations about what was on television and so on You may engage in these activities at work but they have no effect on your success Many people actually delude themselves into thinking that they are actually working when they are doing things that are urgent but unimportant This however is a great time waster and a real killer of careers and future potential

The worst quadrant of all are those activities that are neither urgent not important These are completely useless activities These are things that you do during the day that are completely irrelevant and have no consequences at all Like reading the newspaper calling home to see whatrsquos for dinner or going shopping They contribute nothing to your company or to your personal goals

The key to doubling your productivity is for you to spend more time doing things that are urgent and impor-tant and then working on activities which are important but not urgent at the moment You increase your produc-tivity by refusing to do things that are not important at all because it simply doesnrsquot matter if they are done or not

16 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Always ask yourself ldquoWhat are the long term potential consequences of doing this taskrdquo ldquoWhat would happen if I didnrsquot do it at allrdquo And whatever the answer let it guide you in your choice of priorities

17

Chapter 6 Use the Law of

Forced Efficiency

This law says that ldquoThere is never enough time to do everything but there is always enough time to do the most important thingsrdquo Whenever

you are put under significant pressure to complete an important task a task for which there are significant consequences you put your head down and your get the job done by the deadline Many people cannot dis-cipline themselves to get the job done in advance They then say that they work best under pressure However no one works best under pressure This is just a justifica-tion for poor time management When you are under pressure you not only experience more stress but you also make more mistakes These mistakes often require that the job be redone again at a later time

There are four great questions that you can ask to in-crease your efficiency and double your productivity Here they are

18 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

First begin by asking before you start work ldquoWhat is the highest value use of my timerdquo ldquoWhat is it that you do that contributes the greatest amount of value to your work and to your liferdquo ldquoWhat is it that you do that pays the very most or yields the highest rewards to you and your com-panyrdquo Talk to your boss and to the people around you Ask for input You must be absolutely clear about the answer to this question and work on these high-value activities all the time

Second ask yourself regularly ldquoWhy am I on the pay-rollrdquo ldquoExactly what have you been hired to dordquo And of all the things that you have been hired to accomplish what are the few accomplishments that most determine your success in your job Whatever the answer to this question these are the activities that you need to focus on all day long

The third question for a maximum efficiency is this ldquoWhat can you and only you do that if done well can make a real differencerdquo At any given time there is only one answer to this question This is the sort of task that if you donrsquot do it it doesnrsquot get done But if you do do it and you do it well it can make a major difference Whatever it is you should be working on it above all else This is where you can make your greatest contribution

The fourth question is perhaps the best time manage-ment question of all It is simply this ldquoWhat is the most valuable use of my time right nowrdquo

Always ask yourself ldquoWhat is the most valuable use of my time right nowrdquo And whatever your answer to that question be sure that is what you are doing most of the time

CHAPTER 6 USE THE LAW OF FORCED EFFICIENCY 19

Your ability to ask and answer these questions on a regu-lar basis will keep you on track and performing at your best ldquoWhat are my highest value activitiesrdquo ldquoWhy am I on the payrollrdquo ldquoWhat can I and only I do that if done well can make a real differencerdquo and ldquoWhat is the most valuable use of my time right nowrdquo Discipline yourself to work only on your answers to those questions and this alone will double your productivity

20

Chapter 7 Apply the 8020 Rule

The 8020 Rule the Pareto Principle is one of the most important and powerful of all time management principles This rule comes from

the Italian economist Vilfredo Pareto who divided all activities into the vital few and the trivial many This law says that 20 of the things you do the vital few will account for fully 80 of the value of all the things you do

The reverse of this principle is that 80 of the things you do will account for only 20 of the value of your activ-ities This 8020 Rule applies to all aspects of business and personal life In business 80 of your sales will come from 20 of your customers 80 of your profits will come from 20 of your products 80 of your sales will come from 20 of your salespeople 80 of your income success and advancement will come from 20 of your activities If you make a list of 10 things that you have to do on a particular day 2 of those items will turn out to be worth more then all the others put together Your ability to identify and fo-

CHAPTER 7 APPLY THE 8020 RULE 21

cus on the top 20 of tasks will determine your success and productivity as much as any other factor And here is an idea for you practice creative procrastination with the 8020 rule

Since you canrsquot do everything you have to procrastinate on something Therefore discipline yourself to procrastinate on the 80 of activities that contribute very little value to your life and your results The average person procrastinates on high value tasks but this is not for you You must hold your own feet to the fire and procrastinate deliberately and continuously on those low value items that have very few consequences if they are done or not

Before you start work always check to make sure that what you are doing is in the top 20 of all the things that you could be doing Procrastinate on all the rest

22

Chapter 8 Work At Your Energy Peaks

One of the most important requirements to high productivity is high levels of physical mental and emotional energy All highly productive

highly successful highly paid people have high levels of energy sustained over long periods of time

To generate and maintain high levels of energy you need to practice proper eating proper exercise and proper rest You need to eat light nutritious high protein foods and avoid fats sugars white flour products pasta potatoes candy soft drinks and desserts of all kinds

You need to get regular exercise three to five days per week 30 to 60 minutes each time I have always been amazed to find that marathon and triathlon runners peo-ple who sometimes work out several hours a day are also the highest paid and most productive people in their fields There seems to be a direct relationship between physical fit-ness and energy on the one hand and high levels of produc-

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

i

Contents

Introduction The Springboard to Personal Effectiveness 1Chapter 1 Make a Decision 3Chapter 2 Develop Clear Goals and Objectives 5Chapter 3 Plan Every Day in Advance 9Chapter 4 Use the ABCDE Method to Set Priorities 11Chapter 5 Separate the Urgent From the Important 14Chapter 6 Use the Law of Forced Efficiency 17Chapter 7 Apply the 8020 Rule 20Chapter 8 Work At Your Energy Peaks 22Chapter 9 Practice Single-Handling With Key Tasks 24Chapter 10 Eat That Frog 26Chapter 11 Organize Your Workspace 28Chapter 12 Use Travel Time Productively 31Chapter 13 Get Better At Your Key Tasks 34Chapter 14 Work In Real Time 36

ii

Chapter 15 Reengineer Your Work 38Chapter 16 Reinvent Yourself Each Year 40Chapter 17 Practice Zero-Based Thinking Continually 42Chapter 18 Set Clear Posteriorities 45Chapter 19 Keep Your Life In Balance 47Chapter 20 Plan EveryProject Carefully 50Chapter 21 Be IntenselyAction Oriented 52Start Now 54About the Author 56Other e-books by Brian Tracy 58About This Title 61

1

Introduction The Springboard

to Personal Effectiveness

Hello Irsquom Brian Tracy and welcome to Man-age Your Time and Double Your Productivity program

What you are about to learn can change your life These ideas methods and techniques can increase your efficiency and effectiveness boost your productivity double your in-come lower your stress levels and make you one of the most productive people in your business or field today

The fact is that all successful people are very productive They work longer hours and they work better hours They get a lot more done than the average person They get paid more and promoted faster They are highly respected and esteemed by everyone around them They become leaders and role models for others Inevitably they raise to the top of their fields and to the top of their income ranges and so can you

2 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Every single one of these tested and proven strategies for managing your time and doubling your productivity is learnable through practice and repetition Each of these methods if you practice them regularly will eventually be-come a habit of both thinking and working

When you begin applying these techniques to your work and to your life your self esteem your self confidence your self respect and your sense of personal pride will go up im-mediately The pay off for you will be tremendous for the rest of your life

Letrsquos begin

3

Chapter 1 Make a Decision

Every positive change in your life begins with a clear unequivocal decision that you are either going to do something or stop doing something

Significant change starts when you decide to either get in or get out either fish or cut bait

Decisiveness is one of the most important qualities of successful and happy men and women and decisiveness is developed through practice and repetition over and over again until it becomes as natural to you as breathing in and breathing out The sad fact is that people are poor because they have not yet decided to be rich People are overweight and unfit because they have not yet decided to be thin and fit People are inefficient time wasters because they havenrsquot yet decided to be highly productive in everything they do

Decide today that you are going to become an expert in time management and personal productivity no matter how long it takes or how much you have to invest to achieve

4 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

it Resolve today that you are going to practice these princi-ples over and over again until they become second nature

Discipline yourself to do what you know you need to do to be the very best in your field Perhaps the best defini-tion of self discipline is this ldquoSelf discipline is the ability to make yourself do what you should do when you should do it whether you feel like it or notrdquo

You see itrsquos easy to do something when you feel like it Itrsquos when you donrsquot feel like it and you force yourself to do it anyway that you move your life and career onto the fast track What decisions do you need to make in order to start moving toward the top of your field Whatever they are do either to get in or get out make a decision today and then get started This single act alone can change the whole direction of your life

5

Chapter 2 Develop Clear Goals

and Objectives

Perhaps the most important word in success for you for the rest of your life is the word ldquoClarityrdquo Fully 80 of your success comes about as the

result of your being absolutely clear about what it is you are trying to accomplish Unfortunately probably 80 or more of failure and frustration comes to people who are vague or fuzzy about what it is they want and how to go about achieving it

The great oil billionaire H L Hunt once said that there are only two real requirements for great success First he said ldquoDecide exactly what it is you wantrdquo Most people never do this Second he said ldquoDetermine the price you are going to have to pay to get it and then resolve to pay that pricerdquo You can have just about anything you really want as long as you willing to pay the price And nature always demands that you both pay the price in full and that you pay it in advance

6 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

There is a powerful seven step formula that you can use to set and achieve your goals for the rest of your life Every single successful person uses this formula or some variation of this formula to achieve success As a result they accom-plish vastly more than the average person And so can you

Here it is

Number one decide exactly what it is you want in each part of your life Become a ldquomeaningful specificrdquo rather than a ldquowandering generalityrdquo Decide how much you want to earn Decide how much you want to weight Decide the kind of family relationships and lifestyle you want to enjoy The very act of deciding clearly dramatically increases the likelihood that you will achieve it

Second write it down clearly and in detail Always think on paper A goal that is not in writing is not really a goal at all It is merely a wish and it has no energy behind it But when you take your goals out of your imagination and crystallize them on paper you actually program them into your subconscious mind where they take on a power of their own

Third set a deadline for your goal A deadline acts as a ldquoforcing systemrdquo in your subconscious mind A deadline motivates you to do the things necessary to make your goal come true If it is a big enough goal set sub-deadlines as well Donrsquot leave this to chance

Fourth make a list of everything that you can think of that you are going to have to do to achieve your goal When you think of new tasks and activities write them on your list until your list is complete

CHAPETR 2 DEVELOP CLEAR GOALS AND OBJECTIVES 7

Fifth step in this goal-setting formula is for you to orga-nize your list into a plan Decide what you will have to do first and what you will have to do second Decide what is more important and what is less important And then write out your plan on paper the same way you would develop a blueprint to build your dream house

The sixth step is for you to take action on your plan Do something Do anything But get busy Get going Donrsquot delay

And step number seven perhaps the most important of all is for you to do something every single day that moves you in the direction of your most important goal at the time Develop the discipline of doing something 365 days each year that is moving you forward You will be absolutely astonished at how much you accomplish when you utilize this formula in your life every single day

Now here is an exercise that you can do that can change your life Take a blank sheet of paper and write out ten goals that you want to accomplish in the next twelve months Write each of these goals in the present tense as though a year has passed and you have already achieved the goal Start each of these goals with the word ldquoIrdquo For example you could write down goals such as ldquoI earn xx number of dollars per yearrdquo Or ldquoI weigh xx number of poundsrdquo Or ldquoI drive such and such a carrdquo Your subconscious mind only accepts instructions when they are phrased in the present tense and when they are preceded with the word ldquoIrdquo Once you have your list of ten goals select the most important goal on that list Ask yourself ldquoWhat one goal if I achieved it right now would have the greatest positive impact on my liferdquo

8 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Whatever it is put a circle around that goal Then write it at the top of a new sheet of paper set a deadline make a list organize the list into a plan take action on your plan and do something every day until your goal is achieved This exercise has made more people successful then perhaps any other single exercise From now on you should resolve to become intensely goal-oriented Think and talk about your goals all the time Write them and re-write them Re-view them every day Continually look for better ways to achieve them

This combination of a goal setting formula and a goal setting exercise will have more of a positive impact on your life than almost anything else you could ever do

Give it a try

9

Chapter 3 Plan Every Day in Advance

Daily planning is absolutely essential for you to double your productivity You should practice the six ldquoPrdquo formula for high achievement This

formula says ldquoPrior Proper Planning Prevents Poor Per-formancerdquo

Proper planning is the mark of the professional All suc-cessful men and women take a good deal of time to plan their activities in advance Remember the 1090 rule which says that the first 10 of time that you spend planning your activities before you begin will save you as much as 90 of the time necessary to perform those activities once you start work

Always think on paper Something wonderful happens between your head and your hand when you write out your plans in detail on paper before you begin Writing ac-tually sharpens your thinking it stimulates your creativity and it enables you to focus far better than if you were just trying to work out of your mind

10 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Begin by making a master list of everything you can think of that you have to do for the long-term future This master list then becomes the central control list for your life Whenever you think of something new that you have to do write it down on your master list

At the beginning of each month make a monthly list covering everything that you can think of that you will have to do in the coming weeks Then break your monthly list down into a weekly list and specify exactly when you are going to start and complete the tasks that you have decided upon for the month Finally and perhaps the most impor-tant make a daily list of your activities preferably the night before so that your subconscious mind can work on your list while you sleep

Always work from a list When something new comes up during the day write it down on your list before you do it As you work you take off each item as you finish it This tracking gives you an ongoing sense of accomplishment and personal progress Crossing off items one by one moti-vates you and actually gives you more energy A list serves as a score-card and makes you feel like a winner It tells you where you are making progress and what you have to do the next day At the end of the day you can go through and tick off everything you have done This will give you a tremendous sense of accomplishment and a clear picture of where you are making progress and what you have to do the next day

According to time management experts working from a list will increase your productivity by 25 the very first day you begin doing it All highly effective people think on paper and work from written lists

11

Chapter 4 Use the ABCDE

Method to Set Priorities

This is one of the most powerful time manage-ment techniques for setting priorities that you will ever learn And the beauty of this method

lies in the fact that it is so simple and easy to use and apply

The key to doubling your productivity in any area of your work or at any time of your life is for you to select your most valuable task and then for you to discipline your-self to work on that task until it is complete All of time management revolves around helping you clarify in your own mind the most important thing you could possibly be doing before you start

The way that you determine your highest priority at any moment is to think about the potential consequences of doing or not doing a particular task A task that is im-portant is something that can have major consequences if it is done or not done All highly productive people think

12 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

continually about possible consequences as they plan and organize their activities

With the ABCDE method you make a list of every-thing that you have to do before you begin You then go through the list carefully and put one of these letters next to each item on the list

An ldquoArdquo item is something that is very important This is something that you must do something that has serious consequences for either doing it or not doing it Put an ldquoArdquo next to every key task on your list

A ldquoBrdquo item is something that you should do but it is not as important as an ldquoArdquo item There are consequences associ-ated with doing it or not doing it but they are only mild consequences that donrsquot last for very long

A ldquoCrdquo item is something that would be nice to do but for which there are no consequences at all Phoning a friend going for coffee reading the newspaper or chatting with a coworker are all things that are nice to do but they have absolutely no consequences for your career or for your success

The rule is that you should never do a ldquoBrdquo item when there is an ldquoArdquo item left undone You should never do a ldquoCrdquo item when there is a ldquoBrdquo item left undone You must be very disciplined about this

A ldquoDrdquo item is an item that you delegate or outsource to someone else who can do it pretty much as well as you The rule is that you should delegate everything possible to free up more time for you to concentrate on your ldquoArdquo activities

CHAPTER 4 USE THE ABCDE METHOD TO SET PRIORITIES 13

ldquoErdquo stands for Eliminate These are items that are of such low priority that you could eliminate them completely and they would make no difference at all Sometimes the disciplined act of eliminating low value tasks can simplify your life and free up enough time for you to accomplish those tasks that have the greatest possible consequences for you

Once you have applied the ABCDE formula to your list go back over the list and organize your ldquoArdquo tasks to priority Put an ldquoA-1rdquo next to your most important task An ldquoA-2rdquo on your second most important task and so on Then begin immediately on your ldquoA-1rdquo task and discipline yourself to stay at it until itrsquos finished This simple ABCDE formula alone will double your productivity

14

Chapter 5 Separate the Urgent From the Important

Everything that you have to do during the day can be divided into one of four categories These cat-egories are determined by designating your tasks

as either urgent or not urgent and important or not im-portant

The first type of task is both urgent and important This is something that you have to do immediately It is a job that is ldquoIn your facerdquo Urgent and important tasks like tele-phone calls meetings customer calls and emergencies are almost always determined by other people They are vital requirements of your job You can not put them off without causing serious problems Most people spend all day long doing things that are both urgent and important

The second categories of items are those that are im-portant but not urgent These are the items that usually have the greatest possible long-term consequences These are items like personal renewal upgrading your knowledge

CHAPTER 5 SEPARATE THE URGENT FROM THE IMPORTANT 15

and skills physical fitness and exercise and spending time with your family An item that is important but not urgent is an item that can be put off until later But it is also the kind of item that can have the greatest positive long-term impact on your life Tasks and activities that are not urgent but important sooner or later become very urgent indeed Like a term paper in collage or a report for your boss or one of your clients

The third category are those items that are urgent but not important These may consist of telephone calls co-workers dropping in to see you casual conversations about what was on television and so on You may engage in these activities at work but they have no effect on your success Many people actually delude themselves into thinking that they are actually working when they are doing things that are urgent but unimportant This however is a great time waster and a real killer of careers and future potential

The worst quadrant of all are those activities that are neither urgent not important These are completely useless activities These are things that you do during the day that are completely irrelevant and have no consequences at all Like reading the newspaper calling home to see whatrsquos for dinner or going shopping They contribute nothing to your company or to your personal goals

The key to doubling your productivity is for you to spend more time doing things that are urgent and impor-tant and then working on activities which are important but not urgent at the moment You increase your produc-tivity by refusing to do things that are not important at all because it simply doesnrsquot matter if they are done or not

16 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Always ask yourself ldquoWhat are the long term potential consequences of doing this taskrdquo ldquoWhat would happen if I didnrsquot do it at allrdquo And whatever the answer let it guide you in your choice of priorities

17

Chapter 6 Use the Law of

Forced Efficiency

This law says that ldquoThere is never enough time to do everything but there is always enough time to do the most important thingsrdquo Whenever

you are put under significant pressure to complete an important task a task for which there are significant consequences you put your head down and your get the job done by the deadline Many people cannot dis-cipline themselves to get the job done in advance They then say that they work best under pressure However no one works best under pressure This is just a justifica-tion for poor time management When you are under pressure you not only experience more stress but you also make more mistakes These mistakes often require that the job be redone again at a later time

There are four great questions that you can ask to in-crease your efficiency and double your productivity Here they are

18 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

First begin by asking before you start work ldquoWhat is the highest value use of my timerdquo ldquoWhat is it that you do that contributes the greatest amount of value to your work and to your liferdquo ldquoWhat is it that you do that pays the very most or yields the highest rewards to you and your com-panyrdquo Talk to your boss and to the people around you Ask for input You must be absolutely clear about the answer to this question and work on these high-value activities all the time

Second ask yourself regularly ldquoWhy am I on the pay-rollrdquo ldquoExactly what have you been hired to dordquo And of all the things that you have been hired to accomplish what are the few accomplishments that most determine your success in your job Whatever the answer to this question these are the activities that you need to focus on all day long

The third question for a maximum efficiency is this ldquoWhat can you and only you do that if done well can make a real differencerdquo At any given time there is only one answer to this question This is the sort of task that if you donrsquot do it it doesnrsquot get done But if you do do it and you do it well it can make a major difference Whatever it is you should be working on it above all else This is where you can make your greatest contribution

The fourth question is perhaps the best time manage-ment question of all It is simply this ldquoWhat is the most valuable use of my time right nowrdquo

Always ask yourself ldquoWhat is the most valuable use of my time right nowrdquo And whatever your answer to that question be sure that is what you are doing most of the time

CHAPTER 6 USE THE LAW OF FORCED EFFICIENCY 19

Your ability to ask and answer these questions on a regu-lar basis will keep you on track and performing at your best ldquoWhat are my highest value activitiesrdquo ldquoWhy am I on the payrollrdquo ldquoWhat can I and only I do that if done well can make a real differencerdquo and ldquoWhat is the most valuable use of my time right nowrdquo Discipline yourself to work only on your answers to those questions and this alone will double your productivity

20

Chapter 7 Apply the 8020 Rule

The 8020 Rule the Pareto Principle is one of the most important and powerful of all time management principles This rule comes from

the Italian economist Vilfredo Pareto who divided all activities into the vital few and the trivial many This law says that 20 of the things you do the vital few will account for fully 80 of the value of all the things you do

The reverse of this principle is that 80 of the things you do will account for only 20 of the value of your activ-ities This 8020 Rule applies to all aspects of business and personal life In business 80 of your sales will come from 20 of your customers 80 of your profits will come from 20 of your products 80 of your sales will come from 20 of your salespeople 80 of your income success and advancement will come from 20 of your activities If you make a list of 10 things that you have to do on a particular day 2 of those items will turn out to be worth more then all the others put together Your ability to identify and fo-

CHAPTER 7 APPLY THE 8020 RULE 21

cus on the top 20 of tasks will determine your success and productivity as much as any other factor And here is an idea for you practice creative procrastination with the 8020 rule

Since you canrsquot do everything you have to procrastinate on something Therefore discipline yourself to procrastinate on the 80 of activities that contribute very little value to your life and your results The average person procrastinates on high value tasks but this is not for you You must hold your own feet to the fire and procrastinate deliberately and continuously on those low value items that have very few consequences if they are done or not

Before you start work always check to make sure that what you are doing is in the top 20 of all the things that you could be doing Procrastinate on all the rest

22

Chapter 8 Work At Your Energy Peaks

One of the most important requirements to high productivity is high levels of physical mental and emotional energy All highly productive

highly successful highly paid people have high levels of energy sustained over long periods of time

To generate and maintain high levels of energy you need to practice proper eating proper exercise and proper rest You need to eat light nutritious high protein foods and avoid fats sugars white flour products pasta potatoes candy soft drinks and desserts of all kinds

You need to get regular exercise three to five days per week 30 to 60 minutes each time I have always been amazed to find that marathon and triathlon runners peo-ple who sometimes work out several hours a day are also the highest paid and most productive people in their fields There seems to be a direct relationship between physical fit-ness and energy on the one hand and high levels of produc-

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

ii

Chapter 15 Reengineer Your Work 38Chapter 16 Reinvent Yourself Each Year 40Chapter 17 Practice Zero-Based Thinking Continually 42Chapter 18 Set Clear Posteriorities 45Chapter 19 Keep Your Life In Balance 47Chapter 20 Plan EveryProject Carefully 50Chapter 21 Be IntenselyAction Oriented 52Start Now 54About the Author 56Other e-books by Brian Tracy 58About This Title 61

1

Introduction The Springboard

to Personal Effectiveness

Hello Irsquom Brian Tracy and welcome to Man-age Your Time and Double Your Productivity program

What you are about to learn can change your life These ideas methods and techniques can increase your efficiency and effectiveness boost your productivity double your in-come lower your stress levels and make you one of the most productive people in your business or field today

The fact is that all successful people are very productive They work longer hours and they work better hours They get a lot more done than the average person They get paid more and promoted faster They are highly respected and esteemed by everyone around them They become leaders and role models for others Inevitably they raise to the top of their fields and to the top of their income ranges and so can you

2 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Every single one of these tested and proven strategies for managing your time and doubling your productivity is learnable through practice and repetition Each of these methods if you practice them regularly will eventually be-come a habit of both thinking and working

When you begin applying these techniques to your work and to your life your self esteem your self confidence your self respect and your sense of personal pride will go up im-mediately The pay off for you will be tremendous for the rest of your life

Letrsquos begin

3

Chapter 1 Make a Decision

Every positive change in your life begins with a clear unequivocal decision that you are either going to do something or stop doing something

Significant change starts when you decide to either get in or get out either fish or cut bait

Decisiveness is one of the most important qualities of successful and happy men and women and decisiveness is developed through practice and repetition over and over again until it becomes as natural to you as breathing in and breathing out The sad fact is that people are poor because they have not yet decided to be rich People are overweight and unfit because they have not yet decided to be thin and fit People are inefficient time wasters because they havenrsquot yet decided to be highly productive in everything they do

Decide today that you are going to become an expert in time management and personal productivity no matter how long it takes or how much you have to invest to achieve

4 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

it Resolve today that you are going to practice these princi-ples over and over again until they become second nature

Discipline yourself to do what you know you need to do to be the very best in your field Perhaps the best defini-tion of self discipline is this ldquoSelf discipline is the ability to make yourself do what you should do when you should do it whether you feel like it or notrdquo

You see itrsquos easy to do something when you feel like it Itrsquos when you donrsquot feel like it and you force yourself to do it anyway that you move your life and career onto the fast track What decisions do you need to make in order to start moving toward the top of your field Whatever they are do either to get in or get out make a decision today and then get started This single act alone can change the whole direction of your life

5

Chapter 2 Develop Clear Goals

and Objectives

Perhaps the most important word in success for you for the rest of your life is the word ldquoClarityrdquo Fully 80 of your success comes about as the

result of your being absolutely clear about what it is you are trying to accomplish Unfortunately probably 80 or more of failure and frustration comes to people who are vague or fuzzy about what it is they want and how to go about achieving it

The great oil billionaire H L Hunt once said that there are only two real requirements for great success First he said ldquoDecide exactly what it is you wantrdquo Most people never do this Second he said ldquoDetermine the price you are going to have to pay to get it and then resolve to pay that pricerdquo You can have just about anything you really want as long as you willing to pay the price And nature always demands that you both pay the price in full and that you pay it in advance

6 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

There is a powerful seven step formula that you can use to set and achieve your goals for the rest of your life Every single successful person uses this formula or some variation of this formula to achieve success As a result they accom-plish vastly more than the average person And so can you

Here it is

Number one decide exactly what it is you want in each part of your life Become a ldquomeaningful specificrdquo rather than a ldquowandering generalityrdquo Decide how much you want to earn Decide how much you want to weight Decide the kind of family relationships and lifestyle you want to enjoy The very act of deciding clearly dramatically increases the likelihood that you will achieve it

Second write it down clearly and in detail Always think on paper A goal that is not in writing is not really a goal at all It is merely a wish and it has no energy behind it But when you take your goals out of your imagination and crystallize them on paper you actually program them into your subconscious mind where they take on a power of their own

Third set a deadline for your goal A deadline acts as a ldquoforcing systemrdquo in your subconscious mind A deadline motivates you to do the things necessary to make your goal come true If it is a big enough goal set sub-deadlines as well Donrsquot leave this to chance

Fourth make a list of everything that you can think of that you are going to have to do to achieve your goal When you think of new tasks and activities write them on your list until your list is complete

CHAPETR 2 DEVELOP CLEAR GOALS AND OBJECTIVES 7

Fifth step in this goal-setting formula is for you to orga-nize your list into a plan Decide what you will have to do first and what you will have to do second Decide what is more important and what is less important And then write out your plan on paper the same way you would develop a blueprint to build your dream house

The sixth step is for you to take action on your plan Do something Do anything But get busy Get going Donrsquot delay

And step number seven perhaps the most important of all is for you to do something every single day that moves you in the direction of your most important goal at the time Develop the discipline of doing something 365 days each year that is moving you forward You will be absolutely astonished at how much you accomplish when you utilize this formula in your life every single day

Now here is an exercise that you can do that can change your life Take a blank sheet of paper and write out ten goals that you want to accomplish in the next twelve months Write each of these goals in the present tense as though a year has passed and you have already achieved the goal Start each of these goals with the word ldquoIrdquo For example you could write down goals such as ldquoI earn xx number of dollars per yearrdquo Or ldquoI weigh xx number of poundsrdquo Or ldquoI drive such and such a carrdquo Your subconscious mind only accepts instructions when they are phrased in the present tense and when they are preceded with the word ldquoIrdquo Once you have your list of ten goals select the most important goal on that list Ask yourself ldquoWhat one goal if I achieved it right now would have the greatest positive impact on my liferdquo

8 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Whatever it is put a circle around that goal Then write it at the top of a new sheet of paper set a deadline make a list organize the list into a plan take action on your plan and do something every day until your goal is achieved This exercise has made more people successful then perhaps any other single exercise From now on you should resolve to become intensely goal-oriented Think and talk about your goals all the time Write them and re-write them Re-view them every day Continually look for better ways to achieve them

This combination of a goal setting formula and a goal setting exercise will have more of a positive impact on your life than almost anything else you could ever do

Give it a try

9

Chapter 3 Plan Every Day in Advance

Daily planning is absolutely essential for you to double your productivity You should practice the six ldquoPrdquo formula for high achievement This

formula says ldquoPrior Proper Planning Prevents Poor Per-formancerdquo

Proper planning is the mark of the professional All suc-cessful men and women take a good deal of time to plan their activities in advance Remember the 1090 rule which says that the first 10 of time that you spend planning your activities before you begin will save you as much as 90 of the time necessary to perform those activities once you start work

Always think on paper Something wonderful happens between your head and your hand when you write out your plans in detail on paper before you begin Writing ac-tually sharpens your thinking it stimulates your creativity and it enables you to focus far better than if you were just trying to work out of your mind

10 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Begin by making a master list of everything you can think of that you have to do for the long-term future This master list then becomes the central control list for your life Whenever you think of something new that you have to do write it down on your master list

At the beginning of each month make a monthly list covering everything that you can think of that you will have to do in the coming weeks Then break your monthly list down into a weekly list and specify exactly when you are going to start and complete the tasks that you have decided upon for the month Finally and perhaps the most impor-tant make a daily list of your activities preferably the night before so that your subconscious mind can work on your list while you sleep

Always work from a list When something new comes up during the day write it down on your list before you do it As you work you take off each item as you finish it This tracking gives you an ongoing sense of accomplishment and personal progress Crossing off items one by one moti-vates you and actually gives you more energy A list serves as a score-card and makes you feel like a winner It tells you where you are making progress and what you have to do the next day At the end of the day you can go through and tick off everything you have done This will give you a tremendous sense of accomplishment and a clear picture of where you are making progress and what you have to do the next day

According to time management experts working from a list will increase your productivity by 25 the very first day you begin doing it All highly effective people think on paper and work from written lists

11

Chapter 4 Use the ABCDE

Method to Set Priorities

This is one of the most powerful time manage-ment techniques for setting priorities that you will ever learn And the beauty of this method

lies in the fact that it is so simple and easy to use and apply

The key to doubling your productivity in any area of your work or at any time of your life is for you to select your most valuable task and then for you to discipline your-self to work on that task until it is complete All of time management revolves around helping you clarify in your own mind the most important thing you could possibly be doing before you start

The way that you determine your highest priority at any moment is to think about the potential consequences of doing or not doing a particular task A task that is im-portant is something that can have major consequences if it is done or not done All highly productive people think

12 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

continually about possible consequences as they plan and organize their activities

With the ABCDE method you make a list of every-thing that you have to do before you begin You then go through the list carefully and put one of these letters next to each item on the list

An ldquoArdquo item is something that is very important This is something that you must do something that has serious consequences for either doing it or not doing it Put an ldquoArdquo next to every key task on your list

A ldquoBrdquo item is something that you should do but it is not as important as an ldquoArdquo item There are consequences associ-ated with doing it or not doing it but they are only mild consequences that donrsquot last for very long

A ldquoCrdquo item is something that would be nice to do but for which there are no consequences at all Phoning a friend going for coffee reading the newspaper or chatting with a coworker are all things that are nice to do but they have absolutely no consequences for your career or for your success

The rule is that you should never do a ldquoBrdquo item when there is an ldquoArdquo item left undone You should never do a ldquoCrdquo item when there is a ldquoBrdquo item left undone You must be very disciplined about this

A ldquoDrdquo item is an item that you delegate or outsource to someone else who can do it pretty much as well as you The rule is that you should delegate everything possible to free up more time for you to concentrate on your ldquoArdquo activities

CHAPTER 4 USE THE ABCDE METHOD TO SET PRIORITIES 13

ldquoErdquo stands for Eliminate These are items that are of such low priority that you could eliminate them completely and they would make no difference at all Sometimes the disciplined act of eliminating low value tasks can simplify your life and free up enough time for you to accomplish those tasks that have the greatest possible consequences for you

Once you have applied the ABCDE formula to your list go back over the list and organize your ldquoArdquo tasks to priority Put an ldquoA-1rdquo next to your most important task An ldquoA-2rdquo on your second most important task and so on Then begin immediately on your ldquoA-1rdquo task and discipline yourself to stay at it until itrsquos finished This simple ABCDE formula alone will double your productivity

14

Chapter 5 Separate the Urgent From the Important

Everything that you have to do during the day can be divided into one of four categories These cat-egories are determined by designating your tasks

as either urgent or not urgent and important or not im-portant

The first type of task is both urgent and important This is something that you have to do immediately It is a job that is ldquoIn your facerdquo Urgent and important tasks like tele-phone calls meetings customer calls and emergencies are almost always determined by other people They are vital requirements of your job You can not put them off without causing serious problems Most people spend all day long doing things that are both urgent and important

The second categories of items are those that are im-portant but not urgent These are the items that usually have the greatest possible long-term consequences These are items like personal renewal upgrading your knowledge

CHAPTER 5 SEPARATE THE URGENT FROM THE IMPORTANT 15

and skills physical fitness and exercise and spending time with your family An item that is important but not urgent is an item that can be put off until later But it is also the kind of item that can have the greatest positive long-term impact on your life Tasks and activities that are not urgent but important sooner or later become very urgent indeed Like a term paper in collage or a report for your boss or one of your clients

The third category are those items that are urgent but not important These may consist of telephone calls co-workers dropping in to see you casual conversations about what was on television and so on You may engage in these activities at work but they have no effect on your success Many people actually delude themselves into thinking that they are actually working when they are doing things that are urgent but unimportant This however is a great time waster and a real killer of careers and future potential

The worst quadrant of all are those activities that are neither urgent not important These are completely useless activities These are things that you do during the day that are completely irrelevant and have no consequences at all Like reading the newspaper calling home to see whatrsquos for dinner or going shopping They contribute nothing to your company or to your personal goals

The key to doubling your productivity is for you to spend more time doing things that are urgent and impor-tant and then working on activities which are important but not urgent at the moment You increase your produc-tivity by refusing to do things that are not important at all because it simply doesnrsquot matter if they are done or not

16 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Always ask yourself ldquoWhat are the long term potential consequences of doing this taskrdquo ldquoWhat would happen if I didnrsquot do it at allrdquo And whatever the answer let it guide you in your choice of priorities

17

Chapter 6 Use the Law of

Forced Efficiency

This law says that ldquoThere is never enough time to do everything but there is always enough time to do the most important thingsrdquo Whenever

you are put under significant pressure to complete an important task a task for which there are significant consequences you put your head down and your get the job done by the deadline Many people cannot dis-cipline themselves to get the job done in advance They then say that they work best under pressure However no one works best under pressure This is just a justifica-tion for poor time management When you are under pressure you not only experience more stress but you also make more mistakes These mistakes often require that the job be redone again at a later time

There are four great questions that you can ask to in-crease your efficiency and double your productivity Here they are

18 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

First begin by asking before you start work ldquoWhat is the highest value use of my timerdquo ldquoWhat is it that you do that contributes the greatest amount of value to your work and to your liferdquo ldquoWhat is it that you do that pays the very most or yields the highest rewards to you and your com-panyrdquo Talk to your boss and to the people around you Ask for input You must be absolutely clear about the answer to this question and work on these high-value activities all the time

Second ask yourself regularly ldquoWhy am I on the pay-rollrdquo ldquoExactly what have you been hired to dordquo And of all the things that you have been hired to accomplish what are the few accomplishments that most determine your success in your job Whatever the answer to this question these are the activities that you need to focus on all day long

The third question for a maximum efficiency is this ldquoWhat can you and only you do that if done well can make a real differencerdquo At any given time there is only one answer to this question This is the sort of task that if you donrsquot do it it doesnrsquot get done But if you do do it and you do it well it can make a major difference Whatever it is you should be working on it above all else This is where you can make your greatest contribution

The fourth question is perhaps the best time manage-ment question of all It is simply this ldquoWhat is the most valuable use of my time right nowrdquo

Always ask yourself ldquoWhat is the most valuable use of my time right nowrdquo And whatever your answer to that question be sure that is what you are doing most of the time

CHAPTER 6 USE THE LAW OF FORCED EFFICIENCY 19

Your ability to ask and answer these questions on a regu-lar basis will keep you on track and performing at your best ldquoWhat are my highest value activitiesrdquo ldquoWhy am I on the payrollrdquo ldquoWhat can I and only I do that if done well can make a real differencerdquo and ldquoWhat is the most valuable use of my time right nowrdquo Discipline yourself to work only on your answers to those questions and this alone will double your productivity

20

Chapter 7 Apply the 8020 Rule

The 8020 Rule the Pareto Principle is one of the most important and powerful of all time management principles This rule comes from

the Italian economist Vilfredo Pareto who divided all activities into the vital few and the trivial many This law says that 20 of the things you do the vital few will account for fully 80 of the value of all the things you do

The reverse of this principle is that 80 of the things you do will account for only 20 of the value of your activ-ities This 8020 Rule applies to all aspects of business and personal life In business 80 of your sales will come from 20 of your customers 80 of your profits will come from 20 of your products 80 of your sales will come from 20 of your salespeople 80 of your income success and advancement will come from 20 of your activities If you make a list of 10 things that you have to do on a particular day 2 of those items will turn out to be worth more then all the others put together Your ability to identify and fo-

CHAPTER 7 APPLY THE 8020 RULE 21

cus on the top 20 of tasks will determine your success and productivity as much as any other factor And here is an idea for you practice creative procrastination with the 8020 rule

Since you canrsquot do everything you have to procrastinate on something Therefore discipline yourself to procrastinate on the 80 of activities that contribute very little value to your life and your results The average person procrastinates on high value tasks but this is not for you You must hold your own feet to the fire and procrastinate deliberately and continuously on those low value items that have very few consequences if they are done or not

Before you start work always check to make sure that what you are doing is in the top 20 of all the things that you could be doing Procrastinate on all the rest

22

Chapter 8 Work At Your Energy Peaks

One of the most important requirements to high productivity is high levels of physical mental and emotional energy All highly productive

highly successful highly paid people have high levels of energy sustained over long periods of time

To generate and maintain high levels of energy you need to practice proper eating proper exercise and proper rest You need to eat light nutritious high protein foods and avoid fats sugars white flour products pasta potatoes candy soft drinks and desserts of all kinds

You need to get regular exercise three to five days per week 30 to 60 minutes each time I have always been amazed to find that marathon and triathlon runners peo-ple who sometimes work out several hours a day are also the highest paid and most productive people in their fields There seems to be a direct relationship between physical fit-ness and energy on the one hand and high levels of produc-

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

1

Introduction The Springboard

to Personal Effectiveness

Hello Irsquom Brian Tracy and welcome to Man-age Your Time and Double Your Productivity program

What you are about to learn can change your life These ideas methods and techniques can increase your efficiency and effectiveness boost your productivity double your in-come lower your stress levels and make you one of the most productive people in your business or field today

The fact is that all successful people are very productive They work longer hours and they work better hours They get a lot more done than the average person They get paid more and promoted faster They are highly respected and esteemed by everyone around them They become leaders and role models for others Inevitably they raise to the top of their fields and to the top of their income ranges and so can you

2 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Every single one of these tested and proven strategies for managing your time and doubling your productivity is learnable through practice and repetition Each of these methods if you practice them regularly will eventually be-come a habit of both thinking and working

When you begin applying these techniques to your work and to your life your self esteem your self confidence your self respect and your sense of personal pride will go up im-mediately The pay off for you will be tremendous for the rest of your life

Letrsquos begin

3

Chapter 1 Make a Decision

Every positive change in your life begins with a clear unequivocal decision that you are either going to do something or stop doing something

Significant change starts when you decide to either get in or get out either fish or cut bait

Decisiveness is one of the most important qualities of successful and happy men and women and decisiveness is developed through practice and repetition over and over again until it becomes as natural to you as breathing in and breathing out The sad fact is that people are poor because they have not yet decided to be rich People are overweight and unfit because they have not yet decided to be thin and fit People are inefficient time wasters because they havenrsquot yet decided to be highly productive in everything they do

Decide today that you are going to become an expert in time management and personal productivity no matter how long it takes or how much you have to invest to achieve

4 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

it Resolve today that you are going to practice these princi-ples over and over again until they become second nature

Discipline yourself to do what you know you need to do to be the very best in your field Perhaps the best defini-tion of self discipline is this ldquoSelf discipline is the ability to make yourself do what you should do when you should do it whether you feel like it or notrdquo

You see itrsquos easy to do something when you feel like it Itrsquos when you donrsquot feel like it and you force yourself to do it anyway that you move your life and career onto the fast track What decisions do you need to make in order to start moving toward the top of your field Whatever they are do either to get in or get out make a decision today and then get started This single act alone can change the whole direction of your life

5

Chapter 2 Develop Clear Goals

and Objectives

Perhaps the most important word in success for you for the rest of your life is the word ldquoClarityrdquo Fully 80 of your success comes about as the

result of your being absolutely clear about what it is you are trying to accomplish Unfortunately probably 80 or more of failure and frustration comes to people who are vague or fuzzy about what it is they want and how to go about achieving it

The great oil billionaire H L Hunt once said that there are only two real requirements for great success First he said ldquoDecide exactly what it is you wantrdquo Most people never do this Second he said ldquoDetermine the price you are going to have to pay to get it and then resolve to pay that pricerdquo You can have just about anything you really want as long as you willing to pay the price And nature always demands that you both pay the price in full and that you pay it in advance

6 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

There is a powerful seven step formula that you can use to set and achieve your goals for the rest of your life Every single successful person uses this formula or some variation of this formula to achieve success As a result they accom-plish vastly more than the average person And so can you

Here it is

Number one decide exactly what it is you want in each part of your life Become a ldquomeaningful specificrdquo rather than a ldquowandering generalityrdquo Decide how much you want to earn Decide how much you want to weight Decide the kind of family relationships and lifestyle you want to enjoy The very act of deciding clearly dramatically increases the likelihood that you will achieve it

Second write it down clearly and in detail Always think on paper A goal that is not in writing is not really a goal at all It is merely a wish and it has no energy behind it But when you take your goals out of your imagination and crystallize them on paper you actually program them into your subconscious mind where they take on a power of their own

Third set a deadline for your goal A deadline acts as a ldquoforcing systemrdquo in your subconscious mind A deadline motivates you to do the things necessary to make your goal come true If it is a big enough goal set sub-deadlines as well Donrsquot leave this to chance

Fourth make a list of everything that you can think of that you are going to have to do to achieve your goal When you think of new tasks and activities write them on your list until your list is complete

CHAPETR 2 DEVELOP CLEAR GOALS AND OBJECTIVES 7

Fifth step in this goal-setting formula is for you to orga-nize your list into a plan Decide what you will have to do first and what you will have to do second Decide what is more important and what is less important And then write out your plan on paper the same way you would develop a blueprint to build your dream house

The sixth step is for you to take action on your plan Do something Do anything But get busy Get going Donrsquot delay

And step number seven perhaps the most important of all is for you to do something every single day that moves you in the direction of your most important goal at the time Develop the discipline of doing something 365 days each year that is moving you forward You will be absolutely astonished at how much you accomplish when you utilize this formula in your life every single day

Now here is an exercise that you can do that can change your life Take a blank sheet of paper and write out ten goals that you want to accomplish in the next twelve months Write each of these goals in the present tense as though a year has passed and you have already achieved the goal Start each of these goals with the word ldquoIrdquo For example you could write down goals such as ldquoI earn xx number of dollars per yearrdquo Or ldquoI weigh xx number of poundsrdquo Or ldquoI drive such and such a carrdquo Your subconscious mind only accepts instructions when they are phrased in the present tense and when they are preceded with the word ldquoIrdquo Once you have your list of ten goals select the most important goal on that list Ask yourself ldquoWhat one goal if I achieved it right now would have the greatest positive impact on my liferdquo

8 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Whatever it is put a circle around that goal Then write it at the top of a new sheet of paper set a deadline make a list organize the list into a plan take action on your plan and do something every day until your goal is achieved This exercise has made more people successful then perhaps any other single exercise From now on you should resolve to become intensely goal-oriented Think and talk about your goals all the time Write them and re-write them Re-view them every day Continually look for better ways to achieve them

This combination of a goal setting formula and a goal setting exercise will have more of a positive impact on your life than almost anything else you could ever do

Give it a try

9

Chapter 3 Plan Every Day in Advance

Daily planning is absolutely essential for you to double your productivity You should practice the six ldquoPrdquo formula for high achievement This

formula says ldquoPrior Proper Planning Prevents Poor Per-formancerdquo

Proper planning is the mark of the professional All suc-cessful men and women take a good deal of time to plan their activities in advance Remember the 1090 rule which says that the first 10 of time that you spend planning your activities before you begin will save you as much as 90 of the time necessary to perform those activities once you start work

Always think on paper Something wonderful happens between your head and your hand when you write out your plans in detail on paper before you begin Writing ac-tually sharpens your thinking it stimulates your creativity and it enables you to focus far better than if you were just trying to work out of your mind

10 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Begin by making a master list of everything you can think of that you have to do for the long-term future This master list then becomes the central control list for your life Whenever you think of something new that you have to do write it down on your master list

At the beginning of each month make a monthly list covering everything that you can think of that you will have to do in the coming weeks Then break your monthly list down into a weekly list and specify exactly when you are going to start and complete the tasks that you have decided upon for the month Finally and perhaps the most impor-tant make a daily list of your activities preferably the night before so that your subconscious mind can work on your list while you sleep

Always work from a list When something new comes up during the day write it down on your list before you do it As you work you take off each item as you finish it This tracking gives you an ongoing sense of accomplishment and personal progress Crossing off items one by one moti-vates you and actually gives you more energy A list serves as a score-card and makes you feel like a winner It tells you where you are making progress and what you have to do the next day At the end of the day you can go through and tick off everything you have done This will give you a tremendous sense of accomplishment and a clear picture of where you are making progress and what you have to do the next day

According to time management experts working from a list will increase your productivity by 25 the very first day you begin doing it All highly effective people think on paper and work from written lists

11

Chapter 4 Use the ABCDE

Method to Set Priorities

This is one of the most powerful time manage-ment techniques for setting priorities that you will ever learn And the beauty of this method

lies in the fact that it is so simple and easy to use and apply

The key to doubling your productivity in any area of your work or at any time of your life is for you to select your most valuable task and then for you to discipline your-self to work on that task until it is complete All of time management revolves around helping you clarify in your own mind the most important thing you could possibly be doing before you start

The way that you determine your highest priority at any moment is to think about the potential consequences of doing or not doing a particular task A task that is im-portant is something that can have major consequences if it is done or not done All highly productive people think

12 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

continually about possible consequences as they plan and organize their activities

With the ABCDE method you make a list of every-thing that you have to do before you begin You then go through the list carefully and put one of these letters next to each item on the list

An ldquoArdquo item is something that is very important This is something that you must do something that has serious consequences for either doing it or not doing it Put an ldquoArdquo next to every key task on your list

A ldquoBrdquo item is something that you should do but it is not as important as an ldquoArdquo item There are consequences associ-ated with doing it or not doing it but they are only mild consequences that donrsquot last for very long

A ldquoCrdquo item is something that would be nice to do but for which there are no consequences at all Phoning a friend going for coffee reading the newspaper or chatting with a coworker are all things that are nice to do but they have absolutely no consequences for your career or for your success

The rule is that you should never do a ldquoBrdquo item when there is an ldquoArdquo item left undone You should never do a ldquoCrdquo item when there is a ldquoBrdquo item left undone You must be very disciplined about this

A ldquoDrdquo item is an item that you delegate or outsource to someone else who can do it pretty much as well as you The rule is that you should delegate everything possible to free up more time for you to concentrate on your ldquoArdquo activities

CHAPTER 4 USE THE ABCDE METHOD TO SET PRIORITIES 13

ldquoErdquo stands for Eliminate These are items that are of such low priority that you could eliminate them completely and they would make no difference at all Sometimes the disciplined act of eliminating low value tasks can simplify your life and free up enough time for you to accomplish those tasks that have the greatest possible consequences for you

Once you have applied the ABCDE formula to your list go back over the list and organize your ldquoArdquo tasks to priority Put an ldquoA-1rdquo next to your most important task An ldquoA-2rdquo on your second most important task and so on Then begin immediately on your ldquoA-1rdquo task and discipline yourself to stay at it until itrsquos finished This simple ABCDE formula alone will double your productivity

14

Chapter 5 Separate the Urgent From the Important

Everything that you have to do during the day can be divided into one of four categories These cat-egories are determined by designating your tasks

as either urgent or not urgent and important or not im-portant

The first type of task is both urgent and important This is something that you have to do immediately It is a job that is ldquoIn your facerdquo Urgent and important tasks like tele-phone calls meetings customer calls and emergencies are almost always determined by other people They are vital requirements of your job You can not put them off without causing serious problems Most people spend all day long doing things that are both urgent and important

The second categories of items are those that are im-portant but not urgent These are the items that usually have the greatest possible long-term consequences These are items like personal renewal upgrading your knowledge

CHAPTER 5 SEPARATE THE URGENT FROM THE IMPORTANT 15

and skills physical fitness and exercise and spending time with your family An item that is important but not urgent is an item that can be put off until later But it is also the kind of item that can have the greatest positive long-term impact on your life Tasks and activities that are not urgent but important sooner or later become very urgent indeed Like a term paper in collage or a report for your boss or one of your clients

The third category are those items that are urgent but not important These may consist of telephone calls co-workers dropping in to see you casual conversations about what was on television and so on You may engage in these activities at work but they have no effect on your success Many people actually delude themselves into thinking that they are actually working when they are doing things that are urgent but unimportant This however is a great time waster and a real killer of careers and future potential

The worst quadrant of all are those activities that are neither urgent not important These are completely useless activities These are things that you do during the day that are completely irrelevant and have no consequences at all Like reading the newspaper calling home to see whatrsquos for dinner or going shopping They contribute nothing to your company or to your personal goals

The key to doubling your productivity is for you to spend more time doing things that are urgent and impor-tant and then working on activities which are important but not urgent at the moment You increase your produc-tivity by refusing to do things that are not important at all because it simply doesnrsquot matter if they are done or not

16 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Always ask yourself ldquoWhat are the long term potential consequences of doing this taskrdquo ldquoWhat would happen if I didnrsquot do it at allrdquo And whatever the answer let it guide you in your choice of priorities

17

Chapter 6 Use the Law of

Forced Efficiency

This law says that ldquoThere is never enough time to do everything but there is always enough time to do the most important thingsrdquo Whenever

you are put under significant pressure to complete an important task a task for which there are significant consequences you put your head down and your get the job done by the deadline Many people cannot dis-cipline themselves to get the job done in advance They then say that they work best under pressure However no one works best under pressure This is just a justifica-tion for poor time management When you are under pressure you not only experience more stress but you also make more mistakes These mistakes often require that the job be redone again at a later time

There are four great questions that you can ask to in-crease your efficiency and double your productivity Here they are

18 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

First begin by asking before you start work ldquoWhat is the highest value use of my timerdquo ldquoWhat is it that you do that contributes the greatest amount of value to your work and to your liferdquo ldquoWhat is it that you do that pays the very most or yields the highest rewards to you and your com-panyrdquo Talk to your boss and to the people around you Ask for input You must be absolutely clear about the answer to this question and work on these high-value activities all the time

Second ask yourself regularly ldquoWhy am I on the pay-rollrdquo ldquoExactly what have you been hired to dordquo And of all the things that you have been hired to accomplish what are the few accomplishments that most determine your success in your job Whatever the answer to this question these are the activities that you need to focus on all day long

The third question for a maximum efficiency is this ldquoWhat can you and only you do that if done well can make a real differencerdquo At any given time there is only one answer to this question This is the sort of task that if you donrsquot do it it doesnrsquot get done But if you do do it and you do it well it can make a major difference Whatever it is you should be working on it above all else This is where you can make your greatest contribution

The fourth question is perhaps the best time manage-ment question of all It is simply this ldquoWhat is the most valuable use of my time right nowrdquo

Always ask yourself ldquoWhat is the most valuable use of my time right nowrdquo And whatever your answer to that question be sure that is what you are doing most of the time

CHAPTER 6 USE THE LAW OF FORCED EFFICIENCY 19

Your ability to ask and answer these questions on a regu-lar basis will keep you on track and performing at your best ldquoWhat are my highest value activitiesrdquo ldquoWhy am I on the payrollrdquo ldquoWhat can I and only I do that if done well can make a real differencerdquo and ldquoWhat is the most valuable use of my time right nowrdquo Discipline yourself to work only on your answers to those questions and this alone will double your productivity

20

Chapter 7 Apply the 8020 Rule

The 8020 Rule the Pareto Principle is one of the most important and powerful of all time management principles This rule comes from

the Italian economist Vilfredo Pareto who divided all activities into the vital few and the trivial many This law says that 20 of the things you do the vital few will account for fully 80 of the value of all the things you do

The reverse of this principle is that 80 of the things you do will account for only 20 of the value of your activ-ities This 8020 Rule applies to all aspects of business and personal life In business 80 of your sales will come from 20 of your customers 80 of your profits will come from 20 of your products 80 of your sales will come from 20 of your salespeople 80 of your income success and advancement will come from 20 of your activities If you make a list of 10 things that you have to do on a particular day 2 of those items will turn out to be worth more then all the others put together Your ability to identify and fo-

CHAPTER 7 APPLY THE 8020 RULE 21

cus on the top 20 of tasks will determine your success and productivity as much as any other factor And here is an idea for you practice creative procrastination with the 8020 rule

Since you canrsquot do everything you have to procrastinate on something Therefore discipline yourself to procrastinate on the 80 of activities that contribute very little value to your life and your results The average person procrastinates on high value tasks but this is not for you You must hold your own feet to the fire and procrastinate deliberately and continuously on those low value items that have very few consequences if they are done or not

Before you start work always check to make sure that what you are doing is in the top 20 of all the things that you could be doing Procrastinate on all the rest

22

Chapter 8 Work At Your Energy Peaks

One of the most important requirements to high productivity is high levels of physical mental and emotional energy All highly productive

highly successful highly paid people have high levels of energy sustained over long periods of time

To generate and maintain high levels of energy you need to practice proper eating proper exercise and proper rest You need to eat light nutritious high protein foods and avoid fats sugars white flour products pasta potatoes candy soft drinks and desserts of all kinds

You need to get regular exercise three to five days per week 30 to 60 minutes each time I have always been amazed to find that marathon and triathlon runners peo-ple who sometimes work out several hours a day are also the highest paid and most productive people in their fields There seems to be a direct relationship between physical fit-ness and energy on the one hand and high levels of produc-

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

2 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Every single one of these tested and proven strategies for managing your time and doubling your productivity is learnable through practice and repetition Each of these methods if you practice them regularly will eventually be-come a habit of both thinking and working

When you begin applying these techniques to your work and to your life your self esteem your self confidence your self respect and your sense of personal pride will go up im-mediately The pay off for you will be tremendous for the rest of your life

Letrsquos begin

3

Chapter 1 Make a Decision

Every positive change in your life begins with a clear unequivocal decision that you are either going to do something or stop doing something

Significant change starts when you decide to either get in or get out either fish or cut bait

Decisiveness is one of the most important qualities of successful and happy men and women and decisiveness is developed through practice and repetition over and over again until it becomes as natural to you as breathing in and breathing out The sad fact is that people are poor because they have not yet decided to be rich People are overweight and unfit because they have not yet decided to be thin and fit People are inefficient time wasters because they havenrsquot yet decided to be highly productive in everything they do

Decide today that you are going to become an expert in time management and personal productivity no matter how long it takes or how much you have to invest to achieve

4 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

it Resolve today that you are going to practice these princi-ples over and over again until they become second nature

Discipline yourself to do what you know you need to do to be the very best in your field Perhaps the best defini-tion of self discipline is this ldquoSelf discipline is the ability to make yourself do what you should do when you should do it whether you feel like it or notrdquo

You see itrsquos easy to do something when you feel like it Itrsquos when you donrsquot feel like it and you force yourself to do it anyway that you move your life and career onto the fast track What decisions do you need to make in order to start moving toward the top of your field Whatever they are do either to get in or get out make a decision today and then get started This single act alone can change the whole direction of your life

5

Chapter 2 Develop Clear Goals

and Objectives

Perhaps the most important word in success for you for the rest of your life is the word ldquoClarityrdquo Fully 80 of your success comes about as the

result of your being absolutely clear about what it is you are trying to accomplish Unfortunately probably 80 or more of failure and frustration comes to people who are vague or fuzzy about what it is they want and how to go about achieving it

The great oil billionaire H L Hunt once said that there are only two real requirements for great success First he said ldquoDecide exactly what it is you wantrdquo Most people never do this Second he said ldquoDetermine the price you are going to have to pay to get it and then resolve to pay that pricerdquo You can have just about anything you really want as long as you willing to pay the price And nature always demands that you both pay the price in full and that you pay it in advance

6 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

There is a powerful seven step formula that you can use to set and achieve your goals for the rest of your life Every single successful person uses this formula or some variation of this formula to achieve success As a result they accom-plish vastly more than the average person And so can you

Here it is

Number one decide exactly what it is you want in each part of your life Become a ldquomeaningful specificrdquo rather than a ldquowandering generalityrdquo Decide how much you want to earn Decide how much you want to weight Decide the kind of family relationships and lifestyle you want to enjoy The very act of deciding clearly dramatically increases the likelihood that you will achieve it

Second write it down clearly and in detail Always think on paper A goal that is not in writing is not really a goal at all It is merely a wish and it has no energy behind it But when you take your goals out of your imagination and crystallize them on paper you actually program them into your subconscious mind where they take on a power of their own

Third set a deadline for your goal A deadline acts as a ldquoforcing systemrdquo in your subconscious mind A deadline motivates you to do the things necessary to make your goal come true If it is a big enough goal set sub-deadlines as well Donrsquot leave this to chance

Fourth make a list of everything that you can think of that you are going to have to do to achieve your goal When you think of new tasks and activities write them on your list until your list is complete

CHAPETR 2 DEVELOP CLEAR GOALS AND OBJECTIVES 7

Fifth step in this goal-setting formula is for you to orga-nize your list into a plan Decide what you will have to do first and what you will have to do second Decide what is more important and what is less important And then write out your plan on paper the same way you would develop a blueprint to build your dream house

The sixth step is for you to take action on your plan Do something Do anything But get busy Get going Donrsquot delay

And step number seven perhaps the most important of all is for you to do something every single day that moves you in the direction of your most important goal at the time Develop the discipline of doing something 365 days each year that is moving you forward You will be absolutely astonished at how much you accomplish when you utilize this formula in your life every single day

Now here is an exercise that you can do that can change your life Take a blank sheet of paper and write out ten goals that you want to accomplish in the next twelve months Write each of these goals in the present tense as though a year has passed and you have already achieved the goal Start each of these goals with the word ldquoIrdquo For example you could write down goals such as ldquoI earn xx number of dollars per yearrdquo Or ldquoI weigh xx number of poundsrdquo Or ldquoI drive such and such a carrdquo Your subconscious mind only accepts instructions when they are phrased in the present tense and when they are preceded with the word ldquoIrdquo Once you have your list of ten goals select the most important goal on that list Ask yourself ldquoWhat one goal if I achieved it right now would have the greatest positive impact on my liferdquo

8 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Whatever it is put a circle around that goal Then write it at the top of a new sheet of paper set a deadline make a list organize the list into a plan take action on your plan and do something every day until your goal is achieved This exercise has made more people successful then perhaps any other single exercise From now on you should resolve to become intensely goal-oriented Think and talk about your goals all the time Write them and re-write them Re-view them every day Continually look for better ways to achieve them

This combination of a goal setting formula and a goal setting exercise will have more of a positive impact on your life than almost anything else you could ever do

Give it a try

9

Chapter 3 Plan Every Day in Advance

Daily planning is absolutely essential for you to double your productivity You should practice the six ldquoPrdquo formula for high achievement This

formula says ldquoPrior Proper Planning Prevents Poor Per-formancerdquo

Proper planning is the mark of the professional All suc-cessful men and women take a good deal of time to plan their activities in advance Remember the 1090 rule which says that the first 10 of time that you spend planning your activities before you begin will save you as much as 90 of the time necessary to perform those activities once you start work

Always think on paper Something wonderful happens between your head and your hand when you write out your plans in detail on paper before you begin Writing ac-tually sharpens your thinking it stimulates your creativity and it enables you to focus far better than if you were just trying to work out of your mind

10 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Begin by making a master list of everything you can think of that you have to do for the long-term future This master list then becomes the central control list for your life Whenever you think of something new that you have to do write it down on your master list

At the beginning of each month make a monthly list covering everything that you can think of that you will have to do in the coming weeks Then break your monthly list down into a weekly list and specify exactly when you are going to start and complete the tasks that you have decided upon for the month Finally and perhaps the most impor-tant make a daily list of your activities preferably the night before so that your subconscious mind can work on your list while you sleep

Always work from a list When something new comes up during the day write it down on your list before you do it As you work you take off each item as you finish it This tracking gives you an ongoing sense of accomplishment and personal progress Crossing off items one by one moti-vates you and actually gives you more energy A list serves as a score-card and makes you feel like a winner It tells you where you are making progress and what you have to do the next day At the end of the day you can go through and tick off everything you have done This will give you a tremendous sense of accomplishment and a clear picture of where you are making progress and what you have to do the next day

According to time management experts working from a list will increase your productivity by 25 the very first day you begin doing it All highly effective people think on paper and work from written lists

11

Chapter 4 Use the ABCDE

Method to Set Priorities

This is one of the most powerful time manage-ment techniques for setting priorities that you will ever learn And the beauty of this method

lies in the fact that it is so simple and easy to use and apply

The key to doubling your productivity in any area of your work or at any time of your life is for you to select your most valuable task and then for you to discipline your-self to work on that task until it is complete All of time management revolves around helping you clarify in your own mind the most important thing you could possibly be doing before you start

The way that you determine your highest priority at any moment is to think about the potential consequences of doing or not doing a particular task A task that is im-portant is something that can have major consequences if it is done or not done All highly productive people think

12 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

continually about possible consequences as they plan and organize their activities

With the ABCDE method you make a list of every-thing that you have to do before you begin You then go through the list carefully and put one of these letters next to each item on the list

An ldquoArdquo item is something that is very important This is something that you must do something that has serious consequences for either doing it or not doing it Put an ldquoArdquo next to every key task on your list

A ldquoBrdquo item is something that you should do but it is not as important as an ldquoArdquo item There are consequences associ-ated with doing it or not doing it but they are only mild consequences that donrsquot last for very long

A ldquoCrdquo item is something that would be nice to do but for which there are no consequences at all Phoning a friend going for coffee reading the newspaper or chatting with a coworker are all things that are nice to do but they have absolutely no consequences for your career or for your success

The rule is that you should never do a ldquoBrdquo item when there is an ldquoArdquo item left undone You should never do a ldquoCrdquo item when there is a ldquoBrdquo item left undone You must be very disciplined about this

A ldquoDrdquo item is an item that you delegate or outsource to someone else who can do it pretty much as well as you The rule is that you should delegate everything possible to free up more time for you to concentrate on your ldquoArdquo activities

CHAPTER 4 USE THE ABCDE METHOD TO SET PRIORITIES 13

ldquoErdquo stands for Eliminate These are items that are of such low priority that you could eliminate them completely and they would make no difference at all Sometimes the disciplined act of eliminating low value tasks can simplify your life and free up enough time for you to accomplish those tasks that have the greatest possible consequences for you

Once you have applied the ABCDE formula to your list go back over the list and organize your ldquoArdquo tasks to priority Put an ldquoA-1rdquo next to your most important task An ldquoA-2rdquo on your second most important task and so on Then begin immediately on your ldquoA-1rdquo task and discipline yourself to stay at it until itrsquos finished This simple ABCDE formula alone will double your productivity

14

Chapter 5 Separate the Urgent From the Important

Everything that you have to do during the day can be divided into one of four categories These cat-egories are determined by designating your tasks

as either urgent or not urgent and important or not im-portant

The first type of task is both urgent and important This is something that you have to do immediately It is a job that is ldquoIn your facerdquo Urgent and important tasks like tele-phone calls meetings customer calls and emergencies are almost always determined by other people They are vital requirements of your job You can not put them off without causing serious problems Most people spend all day long doing things that are both urgent and important

The second categories of items are those that are im-portant but not urgent These are the items that usually have the greatest possible long-term consequences These are items like personal renewal upgrading your knowledge

CHAPTER 5 SEPARATE THE URGENT FROM THE IMPORTANT 15

and skills physical fitness and exercise and spending time with your family An item that is important but not urgent is an item that can be put off until later But it is also the kind of item that can have the greatest positive long-term impact on your life Tasks and activities that are not urgent but important sooner or later become very urgent indeed Like a term paper in collage or a report for your boss or one of your clients

The third category are those items that are urgent but not important These may consist of telephone calls co-workers dropping in to see you casual conversations about what was on television and so on You may engage in these activities at work but they have no effect on your success Many people actually delude themselves into thinking that they are actually working when they are doing things that are urgent but unimportant This however is a great time waster and a real killer of careers and future potential

The worst quadrant of all are those activities that are neither urgent not important These are completely useless activities These are things that you do during the day that are completely irrelevant and have no consequences at all Like reading the newspaper calling home to see whatrsquos for dinner or going shopping They contribute nothing to your company or to your personal goals

The key to doubling your productivity is for you to spend more time doing things that are urgent and impor-tant and then working on activities which are important but not urgent at the moment You increase your produc-tivity by refusing to do things that are not important at all because it simply doesnrsquot matter if they are done or not

16 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Always ask yourself ldquoWhat are the long term potential consequences of doing this taskrdquo ldquoWhat would happen if I didnrsquot do it at allrdquo And whatever the answer let it guide you in your choice of priorities

17

Chapter 6 Use the Law of

Forced Efficiency

This law says that ldquoThere is never enough time to do everything but there is always enough time to do the most important thingsrdquo Whenever

you are put under significant pressure to complete an important task a task for which there are significant consequences you put your head down and your get the job done by the deadline Many people cannot dis-cipline themselves to get the job done in advance They then say that they work best under pressure However no one works best under pressure This is just a justifica-tion for poor time management When you are under pressure you not only experience more stress but you also make more mistakes These mistakes often require that the job be redone again at a later time

There are four great questions that you can ask to in-crease your efficiency and double your productivity Here they are

18 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

First begin by asking before you start work ldquoWhat is the highest value use of my timerdquo ldquoWhat is it that you do that contributes the greatest amount of value to your work and to your liferdquo ldquoWhat is it that you do that pays the very most or yields the highest rewards to you and your com-panyrdquo Talk to your boss and to the people around you Ask for input You must be absolutely clear about the answer to this question and work on these high-value activities all the time

Second ask yourself regularly ldquoWhy am I on the pay-rollrdquo ldquoExactly what have you been hired to dordquo And of all the things that you have been hired to accomplish what are the few accomplishments that most determine your success in your job Whatever the answer to this question these are the activities that you need to focus on all day long

The third question for a maximum efficiency is this ldquoWhat can you and only you do that if done well can make a real differencerdquo At any given time there is only one answer to this question This is the sort of task that if you donrsquot do it it doesnrsquot get done But if you do do it and you do it well it can make a major difference Whatever it is you should be working on it above all else This is where you can make your greatest contribution

The fourth question is perhaps the best time manage-ment question of all It is simply this ldquoWhat is the most valuable use of my time right nowrdquo

Always ask yourself ldquoWhat is the most valuable use of my time right nowrdquo And whatever your answer to that question be sure that is what you are doing most of the time

CHAPTER 6 USE THE LAW OF FORCED EFFICIENCY 19

Your ability to ask and answer these questions on a regu-lar basis will keep you on track and performing at your best ldquoWhat are my highest value activitiesrdquo ldquoWhy am I on the payrollrdquo ldquoWhat can I and only I do that if done well can make a real differencerdquo and ldquoWhat is the most valuable use of my time right nowrdquo Discipline yourself to work only on your answers to those questions and this alone will double your productivity

20

Chapter 7 Apply the 8020 Rule

The 8020 Rule the Pareto Principle is one of the most important and powerful of all time management principles This rule comes from

the Italian economist Vilfredo Pareto who divided all activities into the vital few and the trivial many This law says that 20 of the things you do the vital few will account for fully 80 of the value of all the things you do

The reverse of this principle is that 80 of the things you do will account for only 20 of the value of your activ-ities This 8020 Rule applies to all aspects of business and personal life In business 80 of your sales will come from 20 of your customers 80 of your profits will come from 20 of your products 80 of your sales will come from 20 of your salespeople 80 of your income success and advancement will come from 20 of your activities If you make a list of 10 things that you have to do on a particular day 2 of those items will turn out to be worth more then all the others put together Your ability to identify and fo-

CHAPTER 7 APPLY THE 8020 RULE 21

cus on the top 20 of tasks will determine your success and productivity as much as any other factor And here is an idea for you practice creative procrastination with the 8020 rule

Since you canrsquot do everything you have to procrastinate on something Therefore discipline yourself to procrastinate on the 80 of activities that contribute very little value to your life and your results The average person procrastinates on high value tasks but this is not for you You must hold your own feet to the fire and procrastinate deliberately and continuously on those low value items that have very few consequences if they are done or not

Before you start work always check to make sure that what you are doing is in the top 20 of all the things that you could be doing Procrastinate on all the rest

22

Chapter 8 Work At Your Energy Peaks

One of the most important requirements to high productivity is high levels of physical mental and emotional energy All highly productive

highly successful highly paid people have high levels of energy sustained over long periods of time

To generate and maintain high levels of energy you need to practice proper eating proper exercise and proper rest You need to eat light nutritious high protein foods and avoid fats sugars white flour products pasta potatoes candy soft drinks and desserts of all kinds

You need to get regular exercise three to five days per week 30 to 60 minutes each time I have always been amazed to find that marathon and triathlon runners peo-ple who sometimes work out several hours a day are also the highest paid and most productive people in their fields There seems to be a direct relationship between physical fit-ness and energy on the one hand and high levels of produc-

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

3

Chapter 1 Make a Decision

Every positive change in your life begins with a clear unequivocal decision that you are either going to do something or stop doing something

Significant change starts when you decide to either get in or get out either fish or cut bait

Decisiveness is one of the most important qualities of successful and happy men and women and decisiveness is developed through practice and repetition over and over again until it becomes as natural to you as breathing in and breathing out The sad fact is that people are poor because they have not yet decided to be rich People are overweight and unfit because they have not yet decided to be thin and fit People are inefficient time wasters because they havenrsquot yet decided to be highly productive in everything they do

Decide today that you are going to become an expert in time management and personal productivity no matter how long it takes or how much you have to invest to achieve

4 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

it Resolve today that you are going to practice these princi-ples over and over again until they become second nature

Discipline yourself to do what you know you need to do to be the very best in your field Perhaps the best defini-tion of self discipline is this ldquoSelf discipline is the ability to make yourself do what you should do when you should do it whether you feel like it or notrdquo

You see itrsquos easy to do something when you feel like it Itrsquos when you donrsquot feel like it and you force yourself to do it anyway that you move your life and career onto the fast track What decisions do you need to make in order to start moving toward the top of your field Whatever they are do either to get in or get out make a decision today and then get started This single act alone can change the whole direction of your life

5

Chapter 2 Develop Clear Goals

and Objectives

Perhaps the most important word in success for you for the rest of your life is the word ldquoClarityrdquo Fully 80 of your success comes about as the

result of your being absolutely clear about what it is you are trying to accomplish Unfortunately probably 80 or more of failure and frustration comes to people who are vague or fuzzy about what it is they want and how to go about achieving it

The great oil billionaire H L Hunt once said that there are only two real requirements for great success First he said ldquoDecide exactly what it is you wantrdquo Most people never do this Second he said ldquoDetermine the price you are going to have to pay to get it and then resolve to pay that pricerdquo You can have just about anything you really want as long as you willing to pay the price And nature always demands that you both pay the price in full and that you pay it in advance

6 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

There is a powerful seven step formula that you can use to set and achieve your goals for the rest of your life Every single successful person uses this formula or some variation of this formula to achieve success As a result they accom-plish vastly more than the average person And so can you

Here it is

Number one decide exactly what it is you want in each part of your life Become a ldquomeaningful specificrdquo rather than a ldquowandering generalityrdquo Decide how much you want to earn Decide how much you want to weight Decide the kind of family relationships and lifestyle you want to enjoy The very act of deciding clearly dramatically increases the likelihood that you will achieve it

Second write it down clearly and in detail Always think on paper A goal that is not in writing is not really a goal at all It is merely a wish and it has no energy behind it But when you take your goals out of your imagination and crystallize them on paper you actually program them into your subconscious mind where they take on a power of their own

Third set a deadline for your goal A deadline acts as a ldquoforcing systemrdquo in your subconscious mind A deadline motivates you to do the things necessary to make your goal come true If it is a big enough goal set sub-deadlines as well Donrsquot leave this to chance

Fourth make a list of everything that you can think of that you are going to have to do to achieve your goal When you think of new tasks and activities write them on your list until your list is complete

CHAPETR 2 DEVELOP CLEAR GOALS AND OBJECTIVES 7

Fifth step in this goal-setting formula is for you to orga-nize your list into a plan Decide what you will have to do first and what you will have to do second Decide what is more important and what is less important And then write out your plan on paper the same way you would develop a blueprint to build your dream house

The sixth step is for you to take action on your plan Do something Do anything But get busy Get going Donrsquot delay

And step number seven perhaps the most important of all is for you to do something every single day that moves you in the direction of your most important goal at the time Develop the discipline of doing something 365 days each year that is moving you forward You will be absolutely astonished at how much you accomplish when you utilize this formula in your life every single day

Now here is an exercise that you can do that can change your life Take a blank sheet of paper and write out ten goals that you want to accomplish in the next twelve months Write each of these goals in the present tense as though a year has passed and you have already achieved the goal Start each of these goals with the word ldquoIrdquo For example you could write down goals such as ldquoI earn xx number of dollars per yearrdquo Or ldquoI weigh xx number of poundsrdquo Or ldquoI drive such and such a carrdquo Your subconscious mind only accepts instructions when they are phrased in the present tense and when they are preceded with the word ldquoIrdquo Once you have your list of ten goals select the most important goal on that list Ask yourself ldquoWhat one goal if I achieved it right now would have the greatest positive impact on my liferdquo

8 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Whatever it is put a circle around that goal Then write it at the top of a new sheet of paper set a deadline make a list organize the list into a plan take action on your plan and do something every day until your goal is achieved This exercise has made more people successful then perhaps any other single exercise From now on you should resolve to become intensely goal-oriented Think and talk about your goals all the time Write them and re-write them Re-view them every day Continually look for better ways to achieve them

This combination of a goal setting formula and a goal setting exercise will have more of a positive impact on your life than almost anything else you could ever do

Give it a try

9

Chapter 3 Plan Every Day in Advance

Daily planning is absolutely essential for you to double your productivity You should practice the six ldquoPrdquo formula for high achievement This

formula says ldquoPrior Proper Planning Prevents Poor Per-formancerdquo

Proper planning is the mark of the professional All suc-cessful men and women take a good deal of time to plan their activities in advance Remember the 1090 rule which says that the first 10 of time that you spend planning your activities before you begin will save you as much as 90 of the time necessary to perform those activities once you start work

Always think on paper Something wonderful happens between your head and your hand when you write out your plans in detail on paper before you begin Writing ac-tually sharpens your thinking it stimulates your creativity and it enables you to focus far better than if you were just trying to work out of your mind

10 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Begin by making a master list of everything you can think of that you have to do for the long-term future This master list then becomes the central control list for your life Whenever you think of something new that you have to do write it down on your master list

At the beginning of each month make a monthly list covering everything that you can think of that you will have to do in the coming weeks Then break your monthly list down into a weekly list and specify exactly when you are going to start and complete the tasks that you have decided upon for the month Finally and perhaps the most impor-tant make a daily list of your activities preferably the night before so that your subconscious mind can work on your list while you sleep

Always work from a list When something new comes up during the day write it down on your list before you do it As you work you take off each item as you finish it This tracking gives you an ongoing sense of accomplishment and personal progress Crossing off items one by one moti-vates you and actually gives you more energy A list serves as a score-card and makes you feel like a winner It tells you where you are making progress and what you have to do the next day At the end of the day you can go through and tick off everything you have done This will give you a tremendous sense of accomplishment and a clear picture of where you are making progress and what you have to do the next day

According to time management experts working from a list will increase your productivity by 25 the very first day you begin doing it All highly effective people think on paper and work from written lists

11

Chapter 4 Use the ABCDE

Method to Set Priorities

This is one of the most powerful time manage-ment techniques for setting priorities that you will ever learn And the beauty of this method

lies in the fact that it is so simple and easy to use and apply

The key to doubling your productivity in any area of your work or at any time of your life is for you to select your most valuable task and then for you to discipline your-self to work on that task until it is complete All of time management revolves around helping you clarify in your own mind the most important thing you could possibly be doing before you start

The way that you determine your highest priority at any moment is to think about the potential consequences of doing or not doing a particular task A task that is im-portant is something that can have major consequences if it is done or not done All highly productive people think

12 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

continually about possible consequences as they plan and organize their activities

With the ABCDE method you make a list of every-thing that you have to do before you begin You then go through the list carefully and put one of these letters next to each item on the list

An ldquoArdquo item is something that is very important This is something that you must do something that has serious consequences for either doing it or not doing it Put an ldquoArdquo next to every key task on your list

A ldquoBrdquo item is something that you should do but it is not as important as an ldquoArdquo item There are consequences associ-ated with doing it or not doing it but they are only mild consequences that donrsquot last for very long

A ldquoCrdquo item is something that would be nice to do but for which there are no consequences at all Phoning a friend going for coffee reading the newspaper or chatting with a coworker are all things that are nice to do but they have absolutely no consequences for your career or for your success

The rule is that you should never do a ldquoBrdquo item when there is an ldquoArdquo item left undone You should never do a ldquoCrdquo item when there is a ldquoBrdquo item left undone You must be very disciplined about this

A ldquoDrdquo item is an item that you delegate or outsource to someone else who can do it pretty much as well as you The rule is that you should delegate everything possible to free up more time for you to concentrate on your ldquoArdquo activities

CHAPTER 4 USE THE ABCDE METHOD TO SET PRIORITIES 13

ldquoErdquo stands for Eliminate These are items that are of such low priority that you could eliminate them completely and they would make no difference at all Sometimes the disciplined act of eliminating low value tasks can simplify your life and free up enough time for you to accomplish those tasks that have the greatest possible consequences for you

Once you have applied the ABCDE formula to your list go back over the list and organize your ldquoArdquo tasks to priority Put an ldquoA-1rdquo next to your most important task An ldquoA-2rdquo on your second most important task and so on Then begin immediately on your ldquoA-1rdquo task and discipline yourself to stay at it until itrsquos finished This simple ABCDE formula alone will double your productivity

14

Chapter 5 Separate the Urgent From the Important

Everything that you have to do during the day can be divided into one of four categories These cat-egories are determined by designating your tasks

as either urgent or not urgent and important or not im-portant

The first type of task is both urgent and important This is something that you have to do immediately It is a job that is ldquoIn your facerdquo Urgent and important tasks like tele-phone calls meetings customer calls and emergencies are almost always determined by other people They are vital requirements of your job You can not put them off without causing serious problems Most people spend all day long doing things that are both urgent and important

The second categories of items are those that are im-portant but not urgent These are the items that usually have the greatest possible long-term consequences These are items like personal renewal upgrading your knowledge

CHAPTER 5 SEPARATE THE URGENT FROM THE IMPORTANT 15

and skills physical fitness and exercise and spending time with your family An item that is important but not urgent is an item that can be put off until later But it is also the kind of item that can have the greatest positive long-term impact on your life Tasks and activities that are not urgent but important sooner or later become very urgent indeed Like a term paper in collage or a report for your boss or one of your clients

The third category are those items that are urgent but not important These may consist of telephone calls co-workers dropping in to see you casual conversations about what was on television and so on You may engage in these activities at work but they have no effect on your success Many people actually delude themselves into thinking that they are actually working when they are doing things that are urgent but unimportant This however is a great time waster and a real killer of careers and future potential

The worst quadrant of all are those activities that are neither urgent not important These are completely useless activities These are things that you do during the day that are completely irrelevant and have no consequences at all Like reading the newspaper calling home to see whatrsquos for dinner or going shopping They contribute nothing to your company or to your personal goals

The key to doubling your productivity is for you to spend more time doing things that are urgent and impor-tant and then working on activities which are important but not urgent at the moment You increase your produc-tivity by refusing to do things that are not important at all because it simply doesnrsquot matter if they are done or not

16 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Always ask yourself ldquoWhat are the long term potential consequences of doing this taskrdquo ldquoWhat would happen if I didnrsquot do it at allrdquo And whatever the answer let it guide you in your choice of priorities

17

Chapter 6 Use the Law of

Forced Efficiency

This law says that ldquoThere is never enough time to do everything but there is always enough time to do the most important thingsrdquo Whenever

you are put under significant pressure to complete an important task a task for which there are significant consequences you put your head down and your get the job done by the deadline Many people cannot dis-cipline themselves to get the job done in advance They then say that they work best under pressure However no one works best under pressure This is just a justifica-tion for poor time management When you are under pressure you not only experience more stress but you also make more mistakes These mistakes often require that the job be redone again at a later time

There are four great questions that you can ask to in-crease your efficiency and double your productivity Here they are

18 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

First begin by asking before you start work ldquoWhat is the highest value use of my timerdquo ldquoWhat is it that you do that contributes the greatest amount of value to your work and to your liferdquo ldquoWhat is it that you do that pays the very most or yields the highest rewards to you and your com-panyrdquo Talk to your boss and to the people around you Ask for input You must be absolutely clear about the answer to this question and work on these high-value activities all the time

Second ask yourself regularly ldquoWhy am I on the pay-rollrdquo ldquoExactly what have you been hired to dordquo And of all the things that you have been hired to accomplish what are the few accomplishments that most determine your success in your job Whatever the answer to this question these are the activities that you need to focus on all day long

The third question for a maximum efficiency is this ldquoWhat can you and only you do that if done well can make a real differencerdquo At any given time there is only one answer to this question This is the sort of task that if you donrsquot do it it doesnrsquot get done But if you do do it and you do it well it can make a major difference Whatever it is you should be working on it above all else This is where you can make your greatest contribution

The fourth question is perhaps the best time manage-ment question of all It is simply this ldquoWhat is the most valuable use of my time right nowrdquo

Always ask yourself ldquoWhat is the most valuable use of my time right nowrdquo And whatever your answer to that question be sure that is what you are doing most of the time

CHAPTER 6 USE THE LAW OF FORCED EFFICIENCY 19

Your ability to ask and answer these questions on a regu-lar basis will keep you on track and performing at your best ldquoWhat are my highest value activitiesrdquo ldquoWhy am I on the payrollrdquo ldquoWhat can I and only I do that if done well can make a real differencerdquo and ldquoWhat is the most valuable use of my time right nowrdquo Discipline yourself to work only on your answers to those questions and this alone will double your productivity

20

Chapter 7 Apply the 8020 Rule

The 8020 Rule the Pareto Principle is one of the most important and powerful of all time management principles This rule comes from

the Italian economist Vilfredo Pareto who divided all activities into the vital few and the trivial many This law says that 20 of the things you do the vital few will account for fully 80 of the value of all the things you do

The reverse of this principle is that 80 of the things you do will account for only 20 of the value of your activ-ities This 8020 Rule applies to all aspects of business and personal life In business 80 of your sales will come from 20 of your customers 80 of your profits will come from 20 of your products 80 of your sales will come from 20 of your salespeople 80 of your income success and advancement will come from 20 of your activities If you make a list of 10 things that you have to do on a particular day 2 of those items will turn out to be worth more then all the others put together Your ability to identify and fo-

CHAPTER 7 APPLY THE 8020 RULE 21

cus on the top 20 of tasks will determine your success and productivity as much as any other factor And here is an idea for you practice creative procrastination with the 8020 rule

Since you canrsquot do everything you have to procrastinate on something Therefore discipline yourself to procrastinate on the 80 of activities that contribute very little value to your life and your results The average person procrastinates on high value tasks but this is not for you You must hold your own feet to the fire and procrastinate deliberately and continuously on those low value items that have very few consequences if they are done or not

Before you start work always check to make sure that what you are doing is in the top 20 of all the things that you could be doing Procrastinate on all the rest

22

Chapter 8 Work At Your Energy Peaks

One of the most important requirements to high productivity is high levels of physical mental and emotional energy All highly productive

highly successful highly paid people have high levels of energy sustained over long periods of time

To generate and maintain high levels of energy you need to practice proper eating proper exercise and proper rest You need to eat light nutritious high protein foods and avoid fats sugars white flour products pasta potatoes candy soft drinks and desserts of all kinds

You need to get regular exercise three to five days per week 30 to 60 minutes each time I have always been amazed to find that marathon and triathlon runners peo-ple who sometimes work out several hours a day are also the highest paid and most productive people in their fields There seems to be a direct relationship between physical fit-ness and energy on the one hand and high levels of produc-

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

4 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

it Resolve today that you are going to practice these princi-ples over and over again until they become second nature

Discipline yourself to do what you know you need to do to be the very best in your field Perhaps the best defini-tion of self discipline is this ldquoSelf discipline is the ability to make yourself do what you should do when you should do it whether you feel like it or notrdquo

You see itrsquos easy to do something when you feel like it Itrsquos when you donrsquot feel like it and you force yourself to do it anyway that you move your life and career onto the fast track What decisions do you need to make in order to start moving toward the top of your field Whatever they are do either to get in or get out make a decision today and then get started This single act alone can change the whole direction of your life

5

Chapter 2 Develop Clear Goals

and Objectives

Perhaps the most important word in success for you for the rest of your life is the word ldquoClarityrdquo Fully 80 of your success comes about as the

result of your being absolutely clear about what it is you are trying to accomplish Unfortunately probably 80 or more of failure and frustration comes to people who are vague or fuzzy about what it is they want and how to go about achieving it

The great oil billionaire H L Hunt once said that there are only two real requirements for great success First he said ldquoDecide exactly what it is you wantrdquo Most people never do this Second he said ldquoDetermine the price you are going to have to pay to get it and then resolve to pay that pricerdquo You can have just about anything you really want as long as you willing to pay the price And nature always demands that you both pay the price in full and that you pay it in advance

6 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

There is a powerful seven step formula that you can use to set and achieve your goals for the rest of your life Every single successful person uses this formula or some variation of this formula to achieve success As a result they accom-plish vastly more than the average person And so can you

Here it is

Number one decide exactly what it is you want in each part of your life Become a ldquomeaningful specificrdquo rather than a ldquowandering generalityrdquo Decide how much you want to earn Decide how much you want to weight Decide the kind of family relationships and lifestyle you want to enjoy The very act of deciding clearly dramatically increases the likelihood that you will achieve it

Second write it down clearly and in detail Always think on paper A goal that is not in writing is not really a goal at all It is merely a wish and it has no energy behind it But when you take your goals out of your imagination and crystallize them on paper you actually program them into your subconscious mind where they take on a power of their own

Third set a deadline for your goal A deadline acts as a ldquoforcing systemrdquo in your subconscious mind A deadline motivates you to do the things necessary to make your goal come true If it is a big enough goal set sub-deadlines as well Donrsquot leave this to chance

Fourth make a list of everything that you can think of that you are going to have to do to achieve your goal When you think of new tasks and activities write them on your list until your list is complete

CHAPETR 2 DEVELOP CLEAR GOALS AND OBJECTIVES 7

Fifth step in this goal-setting formula is for you to orga-nize your list into a plan Decide what you will have to do first and what you will have to do second Decide what is more important and what is less important And then write out your plan on paper the same way you would develop a blueprint to build your dream house

The sixth step is for you to take action on your plan Do something Do anything But get busy Get going Donrsquot delay

And step number seven perhaps the most important of all is for you to do something every single day that moves you in the direction of your most important goal at the time Develop the discipline of doing something 365 days each year that is moving you forward You will be absolutely astonished at how much you accomplish when you utilize this formula in your life every single day

Now here is an exercise that you can do that can change your life Take a blank sheet of paper and write out ten goals that you want to accomplish in the next twelve months Write each of these goals in the present tense as though a year has passed and you have already achieved the goal Start each of these goals with the word ldquoIrdquo For example you could write down goals such as ldquoI earn xx number of dollars per yearrdquo Or ldquoI weigh xx number of poundsrdquo Or ldquoI drive such and such a carrdquo Your subconscious mind only accepts instructions when they are phrased in the present tense and when they are preceded with the word ldquoIrdquo Once you have your list of ten goals select the most important goal on that list Ask yourself ldquoWhat one goal if I achieved it right now would have the greatest positive impact on my liferdquo

8 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Whatever it is put a circle around that goal Then write it at the top of a new sheet of paper set a deadline make a list organize the list into a plan take action on your plan and do something every day until your goal is achieved This exercise has made more people successful then perhaps any other single exercise From now on you should resolve to become intensely goal-oriented Think and talk about your goals all the time Write them and re-write them Re-view them every day Continually look for better ways to achieve them

This combination of a goal setting formula and a goal setting exercise will have more of a positive impact on your life than almost anything else you could ever do

Give it a try

9

Chapter 3 Plan Every Day in Advance

Daily planning is absolutely essential for you to double your productivity You should practice the six ldquoPrdquo formula for high achievement This

formula says ldquoPrior Proper Planning Prevents Poor Per-formancerdquo

Proper planning is the mark of the professional All suc-cessful men and women take a good deal of time to plan their activities in advance Remember the 1090 rule which says that the first 10 of time that you spend planning your activities before you begin will save you as much as 90 of the time necessary to perform those activities once you start work

Always think on paper Something wonderful happens between your head and your hand when you write out your plans in detail on paper before you begin Writing ac-tually sharpens your thinking it stimulates your creativity and it enables you to focus far better than if you were just trying to work out of your mind

10 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Begin by making a master list of everything you can think of that you have to do for the long-term future This master list then becomes the central control list for your life Whenever you think of something new that you have to do write it down on your master list

At the beginning of each month make a monthly list covering everything that you can think of that you will have to do in the coming weeks Then break your monthly list down into a weekly list and specify exactly when you are going to start and complete the tasks that you have decided upon for the month Finally and perhaps the most impor-tant make a daily list of your activities preferably the night before so that your subconscious mind can work on your list while you sleep

Always work from a list When something new comes up during the day write it down on your list before you do it As you work you take off each item as you finish it This tracking gives you an ongoing sense of accomplishment and personal progress Crossing off items one by one moti-vates you and actually gives you more energy A list serves as a score-card and makes you feel like a winner It tells you where you are making progress and what you have to do the next day At the end of the day you can go through and tick off everything you have done This will give you a tremendous sense of accomplishment and a clear picture of where you are making progress and what you have to do the next day

According to time management experts working from a list will increase your productivity by 25 the very first day you begin doing it All highly effective people think on paper and work from written lists

11

Chapter 4 Use the ABCDE

Method to Set Priorities

This is one of the most powerful time manage-ment techniques for setting priorities that you will ever learn And the beauty of this method

lies in the fact that it is so simple and easy to use and apply

The key to doubling your productivity in any area of your work or at any time of your life is for you to select your most valuable task and then for you to discipline your-self to work on that task until it is complete All of time management revolves around helping you clarify in your own mind the most important thing you could possibly be doing before you start

The way that you determine your highest priority at any moment is to think about the potential consequences of doing or not doing a particular task A task that is im-portant is something that can have major consequences if it is done or not done All highly productive people think

12 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

continually about possible consequences as they plan and organize their activities

With the ABCDE method you make a list of every-thing that you have to do before you begin You then go through the list carefully and put one of these letters next to each item on the list

An ldquoArdquo item is something that is very important This is something that you must do something that has serious consequences for either doing it or not doing it Put an ldquoArdquo next to every key task on your list

A ldquoBrdquo item is something that you should do but it is not as important as an ldquoArdquo item There are consequences associ-ated with doing it or not doing it but they are only mild consequences that donrsquot last for very long

A ldquoCrdquo item is something that would be nice to do but for which there are no consequences at all Phoning a friend going for coffee reading the newspaper or chatting with a coworker are all things that are nice to do but they have absolutely no consequences for your career or for your success

The rule is that you should never do a ldquoBrdquo item when there is an ldquoArdquo item left undone You should never do a ldquoCrdquo item when there is a ldquoBrdquo item left undone You must be very disciplined about this

A ldquoDrdquo item is an item that you delegate or outsource to someone else who can do it pretty much as well as you The rule is that you should delegate everything possible to free up more time for you to concentrate on your ldquoArdquo activities

CHAPTER 4 USE THE ABCDE METHOD TO SET PRIORITIES 13

ldquoErdquo stands for Eliminate These are items that are of such low priority that you could eliminate them completely and they would make no difference at all Sometimes the disciplined act of eliminating low value tasks can simplify your life and free up enough time for you to accomplish those tasks that have the greatest possible consequences for you

Once you have applied the ABCDE formula to your list go back over the list and organize your ldquoArdquo tasks to priority Put an ldquoA-1rdquo next to your most important task An ldquoA-2rdquo on your second most important task and so on Then begin immediately on your ldquoA-1rdquo task and discipline yourself to stay at it until itrsquos finished This simple ABCDE formula alone will double your productivity

14

Chapter 5 Separate the Urgent From the Important

Everything that you have to do during the day can be divided into one of four categories These cat-egories are determined by designating your tasks

as either urgent or not urgent and important or not im-portant

The first type of task is both urgent and important This is something that you have to do immediately It is a job that is ldquoIn your facerdquo Urgent and important tasks like tele-phone calls meetings customer calls and emergencies are almost always determined by other people They are vital requirements of your job You can not put them off without causing serious problems Most people spend all day long doing things that are both urgent and important

The second categories of items are those that are im-portant but not urgent These are the items that usually have the greatest possible long-term consequences These are items like personal renewal upgrading your knowledge

CHAPTER 5 SEPARATE THE URGENT FROM THE IMPORTANT 15

and skills physical fitness and exercise and spending time with your family An item that is important but not urgent is an item that can be put off until later But it is also the kind of item that can have the greatest positive long-term impact on your life Tasks and activities that are not urgent but important sooner or later become very urgent indeed Like a term paper in collage or a report for your boss or one of your clients

The third category are those items that are urgent but not important These may consist of telephone calls co-workers dropping in to see you casual conversations about what was on television and so on You may engage in these activities at work but they have no effect on your success Many people actually delude themselves into thinking that they are actually working when they are doing things that are urgent but unimportant This however is a great time waster and a real killer of careers and future potential

The worst quadrant of all are those activities that are neither urgent not important These are completely useless activities These are things that you do during the day that are completely irrelevant and have no consequences at all Like reading the newspaper calling home to see whatrsquos for dinner or going shopping They contribute nothing to your company or to your personal goals

The key to doubling your productivity is for you to spend more time doing things that are urgent and impor-tant and then working on activities which are important but not urgent at the moment You increase your produc-tivity by refusing to do things that are not important at all because it simply doesnrsquot matter if they are done or not

16 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Always ask yourself ldquoWhat are the long term potential consequences of doing this taskrdquo ldquoWhat would happen if I didnrsquot do it at allrdquo And whatever the answer let it guide you in your choice of priorities

17

Chapter 6 Use the Law of

Forced Efficiency

This law says that ldquoThere is never enough time to do everything but there is always enough time to do the most important thingsrdquo Whenever

you are put under significant pressure to complete an important task a task for which there are significant consequences you put your head down and your get the job done by the deadline Many people cannot dis-cipline themselves to get the job done in advance They then say that they work best under pressure However no one works best under pressure This is just a justifica-tion for poor time management When you are under pressure you not only experience more stress but you also make more mistakes These mistakes often require that the job be redone again at a later time

There are four great questions that you can ask to in-crease your efficiency and double your productivity Here they are

18 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

First begin by asking before you start work ldquoWhat is the highest value use of my timerdquo ldquoWhat is it that you do that contributes the greatest amount of value to your work and to your liferdquo ldquoWhat is it that you do that pays the very most or yields the highest rewards to you and your com-panyrdquo Talk to your boss and to the people around you Ask for input You must be absolutely clear about the answer to this question and work on these high-value activities all the time

Second ask yourself regularly ldquoWhy am I on the pay-rollrdquo ldquoExactly what have you been hired to dordquo And of all the things that you have been hired to accomplish what are the few accomplishments that most determine your success in your job Whatever the answer to this question these are the activities that you need to focus on all day long

The third question for a maximum efficiency is this ldquoWhat can you and only you do that if done well can make a real differencerdquo At any given time there is only one answer to this question This is the sort of task that if you donrsquot do it it doesnrsquot get done But if you do do it and you do it well it can make a major difference Whatever it is you should be working on it above all else This is where you can make your greatest contribution

The fourth question is perhaps the best time manage-ment question of all It is simply this ldquoWhat is the most valuable use of my time right nowrdquo

Always ask yourself ldquoWhat is the most valuable use of my time right nowrdquo And whatever your answer to that question be sure that is what you are doing most of the time

CHAPTER 6 USE THE LAW OF FORCED EFFICIENCY 19

Your ability to ask and answer these questions on a regu-lar basis will keep you on track and performing at your best ldquoWhat are my highest value activitiesrdquo ldquoWhy am I on the payrollrdquo ldquoWhat can I and only I do that if done well can make a real differencerdquo and ldquoWhat is the most valuable use of my time right nowrdquo Discipline yourself to work only on your answers to those questions and this alone will double your productivity

20

Chapter 7 Apply the 8020 Rule

The 8020 Rule the Pareto Principle is one of the most important and powerful of all time management principles This rule comes from

the Italian economist Vilfredo Pareto who divided all activities into the vital few and the trivial many This law says that 20 of the things you do the vital few will account for fully 80 of the value of all the things you do

The reverse of this principle is that 80 of the things you do will account for only 20 of the value of your activ-ities This 8020 Rule applies to all aspects of business and personal life In business 80 of your sales will come from 20 of your customers 80 of your profits will come from 20 of your products 80 of your sales will come from 20 of your salespeople 80 of your income success and advancement will come from 20 of your activities If you make a list of 10 things that you have to do on a particular day 2 of those items will turn out to be worth more then all the others put together Your ability to identify and fo-

CHAPTER 7 APPLY THE 8020 RULE 21

cus on the top 20 of tasks will determine your success and productivity as much as any other factor And here is an idea for you practice creative procrastination with the 8020 rule

Since you canrsquot do everything you have to procrastinate on something Therefore discipline yourself to procrastinate on the 80 of activities that contribute very little value to your life and your results The average person procrastinates on high value tasks but this is not for you You must hold your own feet to the fire and procrastinate deliberately and continuously on those low value items that have very few consequences if they are done or not

Before you start work always check to make sure that what you are doing is in the top 20 of all the things that you could be doing Procrastinate on all the rest

22

Chapter 8 Work At Your Energy Peaks

One of the most important requirements to high productivity is high levels of physical mental and emotional energy All highly productive

highly successful highly paid people have high levels of energy sustained over long periods of time

To generate and maintain high levels of energy you need to practice proper eating proper exercise and proper rest You need to eat light nutritious high protein foods and avoid fats sugars white flour products pasta potatoes candy soft drinks and desserts of all kinds

You need to get regular exercise three to five days per week 30 to 60 minutes each time I have always been amazed to find that marathon and triathlon runners peo-ple who sometimes work out several hours a day are also the highest paid and most productive people in their fields There seems to be a direct relationship between physical fit-ness and energy on the one hand and high levels of produc-

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

5

Chapter 2 Develop Clear Goals

and Objectives

Perhaps the most important word in success for you for the rest of your life is the word ldquoClarityrdquo Fully 80 of your success comes about as the

result of your being absolutely clear about what it is you are trying to accomplish Unfortunately probably 80 or more of failure and frustration comes to people who are vague or fuzzy about what it is they want and how to go about achieving it

The great oil billionaire H L Hunt once said that there are only two real requirements for great success First he said ldquoDecide exactly what it is you wantrdquo Most people never do this Second he said ldquoDetermine the price you are going to have to pay to get it and then resolve to pay that pricerdquo You can have just about anything you really want as long as you willing to pay the price And nature always demands that you both pay the price in full and that you pay it in advance

6 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

There is a powerful seven step formula that you can use to set and achieve your goals for the rest of your life Every single successful person uses this formula or some variation of this formula to achieve success As a result they accom-plish vastly more than the average person And so can you

Here it is

Number one decide exactly what it is you want in each part of your life Become a ldquomeaningful specificrdquo rather than a ldquowandering generalityrdquo Decide how much you want to earn Decide how much you want to weight Decide the kind of family relationships and lifestyle you want to enjoy The very act of deciding clearly dramatically increases the likelihood that you will achieve it

Second write it down clearly and in detail Always think on paper A goal that is not in writing is not really a goal at all It is merely a wish and it has no energy behind it But when you take your goals out of your imagination and crystallize them on paper you actually program them into your subconscious mind where they take on a power of their own

Third set a deadline for your goal A deadline acts as a ldquoforcing systemrdquo in your subconscious mind A deadline motivates you to do the things necessary to make your goal come true If it is a big enough goal set sub-deadlines as well Donrsquot leave this to chance

Fourth make a list of everything that you can think of that you are going to have to do to achieve your goal When you think of new tasks and activities write them on your list until your list is complete

CHAPETR 2 DEVELOP CLEAR GOALS AND OBJECTIVES 7

Fifth step in this goal-setting formula is for you to orga-nize your list into a plan Decide what you will have to do first and what you will have to do second Decide what is more important and what is less important And then write out your plan on paper the same way you would develop a blueprint to build your dream house

The sixth step is for you to take action on your plan Do something Do anything But get busy Get going Donrsquot delay

And step number seven perhaps the most important of all is for you to do something every single day that moves you in the direction of your most important goal at the time Develop the discipline of doing something 365 days each year that is moving you forward You will be absolutely astonished at how much you accomplish when you utilize this formula in your life every single day

Now here is an exercise that you can do that can change your life Take a blank sheet of paper and write out ten goals that you want to accomplish in the next twelve months Write each of these goals in the present tense as though a year has passed and you have already achieved the goal Start each of these goals with the word ldquoIrdquo For example you could write down goals such as ldquoI earn xx number of dollars per yearrdquo Or ldquoI weigh xx number of poundsrdquo Or ldquoI drive such and such a carrdquo Your subconscious mind only accepts instructions when they are phrased in the present tense and when they are preceded with the word ldquoIrdquo Once you have your list of ten goals select the most important goal on that list Ask yourself ldquoWhat one goal if I achieved it right now would have the greatest positive impact on my liferdquo

8 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Whatever it is put a circle around that goal Then write it at the top of a new sheet of paper set a deadline make a list organize the list into a plan take action on your plan and do something every day until your goal is achieved This exercise has made more people successful then perhaps any other single exercise From now on you should resolve to become intensely goal-oriented Think and talk about your goals all the time Write them and re-write them Re-view them every day Continually look for better ways to achieve them

This combination of a goal setting formula and a goal setting exercise will have more of a positive impact on your life than almost anything else you could ever do

Give it a try

9

Chapter 3 Plan Every Day in Advance

Daily planning is absolutely essential for you to double your productivity You should practice the six ldquoPrdquo formula for high achievement This

formula says ldquoPrior Proper Planning Prevents Poor Per-formancerdquo

Proper planning is the mark of the professional All suc-cessful men and women take a good deal of time to plan their activities in advance Remember the 1090 rule which says that the first 10 of time that you spend planning your activities before you begin will save you as much as 90 of the time necessary to perform those activities once you start work

Always think on paper Something wonderful happens between your head and your hand when you write out your plans in detail on paper before you begin Writing ac-tually sharpens your thinking it stimulates your creativity and it enables you to focus far better than if you were just trying to work out of your mind

10 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Begin by making a master list of everything you can think of that you have to do for the long-term future This master list then becomes the central control list for your life Whenever you think of something new that you have to do write it down on your master list

At the beginning of each month make a monthly list covering everything that you can think of that you will have to do in the coming weeks Then break your monthly list down into a weekly list and specify exactly when you are going to start and complete the tasks that you have decided upon for the month Finally and perhaps the most impor-tant make a daily list of your activities preferably the night before so that your subconscious mind can work on your list while you sleep

Always work from a list When something new comes up during the day write it down on your list before you do it As you work you take off each item as you finish it This tracking gives you an ongoing sense of accomplishment and personal progress Crossing off items one by one moti-vates you and actually gives you more energy A list serves as a score-card and makes you feel like a winner It tells you where you are making progress and what you have to do the next day At the end of the day you can go through and tick off everything you have done This will give you a tremendous sense of accomplishment and a clear picture of where you are making progress and what you have to do the next day

According to time management experts working from a list will increase your productivity by 25 the very first day you begin doing it All highly effective people think on paper and work from written lists

11

Chapter 4 Use the ABCDE

Method to Set Priorities

This is one of the most powerful time manage-ment techniques for setting priorities that you will ever learn And the beauty of this method

lies in the fact that it is so simple and easy to use and apply

The key to doubling your productivity in any area of your work or at any time of your life is for you to select your most valuable task and then for you to discipline your-self to work on that task until it is complete All of time management revolves around helping you clarify in your own mind the most important thing you could possibly be doing before you start

The way that you determine your highest priority at any moment is to think about the potential consequences of doing or not doing a particular task A task that is im-portant is something that can have major consequences if it is done or not done All highly productive people think

12 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

continually about possible consequences as they plan and organize their activities

With the ABCDE method you make a list of every-thing that you have to do before you begin You then go through the list carefully and put one of these letters next to each item on the list

An ldquoArdquo item is something that is very important This is something that you must do something that has serious consequences for either doing it or not doing it Put an ldquoArdquo next to every key task on your list

A ldquoBrdquo item is something that you should do but it is not as important as an ldquoArdquo item There are consequences associ-ated with doing it or not doing it but they are only mild consequences that donrsquot last for very long

A ldquoCrdquo item is something that would be nice to do but for which there are no consequences at all Phoning a friend going for coffee reading the newspaper or chatting with a coworker are all things that are nice to do but they have absolutely no consequences for your career or for your success

The rule is that you should never do a ldquoBrdquo item when there is an ldquoArdquo item left undone You should never do a ldquoCrdquo item when there is a ldquoBrdquo item left undone You must be very disciplined about this

A ldquoDrdquo item is an item that you delegate or outsource to someone else who can do it pretty much as well as you The rule is that you should delegate everything possible to free up more time for you to concentrate on your ldquoArdquo activities

CHAPTER 4 USE THE ABCDE METHOD TO SET PRIORITIES 13

ldquoErdquo stands for Eliminate These are items that are of such low priority that you could eliminate them completely and they would make no difference at all Sometimes the disciplined act of eliminating low value tasks can simplify your life and free up enough time for you to accomplish those tasks that have the greatest possible consequences for you

Once you have applied the ABCDE formula to your list go back over the list and organize your ldquoArdquo tasks to priority Put an ldquoA-1rdquo next to your most important task An ldquoA-2rdquo on your second most important task and so on Then begin immediately on your ldquoA-1rdquo task and discipline yourself to stay at it until itrsquos finished This simple ABCDE formula alone will double your productivity

14

Chapter 5 Separate the Urgent From the Important

Everything that you have to do during the day can be divided into one of four categories These cat-egories are determined by designating your tasks

as either urgent or not urgent and important or not im-portant

The first type of task is both urgent and important This is something that you have to do immediately It is a job that is ldquoIn your facerdquo Urgent and important tasks like tele-phone calls meetings customer calls and emergencies are almost always determined by other people They are vital requirements of your job You can not put them off without causing serious problems Most people spend all day long doing things that are both urgent and important

The second categories of items are those that are im-portant but not urgent These are the items that usually have the greatest possible long-term consequences These are items like personal renewal upgrading your knowledge

CHAPTER 5 SEPARATE THE URGENT FROM THE IMPORTANT 15

and skills physical fitness and exercise and spending time with your family An item that is important but not urgent is an item that can be put off until later But it is also the kind of item that can have the greatest positive long-term impact on your life Tasks and activities that are not urgent but important sooner or later become very urgent indeed Like a term paper in collage or a report for your boss or one of your clients

The third category are those items that are urgent but not important These may consist of telephone calls co-workers dropping in to see you casual conversations about what was on television and so on You may engage in these activities at work but they have no effect on your success Many people actually delude themselves into thinking that they are actually working when they are doing things that are urgent but unimportant This however is a great time waster and a real killer of careers and future potential

The worst quadrant of all are those activities that are neither urgent not important These are completely useless activities These are things that you do during the day that are completely irrelevant and have no consequences at all Like reading the newspaper calling home to see whatrsquos for dinner or going shopping They contribute nothing to your company or to your personal goals

The key to doubling your productivity is for you to spend more time doing things that are urgent and impor-tant and then working on activities which are important but not urgent at the moment You increase your produc-tivity by refusing to do things that are not important at all because it simply doesnrsquot matter if they are done or not

16 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Always ask yourself ldquoWhat are the long term potential consequences of doing this taskrdquo ldquoWhat would happen if I didnrsquot do it at allrdquo And whatever the answer let it guide you in your choice of priorities

17

Chapter 6 Use the Law of

Forced Efficiency

This law says that ldquoThere is never enough time to do everything but there is always enough time to do the most important thingsrdquo Whenever

you are put under significant pressure to complete an important task a task for which there are significant consequences you put your head down and your get the job done by the deadline Many people cannot dis-cipline themselves to get the job done in advance They then say that they work best under pressure However no one works best under pressure This is just a justifica-tion for poor time management When you are under pressure you not only experience more stress but you also make more mistakes These mistakes often require that the job be redone again at a later time

There are four great questions that you can ask to in-crease your efficiency and double your productivity Here they are

18 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

First begin by asking before you start work ldquoWhat is the highest value use of my timerdquo ldquoWhat is it that you do that contributes the greatest amount of value to your work and to your liferdquo ldquoWhat is it that you do that pays the very most or yields the highest rewards to you and your com-panyrdquo Talk to your boss and to the people around you Ask for input You must be absolutely clear about the answer to this question and work on these high-value activities all the time

Second ask yourself regularly ldquoWhy am I on the pay-rollrdquo ldquoExactly what have you been hired to dordquo And of all the things that you have been hired to accomplish what are the few accomplishments that most determine your success in your job Whatever the answer to this question these are the activities that you need to focus on all day long

The third question for a maximum efficiency is this ldquoWhat can you and only you do that if done well can make a real differencerdquo At any given time there is only one answer to this question This is the sort of task that if you donrsquot do it it doesnrsquot get done But if you do do it and you do it well it can make a major difference Whatever it is you should be working on it above all else This is where you can make your greatest contribution

The fourth question is perhaps the best time manage-ment question of all It is simply this ldquoWhat is the most valuable use of my time right nowrdquo

Always ask yourself ldquoWhat is the most valuable use of my time right nowrdquo And whatever your answer to that question be sure that is what you are doing most of the time

CHAPTER 6 USE THE LAW OF FORCED EFFICIENCY 19

Your ability to ask and answer these questions on a regu-lar basis will keep you on track and performing at your best ldquoWhat are my highest value activitiesrdquo ldquoWhy am I on the payrollrdquo ldquoWhat can I and only I do that if done well can make a real differencerdquo and ldquoWhat is the most valuable use of my time right nowrdquo Discipline yourself to work only on your answers to those questions and this alone will double your productivity

20

Chapter 7 Apply the 8020 Rule

The 8020 Rule the Pareto Principle is one of the most important and powerful of all time management principles This rule comes from

the Italian economist Vilfredo Pareto who divided all activities into the vital few and the trivial many This law says that 20 of the things you do the vital few will account for fully 80 of the value of all the things you do

The reverse of this principle is that 80 of the things you do will account for only 20 of the value of your activ-ities This 8020 Rule applies to all aspects of business and personal life In business 80 of your sales will come from 20 of your customers 80 of your profits will come from 20 of your products 80 of your sales will come from 20 of your salespeople 80 of your income success and advancement will come from 20 of your activities If you make a list of 10 things that you have to do on a particular day 2 of those items will turn out to be worth more then all the others put together Your ability to identify and fo-

CHAPTER 7 APPLY THE 8020 RULE 21

cus on the top 20 of tasks will determine your success and productivity as much as any other factor And here is an idea for you practice creative procrastination with the 8020 rule

Since you canrsquot do everything you have to procrastinate on something Therefore discipline yourself to procrastinate on the 80 of activities that contribute very little value to your life and your results The average person procrastinates on high value tasks but this is not for you You must hold your own feet to the fire and procrastinate deliberately and continuously on those low value items that have very few consequences if they are done or not

Before you start work always check to make sure that what you are doing is in the top 20 of all the things that you could be doing Procrastinate on all the rest

22

Chapter 8 Work At Your Energy Peaks

One of the most important requirements to high productivity is high levels of physical mental and emotional energy All highly productive

highly successful highly paid people have high levels of energy sustained over long periods of time

To generate and maintain high levels of energy you need to practice proper eating proper exercise and proper rest You need to eat light nutritious high protein foods and avoid fats sugars white flour products pasta potatoes candy soft drinks and desserts of all kinds

You need to get regular exercise three to five days per week 30 to 60 minutes each time I have always been amazed to find that marathon and triathlon runners peo-ple who sometimes work out several hours a day are also the highest paid and most productive people in their fields There seems to be a direct relationship between physical fit-ness and energy on the one hand and high levels of produc-

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

6 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

There is a powerful seven step formula that you can use to set and achieve your goals for the rest of your life Every single successful person uses this formula or some variation of this formula to achieve success As a result they accom-plish vastly more than the average person And so can you

Here it is

Number one decide exactly what it is you want in each part of your life Become a ldquomeaningful specificrdquo rather than a ldquowandering generalityrdquo Decide how much you want to earn Decide how much you want to weight Decide the kind of family relationships and lifestyle you want to enjoy The very act of deciding clearly dramatically increases the likelihood that you will achieve it

Second write it down clearly and in detail Always think on paper A goal that is not in writing is not really a goal at all It is merely a wish and it has no energy behind it But when you take your goals out of your imagination and crystallize them on paper you actually program them into your subconscious mind where they take on a power of their own

Third set a deadline for your goal A deadline acts as a ldquoforcing systemrdquo in your subconscious mind A deadline motivates you to do the things necessary to make your goal come true If it is a big enough goal set sub-deadlines as well Donrsquot leave this to chance

Fourth make a list of everything that you can think of that you are going to have to do to achieve your goal When you think of new tasks and activities write them on your list until your list is complete

CHAPETR 2 DEVELOP CLEAR GOALS AND OBJECTIVES 7

Fifth step in this goal-setting formula is for you to orga-nize your list into a plan Decide what you will have to do first and what you will have to do second Decide what is more important and what is less important And then write out your plan on paper the same way you would develop a blueprint to build your dream house

The sixth step is for you to take action on your plan Do something Do anything But get busy Get going Donrsquot delay

And step number seven perhaps the most important of all is for you to do something every single day that moves you in the direction of your most important goal at the time Develop the discipline of doing something 365 days each year that is moving you forward You will be absolutely astonished at how much you accomplish when you utilize this formula in your life every single day

Now here is an exercise that you can do that can change your life Take a blank sheet of paper and write out ten goals that you want to accomplish in the next twelve months Write each of these goals in the present tense as though a year has passed and you have already achieved the goal Start each of these goals with the word ldquoIrdquo For example you could write down goals such as ldquoI earn xx number of dollars per yearrdquo Or ldquoI weigh xx number of poundsrdquo Or ldquoI drive such and such a carrdquo Your subconscious mind only accepts instructions when they are phrased in the present tense and when they are preceded with the word ldquoIrdquo Once you have your list of ten goals select the most important goal on that list Ask yourself ldquoWhat one goal if I achieved it right now would have the greatest positive impact on my liferdquo

8 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Whatever it is put a circle around that goal Then write it at the top of a new sheet of paper set a deadline make a list organize the list into a plan take action on your plan and do something every day until your goal is achieved This exercise has made more people successful then perhaps any other single exercise From now on you should resolve to become intensely goal-oriented Think and talk about your goals all the time Write them and re-write them Re-view them every day Continually look for better ways to achieve them

This combination of a goal setting formula and a goal setting exercise will have more of a positive impact on your life than almost anything else you could ever do

Give it a try

9

Chapter 3 Plan Every Day in Advance

Daily planning is absolutely essential for you to double your productivity You should practice the six ldquoPrdquo formula for high achievement This

formula says ldquoPrior Proper Planning Prevents Poor Per-formancerdquo

Proper planning is the mark of the professional All suc-cessful men and women take a good deal of time to plan their activities in advance Remember the 1090 rule which says that the first 10 of time that you spend planning your activities before you begin will save you as much as 90 of the time necessary to perform those activities once you start work

Always think on paper Something wonderful happens between your head and your hand when you write out your plans in detail on paper before you begin Writing ac-tually sharpens your thinking it stimulates your creativity and it enables you to focus far better than if you were just trying to work out of your mind

10 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Begin by making a master list of everything you can think of that you have to do for the long-term future This master list then becomes the central control list for your life Whenever you think of something new that you have to do write it down on your master list

At the beginning of each month make a monthly list covering everything that you can think of that you will have to do in the coming weeks Then break your monthly list down into a weekly list and specify exactly when you are going to start and complete the tasks that you have decided upon for the month Finally and perhaps the most impor-tant make a daily list of your activities preferably the night before so that your subconscious mind can work on your list while you sleep

Always work from a list When something new comes up during the day write it down on your list before you do it As you work you take off each item as you finish it This tracking gives you an ongoing sense of accomplishment and personal progress Crossing off items one by one moti-vates you and actually gives you more energy A list serves as a score-card and makes you feel like a winner It tells you where you are making progress and what you have to do the next day At the end of the day you can go through and tick off everything you have done This will give you a tremendous sense of accomplishment and a clear picture of where you are making progress and what you have to do the next day

According to time management experts working from a list will increase your productivity by 25 the very first day you begin doing it All highly effective people think on paper and work from written lists

11

Chapter 4 Use the ABCDE

Method to Set Priorities

This is one of the most powerful time manage-ment techniques for setting priorities that you will ever learn And the beauty of this method

lies in the fact that it is so simple and easy to use and apply

The key to doubling your productivity in any area of your work or at any time of your life is for you to select your most valuable task and then for you to discipline your-self to work on that task until it is complete All of time management revolves around helping you clarify in your own mind the most important thing you could possibly be doing before you start

The way that you determine your highest priority at any moment is to think about the potential consequences of doing or not doing a particular task A task that is im-portant is something that can have major consequences if it is done or not done All highly productive people think

12 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

continually about possible consequences as they plan and organize their activities

With the ABCDE method you make a list of every-thing that you have to do before you begin You then go through the list carefully and put one of these letters next to each item on the list

An ldquoArdquo item is something that is very important This is something that you must do something that has serious consequences for either doing it or not doing it Put an ldquoArdquo next to every key task on your list

A ldquoBrdquo item is something that you should do but it is not as important as an ldquoArdquo item There are consequences associ-ated with doing it or not doing it but they are only mild consequences that donrsquot last for very long

A ldquoCrdquo item is something that would be nice to do but for which there are no consequences at all Phoning a friend going for coffee reading the newspaper or chatting with a coworker are all things that are nice to do but they have absolutely no consequences for your career or for your success

The rule is that you should never do a ldquoBrdquo item when there is an ldquoArdquo item left undone You should never do a ldquoCrdquo item when there is a ldquoBrdquo item left undone You must be very disciplined about this

A ldquoDrdquo item is an item that you delegate or outsource to someone else who can do it pretty much as well as you The rule is that you should delegate everything possible to free up more time for you to concentrate on your ldquoArdquo activities

CHAPTER 4 USE THE ABCDE METHOD TO SET PRIORITIES 13

ldquoErdquo stands for Eliminate These are items that are of such low priority that you could eliminate them completely and they would make no difference at all Sometimes the disciplined act of eliminating low value tasks can simplify your life and free up enough time for you to accomplish those tasks that have the greatest possible consequences for you

Once you have applied the ABCDE formula to your list go back over the list and organize your ldquoArdquo tasks to priority Put an ldquoA-1rdquo next to your most important task An ldquoA-2rdquo on your second most important task and so on Then begin immediately on your ldquoA-1rdquo task and discipline yourself to stay at it until itrsquos finished This simple ABCDE formula alone will double your productivity

14

Chapter 5 Separate the Urgent From the Important

Everything that you have to do during the day can be divided into one of four categories These cat-egories are determined by designating your tasks

as either urgent or not urgent and important or not im-portant

The first type of task is both urgent and important This is something that you have to do immediately It is a job that is ldquoIn your facerdquo Urgent and important tasks like tele-phone calls meetings customer calls and emergencies are almost always determined by other people They are vital requirements of your job You can not put them off without causing serious problems Most people spend all day long doing things that are both urgent and important

The second categories of items are those that are im-portant but not urgent These are the items that usually have the greatest possible long-term consequences These are items like personal renewal upgrading your knowledge

CHAPTER 5 SEPARATE THE URGENT FROM THE IMPORTANT 15

and skills physical fitness and exercise and spending time with your family An item that is important but not urgent is an item that can be put off until later But it is also the kind of item that can have the greatest positive long-term impact on your life Tasks and activities that are not urgent but important sooner or later become very urgent indeed Like a term paper in collage or a report for your boss or one of your clients

The third category are those items that are urgent but not important These may consist of telephone calls co-workers dropping in to see you casual conversations about what was on television and so on You may engage in these activities at work but they have no effect on your success Many people actually delude themselves into thinking that they are actually working when they are doing things that are urgent but unimportant This however is a great time waster and a real killer of careers and future potential

The worst quadrant of all are those activities that are neither urgent not important These are completely useless activities These are things that you do during the day that are completely irrelevant and have no consequences at all Like reading the newspaper calling home to see whatrsquos for dinner or going shopping They contribute nothing to your company or to your personal goals

The key to doubling your productivity is for you to spend more time doing things that are urgent and impor-tant and then working on activities which are important but not urgent at the moment You increase your produc-tivity by refusing to do things that are not important at all because it simply doesnrsquot matter if they are done or not

16 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Always ask yourself ldquoWhat are the long term potential consequences of doing this taskrdquo ldquoWhat would happen if I didnrsquot do it at allrdquo And whatever the answer let it guide you in your choice of priorities

17

Chapter 6 Use the Law of

Forced Efficiency

This law says that ldquoThere is never enough time to do everything but there is always enough time to do the most important thingsrdquo Whenever

you are put under significant pressure to complete an important task a task for which there are significant consequences you put your head down and your get the job done by the deadline Many people cannot dis-cipline themselves to get the job done in advance They then say that they work best under pressure However no one works best under pressure This is just a justifica-tion for poor time management When you are under pressure you not only experience more stress but you also make more mistakes These mistakes often require that the job be redone again at a later time

There are four great questions that you can ask to in-crease your efficiency and double your productivity Here they are

18 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

First begin by asking before you start work ldquoWhat is the highest value use of my timerdquo ldquoWhat is it that you do that contributes the greatest amount of value to your work and to your liferdquo ldquoWhat is it that you do that pays the very most or yields the highest rewards to you and your com-panyrdquo Talk to your boss and to the people around you Ask for input You must be absolutely clear about the answer to this question and work on these high-value activities all the time

Second ask yourself regularly ldquoWhy am I on the pay-rollrdquo ldquoExactly what have you been hired to dordquo And of all the things that you have been hired to accomplish what are the few accomplishments that most determine your success in your job Whatever the answer to this question these are the activities that you need to focus on all day long

The third question for a maximum efficiency is this ldquoWhat can you and only you do that if done well can make a real differencerdquo At any given time there is only one answer to this question This is the sort of task that if you donrsquot do it it doesnrsquot get done But if you do do it and you do it well it can make a major difference Whatever it is you should be working on it above all else This is where you can make your greatest contribution

The fourth question is perhaps the best time manage-ment question of all It is simply this ldquoWhat is the most valuable use of my time right nowrdquo

Always ask yourself ldquoWhat is the most valuable use of my time right nowrdquo And whatever your answer to that question be sure that is what you are doing most of the time

CHAPTER 6 USE THE LAW OF FORCED EFFICIENCY 19

Your ability to ask and answer these questions on a regu-lar basis will keep you on track and performing at your best ldquoWhat are my highest value activitiesrdquo ldquoWhy am I on the payrollrdquo ldquoWhat can I and only I do that if done well can make a real differencerdquo and ldquoWhat is the most valuable use of my time right nowrdquo Discipline yourself to work only on your answers to those questions and this alone will double your productivity

20

Chapter 7 Apply the 8020 Rule

The 8020 Rule the Pareto Principle is one of the most important and powerful of all time management principles This rule comes from

the Italian economist Vilfredo Pareto who divided all activities into the vital few and the trivial many This law says that 20 of the things you do the vital few will account for fully 80 of the value of all the things you do

The reverse of this principle is that 80 of the things you do will account for only 20 of the value of your activ-ities This 8020 Rule applies to all aspects of business and personal life In business 80 of your sales will come from 20 of your customers 80 of your profits will come from 20 of your products 80 of your sales will come from 20 of your salespeople 80 of your income success and advancement will come from 20 of your activities If you make a list of 10 things that you have to do on a particular day 2 of those items will turn out to be worth more then all the others put together Your ability to identify and fo-

CHAPTER 7 APPLY THE 8020 RULE 21

cus on the top 20 of tasks will determine your success and productivity as much as any other factor And here is an idea for you practice creative procrastination with the 8020 rule

Since you canrsquot do everything you have to procrastinate on something Therefore discipline yourself to procrastinate on the 80 of activities that contribute very little value to your life and your results The average person procrastinates on high value tasks but this is not for you You must hold your own feet to the fire and procrastinate deliberately and continuously on those low value items that have very few consequences if they are done or not

Before you start work always check to make sure that what you are doing is in the top 20 of all the things that you could be doing Procrastinate on all the rest

22

Chapter 8 Work At Your Energy Peaks

One of the most important requirements to high productivity is high levels of physical mental and emotional energy All highly productive

highly successful highly paid people have high levels of energy sustained over long periods of time

To generate and maintain high levels of energy you need to practice proper eating proper exercise and proper rest You need to eat light nutritious high protein foods and avoid fats sugars white flour products pasta potatoes candy soft drinks and desserts of all kinds

You need to get regular exercise three to five days per week 30 to 60 minutes each time I have always been amazed to find that marathon and triathlon runners peo-ple who sometimes work out several hours a day are also the highest paid and most productive people in their fields There seems to be a direct relationship between physical fit-ness and energy on the one hand and high levels of produc-

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

CHAPETR 2 DEVELOP CLEAR GOALS AND OBJECTIVES 7

Fifth step in this goal-setting formula is for you to orga-nize your list into a plan Decide what you will have to do first and what you will have to do second Decide what is more important and what is less important And then write out your plan on paper the same way you would develop a blueprint to build your dream house

The sixth step is for you to take action on your plan Do something Do anything But get busy Get going Donrsquot delay

And step number seven perhaps the most important of all is for you to do something every single day that moves you in the direction of your most important goal at the time Develop the discipline of doing something 365 days each year that is moving you forward You will be absolutely astonished at how much you accomplish when you utilize this formula in your life every single day

Now here is an exercise that you can do that can change your life Take a blank sheet of paper and write out ten goals that you want to accomplish in the next twelve months Write each of these goals in the present tense as though a year has passed and you have already achieved the goal Start each of these goals with the word ldquoIrdquo For example you could write down goals such as ldquoI earn xx number of dollars per yearrdquo Or ldquoI weigh xx number of poundsrdquo Or ldquoI drive such and such a carrdquo Your subconscious mind only accepts instructions when they are phrased in the present tense and when they are preceded with the word ldquoIrdquo Once you have your list of ten goals select the most important goal on that list Ask yourself ldquoWhat one goal if I achieved it right now would have the greatest positive impact on my liferdquo

8 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Whatever it is put a circle around that goal Then write it at the top of a new sheet of paper set a deadline make a list organize the list into a plan take action on your plan and do something every day until your goal is achieved This exercise has made more people successful then perhaps any other single exercise From now on you should resolve to become intensely goal-oriented Think and talk about your goals all the time Write them and re-write them Re-view them every day Continually look for better ways to achieve them

This combination of a goal setting formula and a goal setting exercise will have more of a positive impact on your life than almost anything else you could ever do

Give it a try

9

Chapter 3 Plan Every Day in Advance

Daily planning is absolutely essential for you to double your productivity You should practice the six ldquoPrdquo formula for high achievement This

formula says ldquoPrior Proper Planning Prevents Poor Per-formancerdquo

Proper planning is the mark of the professional All suc-cessful men and women take a good deal of time to plan their activities in advance Remember the 1090 rule which says that the first 10 of time that you spend planning your activities before you begin will save you as much as 90 of the time necessary to perform those activities once you start work

Always think on paper Something wonderful happens between your head and your hand when you write out your plans in detail on paper before you begin Writing ac-tually sharpens your thinking it stimulates your creativity and it enables you to focus far better than if you were just trying to work out of your mind

10 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Begin by making a master list of everything you can think of that you have to do for the long-term future This master list then becomes the central control list for your life Whenever you think of something new that you have to do write it down on your master list

At the beginning of each month make a monthly list covering everything that you can think of that you will have to do in the coming weeks Then break your monthly list down into a weekly list and specify exactly when you are going to start and complete the tasks that you have decided upon for the month Finally and perhaps the most impor-tant make a daily list of your activities preferably the night before so that your subconscious mind can work on your list while you sleep

Always work from a list When something new comes up during the day write it down on your list before you do it As you work you take off each item as you finish it This tracking gives you an ongoing sense of accomplishment and personal progress Crossing off items one by one moti-vates you and actually gives you more energy A list serves as a score-card and makes you feel like a winner It tells you where you are making progress and what you have to do the next day At the end of the day you can go through and tick off everything you have done This will give you a tremendous sense of accomplishment and a clear picture of where you are making progress and what you have to do the next day

According to time management experts working from a list will increase your productivity by 25 the very first day you begin doing it All highly effective people think on paper and work from written lists

11

Chapter 4 Use the ABCDE

Method to Set Priorities

This is one of the most powerful time manage-ment techniques for setting priorities that you will ever learn And the beauty of this method

lies in the fact that it is so simple and easy to use and apply

The key to doubling your productivity in any area of your work or at any time of your life is for you to select your most valuable task and then for you to discipline your-self to work on that task until it is complete All of time management revolves around helping you clarify in your own mind the most important thing you could possibly be doing before you start

The way that you determine your highest priority at any moment is to think about the potential consequences of doing or not doing a particular task A task that is im-portant is something that can have major consequences if it is done or not done All highly productive people think

12 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

continually about possible consequences as they plan and organize their activities

With the ABCDE method you make a list of every-thing that you have to do before you begin You then go through the list carefully and put one of these letters next to each item on the list

An ldquoArdquo item is something that is very important This is something that you must do something that has serious consequences for either doing it or not doing it Put an ldquoArdquo next to every key task on your list

A ldquoBrdquo item is something that you should do but it is not as important as an ldquoArdquo item There are consequences associ-ated with doing it or not doing it but they are only mild consequences that donrsquot last for very long

A ldquoCrdquo item is something that would be nice to do but for which there are no consequences at all Phoning a friend going for coffee reading the newspaper or chatting with a coworker are all things that are nice to do but they have absolutely no consequences for your career or for your success

The rule is that you should never do a ldquoBrdquo item when there is an ldquoArdquo item left undone You should never do a ldquoCrdquo item when there is a ldquoBrdquo item left undone You must be very disciplined about this

A ldquoDrdquo item is an item that you delegate or outsource to someone else who can do it pretty much as well as you The rule is that you should delegate everything possible to free up more time for you to concentrate on your ldquoArdquo activities

CHAPTER 4 USE THE ABCDE METHOD TO SET PRIORITIES 13

ldquoErdquo stands for Eliminate These are items that are of such low priority that you could eliminate them completely and they would make no difference at all Sometimes the disciplined act of eliminating low value tasks can simplify your life and free up enough time for you to accomplish those tasks that have the greatest possible consequences for you

Once you have applied the ABCDE formula to your list go back over the list and organize your ldquoArdquo tasks to priority Put an ldquoA-1rdquo next to your most important task An ldquoA-2rdquo on your second most important task and so on Then begin immediately on your ldquoA-1rdquo task and discipline yourself to stay at it until itrsquos finished This simple ABCDE formula alone will double your productivity

14

Chapter 5 Separate the Urgent From the Important

Everything that you have to do during the day can be divided into one of four categories These cat-egories are determined by designating your tasks

as either urgent or not urgent and important or not im-portant

The first type of task is both urgent and important This is something that you have to do immediately It is a job that is ldquoIn your facerdquo Urgent and important tasks like tele-phone calls meetings customer calls and emergencies are almost always determined by other people They are vital requirements of your job You can not put them off without causing serious problems Most people spend all day long doing things that are both urgent and important

The second categories of items are those that are im-portant but not urgent These are the items that usually have the greatest possible long-term consequences These are items like personal renewal upgrading your knowledge

CHAPTER 5 SEPARATE THE URGENT FROM THE IMPORTANT 15

and skills physical fitness and exercise and spending time with your family An item that is important but not urgent is an item that can be put off until later But it is also the kind of item that can have the greatest positive long-term impact on your life Tasks and activities that are not urgent but important sooner or later become very urgent indeed Like a term paper in collage or a report for your boss or one of your clients

The third category are those items that are urgent but not important These may consist of telephone calls co-workers dropping in to see you casual conversations about what was on television and so on You may engage in these activities at work but they have no effect on your success Many people actually delude themselves into thinking that they are actually working when they are doing things that are urgent but unimportant This however is a great time waster and a real killer of careers and future potential

The worst quadrant of all are those activities that are neither urgent not important These are completely useless activities These are things that you do during the day that are completely irrelevant and have no consequences at all Like reading the newspaper calling home to see whatrsquos for dinner or going shopping They contribute nothing to your company or to your personal goals

The key to doubling your productivity is for you to spend more time doing things that are urgent and impor-tant and then working on activities which are important but not urgent at the moment You increase your produc-tivity by refusing to do things that are not important at all because it simply doesnrsquot matter if they are done or not

16 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Always ask yourself ldquoWhat are the long term potential consequences of doing this taskrdquo ldquoWhat would happen if I didnrsquot do it at allrdquo And whatever the answer let it guide you in your choice of priorities

17

Chapter 6 Use the Law of

Forced Efficiency

This law says that ldquoThere is never enough time to do everything but there is always enough time to do the most important thingsrdquo Whenever

you are put under significant pressure to complete an important task a task for which there are significant consequences you put your head down and your get the job done by the deadline Many people cannot dis-cipline themselves to get the job done in advance They then say that they work best under pressure However no one works best under pressure This is just a justifica-tion for poor time management When you are under pressure you not only experience more stress but you also make more mistakes These mistakes often require that the job be redone again at a later time

There are four great questions that you can ask to in-crease your efficiency and double your productivity Here they are

18 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

First begin by asking before you start work ldquoWhat is the highest value use of my timerdquo ldquoWhat is it that you do that contributes the greatest amount of value to your work and to your liferdquo ldquoWhat is it that you do that pays the very most or yields the highest rewards to you and your com-panyrdquo Talk to your boss and to the people around you Ask for input You must be absolutely clear about the answer to this question and work on these high-value activities all the time

Second ask yourself regularly ldquoWhy am I on the pay-rollrdquo ldquoExactly what have you been hired to dordquo And of all the things that you have been hired to accomplish what are the few accomplishments that most determine your success in your job Whatever the answer to this question these are the activities that you need to focus on all day long

The third question for a maximum efficiency is this ldquoWhat can you and only you do that if done well can make a real differencerdquo At any given time there is only one answer to this question This is the sort of task that if you donrsquot do it it doesnrsquot get done But if you do do it and you do it well it can make a major difference Whatever it is you should be working on it above all else This is where you can make your greatest contribution

The fourth question is perhaps the best time manage-ment question of all It is simply this ldquoWhat is the most valuable use of my time right nowrdquo

Always ask yourself ldquoWhat is the most valuable use of my time right nowrdquo And whatever your answer to that question be sure that is what you are doing most of the time

CHAPTER 6 USE THE LAW OF FORCED EFFICIENCY 19

Your ability to ask and answer these questions on a regu-lar basis will keep you on track and performing at your best ldquoWhat are my highest value activitiesrdquo ldquoWhy am I on the payrollrdquo ldquoWhat can I and only I do that if done well can make a real differencerdquo and ldquoWhat is the most valuable use of my time right nowrdquo Discipline yourself to work only on your answers to those questions and this alone will double your productivity

20

Chapter 7 Apply the 8020 Rule

The 8020 Rule the Pareto Principle is one of the most important and powerful of all time management principles This rule comes from

the Italian economist Vilfredo Pareto who divided all activities into the vital few and the trivial many This law says that 20 of the things you do the vital few will account for fully 80 of the value of all the things you do

The reverse of this principle is that 80 of the things you do will account for only 20 of the value of your activ-ities This 8020 Rule applies to all aspects of business and personal life In business 80 of your sales will come from 20 of your customers 80 of your profits will come from 20 of your products 80 of your sales will come from 20 of your salespeople 80 of your income success and advancement will come from 20 of your activities If you make a list of 10 things that you have to do on a particular day 2 of those items will turn out to be worth more then all the others put together Your ability to identify and fo-

CHAPTER 7 APPLY THE 8020 RULE 21

cus on the top 20 of tasks will determine your success and productivity as much as any other factor And here is an idea for you practice creative procrastination with the 8020 rule

Since you canrsquot do everything you have to procrastinate on something Therefore discipline yourself to procrastinate on the 80 of activities that contribute very little value to your life and your results The average person procrastinates on high value tasks but this is not for you You must hold your own feet to the fire and procrastinate deliberately and continuously on those low value items that have very few consequences if they are done or not

Before you start work always check to make sure that what you are doing is in the top 20 of all the things that you could be doing Procrastinate on all the rest

22

Chapter 8 Work At Your Energy Peaks

One of the most important requirements to high productivity is high levels of physical mental and emotional energy All highly productive

highly successful highly paid people have high levels of energy sustained over long periods of time

To generate and maintain high levels of energy you need to practice proper eating proper exercise and proper rest You need to eat light nutritious high protein foods and avoid fats sugars white flour products pasta potatoes candy soft drinks and desserts of all kinds

You need to get regular exercise three to five days per week 30 to 60 minutes each time I have always been amazed to find that marathon and triathlon runners peo-ple who sometimes work out several hours a day are also the highest paid and most productive people in their fields There seems to be a direct relationship between physical fit-ness and energy on the one hand and high levels of produc-

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

8 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Whatever it is put a circle around that goal Then write it at the top of a new sheet of paper set a deadline make a list organize the list into a plan take action on your plan and do something every day until your goal is achieved This exercise has made more people successful then perhaps any other single exercise From now on you should resolve to become intensely goal-oriented Think and talk about your goals all the time Write them and re-write them Re-view them every day Continually look for better ways to achieve them

This combination of a goal setting formula and a goal setting exercise will have more of a positive impact on your life than almost anything else you could ever do

Give it a try

9

Chapter 3 Plan Every Day in Advance

Daily planning is absolutely essential for you to double your productivity You should practice the six ldquoPrdquo formula for high achievement This

formula says ldquoPrior Proper Planning Prevents Poor Per-formancerdquo

Proper planning is the mark of the professional All suc-cessful men and women take a good deal of time to plan their activities in advance Remember the 1090 rule which says that the first 10 of time that you spend planning your activities before you begin will save you as much as 90 of the time necessary to perform those activities once you start work

Always think on paper Something wonderful happens between your head and your hand when you write out your plans in detail on paper before you begin Writing ac-tually sharpens your thinking it stimulates your creativity and it enables you to focus far better than if you were just trying to work out of your mind

10 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Begin by making a master list of everything you can think of that you have to do for the long-term future This master list then becomes the central control list for your life Whenever you think of something new that you have to do write it down on your master list

At the beginning of each month make a monthly list covering everything that you can think of that you will have to do in the coming weeks Then break your monthly list down into a weekly list and specify exactly when you are going to start and complete the tasks that you have decided upon for the month Finally and perhaps the most impor-tant make a daily list of your activities preferably the night before so that your subconscious mind can work on your list while you sleep

Always work from a list When something new comes up during the day write it down on your list before you do it As you work you take off each item as you finish it This tracking gives you an ongoing sense of accomplishment and personal progress Crossing off items one by one moti-vates you and actually gives you more energy A list serves as a score-card and makes you feel like a winner It tells you where you are making progress and what you have to do the next day At the end of the day you can go through and tick off everything you have done This will give you a tremendous sense of accomplishment and a clear picture of where you are making progress and what you have to do the next day

According to time management experts working from a list will increase your productivity by 25 the very first day you begin doing it All highly effective people think on paper and work from written lists

11

Chapter 4 Use the ABCDE

Method to Set Priorities

This is one of the most powerful time manage-ment techniques for setting priorities that you will ever learn And the beauty of this method

lies in the fact that it is so simple and easy to use and apply

The key to doubling your productivity in any area of your work or at any time of your life is for you to select your most valuable task and then for you to discipline your-self to work on that task until it is complete All of time management revolves around helping you clarify in your own mind the most important thing you could possibly be doing before you start

The way that you determine your highest priority at any moment is to think about the potential consequences of doing or not doing a particular task A task that is im-portant is something that can have major consequences if it is done or not done All highly productive people think

12 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

continually about possible consequences as they plan and organize their activities

With the ABCDE method you make a list of every-thing that you have to do before you begin You then go through the list carefully and put one of these letters next to each item on the list

An ldquoArdquo item is something that is very important This is something that you must do something that has serious consequences for either doing it or not doing it Put an ldquoArdquo next to every key task on your list

A ldquoBrdquo item is something that you should do but it is not as important as an ldquoArdquo item There are consequences associ-ated with doing it or not doing it but they are only mild consequences that donrsquot last for very long

A ldquoCrdquo item is something that would be nice to do but for which there are no consequences at all Phoning a friend going for coffee reading the newspaper or chatting with a coworker are all things that are nice to do but they have absolutely no consequences for your career or for your success

The rule is that you should never do a ldquoBrdquo item when there is an ldquoArdquo item left undone You should never do a ldquoCrdquo item when there is a ldquoBrdquo item left undone You must be very disciplined about this

A ldquoDrdquo item is an item that you delegate or outsource to someone else who can do it pretty much as well as you The rule is that you should delegate everything possible to free up more time for you to concentrate on your ldquoArdquo activities

CHAPTER 4 USE THE ABCDE METHOD TO SET PRIORITIES 13

ldquoErdquo stands for Eliminate These are items that are of such low priority that you could eliminate them completely and they would make no difference at all Sometimes the disciplined act of eliminating low value tasks can simplify your life and free up enough time for you to accomplish those tasks that have the greatest possible consequences for you

Once you have applied the ABCDE formula to your list go back over the list and organize your ldquoArdquo tasks to priority Put an ldquoA-1rdquo next to your most important task An ldquoA-2rdquo on your second most important task and so on Then begin immediately on your ldquoA-1rdquo task and discipline yourself to stay at it until itrsquos finished This simple ABCDE formula alone will double your productivity

14

Chapter 5 Separate the Urgent From the Important

Everything that you have to do during the day can be divided into one of four categories These cat-egories are determined by designating your tasks

as either urgent or not urgent and important or not im-portant

The first type of task is both urgent and important This is something that you have to do immediately It is a job that is ldquoIn your facerdquo Urgent and important tasks like tele-phone calls meetings customer calls and emergencies are almost always determined by other people They are vital requirements of your job You can not put them off without causing serious problems Most people spend all day long doing things that are both urgent and important

The second categories of items are those that are im-portant but not urgent These are the items that usually have the greatest possible long-term consequences These are items like personal renewal upgrading your knowledge

CHAPTER 5 SEPARATE THE URGENT FROM THE IMPORTANT 15

and skills physical fitness and exercise and spending time with your family An item that is important but not urgent is an item that can be put off until later But it is also the kind of item that can have the greatest positive long-term impact on your life Tasks and activities that are not urgent but important sooner or later become very urgent indeed Like a term paper in collage or a report for your boss or one of your clients

The third category are those items that are urgent but not important These may consist of telephone calls co-workers dropping in to see you casual conversations about what was on television and so on You may engage in these activities at work but they have no effect on your success Many people actually delude themselves into thinking that they are actually working when they are doing things that are urgent but unimportant This however is a great time waster and a real killer of careers and future potential

The worst quadrant of all are those activities that are neither urgent not important These are completely useless activities These are things that you do during the day that are completely irrelevant and have no consequences at all Like reading the newspaper calling home to see whatrsquos for dinner or going shopping They contribute nothing to your company or to your personal goals

The key to doubling your productivity is for you to spend more time doing things that are urgent and impor-tant and then working on activities which are important but not urgent at the moment You increase your produc-tivity by refusing to do things that are not important at all because it simply doesnrsquot matter if they are done or not

16 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Always ask yourself ldquoWhat are the long term potential consequences of doing this taskrdquo ldquoWhat would happen if I didnrsquot do it at allrdquo And whatever the answer let it guide you in your choice of priorities

17

Chapter 6 Use the Law of

Forced Efficiency

This law says that ldquoThere is never enough time to do everything but there is always enough time to do the most important thingsrdquo Whenever

you are put under significant pressure to complete an important task a task for which there are significant consequences you put your head down and your get the job done by the deadline Many people cannot dis-cipline themselves to get the job done in advance They then say that they work best under pressure However no one works best under pressure This is just a justifica-tion for poor time management When you are under pressure you not only experience more stress but you also make more mistakes These mistakes often require that the job be redone again at a later time

There are four great questions that you can ask to in-crease your efficiency and double your productivity Here they are

18 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

First begin by asking before you start work ldquoWhat is the highest value use of my timerdquo ldquoWhat is it that you do that contributes the greatest amount of value to your work and to your liferdquo ldquoWhat is it that you do that pays the very most or yields the highest rewards to you and your com-panyrdquo Talk to your boss and to the people around you Ask for input You must be absolutely clear about the answer to this question and work on these high-value activities all the time

Second ask yourself regularly ldquoWhy am I on the pay-rollrdquo ldquoExactly what have you been hired to dordquo And of all the things that you have been hired to accomplish what are the few accomplishments that most determine your success in your job Whatever the answer to this question these are the activities that you need to focus on all day long

The third question for a maximum efficiency is this ldquoWhat can you and only you do that if done well can make a real differencerdquo At any given time there is only one answer to this question This is the sort of task that if you donrsquot do it it doesnrsquot get done But if you do do it and you do it well it can make a major difference Whatever it is you should be working on it above all else This is where you can make your greatest contribution

The fourth question is perhaps the best time manage-ment question of all It is simply this ldquoWhat is the most valuable use of my time right nowrdquo

Always ask yourself ldquoWhat is the most valuable use of my time right nowrdquo And whatever your answer to that question be sure that is what you are doing most of the time

CHAPTER 6 USE THE LAW OF FORCED EFFICIENCY 19

Your ability to ask and answer these questions on a regu-lar basis will keep you on track and performing at your best ldquoWhat are my highest value activitiesrdquo ldquoWhy am I on the payrollrdquo ldquoWhat can I and only I do that if done well can make a real differencerdquo and ldquoWhat is the most valuable use of my time right nowrdquo Discipline yourself to work only on your answers to those questions and this alone will double your productivity

20

Chapter 7 Apply the 8020 Rule

The 8020 Rule the Pareto Principle is one of the most important and powerful of all time management principles This rule comes from

the Italian economist Vilfredo Pareto who divided all activities into the vital few and the trivial many This law says that 20 of the things you do the vital few will account for fully 80 of the value of all the things you do

The reverse of this principle is that 80 of the things you do will account for only 20 of the value of your activ-ities This 8020 Rule applies to all aspects of business and personal life In business 80 of your sales will come from 20 of your customers 80 of your profits will come from 20 of your products 80 of your sales will come from 20 of your salespeople 80 of your income success and advancement will come from 20 of your activities If you make a list of 10 things that you have to do on a particular day 2 of those items will turn out to be worth more then all the others put together Your ability to identify and fo-

CHAPTER 7 APPLY THE 8020 RULE 21

cus on the top 20 of tasks will determine your success and productivity as much as any other factor And here is an idea for you practice creative procrastination with the 8020 rule

Since you canrsquot do everything you have to procrastinate on something Therefore discipline yourself to procrastinate on the 80 of activities that contribute very little value to your life and your results The average person procrastinates on high value tasks but this is not for you You must hold your own feet to the fire and procrastinate deliberately and continuously on those low value items that have very few consequences if they are done or not

Before you start work always check to make sure that what you are doing is in the top 20 of all the things that you could be doing Procrastinate on all the rest

22

Chapter 8 Work At Your Energy Peaks

One of the most important requirements to high productivity is high levels of physical mental and emotional energy All highly productive

highly successful highly paid people have high levels of energy sustained over long periods of time

To generate and maintain high levels of energy you need to practice proper eating proper exercise and proper rest You need to eat light nutritious high protein foods and avoid fats sugars white flour products pasta potatoes candy soft drinks and desserts of all kinds

You need to get regular exercise three to five days per week 30 to 60 minutes each time I have always been amazed to find that marathon and triathlon runners peo-ple who sometimes work out several hours a day are also the highest paid and most productive people in their fields There seems to be a direct relationship between physical fit-ness and energy on the one hand and high levels of produc-

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

9

Chapter 3 Plan Every Day in Advance

Daily planning is absolutely essential for you to double your productivity You should practice the six ldquoPrdquo formula for high achievement This

formula says ldquoPrior Proper Planning Prevents Poor Per-formancerdquo

Proper planning is the mark of the professional All suc-cessful men and women take a good deal of time to plan their activities in advance Remember the 1090 rule which says that the first 10 of time that you spend planning your activities before you begin will save you as much as 90 of the time necessary to perform those activities once you start work

Always think on paper Something wonderful happens between your head and your hand when you write out your plans in detail on paper before you begin Writing ac-tually sharpens your thinking it stimulates your creativity and it enables you to focus far better than if you were just trying to work out of your mind

10 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Begin by making a master list of everything you can think of that you have to do for the long-term future This master list then becomes the central control list for your life Whenever you think of something new that you have to do write it down on your master list

At the beginning of each month make a monthly list covering everything that you can think of that you will have to do in the coming weeks Then break your monthly list down into a weekly list and specify exactly when you are going to start and complete the tasks that you have decided upon for the month Finally and perhaps the most impor-tant make a daily list of your activities preferably the night before so that your subconscious mind can work on your list while you sleep

Always work from a list When something new comes up during the day write it down on your list before you do it As you work you take off each item as you finish it This tracking gives you an ongoing sense of accomplishment and personal progress Crossing off items one by one moti-vates you and actually gives you more energy A list serves as a score-card and makes you feel like a winner It tells you where you are making progress and what you have to do the next day At the end of the day you can go through and tick off everything you have done This will give you a tremendous sense of accomplishment and a clear picture of where you are making progress and what you have to do the next day

According to time management experts working from a list will increase your productivity by 25 the very first day you begin doing it All highly effective people think on paper and work from written lists

11

Chapter 4 Use the ABCDE

Method to Set Priorities

This is one of the most powerful time manage-ment techniques for setting priorities that you will ever learn And the beauty of this method

lies in the fact that it is so simple and easy to use and apply

The key to doubling your productivity in any area of your work or at any time of your life is for you to select your most valuable task and then for you to discipline your-self to work on that task until it is complete All of time management revolves around helping you clarify in your own mind the most important thing you could possibly be doing before you start

The way that you determine your highest priority at any moment is to think about the potential consequences of doing or not doing a particular task A task that is im-portant is something that can have major consequences if it is done or not done All highly productive people think

12 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

continually about possible consequences as they plan and organize their activities

With the ABCDE method you make a list of every-thing that you have to do before you begin You then go through the list carefully and put one of these letters next to each item on the list

An ldquoArdquo item is something that is very important This is something that you must do something that has serious consequences for either doing it or not doing it Put an ldquoArdquo next to every key task on your list

A ldquoBrdquo item is something that you should do but it is not as important as an ldquoArdquo item There are consequences associ-ated with doing it or not doing it but they are only mild consequences that donrsquot last for very long

A ldquoCrdquo item is something that would be nice to do but for which there are no consequences at all Phoning a friend going for coffee reading the newspaper or chatting with a coworker are all things that are nice to do but they have absolutely no consequences for your career or for your success

The rule is that you should never do a ldquoBrdquo item when there is an ldquoArdquo item left undone You should never do a ldquoCrdquo item when there is a ldquoBrdquo item left undone You must be very disciplined about this

A ldquoDrdquo item is an item that you delegate or outsource to someone else who can do it pretty much as well as you The rule is that you should delegate everything possible to free up more time for you to concentrate on your ldquoArdquo activities

CHAPTER 4 USE THE ABCDE METHOD TO SET PRIORITIES 13

ldquoErdquo stands for Eliminate These are items that are of such low priority that you could eliminate them completely and they would make no difference at all Sometimes the disciplined act of eliminating low value tasks can simplify your life and free up enough time for you to accomplish those tasks that have the greatest possible consequences for you

Once you have applied the ABCDE formula to your list go back over the list and organize your ldquoArdquo tasks to priority Put an ldquoA-1rdquo next to your most important task An ldquoA-2rdquo on your second most important task and so on Then begin immediately on your ldquoA-1rdquo task and discipline yourself to stay at it until itrsquos finished This simple ABCDE formula alone will double your productivity

14

Chapter 5 Separate the Urgent From the Important

Everything that you have to do during the day can be divided into one of four categories These cat-egories are determined by designating your tasks

as either urgent or not urgent and important or not im-portant

The first type of task is both urgent and important This is something that you have to do immediately It is a job that is ldquoIn your facerdquo Urgent and important tasks like tele-phone calls meetings customer calls and emergencies are almost always determined by other people They are vital requirements of your job You can not put them off without causing serious problems Most people spend all day long doing things that are both urgent and important

The second categories of items are those that are im-portant but not urgent These are the items that usually have the greatest possible long-term consequences These are items like personal renewal upgrading your knowledge

CHAPTER 5 SEPARATE THE URGENT FROM THE IMPORTANT 15

and skills physical fitness and exercise and spending time with your family An item that is important but not urgent is an item that can be put off until later But it is also the kind of item that can have the greatest positive long-term impact on your life Tasks and activities that are not urgent but important sooner or later become very urgent indeed Like a term paper in collage or a report for your boss or one of your clients

The third category are those items that are urgent but not important These may consist of telephone calls co-workers dropping in to see you casual conversations about what was on television and so on You may engage in these activities at work but they have no effect on your success Many people actually delude themselves into thinking that they are actually working when they are doing things that are urgent but unimportant This however is a great time waster and a real killer of careers and future potential

The worst quadrant of all are those activities that are neither urgent not important These are completely useless activities These are things that you do during the day that are completely irrelevant and have no consequences at all Like reading the newspaper calling home to see whatrsquos for dinner or going shopping They contribute nothing to your company or to your personal goals

The key to doubling your productivity is for you to spend more time doing things that are urgent and impor-tant and then working on activities which are important but not urgent at the moment You increase your produc-tivity by refusing to do things that are not important at all because it simply doesnrsquot matter if they are done or not

16 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Always ask yourself ldquoWhat are the long term potential consequences of doing this taskrdquo ldquoWhat would happen if I didnrsquot do it at allrdquo And whatever the answer let it guide you in your choice of priorities

17

Chapter 6 Use the Law of

Forced Efficiency

This law says that ldquoThere is never enough time to do everything but there is always enough time to do the most important thingsrdquo Whenever

you are put under significant pressure to complete an important task a task for which there are significant consequences you put your head down and your get the job done by the deadline Many people cannot dis-cipline themselves to get the job done in advance They then say that they work best under pressure However no one works best under pressure This is just a justifica-tion for poor time management When you are under pressure you not only experience more stress but you also make more mistakes These mistakes often require that the job be redone again at a later time

There are four great questions that you can ask to in-crease your efficiency and double your productivity Here they are

18 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

First begin by asking before you start work ldquoWhat is the highest value use of my timerdquo ldquoWhat is it that you do that contributes the greatest amount of value to your work and to your liferdquo ldquoWhat is it that you do that pays the very most or yields the highest rewards to you and your com-panyrdquo Talk to your boss and to the people around you Ask for input You must be absolutely clear about the answer to this question and work on these high-value activities all the time

Second ask yourself regularly ldquoWhy am I on the pay-rollrdquo ldquoExactly what have you been hired to dordquo And of all the things that you have been hired to accomplish what are the few accomplishments that most determine your success in your job Whatever the answer to this question these are the activities that you need to focus on all day long

The third question for a maximum efficiency is this ldquoWhat can you and only you do that if done well can make a real differencerdquo At any given time there is only one answer to this question This is the sort of task that if you donrsquot do it it doesnrsquot get done But if you do do it and you do it well it can make a major difference Whatever it is you should be working on it above all else This is where you can make your greatest contribution

The fourth question is perhaps the best time manage-ment question of all It is simply this ldquoWhat is the most valuable use of my time right nowrdquo

Always ask yourself ldquoWhat is the most valuable use of my time right nowrdquo And whatever your answer to that question be sure that is what you are doing most of the time

CHAPTER 6 USE THE LAW OF FORCED EFFICIENCY 19

Your ability to ask and answer these questions on a regu-lar basis will keep you on track and performing at your best ldquoWhat are my highest value activitiesrdquo ldquoWhy am I on the payrollrdquo ldquoWhat can I and only I do that if done well can make a real differencerdquo and ldquoWhat is the most valuable use of my time right nowrdquo Discipline yourself to work only on your answers to those questions and this alone will double your productivity

20

Chapter 7 Apply the 8020 Rule

The 8020 Rule the Pareto Principle is one of the most important and powerful of all time management principles This rule comes from

the Italian economist Vilfredo Pareto who divided all activities into the vital few and the trivial many This law says that 20 of the things you do the vital few will account for fully 80 of the value of all the things you do

The reverse of this principle is that 80 of the things you do will account for only 20 of the value of your activ-ities This 8020 Rule applies to all aspects of business and personal life In business 80 of your sales will come from 20 of your customers 80 of your profits will come from 20 of your products 80 of your sales will come from 20 of your salespeople 80 of your income success and advancement will come from 20 of your activities If you make a list of 10 things that you have to do on a particular day 2 of those items will turn out to be worth more then all the others put together Your ability to identify and fo-

CHAPTER 7 APPLY THE 8020 RULE 21

cus on the top 20 of tasks will determine your success and productivity as much as any other factor And here is an idea for you practice creative procrastination with the 8020 rule

Since you canrsquot do everything you have to procrastinate on something Therefore discipline yourself to procrastinate on the 80 of activities that contribute very little value to your life and your results The average person procrastinates on high value tasks but this is not for you You must hold your own feet to the fire and procrastinate deliberately and continuously on those low value items that have very few consequences if they are done or not

Before you start work always check to make sure that what you are doing is in the top 20 of all the things that you could be doing Procrastinate on all the rest

22

Chapter 8 Work At Your Energy Peaks

One of the most important requirements to high productivity is high levels of physical mental and emotional energy All highly productive

highly successful highly paid people have high levels of energy sustained over long periods of time

To generate and maintain high levels of energy you need to practice proper eating proper exercise and proper rest You need to eat light nutritious high protein foods and avoid fats sugars white flour products pasta potatoes candy soft drinks and desserts of all kinds

You need to get regular exercise three to five days per week 30 to 60 minutes each time I have always been amazed to find that marathon and triathlon runners peo-ple who sometimes work out several hours a day are also the highest paid and most productive people in their fields There seems to be a direct relationship between physical fit-ness and energy on the one hand and high levels of produc-

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

10 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Begin by making a master list of everything you can think of that you have to do for the long-term future This master list then becomes the central control list for your life Whenever you think of something new that you have to do write it down on your master list

At the beginning of each month make a monthly list covering everything that you can think of that you will have to do in the coming weeks Then break your monthly list down into a weekly list and specify exactly when you are going to start and complete the tasks that you have decided upon for the month Finally and perhaps the most impor-tant make a daily list of your activities preferably the night before so that your subconscious mind can work on your list while you sleep

Always work from a list When something new comes up during the day write it down on your list before you do it As you work you take off each item as you finish it This tracking gives you an ongoing sense of accomplishment and personal progress Crossing off items one by one moti-vates you and actually gives you more energy A list serves as a score-card and makes you feel like a winner It tells you where you are making progress and what you have to do the next day At the end of the day you can go through and tick off everything you have done This will give you a tremendous sense of accomplishment and a clear picture of where you are making progress and what you have to do the next day

According to time management experts working from a list will increase your productivity by 25 the very first day you begin doing it All highly effective people think on paper and work from written lists

11

Chapter 4 Use the ABCDE

Method to Set Priorities

This is one of the most powerful time manage-ment techniques for setting priorities that you will ever learn And the beauty of this method

lies in the fact that it is so simple and easy to use and apply

The key to doubling your productivity in any area of your work or at any time of your life is for you to select your most valuable task and then for you to discipline your-self to work on that task until it is complete All of time management revolves around helping you clarify in your own mind the most important thing you could possibly be doing before you start

The way that you determine your highest priority at any moment is to think about the potential consequences of doing or not doing a particular task A task that is im-portant is something that can have major consequences if it is done or not done All highly productive people think

12 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

continually about possible consequences as they plan and organize their activities

With the ABCDE method you make a list of every-thing that you have to do before you begin You then go through the list carefully and put one of these letters next to each item on the list

An ldquoArdquo item is something that is very important This is something that you must do something that has serious consequences for either doing it or not doing it Put an ldquoArdquo next to every key task on your list

A ldquoBrdquo item is something that you should do but it is not as important as an ldquoArdquo item There are consequences associ-ated with doing it or not doing it but they are only mild consequences that donrsquot last for very long

A ldquoCrdquo item is something that would be nice to do but for which there are no consequences at all Phoning a friend going for coffee reading the newspaper or chatting with a coworker are all things that are nice to do but they have absolutely no consequences for your career or for your success

The rule is that you should never do a ldquoBrdquo item when there is an ldquoArdquo item left undone You should never do a ldquoCrdquo item when there is a ldquoBrdquo item left undone You must be very disciplined about this

A ldquoDrdquo item is an item that you delegate or outsource to someone else who can do it pretty much as well as you The rule is that you should delegate everything possible to free up more time for you to concentrate on your ldquoArdquo activities

CHAPTER 4 USE THE ABCDE METHOD TO SET PRIORITIES 13

ldquoErdquo stands for Eliminate These are items that are of such low priority that you could eliminate them completely and they would make no difference at all Sometimes the disciplined act of eliminating low value tasks can simplify your life and free up enough time for you to accomplish those tasks that have the greatest possible consequences for you

Once you have applied the ABCDE formula to your list go back over the list and organize your ldquoArdquo tasks to priority Put an ldquoA-1rdquo next to your most important task An ldquoA-2rdquo on your second most important task and so on Then begin immediately on your ldquoA-1rdquo task and discipline yourself to stay at it until itrsquos finished This simple ABCDE formula alone will double your productivity

14

Chapter 5 Separate the Urgent From the Important

Everything that you have to do during the day can be divided into one of four categories These cat-egories are determined by designating your tasks

as either urgent or not urgent and important or not im-portant

The first type of task is both urgent and important This is something that you have to do immediately It is a job that is ldquoIn your facerdquo Urgent and important tasks like tele-phone calls meetings customer calls and emergencies are almost always determined by other people They are vital requirements of your job You can not put them off without causing serious problems Most people spend all day long doing things that are both urgent and important

The second categories of items are those that are im-portant but not urgent These are the items that usually have the greatest possible long-term consequences These are items like personal renewal upgrading your knowledge

CHAPTER 5 SEPARATE THE URGENT FROM THE IMPORTANT 15

and skills physical fitness and exercise and spending time with your family An item that is important but not urgent is an item that can be put off until later But it is also the kind of item that can have the greatest positive long-term impact on your life Tasks and activities that are not urgent but important sooner or later become very urgent indeed Like a term paper in collage or a report for your boss or one of your clients

The third category are those items that are urgent but not important These may consist of telephone calls co-workers dropping in to see you casual conversations about what was on television and so on You may engage in these activities at work but they have no effect on your success Many people actually delude themselves into thinking that they are actually working when they are doing things that are urgent but unimportant This however is a great time waster and a real killer of careers and future potential

The worst quadrant of all are those activities that are neither urgent not important These are completely useless activities These are things that you do during the day that are completely irrelevant and have no consequences at all Like reading the newspaper calling home to see whatrsquos for dinner or going shopping They contribute nothing to your company or to your personal goals

The key to doubling your productivity is for you to spend more time doing things that are urgent and impor-tant and then working on activities which are important but not urgent at the moment You increase your produc-tivity by refusing to do things that are not important at all because it simply doesnrsquot matter if they are done or not

16 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Always ask yourself ldquoWhat are the long term potential consequences of doing this taskrdquo ldquoWhat would happen if I didnrsquot do it at allrdquo And whatever the answer let it guide you in your choice of priorities

17

Chapter 6 Use the Law of

Forced Efficiency

This law says that ldquoThere is never enough time to do everything but there is always enough time to do the most important thingsrdquo Whenever

you are put under significant pressure to complete an important task a task for which there are significant consequences you put your head down and your get the job done by the deadline Many people cannot dis-cipline themselves to get the job done in advance They then say that they work best under pressure However no one works best under pressure This is just a justifica-tion for poor time management When you are under pressure you not only experience more stress but you also make more mistakes These mistakes often require that the job be redone again at a later time

There are four great questions that you can ask to in-crease your efficiency and double your productivity Here they are

18 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

First begin by asking before you start work ldquoWhat is the highest value use of my timerdquo ldquoWhat is it that you do that contributes the greatest amount of value to your work and to your liferdquo ldquoWhat is it that you do that pays the very most or yields the highest rewards to you and your com-panyrdquo Talk to your boss and to the people around you Ask for input You must be absolutely clear about the answer to this question and work on these high-value activities all the time

Second ask yourself regularly ldquoWhy am I on the pay-rollrdquo ldquoExactly what have you been hired to dordquo And of all the things that you have been hired to accomplish what are the few accomplishments that most determine your success in your job Whatever the answer to this question these are the activities that you need to focus on all day long

The third question for a maximum efficiency is this ldquoWhat can you and only you do that if done well can make a real differencerdquo At any given time there is only one answer to this question This is the sort of task that if you donrsquot do it it doesnrsquot get done But if you do do it and you do it well it can make a major difference Whatever it is you should be working on it above all else This is where you can make your greatest contribution

The fourth question is perhaps the best time manage-ment question of all It is simply this ldquoWhat is the most valuable use of my time right nowrdquo

Always ask yourself ldquoWhat is the most valuable use of my time right nowrdquo And whatever your answer to that question be sure that is what you are doing most of the time

CHAPTER 6 USE THE LAW OF FORCED EFFICIENCY 19

Your ability to ask and answer these questions on a regu-lar basis will keep you on track and performing at your best ldquoWhat are my highest value activitiesrdquo ldquoWhy am I on the payrollrdquo ldquoWhat can I and only I do that if done well can make a real differencerdquo and ldquoWhat is the most valuable use of my time right nowrdquo Discipline yourself to work only on your answers to those questions and this alone will double your productivity

20

Chapter 7 Apply the 8020 Rule

The 8020 Rule the Pareto Principle is one of the most important and powerful of all time management principles This rule comes from

the Italian economist Vilfredo Pareto who divided all activities into the vital few and the trivial many This law says that 20 of the things you do the vital few will account for fully 80 of the value of all the things you do

The reverse of this principle is that 80 of the things you do will account for only 20 of the value of your activ-ities This 8020 Rule applies to all aspects of business and personal life In business 80 of your sales will come from 20 of your customers 80 of your profits will come from 20 of your products 80 of your sales will come from 20 of your salespeople 80 of your income success and advancement will come from 20 of your activities If you make a list of 10 things that you have to do on a particular day 2 of those items will turn out to be worth more then all the others put together Your ability to identify and fo-

CHAPTER 7 APPLY THE 8020 RULE 21

cus on the top 20 of tasks will determine your success and productivity as much as any other factor And here is an idea for you practice creative procrastination with the 8020 rule

Since you canrsquot do everything you have to procrastinate on something Therefore discipline yourself to procrastinate on the 80 of activities that contribute very little value to your life and your results The average person procrastinates on high value tasks but this is not for you You must hold your own feet to the fire and procrastinate deliberately and continuously on those low value items that have very few consequences if they are done or not

Before you start work always check to make sure that what you are doing is in the top 20 of all the things that you could be doing Procrastinate on all the rest

22

Chapter 8 Work At Your Energy Peaks

One of the most important requirements to high productivity is high levels of physical mental and emotional energy All highly productive

highly successful highly paid people have high levels of energy sustained over long periods of time

To generate and maintain high levels of energy you need to practice proper eating proper exercise and proper rest You need to eat light nutritious high protein foods and avoid fats sugars white flour products pasta potatoes candy soft drinks and desserts of all kinds

You need to get regular exercise three to five days per week 30 to 60 minutes each time I have always been amazed to find that marathon and triathlon runners peo-ple who sometimes work out several hours a day are also the highest paid and most productive people in their fields There seems to be a direct relationship between physical fit-ness and energy on the one hand and high levels of produc-

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

11

Chapter 4 Use the ABCDE

Method to Set Priorities

This is one of the most powerful time manage-ment techniques for setting priorities that you will ever learn And the beauty of this method

lies in the fact that it is so simple and easy to use and apply

The key to doubling your productivity in any area of your work or at any time of your life is for you to select your most valuable task and then for you to discipline your-self to work on that task until it is complete All of time management revolves around helping you clarify in your own mind the most important thing you could possibly be doing before you start

The way that you determine your highest priority at any moment is to think about the potential consequences of doing or not doing a particular task A task that is im-portant is something that can have major consequences if it is done or not done All highly productive people think

12 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

continually about possible consequences as they plan and organize their activities

With the ABCDE method you make a list of every-thing that you have to do before you begin You then go through the list carefully and put one of these letters next to each item on the list

An ldquoArdquo item is something that is very important This is something that you must do something that has serious consequences for either doing it or not doing it Put an ldquoArdquo next to every key task on your list

A ldquoBrdquo item is something that you should do but it is not as important as an ldquoArdquo item There are consequences associ-ated with doing it or not doing it but they are only mild consequences that donrsquot last for very long

A ldquoCrdquo item is something that would be nice to do but for which there are no consequences at all Phoning a friend going for coffee reading the newspaper or chatting with a coworker are all things that are nice to do but they have absolutely no consequences for your career or for your success

The rule is that you should never do a ldquoBrdquo item when there is an ldquoArdquo item left undone You should never do a ldquoCrdquo item when there is a ldquoBrdquo item left undone You must be very disciplined about this

A ldquoDrdquo item is an item that you delegate or outsource to someone else who can do it pretty much as well as you The rule is that you should delegate everything possible to free up more time for you to concentrate on your ldquoArdquo activities

CHAPTER 4 USE THE ABCDE METHOD TO SET PRIORITIES 13

ldquoErdquo stands for Eliminate These are items that are of such low priority that you could eliminate them completely and they would make no difference at all Sometimes the disciplined act of eliminating low value tasks can simplify your life and free up enough time for you to accomplish those tasks that have the greatest possible consequences for you

Once you have applied the ABCDE formula to your list go back over the list and organize your ldquoArdquo tasks to priority Put an ldquoA-1rdquo next to your most important task An ldquoA-2rdquo on your second most important task and so on Then begin immediately on your ldquoA-1rdquo task and discipline yourself to stay at it until itrsquos finished This simple ABCDE formula alone will double your productivity

14

Chapter 5 Separate the Urgent From the Important

Everything that you have to do during the day can be divided into one of four categories These cat-egories are determined by designating your tasks

as either urgent or not urgent and important or not im-portant

The first type of task is both urgent and important This is something that you have to do immediately It is a job that is ldquoIn your facerdquo Urgent and important tasks like tele-phone calls meetings customer calls and emergencies are almost always determined by other people They are vital requirements of your job You can not put them off without causing serious problems Most people spend all day long doing things that are both urgent and important

The second categories of items are those that are im-portant but not urgent These are the items that usually have the greatest possible long-term consequences These are items like personal renewal upgrading your knowledge

CHAPTER 5 SEPARATE THE URGENT FROM THE IMPORTANT 15

and skills physical fitness and exercise and spending time with your family An item that is important but not urgent is an item that can be put off until later But it is also the kind of item that can have the greatest positive long-term impact on your life Tasks and activities that are not urgent but important sooner or later become very urgent indeed Like a term paper in collage or a report for your boss or one of your clients

The third category are those items that are urgent but not important These may consist of telephone calls co-workers dropping in to see you casual conversations about what was on television and so on You may engage in these activities at work but they have no effect on your success Many people actually delude themselves into thinking that they are actually working when they are doing things that are urgent but unimportant This however is a great time waster and a real killer of careers and future potential

The worst quadrant of all are those activities that are neither urgent not important These are completely useless activities These are things that you do during the day that are completely irrelevant and have no consequences at all Like reading the newspaper calling home to see whatrsquos for dinner or going shopping They contribute nothing to your company or to your personal goals

The key to doubling your productivity is for you to spend more time doing things that are urgent and impor-tant and then working on activities which are important but not urgent at the moment You increase your produc-tivity by refusing to do things that are not important at all because it simply doesnrsquot matter if they are done or not

16 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Always ask yourself ldquoWhat are the long term potential consequences of doing this taskrdquo ldquoWhat would happen if I didnrsquot do it at allrdquo And whatever the answer let it guide you in your choice of priorities

17

Chapter 6 Use the Law of

Forced Efficiency

This law says that ldquoThere is never enough time to do everything but there is always enough time to do the most important thingsrdquo Whenever

you are put under significant pressure to complete an important task a task for which there are significant consequences you put your head down and your get the job done by the deadline Many people cannot dis-cipline themselves to get the job done in advance They then say that they work best under pressure However no one works best under pressure This is just a justifica-tion for poor time management When you are under pressure you not only experience more stress but you also make more mistakes These mistakes often require that the job be redone again at a later time

There are four great questions that you can ask to in-crease your efficiency and double your productivity Here they are

18 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

First begin by asking before you start work ldquoWhat is the highest value use of my timerdquo ldquoWhat is it that you do that contributes the greatest amount of value to your work and to your liferdquo ldquoWhat is it that you do that pays the very most or yields the highest rewards to you and your com-panyrdquo Talk to your boss and to the people around you Ask for input You must be absolutely clear about the answer to this question and work on these high-value activities all the time

Second ask yourself regularly ldquoWhy am I on the pay-rollrdquo ldquoExactly what have you been hired to dordquo And of all the things that you have been hired to accomplish what are the few accomplishments that most determine your success in your job Whatever the answer to this question these are the activities that you need to focus on all day long

The third question for a maximum efficiency is this ldquoWhat can you and only you do that if done well can make a real differencerdquo At any given time there is only one answer to this question This is the sort of task that if you donrsquot do it it doesnrsquot get done But if you do do it and you do it well it can make a major difference Whatever it is you should be working on it above all else This is where you can make your greatest contribution

The fourth question is perhaps the best time manage-ment question of all It is simply this ldquoWhat is the most valuable use of my time right nowrdquo

Always ask yourself ldquoWhat is the most valuable use of my time right nowrdquo And whatever your answer to that question be sure that is what you are doing most of the time

CHAPTER 6 USE THE LAW OF FORCED EFFICIENCY 19

Your ability to ask and answer these questions on a regu-lar basis will keep you on track and performing at your best ldquoWhat are my highest value activitiesrdquo ldquoWhy am I on the payrollrdquo ldquoWhat can I and only I do that if done well can make a real differencerdquo and ldquoWhat is the most valuable use of my time right nowrdquo Discipline yourself to work only on your answers to those questions and this alone will double your productivity

20

Chapter 7 Apply the 8020 Rule

The 8020 Rule the Pareto Principle is one of the most important and powerful of all time management principles This rule comes from

the Italian economist Vilfredo Pareto who divided all activities into the vital few and the trivial many This law says that 20 of the things you do the vital few will account for fully 80 of the value of all the things you do

The reverse of this principle is that 80 of the things you do will account for only 20 of the value of your activ-ities This 8020 Rule applies to all aspects of business and personal life In business 80 of your sales will come from 20 of your customers 80 of your profits will come from 20 of your products 80 of your sales will come from 20 of your salespeople 80 of your income success and advancement will come from 20 of your activities If you make a list of 10 things that you have to do on a particular day 2 of those items will turn out to be worth more then all the others put together Your ability to identify and fo-

CHAPTER 7 APPLY THE 8020 RULE 21

cus on the top 20 of tasks will determine your success and productivity as much as any other factor And here is an idea for you practice creative procrastination with the 8020 rule

Since you canrsquot do everything you have to procrastinate on something Therefore discipline yourself to procrastinate on the 80 of activities that contribute very little value to your life and your results The average person procrastinates on high value tasks but this is not for you You must hold your own feet to the fire and procrastinate deliberately and continuously on those low value items that have very few consequences if they are done or not

Before you start work always check to make sure that what you are doing is in the top 20 of all the things that you could be doing Procrastinate on all the rest

22

Chapter 8 Work At Your Energy Peaks

One of the most important requirements to high productivity is high levels of physical mental and emotional energy All highly productive

highly successful highly paid people have high levels of energy sustained over long periods of time

To generate and maintain high levels of energy you need to practice proper eating proper exercise and proper rest You need to eat light nutritious high protein foods and avoid fats sugars white flour products pasta potatoes candy soft drinks and desserts of all kinds

You need to get regular exercise three to five days per week 30 to 60 minutes each time I have always been amazed to find that marathon and triathlon runners peo-ple who sometimes work out several hours a day are also the highest paid and most productive people in their fields There seems to be a direct relationship between physical fit-ness and energy on the one hand and high levels of produc-

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

12 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

continually about possible consequences as they plan and organize their activities

With the ABCDE method you make a list of every-thing that you have to do before you begin You then go through the list carefully and put one of these letters next to each item on the list

An ldquoArdquo item is something that is very important This is something that you must do something that has serious consequences for either doing it or not doing it Put an ldquoArdquo next to every key task on your list

A ldquoBrdquo item is something that you should do but it is not as important as an ldquoArdquo item There are consequences associ-ated with doing it or not doing it but they are only mild consequences that donrsquot last for very long

A ldquoCrdquo item is something that would be nice to do but for which there are no consequences at all Phoning a friend going for coffee reading the newspaper or chatting with a coworker are all things that are nice to do but they have absolutely no consequences for your career or for your success

The rule is that you should never do a ldquoBrdquo item when there is an ldquoArdquo item left undone You should never do a ldquoCrdquo item when there is a ldquoBrdquo item left undone You must be very disciplined about this

A ldquoDrdquo item is an item that you delegate or outsource to someone else who can do it pretty much as well as you The rule is that you should delegate everything possible to free up more time for you to concentrate on your ldquoArdquo activities

CHAPTER 4 USE THE ABCDE METHOD TO SET PRIORITIES 13

ldquoErdquo stands for Eliminate These are items that are of such low priority that you could eliminate them completely and they would make no difference at all Sometimes the disciplined act of eliminating low value tasks can simplify your life and free up enough time for you to accomplish those tasks that have the greatest possible consequences for you

Once you have applied the ABCDE formula to your list go back over the list and organize your ldquoArdquo tasks to priority Put an ldquoA-1rdquo next to your most important task An ldquoA-2rdquo on your second most important task and so on Then begin immediately on your ldquoA-1rdquo task and discipline yourself to stay at it until itrsquos finished This simple ABCDE formula alone will double your productivity

14

Chapter 5 Separate the Urgent From the Important

Everything that you have to do during the day can be divided into one of four categories These cat-egories are determined by designating your tasks

as either urgent or not urgent and important or not im-portant

The first type of task is both urgent and important This is something that you have to do immediately It is a job that is ldquoIn your facerdquo Urgent and important tasks like tele-phone calls meetings customer calls and emergencies are almost always determined by other people They are vital requirements of your job You can not put them off without causing serious problems Most people spend all day long doing things that are both urgent and important

The second categories of items are those that are im-portant but not urgent These are the items that usually have the greatest possible long-term consequences These are items like personal renewal upgrading your knowledge

CHAPTER 5 SEPARATE THE URGENT FROM THE IMPORTANT 15

and skills physical fitness and exercise and spending time with your family An item that is important but not urgent is an item that can be put off until later But it is also the kind of item that can have the greatest positive long-term impact on your life Tasks and activities that are not urgent but important sooner or later become very urgent indeed Like a term paper in collage or a report for your boss or one of your clients

The third category are those items that are urgent but not important These may consist of telephone calls co-workers dropping in to see you casual conversations about what was on television and so on You may engage in these activities at work but they have no effect on your success Many people actually delude themselves into thinking that they are actually working when they are doing things that are urgent but unimportant This however is a great time waster and a real killer of careers and future potential

The worst quadrant of all are those activities that are neither urgent not important These are completely useless activities These are things that you do during the day that are completely irrelevant and have no consequences at all Like reading the newspaper calling home to see whatrsquos for dinner or going shopping They contribute nothing to your company or to your personal goals

The key to doubling your productivity is for you to spend more time doing things that are urgent and impor-tant and then working on activities which are important but not urgent at the moment You increase your produc-tivity by refusing to do things that are not important at all because it simply doesnrsquot matter if they are done or not

16 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Always ask yourself ldquoWhat are the long term potential consequences of doing this taskrdquo ldquoWhat would happen if I didnrsquot do it at allrdquo And whatever the answer let it guide you in your choice of priorities

17

Chapter 6 Use the Law of

Forced Efficiency

This law says that ldquoThere is never enough time to do everything but there is always enough time to do the most important thingsrdquo Whenever

you are put under significant pressure to complete an important task a task for which there are significant consequences you put your head down and your get the job done by the deadline Many people cannot dis-cipline themselves to get the job done in advance They then say that they work best under pressure However no one works best under pressure This is just a justifica-tion for poor time management When you are under pressure you not only experience more stress but you also make more mistakes These mistakes often require that the job be redone again at a later time

There are four great questions that you can ask to in-crease your efficiency and double your productivity Here they are

18 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

First begin by asking before you start work ldquoWhat is the highest value use of my timerdquo ldquoWhat is it that you do that contributes the greatest amount of value to your work and to your liferdquo ldquoWhat is it that you do that pays the very most or yields the highest rewards to you and your com-panyrdquo Talk to your boss and to the people around you Ask for input You must be absolutely clear about the answer to this question and work on these high-value activities all the time

Second ask yourself regularly ldquoWhy am I on the pay-rollrdquo ldquoExactly what have you been hired to dordquo And of all the things that you have been hired to accomplish what are the few accomplishments that most determine your success in your job Whatever the answer to this question these are the activities that you need to focus on all day long

The third question for a maximum efficiency is this ldquoWhat can you and only you do that if done well can make a real differencerdquo At any given time there is only one answer to this question This is the sort of task that if you donrsquot do it it doesnrsquot get done But if you do do it and you do it well it can make a major difference Whatever it is you should be working on it above all else This is where you can make your greatest contribution

The fourth question is perhaps the best time manage-ment question of all It is simply this ldquoWhat is the most valuable use of my time right nowrdquo

Always ask yourself ldquoWhat is the most valuable use of my time right nowrdquo And whatever your answer to that question be sure that is what you are doing most of the time

CHAPTER 6 USE THE LAW OF FORCED EFFICIENCY 19

Your ability to ask and answer these questions on a regu-lar basis will keep you on track and performing at your best ldquoWhat are my highest value activitiesrdquo ldquoWhy am I on the payrollrdquo ldquoWhat can I and only I do that if done well can make a real differencerdquo and ldquoWhat is the most valuable use of my time right nowrdquo Discipline yourself to work only on your answers to those questions and this alone will double your productivity

20

Chapter 7 Apply the 8020 Rule

The 8020 Rule the Pareto Principle is one of the most important and powerful of all time management principles This rule comes from

the Italian economist Vilfredo Pareto who divided all activities into the vital few and the trivial many This law says that 20 of the things you do the vital few will account for fully 80 of the value of all the things you do

The reverse of this principle is that 80 of the things you do will account for only 20 of the value of your activ-ities This 8020 Rule applies to all aspects of business and personal life In business 80 of your sales will come from 20 of your customers 80 of your profits will come from 20 of your products 80 of your sales will come from 20 of your salespeople 80 of your income success and advancement will come from 20 of your activities If you make a list of 10 things that you have to do on a particular day 2 of those items will turn out to be worth more then all the others put together Your ability to identify and fo-

CHAPTER 7 APPLY THE 8020 RULE 21

cus on the top 20 of tasks will determine your success and productivity as much as any other factor And here is an idea for you practice creative procrastination with the 8020 rule

Since you canrsquot do everything you have to procrastinate on something Therefore discipline yourself to procrastinate on the 80 of activities that contribute very little value to your life and your results The average person procrastinates on high value tasks but this is not for you You must hold your own feet to the fire and procrastinate deliberately and continuously on those low value items that have very few consequences if they are done or not

Before you start work always check to make sure that what you are doing is in the top 20 of all the things that you could be doing Procrastinate on all the rest

22

Chapter 8 Work At Your Energy Peaks

One of the most important requirements to high productivity is high levels of physical mental and emotional energy All highly productive

highly successful highly paid people have high levels of energy sustained over long periods of time

To generate and maintain high levels of energy you need to practice proper eating proper exercise and proper rest You need to eat light nutritious high protein foods and avoid fats sugars white flour products pasta potatoes candy soft drinks and desserts of all kinds

You need to get regular exercise three to five days per week 30 to 60 minutes each time I have always been amazed to find that marathon and triathlon runners peo-ple who sometimes work out several hours a day are also the highest paid and most productive people in their fields There seems to be a direct relationship between physical fit-ness and energy on the one hand and high levels of produc-

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

CHAPTER 4 USE THE ABCDE METHOD TO SET PRIORITIES 13

ldquoErdquo stands for Eliminate These are items that are of such low priority that you could eliminate them completely and they would make no difference at all Sometimes the disciplined act of eliminating low value tasks can simplify your life and free up enough time for you to accomplish those tasks that have the greatest possible consequences for you

Once you have applied the ABCDE formula to your list go back over the list and organize your ldquoArdquo tasks to priority Put an ldquoA-1rdquo next to your most important task An ldquoA-2rdquo on your second most important task and so on Then begin immediately on your ldquoA-1rdquo task and discipline yourself to stay at it until itrsquos finished This simple ABCDE formula alone will double your productivity

14

Chapter 5 Separate the Urgent From the Important

Everything that you have to do during the day can be divided into one of four categories These cat-egories are determined by designating your tasks

as either urgent or not urgent and important or not im-portant

The first type of task is both urgent and important This is something that you have to do immediately It is a job that is ldquoIn your facerdquo Urgent and important tasks like tele-phone calls meetings customer calls and emergencies are almost always determined by other people They are vital requirements of your job You can not put them off without causing serious problems Most people spend all day long doing things that are both urgent and important

The second categories of items are those that are im-portant but not urgent These are the items that usually have the greatest possible long-term consequences These are items like personal renewal upgrading your knowledge

CHAPTER 5 SEPARATE THE URGENT FROM THE IMPORTANT 15

and skills physical fitness and exercise and spending time with your family An item that is important but not urgent is an item that can be put off until later But it is also the kind of item that can have the greatest positive long-term impact on your life Tasks and activities that are not urgent but important sooner or later become very urgent indeed Like a term paper in collage or a report for your boss or one of your clients

The third category are those items that are urgent but not important These may consist of telephone calls co-workers dropping in to see you casual conversations about what was on television and so on You may engage in these activities at work but they have no effect on your success Many people actually delude themselves into thinking that they are actually working when they are doing things that are urgent but unimportant This however is a great time waster and a real killer of careers and future potential

The worst quadrant of all are those activities that are neither urgent not important These are completely useless activities These are things that you do during the day that are completely irrelevant and have no consequences at all Like reading the newspaper calling home to see whatrsquos for dinner or going shopping They contribute nothing to your company or to your personal goals

The key to doubling your productivity is for you to spend more time doing things that are urgent and impor-tant and then working on activities which are important but not urgent at the moment You increase your produc-tivity by refusing to do things that are not important at all because it simply doesnrsquot matter if they are done or not

16 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Always ask yourself ldquoWhat are the long term potential consequences of doing this taskrdquo ldquoWhat would happen if I didnrsquot do it at allrdquo And whatever the answer let it guide you in your choice of priorities

17

Chapter 6 Use the Law of

Forced Efficiency

This law says that ldquoThere is never enough time to do everything but there is always enough time to do the most important thingsrdquo Whenever

you are put under significant pressure to complete an important task a task for which there are significant consequences you put your head down and your get the job done by the deadline Many people cannot dis-cipline themselves to get the job done in advance They then say that they work best under pressure However no one works best under pressure This is just a justifica-tion for poor time management When you are under pressure you not only experience more stress but you also make more mistakes These mistakes often require that the job be redone again at a later time

There are four great questions that you can ask to in-crease your efficiency and double your productivity Here they are

18 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

First begin by asking before you start work ldquoWhat is the highest value use of my timerdquo ldquoWhat is it that you do that contributes the greatest amount of value to your work and to your liferdquo ldquoWhat is it that you do that pays the very most or yields the highest rewards to you and your com-panyrdquo Talk to your boss and to the people around you Ask for input You must be absolutely clear about the answer to this question and work on these high-value activities all the time

Second ask yourself regularly ldquoWhy am I on the pay-rollrdquo ldquoExactly what have you been hired to dordquo And of all the things that you have been hired to accomplish what are the few accomplishments that most determine your success in your job Whatever the answer to this question these are the activities that you need to focus on all day long

The third question for a maximum efficiency is this ldquoWhat can you and only you do that if done well can make a real differencerdquo At any given time there is only one answer to this question This is the sort of task that if you donrsquot do it it doesnrsquot get done But if you do do it and you do it well it can make a major difference Whatever it is you should be working on it above all else This is where you can make your greatest contribution

The fourth question is perhaps the best time manage-ment question of all It is simply this ldquoWhat is the most valuable use of my time right nowrdquo

Always ask yourself ldquoWhat is the most valuable use of my time right nowrdquo And whatever your answer to that question be sure that is what you are doing most of the time

CHAPTER 6 USE THE LAW OF FORCED EFFICIENCY 19

Your ability to ask and answer these questions on a regu-lar basis will keep you on track and performing at your best ldquoWhat are my highest value activitiesrdquo ldquoWhy am I on the payrollrdquo ldquoWhat can I and only I do that if done well can make a real differencerdquo and ldquoWhat is the most valuable use of my time right nowrdquo Discipline yourself to work only on your answers to those questions and this alone will double your productivity

20

Chapter 7 Apply the 8020 Rule

The 8020 Rule the Pareto Principle is one of the most important and powerful of all time management principles This rule comes from

the Italian economist Vilfredo Pareto who divided all activities into the vital few and the trivial many This law says that 20 of the things you do the vital few will account for fully 80 of the value of all the things you do

The reverse of this principle is that 80 of the things you do will account for only 20 of the value of your activ-ities This 8020 Rule applies to all aspects of business and personal life In business 80 of your sales will come from 20 of your customers 80 of your profits will come from 20 of your products 80 of your sales will come from 20 of your salespeople 80 of your income success and advancement will come from 20 of your activities If you make a list of 10 things that you have to do on a particular day 2 of those items will turn out to be worth more then all the others put together Your ability to identify and fo-

CHAPTER 7 APPLY THE 8020 RULE 21

cus on the top 20 of tasks will determine your success and productivity as much as any other factor And here is an idea for you practice creative procrastination with the 8020 rule

Since you canrsquot do everything you have to procrastinate on something Therefore discipline yourself to procrastinate on the 80 of activities that contribute very little value to your life and your results The average person procrastinates on high value tasks but this is not for you You must hold your own feet to the fire and procrastinate deliberately and continuously on those low value items that have very few consequences if they are done or not

Before you start work always check to make sure that what you are doing is in the top 20 of all the things that you could be doing Procrastinate on all the rest

22

Chapter 8 Work At Your Energy Peaks

One of the most important requirements to high productivity is high levels of physical mental and emotional energy All highly productive

highly successful highly paid people have high levels of energy sustained over long periods of time

To generate and maintain high levels of energy you need to practice proper eating proper exercise and proper rest You need to eat light nutritious high protein foods and avoid fats sugars white flour products pasta potatoes candy soft drinks and desserts of all kinds

You need to get regular exercise three to five days per week 30 to 60 minutes each time I have always been amazed to find that marathon and triathlon runners peo-ple who sometimes work out several hours a day are also the highest paid and most productive people in their fields There seems to be a direct relationship between physical fit-ness and energy on the one hand and high levels of produc-

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

14

Chapter 5 Separate the Urgent From the Important

Everything that you have to do during the day can be divided into one of four categories These cat-egories are determined by designating your tasks

as either urgent or not urgent and important or not im-portant

The first type of task is both urgent and important This is something that you have to do immediately It is a job that is ldquoIn your facerdquo Urgent and important tasks like tele-phone calls meetings customer calls and emergencies are almost always determined by other people They are vital requirements of your job You can not put them off without causing serious problems Most people spend all day long doing things that are both urgent and important

The second categories of items are those that are im-portant but not urgent These are the items that usually have the greatest possible long-term consequences These are items like personal renewal upgrading your knowledge

CHAPTER 5 SEPARATE THE URGENT FROM THE IMPORTANT 15

and skills physical fitness and exercise and spending time with your family An item that is important but not urgent is an item that can be put off until later But it is also the kind of item that can have the greatest positive long-term impact on your life Tasks and activities that are not urgent but important sooner or later become very urgent indeed Like a term paper in collage or a report for your boss or one of your clients

The third category are those items that are urgent but not important These may consist of telephone calls co-workers dropping in to see you casual conversations about what was on television and so on You may engage in these activities at work but they have no effect on your success Many people actually delude themselves into thinking that they are actually working when they are doing things that are urgent but unimportant This however is a great time waster and a real killer of careers and future potential

The worst quadrant of all are those activities that are neither urgent not important These are completely useless activities These are things that you do during the day that are completely irrelevant and have no consequences at all Like reading the newspaper calling home to see whatrsquos for dinner or going shopping They contribute nothing to your company or to your personal goals

The key to doubling your productivity is for you to spend more time doing things that are urgent and impor-tant and then working on activities which are important but not urgent at the moment You increase your produc-tivity by refusing to do things that are not important at all because it simply doesnrsquot matter if they are done or not

16 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Always ask yourself ldquoWhat are the long term potential consequences of doing this taskrdquo ldquoWhat would happen if I didnrsquot do it at allrdquo And whatever the answer let it guide you in your choice of priorities

17

Chapter 6 Use the Law of

Forced Efficiency

This law says that ldquoThere is never enough time to do everything but there is always enough time to do the most important thingsrdquo Whenever

you are put under significant pressure to complete an important task a task for which there are significant consequences you put your head down and your get the job done by the deadline Many people cannot dis-cipline themselves to get the job done in advance They then say that they work best under pressure However no one works best under pressure This is just a justifica-tion for poor time management When you are under pressure you not only experience more stress but you also make more mistakes These mistakes often require that the job be redone again at a later time

There are four great questions that you can ask to in-crease your efficiency and double your productivity Here they are

18 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

First begin by asking before you start work ldquoWhat is the highest value use of my timerdquo ldquoWhat is it that you do that contributes the greatest amount of value to your work and to your liferdquo ldquoWhat is it that you do that pays the very most or yields the highest rewards to you and your com-panyrdquo Talk to your boss and to the people around you Ask for input You must be absolutely clear about the answer to this question and work on these high-value activities all the time

Second ask yourself regularly ldquoWhy am I on the pay-rollrdquo ldquoExactly what have you been hired to dordquo And of all the things that you have been hired to accomplish what are the few accomplishments that most determine your success in your job Whatever the answer to this question these are the activities that you need to focus on all day long

The third question for a maximum efficiency is this ldquoWhat can you and only you do that if done well can make a real differencerdquo At any given time there is only one answer to this question This is the sort of task that if you donrsquot do it it doesnrsquot get done But if you do do it and you do it well it can make a major difference Whatever it is you should be working on it above all else This is where you can make your greatest contribution

The fourth question is perhaps the best time manage-ment question of all It is simply this ldquoWhat is the most valuable use of my time right nowrdquo

Always ask yourself ldquoWhat is the most valuable use of my time right nowrdquo And whatever your answer to that question be sure that is what you are doing most of the time

CHAPTER 6 USE THE LAW OF FORCED EFFICIENCY 19

Your ability to ask and answer these questions on a regu-lar basis will keep you on track and performing at your best ldquoWhat are my highest value activitiesrdquo ldquoWhy am I on the payrollrdquo ldquoWhat can I and only I do that if done well can make a real differencerdquo and ldquoWhat is the most valuable use of my time right nowrdquo Discipline yourself to work only on your answers to those questions and this alone will double your productivity

20

Chapter 7 Apply the 8020 Rule

The 8020 Rule the Pareto Principle is one of the most important and powerful of all time management principles This rule comes from

the Italian economist Vilfredo Pareto who divided all activities into the vital few and the trivial many This law says that 20 of the things you do the vital few will account for fully 80 of the value of all the things you do

The reverse of this principle is that 80 of the things you do will account for only 20 of the value of your activ-ities This 8020 Rule applies to all aspects of business and personal life In business 80 of your sales will come from 20 of your customers 80 of your profits will come from 20 of your products 80 of your sales will come from 20 of your salespeople 80 of your income success and advancement will come from 20 of your activities If you make a list of 10 things that you have to do on a particular day 2 of those items will turn out to be worth more then all the others put together Your ability to identify and fo-

CHAPTER 7 APPLY THE 8020 RULE 21

cus on the top 20 of tasks will determine your success and productivity as much as any other factor And here is an idea for you practice creative procrastination with the 8020 rule

Since you canrsquot do everything you have to procrastinate on something Therefore discipline yourself to procrastinate on the 80 of activities that contribute very little value to your life and your results The average person procrastinates on high value tasks but this is not for you You must hold your own feet to the fire and procrastinate deliberately and continuously on those low value items that have very few consequences if they are done or not

Before you start work always check to make sure that what you are doing is in the top 20 of all the things that you could be doing Procrastinate on all the rest

22

Chapter 8 Work At Your Energy Peaks

One of the most important requirements to high productivity is high levels of physical mental and emotional energy All highly productive

highly successful highly paid people have high levels of energy sustained over long periods of time

To generate and maintain high levels of energy you need to practice proper eating proper exercise and proper rest You need to eat light nutritious high protein foods and avoid fats sugars white flour products pasta potatoes candy soft drinks and desserts of all kinds

You need to get regular exercise three to five days per week 30 to 60 minutes each time I have always been amazed to find that marathon and triathlon runners peo-ple who sometimes work out several hours a day are also the highest paid and most productive people in their fields There seems to be a direct relationship between physical fit-ness and energy on the one hand and high levels of produc-

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

CHAPTER 5 SEPARATE THE URGENT FROM THE IMPORTANT 15

and skills physical fitness and exercise and spending time with your family An item that is important but not urgent is an item that can be put off until later But it is also the kind of item that can have the greatest positive long-term impact on your life Tasks and activities that are not urgent but important sooner or later become very urgent indeed Like a term paper in collage or a report for your boss or one of your clients

The third category are those items that are urgent but not important These may consist of telephone calls co-workers dropping in to see you casual conversations about what was on television and so on You may engage in these activities at work but they have no effect on your success Many people actually delude themselves into thinking that they are actually working when they are doing things that are urgent but unimportant This however is a great time waster and a real killer of careers and future potential

The worst quadrant of all are those activities that are neither urgent not important These are completely useless activities These are things that you do during the day that are completely irrelevant and have no consequences at all Like reading the newspaper calling home to see whatrsquos for dinner or going shopping They contribute nothing to your company or to your personal goals

The key to doubling your productivity is for you to spend more time doing things that are urgent and impor-tant and then working on activities which are important but not urgent at the moment You increase your produc-tivity by refusing to do things that are not important at all because it simply doesnrsquot matter if they are done or not

16 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Always ask yourself ldquoWhat are the long term potential consequences of doing this taskrdquo ldquoWhat would happen if I didnrsquot do it at allrdquo And whatever the answer let it guide you in your choice of priorities

17

Chapter 6 Use the Law of

Forced Efficiency

This law says that ldquoThere is never enough time to do everything but there is always enough time to do the most important thingsrdquo Whenever

you are put under significant pressure to complete an important task a task for which there are significant consequences you put your head down and your get the job done by the deadline Many people cannot dis-cipline themselves to get the job done in advance They then say that they work best under pressure However no one works best under pressure This is just a justifica-tion for poor time management When you are under pressure you not only experience more stress but you also make more mistakes These mistakes often require that the job be redone again at a later time

There are four great questions that you can ask to in-crease your efficiency and double your productivity Here they are

18 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

First begin by asking before you start work ldquoWhat is the highest value use of my timerdquo ldquoWhat is it that you do that contributes the greatest amount of value to your work and to your liferdquo ldquoWhat is it that you do that pays the very most or yields the highest rewards to you and your com-panyrdquo Talk to your boss and to the people around you Ask for input You must be absolutely clear about the answer to this question and work on these high-value activities all the time

Second ask yourself regularly ldquoWhy am I on the pay-rollrdquo ldquoExactly what have you been hired to dordquo And of all the things that you have been hired to accomplish what are the few accomplishments that most determine your success in your job Whatever the answer to this question these are the activities that you need to focus on all day long

The third question for a maximum efficiency is this ldquoWhat can you and only you do that if done well can make a real differencerdquo At any given time there is only one answer to this question This is the sort of task that if you donrsquot do it it doesnrsquot get done But if you do do it and you do it well it can make a major difference Whatever it is you should be working on it above all else This is where you can make your greatest contribution

The fourth question is perhaps the best time manage-ment question of all It is simply this ldquoWhat is the most valuable use of my time right nowrdquo

Always ask yourself ldquoWhat is the most valuable use of my time right nowrdquo And whatever your answer to that question be sure that is what you are doing most of the time

CHAPTER 6 USE THE LAW OF FORCED EFFICIENCY 19

Your ability to ask and answer these questions on a regu-lar basis will keep you on track and performing at your best ldquoWhat are my highest value activitiesrdquo ldquoWhy am I on the payrollrdquo ldquoWhat can I and only I do that if done well can make a real differencerdquo and ldquoWhat is the most valuable use of my time right nowrdquo Discipline yourself to work only on your answers to those questions and this alone will double your productivity

20

Chapter 7 Apply the 8020 Rule

The 8020 Rule the Pareto Principle is one of the most important and powerful of all time management principles This rule comes from

the Italian economist Vilfredo Pareto who divided all activities into the vital few and the trivial many This law says that 20 of the things you do the vital few will account for fully 80 of the value of all the things you do

The reverse of this principle is that 80 of the things you do will account for only 20 of the value of your activ-ities This 8020 Rule applies to all aspects of business and personal life In business 80 of your sales will come from 20 of your customers 80 of your profits will come from 20 of your products 80 of your sales will come from 20 of your salespeople 80 of your income success and advancement will come from 20 of your activities If you make a list of 10 things that you have to do on a particular day 2 of those items will turn out to be worth more then all the others put together Your ability to identify and fo-

CHAPTER 7 APPLY THE 8020 RULE 21

cus on the top 20 of tasks will determine your success and productivity as much as any other factor And here is an idea for you practice creative procrastination with the 8020 rule

Since you canrsquot do everything you have to procrastinate on something Therefore discipline yourself to procrastinate on the 80 of activities that contribute very little value to your life and your results The average person procrastinates on high value tasks but this is not for you You must hold your own feet to the fire and procrastinate deliberately and continuously on those low value items that have very few consequences if they are done or not

Before you start work always check to make sure that what you are doing is in the top 20 of all the things that you could be doing Procrastinate on all the rest

22

Chapter 8 Work At Your Energy Peaks

One of the most important requirements to high productivity is high levels of physical mental and emotional energy All highly productive

highly successful highly paid people have high levels of energy sustained over long periods of time

To generate and maintain high levels of energy you need to practice proper eating proper exercise and proper rest You need to eat light nutritious high protein foods and avoid fats sugars white flour products pasta potatoes candy soft drinks and desserts of all kinds

You need to get regular exercise three to five days per week 30 to 60 minutes each time I have always been amazed to find that marathon and triathlon runners peo-ple who sometimes work out several hours a day are also the highest paid and most productive people in their fields There seems to be a direct relationship between physical fit-ness and energy on the one hand and high levels of produc-

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

16 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

Always ask yourself ldquoWhat are the long term potential consequences of doing this taskrdquo ldquoWhat would happen if I didnrsquot do it at allrdquo And whatever the answer let it guide you in your choice of priorities

17

Chapter 6 Use the Law of

Forced Efficiency

This law says that ldquoThere is never enough time to do everything but there is always enough time to do the most important thingsrdquo Whenever

you are put under significant pressure to complete an important task a task for which there are significant consequences you put your head down and your get the job done by the deadline Many people cannot dis-cipline themselves to get the job done in advance They then say that they work best under pressure However no one works best under pressure This is just a justifica-tion for poor time management When you are under pressure you not only experience more stress but you also make more mistakes These mistakes often require that the job be redone again at a later time

There are four great questions that you can ask to in-crease your efficiency and double your productivity Here they are

18 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

First begin by asking before you start work ldquoWhat is the highest value use of my timerdquo ldquoWhat is it that you do that contributes the greatest amount of value to your work and to your liferdquo ldquoWhat is it that you do that pays the very most or yields the highest rewards to you and your com-panyrdquo Talk to your boss and to the people around you Ask for input You must be absolutely clear about the answer to this question and work on these high-value activities all the time

Second ask yourself regularly ldquoWhy am I on the pay-rollrdquo ldquoExactly what have you been hired to dordquo And of all the things that you have been hired to accomplish what are the few accomplishments that most determine your success in your job Whatever the answer to this question these are the activities that you need to focus on all day long

The third question for a maximum efficiency is this ldquoWhat can you and only you do that if done well can make a real differencerdquo At any given time there is only one answer to this question This is the sort of task that if you donrsquot do it it doesnrsquot get done But if you do do it and you do it well it can make a major difference Whatever it is you should be working on it above all else This is where you can make your greatest contribution

The fourth question is perhaps the best time manage-ment question of all It is simply this ldquoWhat is the most valuable use of my time right nowrdquo

Always ask yourself ldquoWhat is the most valuable use of my time right nowrdquo And whatever your answer to that question be sure that is what you are doing most of the time

CHAPTER 6 USE THE LAW OF FORCED EFFICIENCY 19

Your ability to ask and answer these questions on a regu-lar basis will keep you on track and performing at your best ldquoWhat are my highest value activitiesrdquo ldquoWhy am I on the payrollrdquo ldquoWhat can I and only I do that if done well can make a real differencerdquo and ldquoWhat is the most valuable use of my time right nowrdquo Discipline yourself to work only on your answers to those questions and this alone will double your productivity

20

Chapter 7 Apply the 8020 Rule

The 8020 Rule the Pareto Principle is one of the most important and powerful of all time management principles This rule comes from

the Italian economist Vilfredo Pareto who divided all activities into the vital few and the trivial many This law says that 20 of the things you do the vital few will account for fully 80 of the value of all the things you do

The reverse of this principle is that 80 of the things you do will account for only 20 of the value of your activ-ities This 8020 Rule applies to all aspects of business and personal life In business 80 of your sales will come from 20 of your customers 80 of your profits will come from 20 of your products 80 of your sales will come from 20 of your salespeople 80 of your income success and advancement will come from 20 of your activities If you make a list of 10 things that you have to do on a particular day 2 of those items will turn out to be worth more then all the others put together Your ability to identify and fo-

CHAPTER 7 APPLY THE 8020 RULE 21

cus on the top 20 of tasks will determine your success and productivity as much as any other factor And here is an idea for you practice creative procrastination with the 8020 rule

Since you canrsquot do everything you have to procrastinate on something Therefore discipline yourself to procrastinate on the 80 of activities that contribute very little value to your life and your results The average person procrastinates on high value tasks but this is not for you You must hold your own feet to the fire and procrastinate deliberately and continuously on those low value items that have very few consequences if they are done or not

Before you start work always check to make sure that what you are doing is in the top 20 of all the things that you could be doing Procrastinate on all the rest

22

Chapter 8 Work At Your Energy Peaks

One of the most important requirements to high productivity is high levels of physical mental and emotional energy All highly productive

highly successful highly paid people have high levels of energy sustained over long periods of time

To generate and maintain high levels of energy you need to practice proper eating proper exercise and proper rest You need to eat light nutritious high protein foods and avoid fats sugars white flour products pasta potatoes candy soft drinks and desserts of all kinds

You need to get regular exercise three to five days per week 30 to 60 minutes each time I have always been amazed to find that marathon and triathlon runners peo-ple who sometimes work out several hours a day are also the highest paid and most productive people in their fields There seems to be a direct relationship between physical fit-ness and energy on the one hand and high levels of produc-

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

17

Chapter 6 Use the Law of

Forced Efficiency

This law says that ldquoThere is never enough time to do everything but there is always enough time to do the most important thingsrdquo Whenever

you are put under significant pressure to complete an important task a task for which there are significant consequences you put your head down and your get the job done by the deadline Many people cannot dis-cipline themselves to get the job done in advance They then say that they work best under pressure However no one works best under pressure This is just a justifica-tion for poor time management When you are under pressure you not only experience more stress but you also make more mistakes These mistakes often require that the job be redone again at a later time

There are four great questions that you can ask to in-crease your efficiency and double your productivity Here they are

18 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

First begin by asking before you start work ldquoWhat is the highest value use of my timerdquo ldquoWhat is it that you do that contributes the greatest amount of value to your work and to your liferdquo ldquoWhat is it that you do that pays the very most or yields the highest rewards to you and your com-panyrdquo Talk to your boss and to the people around you Ask for input You must be absolutely clear about the answer to this question and work on these high-value activities all the time

Second ask yourself regularly ldquoWhy am I on the pay-rollrdquo ldquoExactly what have you been hired to dordquo And of all the things that you have been hired to accomplish what are the few accomplishments that most determine your success in your job Whatever the answer to this question these are the activities that you need to focus on all day long

The third question for a maximum efficiency is this ldquoWhat can you and only you do that if done well can make a real differencerdquo At any given time there is only one answer to this question This is the sort of task that if you donrsquot do it it doesnrsquot get done But if you do do it and you do it well it can make a major difference Whatever it is you should be working on it above all else This is where you can make your greatest contribution

The fourth question is perhaps the best time manage-ment question of all It is simply this ldquoWhat is the most valuable use of my time right nowrdquo

Always ask yourself ldquoWhat is the most valuable use of my time right nowrdquo And whatever your answer to that question be sure that is what you are doing most of the time

CHAPTER 6 USE THE LAW OF FORCED EFFICIENCY 19

Your ability to ask and answer these questions on a regu-lar basis will keep you on track and performing at your best ldquoWhat are my highest value activitiesrdquo ldquoWhy am I on the payrollrdquo ldquoWhat can I and only I do that if done well can make a real differencerdquo and ldquoWhat is the most valuable use of my time right nowrdquo Discipline yourself to work only on your answers to those questions and this alone will double your productivity

20

Chapter 7 Apply the 8020 Rule

The 8020 Rule the Pareto Principle is one of the most important and powerful of all time management principles This rule comes from

the Italian economist Vilfredo Pareto who divided all activities into the vital few and the trivial many This law says that 20 of the things you do the vital few will account for fully 80 of the value of all the things you do

The reverse of this principle is that 80 of the things you do will account for only 20 of the value of your activ-ities This 8020 Rule applies to all aspects of business and personal life In business 80 of your sales will come from 20 of your customers 80 of your profits will come from 20 of your products 80 of your sales will come from 20 of your salespeople 80 of your income success and advancement will come from 20 of your activities If you make a list of 10 things that you have to do on a particular day 2 of those items will turn out to be worth more then all the others put together Your ability to identify and fo-

CHAPTER 7 APPLY THE 8020 RULE 21

cus on the top 20 of tasks will determine your success and productivity as much as any other factor And here is an idea for you practice creative procrastination with the 8020 rule

Since you canrsquot do everything you have to procrastinate on something Therefore discipline yourself to procrastinate on the 80 of activities that contribute very little value to your life and your results The average person procrastinates on high value tasks but this is not for you You must hold your own feet to the fire and procrastinate deliberately and continuously on those low value items that have very few consequences if they are done or not

Before you start work always check to make sure that what you are doing is in the top 20 of all the things that you could be doing Procrastinate on all the rest

22

Chapter 8 Work At Your Energy Peaks

One of the most important requirements to high productivity is high levels of physical mental and emotional energy All highly productive

highly successful highly paid people have high levels of energy sustained over long periods of time

To generate and maintain high levels of energy you need to practice proper eating proper exercise and proper rest You need to eat light nutritious high protein foods and avoid fats sugars white flour products pasta potatoes candy soft drinks and desserts of all kinds

You need to get regular exercise three to five days per week 30 to 60 minutes each time I have always been amazed to find that marathon and triathlon runners peo-ple who sometimes work out several hours a day are also the highest paid and most productive people in their fields There seems to be a direct relationship between physical fit-ness and energy on the one hand and high levels of produc-

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

18 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

First begin by asking before you start work ldquoWhat is the highest value use of my timerdquo ldquoWhat is it that you do that contributes the greatest amount of value to your work and to your liferdquo ldquoWhat is it that you do that pays the very most or yields the highest rewards to you and your com-panyrdquo Talk to your boss and to the people around you Ask for input You must be absolutely clear about the answer to this question and work on these high-value activities all the time

Second ask yourself regularly ldquoWhy am I on the pay-rollrdquo ldquoExactly what have you been hired to dordquo And of all the things that you have been hired to accomplish what are the few accomplishments that most determine your success in your job Whatever the answer to this question these are the activities that you need to focus on all day long

The third question for a maximum efficiency is this ldquoWhat can you and only you do that if done well can make a real differencerdquo At any given time there is only one answer to this question This is the sort of task that if you donrsquot do it it doesnrsquot get done But if you do do it and you do it well it can make a major difference Whatever it is you should be working on it above all else This is where you can make your greatest contribution

The fourth question is perhaps the best time manage-ment question of all It is simply this ldquoWhat is the most valuable use of my time right nowrdquo

Always ask yourself ldquoWhat is the most valuable use of my time right nowrdquo And whatever your answer to that question be sure that is what you are doing most of the time

CHAPTER 6 USE THE LAW OF FORCED EFFICIENCY 19

Your ability to ask and answer these questions on a regu-lar basis will keep you on track and performing at your best ldquoWhat are my highest value activitiesrdquo ldquoWhy am I on the payrollrdquo ldquoWhat can I and only I do that if done well can make a real differencerdquo and ldquoWhat is the most valuable use of my time right nowrdquo Discipline yourself to work only on your answers to those questions and this alone will double your productivity

20

Chapter 7 Apply the 8020 Rule

The 8020 Rule the Pareto Principle is one of the most important and powerful of all time management principles This rule comes from

the Italian economist Vilfredo Pareto who divided all activities into the vital few and the trivial many This law says that 20 of the things you do the vital few will account for fully 80 of the value of all the things you do

The reverse of this principle is that 80 of the things you do will account for only 20 of the value of your activ-ities This 8020 Rule applies to all aspects of business and personal life In business 80 of your sales will come from 20 of your customers 80 of your profits will come from 20 of your products 80 of your sales will come from 20 of your salespeople 80 of your income success and advancement will come from 20 of your activities If you make a list of 10 things that you have to do on a particular day 2 of those items will turn out to be worth more then all the others put together Your ability to identify and fo-

CHAPTER 7 APPLY THE 8020 RULE 21

cus on the top 20 of tasks will determine your success and productivity as much as any other factor And here is an idea for you practice creative procrastination with the 8020 rule

Since you canrsquot do everything you have to procrastinate on something Therefore discipline yourself to procrastinate on the 80 of activities that contribute very little value to your life and your results The average person procrastinates on high value tasks but this is not for you You must hold your own feet to the fire and procrastinate deliberately and continuously on those low value items that have very few consequences if they are done or not

Before you start work always check to make sure that what you are doing is in the top 20 of all the things that you could be doing Procrastinate on all the rest

22

Chapter 8 Work At Your Energy Peaks

One of the most important requirements to high productivity is high levels of physical mental and emotional energy All highly productive

highly successful highly paid people have high levels of energy sustained over long periods of time

To generate and maintain high levels of energy you need to practice proper eating proper exercise and proper rest You need to eat light nutritious high protein foods and avoid fats sugars white flour products pasta potatoes candy soft drinks and desserts of all kinds

You need to get regular exercise three to five days per week 30 to 60 minutes each time I have always been amazed to find that marathon and triathlon runners peo-ple who sometimes work out several hours a day are also the highest paid and most productive people in their fields There seems to be a direct relationship between physical fit-ness and energy on the one hand and high levels of produc-

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

CHAPTER 6 USE THE LAW OF FORCED EFFICIENCY 19

Your ability to ask and answer these questions on a regu-lar basis will keep you on track and performing at your best ldquoWhat are my highest value activitiesrdquo ldquoWhy am I on the payrollrdquo ldquoWhat can I and only I do that if done well can make a real differencerdquo and ldquoWhat is the most valuable use of my time right nowrdquo Discipline yourself to work only on your answers to those questions and this alone will double your productivity

20

Chapter 7 Apply the 8020 Rule

The 8020 Rule the Pareto Principle is one of the most important and powerful of all time management principles This rule comes from

the Italian economist Vilfredo Pareto who divided all activities into the vital few and the trivial many This law says that 20 of the things you do the vital few will account for fully 80 of the value of all the things you do

The reverse of this principle is that 80 of the things you do will account for only 20 of the value of your activ-ities This 8020 Rule applies to all aspects of business and personal life In business 80 of your sales will come from 20 of your customers 80 of your profits will come from 20 of your products 80 of your sales will come from 20 of your salespeople 80 of your income success and advancement will come from 20 of your activities If you make a list of 10 things that you have to do on a particular day 2 of those items will turn out to be worth more then all the others put together Your ability to identify and fo-

CHAPTER 7 APPLY THE 8020 RULE 21

cus on the top 20 of tasks will determine your success and productivity as much as any other factor And here is an idea for you practice creative procrastination with the 8020 rule

Since you canrsquot do everything you have to procrastinate on something Therefore discipline yourself to procrastinate on the 80 of activities that contribute very little value to your life and your results The average person procrastinates on high value tasks but this is not for you You must hold your own feet to the fire and procrastinate deliberately and continuously on those low value items that have very few consequences if they are done or not

Before you start work always check to make sure that what you are doing is in the top 20 of all the things that you could be doing Procrastinate on all the rest

22

Chapter 8 Work At Your Energy Peaks

One of the most important requirements to high productivity is high levels of physical mental and emotional energy All highly productive

highly successful highly paid people have high levels of energy sustained over long periods of time

To generate and maintain high levels of energy you need to practice proper eating proper exercise and proper rest You need to eat light nutritious high protein foods and avoid fats sugars white flour products pasta potatoes candy soft drinks and desserts of all kinds

You need to get regular exercise three to five days per week 30 to 60 minutes each time I have always been amazed to find that marathon and triathlon runners peo-ple who sometimes work out several hours a day are also the highest paid and most productive people in their fields There seems to be a direct relationship between physical fit-ness and energy on the one hand and high levels of produc-

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

20

Chapter 7 Apply the 8020 Rule

The 8020 Rule the Pareto Principle is one of the most important and powerful of all time management principles This rule comes from

the Italian economist Vilfredo Pareto who divided all activities into the vital few and the trivial many This law says that 20 of the things you do the vital few will account for fully 80 of the value of all the things you do

The reverse of this principle is that 80 of the things you do will account for only 20 of the value of your activ-ities This 8020 Rule applies to all aspects of business and personal life In business 80 of your sales will come from 20 of your customers 80 of your profits will come from 20 of your products 80 of your sales will come from 20 of your salespeople 80 of your income success and advancement will come from 20 of your activities If you make a list of 10 things that you have to do on a particular day 2 of those items will turn out to be worth more then all the others put together Your ability to identify and fo-

CHAPTER 7 APPLY THE 8020 RULE 21

cus on the top 20 of tasks will determine your success and productivity as much as any other factor And here is an idea for you practice creative procrastination with the 8020 rule

Since you canrsquot do everything you have to procrastinate on something Therefore discipline yourself to procrastinate on the 80 of activities that contribute very little value to your life and your results The average person procrastinates on high value tasks but this is not for you You must hold your own feet to the fire and procrastinate deliberately and continuously on those low value items that have very few consequences if they are done or not

Before you start work always check to make sure that what you are doing is in the top 20 of all the things that you could be doing Procrastinate on all the rest

22

Chapter 8 Work At Your Energy Peaks

One of the most important requirements to high productivity is high levels of physical mental and emotional energy All highly productive

highly successful highly paid people have high levels of energy sustained over long periods of time

To generate and maintain high levels of energy you need to practice proper eating proper exercise and proper rest You need to eat light nutritious high protein foods and avoid fats sugars white flour products pasta potatoes candy soft drinks and desserts of all kinds

You need to get regular exercise three to five days per week 30 to 60 minutes each time I have always been amazed to find that marathon and triathlon runners peo-ple who sometimes work out several hours a day are also the highest paid and most productive people in their fields There seems to be a direct relationship between physical fit-ness and energy on the one hand and high levels of produc-

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

CHAPTER 7 APPLY THE 8020 RULE 21

cus on the top 20 of tasks will determine your success and productivity as much as any other factor And here is an idea for you practice creative procrastination with the 8020 rule

Since you canrsquot do everything you have to procrastinate on something Therefore discipline yourself to procrastinate on the 80 of activities that contribute very little value to your life and your results The average person procrastinates on high value tasks but this is not for you You must hold your own feet to the fire and procrastinate deliberately and continuously on those low value items that have very few consequences if they are done or not

Before you start work always check to make sure that what you are doing is in the top 20 of all the things that you could be doing Procrastinate on all the rest

22

Chapter 8 Work At Your Energy Peaks

One of the most important requirements to high productivity is high levels of physical mental and emotional energy All highly productive

highly successful highly paid people have high levels of energy sustained over long periods of time

To generate and maintain high levels of energy you need to practice proper eating proper exercise and proper rest You need to eat light nutritious high protein foods and avoid fats sugars white flour products pasta potatoes candy soft drinks and desserts of all kinds

You need to get regular exercise three to five days per week 30 to 60 minutes each time I have always been amazed to find that marathon and triathlon runners peo-ple who sometimes work out several hours a day are also the highest paid and most productive people in their fields There seems to be a direct relationship between physical fit-ness and energy on the one hand and high levels of produc-

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

22

Chapter 8 Work At Your Energy Peaks

One of the most important requirements to high productivity is high levels of physical mental and emotional energy All highly productive

highly successful highly paid people have high levels of energy sustained over long periods of time

To generate and maintain high levels of energy you need to practice proper eating proper exercise and proper rest You need to eat light nutritious high protein foods and avoid fats sugars white flour products pasta potatoes candy soft drinks and desserts of all kinds

You need to get regular exercise three to five days per week 30 to 60 minutes each time I have always been amazed to find that marathon and triathlon runners peo-ple who sometimes work out several hours a day are also the highest paid and most productive people in their fields There seems to be a direct relationship between physical fit-ness and energy on the one hand and high levels of produc-

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

CHAPTER 8 WORK AT YOUR ENERGY PEAKS 23

tivity on the other Be sure to get lots of rest especially if you are working hard You need at least seven or eight hours of sleep per night and sometimes even more You need to take at least one full day-off each week and two weeks-off each year if you want to perform at your best

You the brightest and most alert For some people this is the morning For others it is the afternoon or evening Whatever it is for you you should schedule your most cre-ative and demanding tasks during the time of day when you are at your very best Especially you should do creative work such as writing reports and proposals at your en-ergy peaks Perhaps your most valuable asset in your work is your ability to think well and perform effectively Maxi-mum performance and productivity requires that you take excellent care of your physical and mental health and that you work at your most important jobs when you experience your highest levels of energy This is a major key to high output and great success

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

24

Chapter 9 Practice Single-Han-

dling With Key Tasks

Single-handling is one of the most powerful of all time management techniques This technique alone will boost your productivity by 50 or

more the very first day you begin practicing it When you make single-handling a habit you can actually double your productivity even if you do nothing else recommended in this program

The way it works is simple You make a list of every-thing you have to do You select the most important item on your list the highest value use of your time Then you start work on that most important task and you discipline yourself to stay at it until it is 100 complete

Andrew Carnegie who became one of the richest men in the world after starting as a day laborer in a Pittsburgh steel plant attributed much of his wealth and success to this simple formula He said that it transformed his life and the lives of everyone who ever worked for him

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

CHAPTER 9 PRACTICE SINGLE-HANDLING WITH KEY TASKS 25

Remember the two keys to success are focus and con-centration Your ability to concentrate single mindedly without diversion or distraction on one thing the most important thing and stay with it until it is complete will contribute more to your success than any other habit you will ever develop

The fact is that if you start a task and then put it aside coming back to it later and starting again you can eventu-ally increase the amount of time required to perform that task by 500 or 5 times On the other hand if you pick up a task and you discipline yourself to stay at it until it is done you can decrease the amount of time it takes to do that task by as much as 80 This is one of the great se-crets of time management and high productivity And it is a habit that you can learn by repetition and practice over and over again

There are two major pay-offs from single-handling The first is that you will become one of the most valuable and highest paid people in your field and very quickly The sec-ond and even more important is that every time you com-plete a major task you get an ldquoEndorphin Rushrdquo Your brain releases a chemical that gives you a feeling of well-being You feel happy all over and your self-esteem goes up You feel energized and motivated and eager to start on another task Single handling is one of the most important of all success principles ever discovered

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

26

Chapter 10 Eat That Frog

There is an old saying that goes like this ldquoIf the very first thing you do each morning is you get up and eat a live frog you can have the satisfac-

tion of knowing that it is probably the worst thing that is going to happen to you all day longrdquo

And there is another observation that says ldquoIf you have to eat a live frog it doesnrsquot pay to sit and look at it for too longrdquo

Your ldquofrogrdquo is the biggest ugliest hardest most chal-lenging but most important task that you have to do at any given time or on any given day

The jobs that can make the greatest difference in your career and in your life are invariably big hard jobs These are the very jobs that you are most likely to procrastinate on These are the jobs that you keep putting off even though you know how important they are or can be if get them done

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

CHAPTER 10 EAT THAT FROG 27

Here is the formula for single-handling Make a list of everything that you have to do the next day the night before Organize the list by priority using the ABCDE method Select your A-1 task the most important thing you have to do tomorrow and put it in the center of your desk or work-place before you quit for the day

Then first thing in the morning before you make any telephone calls or read the newspaper or talk with your co-workers discipline yourself to start work on that task and stay with it until it is done Discipline yourself to ldquoeat your frogrdquo every morning until it becomes a habit This starts your day with a bang From then on you will have more energy greater focus and you will work at a higher tempo You always get far more done on the day when you eat your frog first thing

About five years ago I was conducting a strategic plan-ning exercise with a 30 million dollar company I told them the story about eating their frog first thing in the morning They liked the story so much that at the following Christ-mas every executive in the company received a brass frog to put on their desks to remind them of the importance of this principle

Within five years the companyrsquos annual sales jumped from $30 million dollars per year to over $100 million dol-lars And throughout the company the executives that I continue to work with proudly point out the brass frogs on their desks and tell me what a difference it has made in their lives Try it for yourself Eat that frog

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

28

Chapter 11 Organize Your Workspace

Highly productive people work from a clean desk and a clean workspace Inefficient un-productive confused people look the part

Their workplace often looks as though a grenade has gone off scattering papers and files everywhere This is not for you

Make it a habit to clean off your workspace and to work from a clean desk all the time Even if you have to take ev-erything off your desk and put it behind you on the floor or on a credenza Keep your desk clean

Fully 30 of working time today is spent looking for something that has been misplaced in some way When people say that they work better from a messy desk it turns out not to be true at all When these same people are forced to clean up their workspace and work on one item at a time their productivity doubles within 24 hours It amazes them to learn the truth

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

CHAPTER 11 ORGANIZE YOUR WORKSPACE 29

Use what is called the TRAF formula on all your papers The four letters stand for Toss Refer Action and File

Your waste basket is one of the most helpful time man-agement tools in your office Throw away and toss every-thing that you possibly can before you get bogged down reading through it This is especially true with direct mail advertising unnecessary subscriptions for magazines news-papers or any other material that you have no need of

The second letter ldquoRrdquo stands for Refer This is some-thing that someone else should deal with Make a note on it and send it off Take every opportunity to delegate or refer everything you possibly can so that you have more time to do those things that only you can do

The third letter ldquoArdquo stands for Action Use a red file for this purpose to make it stand out Your action file contains everything that you have to take action on in the foresee-able future By putting things in your action file you deal with them and get them out of the way

And the final letter ldquoFrdquo stands for File These are papers and documents that you think you will need to have avail-able to you at a later time But remember before you file things that 80 of all items that are filed are never referred to again When you make a note to file something you are creating work for someone else Be sure that it is necessary before you file it

There are time management specialists today who charge several hundred dollars a day to help executives clear up their desks and offices One of the first things these experts do is they help their clients go through their piles of mate-rial that the executive has been saving up to read at a later

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

30 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

time And here is the rule If you have not read it in the last six months itrsquos junk Throw it away

My motto for keeping my office clean is this ldquoWhen in doubt throw it outrdquo This also applies to old clothes old furniture old toys and anything else that is cluttering up your life

Many people are pack rats in their attitude toward mag-azines newsletters newspapers and other information that comes in the door This inability to through things out usu-ally comes from a poor childhood or from a parent who had a poor childhood The fact is that you will never be able to read all the information you receive on a daily basis You must discipline yourself to throw it away as quickly as you possibly can Keep your work space clean and keep only one thing in front of you at a time This will dramatically increase your productivity

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

31

Chapter 12 Use Travel Time

Productively

The two major forms of travel time are driving and flying You should turn both of these forms of transition time into highly productive time

When you drive always listen to educational audio programs The average person sits in his or her car 500 to 1rsquo000 hours each year This is the equivalent of one to two full time university semesters Experts at the University of Southern California recently concluded that you can get the same educational value as full time university attendance by simply listening to educational audio programs as you drive from place to place Turn your car into a University of Wheels View your car as a learning machine for the rest of your career

Many people have become highly educated and moved to the tops of their fields with audio learning You should do the same You should resolve from this day forward that

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

32 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

your car will never be moving without something educa-tional playing

When you are flying you should use this time produc-tively as well Time management experts have found that every hour of work in an airplane is equal to three hours of work in a busy office The reason for this is because you can work without any interruptions at all on an airplane if you plan and organize it in advance

Look upon every flight as an opportunity to work and increase your productivity Plan your trip in advance Pre-pare a work schedule Write up an agenda for the things that you are going to accomplish when you are in the air Then pack carefully to be sure that you have everything you need to make it a valuable flight

When you fly get to the airport early 45 to 60 minutes before your flight departs This will enable you to board your flight completely relaxed with your mind calm and clear You will be ready to begin working as soon as you are airborne

Once the plane takes off and you can lower your table pull out your work and begin working immediately Resist the temptation to read the magazine in the pocket in front of you or watch the movie that they play on long flights Donrsquot drink alcohol of any kind Instead drink two glasses of water for every hour that you are in the air This will keep you alert and refreshed and will dramatically cut down on jet lag

One final rule for traveling On the outbound leg of the flight you should work on serious activities that require energy and concentration Read books and magazines on

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

CHAPTER 12 USE TRAVEL TIME PRODUCTIVELY 33

the return flight when you are tired and not as sharp as you may have been earlier in the day

In any case make every minute count Donrsquot be like those people who drive their car listening to the radio or who board the plane and either drink the whole way or just sit there looking out the window Turn your car into a mobile classroom and turn your airline seat into your flying office Use them both to get ahead and stay ahead of your work

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

34

Chapter 13 Get Better At Your

Key Tasks

This is one of the best time management tech-niques of all The better you get at the impor-tant things you do the less time it takes you to

do them as well or better than before The very act of becoming very very good at your key tasks can double your productivity It can dramatically increase the qual-ity and quantity of the work you get done and have an inordinate impact on your income

Herersquos an example I use in my seminars A person who types using the hunt and peck method will type about five to eight words per minute However with a little bit of practice that same person can become a touch typist Within 90 days with 30 minutes practice each day the average person can get their typing speed up to 50 to 80 words per minute

Now notice what has happened In just three months by getting better in this key area one key task the person

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

CHAPTER 13 GET BETTER AT YOUR KEY TASKS 35

who was typing five to eight words per minute can now type 50 to 80 words per minute This is an increase of ten times in the output and productivity of the person in the same period of time

It can be the same way with the important things that you do as well If you sell for a living dedicate yourself to becoming very very good at prospecting making presenta-tions and following up and closing the sale If you are in management commit yourself to becoming very very good at selecting the right people delegating clearly supervising well and communicating with your key people

Here is one of the great questions for you which you can use for the rest of your career ldquoWhat one skill if you developed and did it consistently in an excellent fashion could have the greatest positive impact on your careerrdquo

This is one of the most important questions you will ever ask and answer What one skill could help you the very most in your career What one skill if you were absolutely excellent at it could have the greatest impact on your in-come

If you donrsquot know the answer to this question go and ask your boss Ask your coworkers Ask your spouse Ask your friends and customers But you must find out the an-swer to this question

Then once yoursquove identified the key skill you write it down and set a deadline you make a plan to acquire this skill and you take action immediately Then you do some-thing every day that moves you toward becoming absolutely excellent at the one thing that you can do that can help you the most This single time management principle alone can change your life

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

36

Chapter 14 Work In Real Time

This is extremely important principle for increas-ing your productivity Develop a sense of ur-gency Develop a fast tempo Develop a bias for

action Pick up the pace Do it now

Today there is an incredible ldquoneed for speedrdquo People who do things quickly and well are considered to be better more valuable and more competent than people who do things slowly Make decisions quickly Fully 80 of all de-cisions can be made the moment they come up Donrsquot de-lay or procrastinate on them Slow decision-making simply plugs up your pipeline and puts a drag on your activities

Complete all quick jobs as soon as they come up as well Anything that will take you less than two minutes is usually something that you should do immediately Always think about how much time it will take you to ramp up and do the job later if you donrsquot do it now

Take an important phone call immediately and deal with it Have an important discussion and make a decision

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

CHAPTER 14 WORK IN REAL TIME 37

to solve the problem right there Respond to requests from your boss or your customers fast Move quickly when need or opportunity arises Develop a reputation for speed and dependability

Your goal should be to develop a reputation for being the person who when you want it done fast they give it to you This will open more doors for you than you can imag-ine This will attract more and more opportunities to you to do more and more things quickly and well

Doing things quickly when they come up is a vital part of doubling your productivity

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

38

Chapter 15 Reengineer Your Work

This is one of the most popular and important ways to reduce time energy and expense in getting the job done Most work processes and

jobs today are multi-task-multi-step jobs They are com-posed of a series of things that have to be done from the beginning to the end to complete the task

As it happens many of these jobs have developed over time with many inefficiencies built in that no one really thinks about Many steps are either unnecessary or actually useless Nonetheless they expand amount of time to do the job

But this is not for you Take any large task that you have to do and write down every single step necessary to com-pleting that job from the initial idea to the finished task

Once you have a list of every single step set a goal to reduce the number of steps by 30 the first time you go through the list This is almost always possible when you use your creativity

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

CHAPTER 15 REENGINEER YOUR WORK 39

Look for ways to consolidate several steps into a single step Look for ways to consolidate several jobs so that they are done by a single person at the same time Look for ways to cut back discontinue or eliminate steps that are no lon-ger necessary Always ask ldquoWhy are we doing it this wayrdquo and ldquoCould there be a better wayrdquo

Your ability to simplify and streamline your life and work so that you get more done in a shorter period of time is a major key to doubling your productivity

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

40

Chapter 16 Reinvent

Yourself Each Year

We are living at the time of the greatest change in all of human history Things are changing so rapidly in all areas in all directions that

you must be continually reevaluating and reinventing yourself and your life

At least once a year you should stand back and look at every aspect of your life to determine whether or not this is something that you want to continue doing

Imagine for a moment that your company has burned to the ground and that you have to walk across the street and start over again in a new building What would you start up immediately What would you not start up at all Who would you bring with you from the parking lot to continue working in your company Who would you leave behind in the parking lot if you had the choice

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

CHAPTER 16 REINVENT YOURSELF EACH YEAR 41

Imagine that your job your industry and your business disappeared Imagine that you were starting your career over again and you could go in any direction and do virtu-ally anything What would it be

Evaluate where you live and how your family spends lei-sure time activities and vacations Reevaluate your finances and your physical conditioning If you could begin any part of your life and career over again like a painter standing before a white canvas how would you design or reinvent your life today When you stand back and look at your life from this point of view on a regular basis you will begin to see all kinds of opportunities to change what you are doing so that they are more in line with what you really want This is the real key to increasing your productivity

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

42

Chapter 17 Practice Zero-Based

Thinking Continually

This is one of the best tools you will ever learn to clarify your thinking and improve the quality of your life Ask yourself on a regular basis ldquoIf

there is anything in my life that knowing what I now know I wouldnrsquot get into again today if I had to do it overrdquo Is there anything you are doing today any rela-tionship you are in any investment that knowing what you now know you wouldnrsquot get into if you had to do it over This is one of the most important questions you ever ask and answer When you think of time savers and time wasters you usually think of unexpected inter-ruptions or telephone calls However the biggest time waster of all is for you to continue to pursue a course of action a job a career or a relationship that is the wrong one for you Many people waste many years of their lives working at something that they donrsquot particularly like or enjoy and then in their 30rsquos they have to start

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

CHAPTER 17 PRACTICE ZERO-BASED THINKING CONTINUALLY 43

all over again in a completely new job in a completely new career

Is there anything that you are doing today that based on your current knowledge you wouldnrsquot start up again to-day if you had the opportunity Because we are living in a time of rapid change fully 70 of your decisions will turn out to be wrong in the fullness of time This means that ev-eryone is involved in at least one thing that knowing what they now know they wouldnrsquot get into And the key indica-tor of a zero-based thinking situation is ldquostressrdquo Whenever you feel chronic stress dissatisfaction or unhappiness with any person or situation that seems to go on and on you should ask yourself ldquoKnowing what I now know would I get into that situation again todayrdquo

And if your answer is ldquoNordquo then the next question is ldquoHow do I get out of this situation and how fastrdquo

Is there any relationship in your life business social or personal activities that knowing what you now know you wouldnrsquot get into again Is there any part of your business any product service expenditure or process that knowing what you now know you wouldnrsquot start up again today if you had to do it over

Is there any investment that you are in today of time or money or emotion thatrsquos dragging you down and holding you back that knowing what you now know you wouldnrsquot get into again

Remember whatever the situation if it is unhappy situ-ation it is probably not going to change It is probably going to get worse over time The only question then is ldquoDo you have the courage and character to deal honestly with your

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

44 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

life as it really is todayrdquo By applying zero-based thinking to every part of your life you will be absolutely amazed at how much better your decisions become and how much more productive you become at the same time

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

45

Chapter 18 Set Clear Posteriorities

You have heard of setting priorities Priorities are tasks that you do more of and sooner A posteri-ority on the other hand is something that you

do less of and later if at all

The fact is that you are already overwhelmed with too much to do and too little time For you to do something new or different you must discontinue something that you are already doing For you to do something new or dif-ferent you must begin systematically setting posteriorities on activities in your life that are no longer as important as other activities

Practice what Peter Drucker calls ldquoCreative Abandon-mentrdquo with tasks and activities that are no longer as valu-able as they were when you first started doing them The fact is you have too much to do already Therefore before you start something new you have to stop doing something old Picking up a new task requires putting down an old

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

46 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

task Getting in means getting out Starting up means stop-ping off

Look at your life and your work What sort of things should you stop doing so that you can free up enough time to do more of the things that you should be doing more of the time

The fact is that you can only get your life under control to the degree to which you discontinue lower value activi-ties You can only double your productivity when you free up more time to do the things that can have a significant pay-off for you in the future

When I get overloaded with work I have a little motto that I repeat to myself all the time Itrsquos simply this ldquoAll you can do is all you can dordquo

Whenever you feel overloaded for any reason When-ever you feel that you have too much to do and too little time stop take a deep breath and say to yourself ldquoAll I can do is all I can dordquo and then sit down make a list of everything you have to do and begin setting posteriorities on your time

Sometimes the word ldquoNordquo can be the best time saver of all

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

47

Chapter 19 Keep Your Life In Balance

The reason you are working is so that you can earn enough to enjoy your family your health and the important parts of your personal life

You want to have happy healthy harmonious relation-ships with your spouse and children You want to be healthy and fit You want to grow mentally and spiri-tually You want to be as successful as possible in your work and your career so that you have the resources to do all the things that you really care about that have nothing to do with your work

Unfortunately most people get the cart before the horse They become so preoccupied with their work that they lose sight of the reason for wanting to be successful at their work in the first place This is definitely not for you

Remember that in life relationships are everything Ful-ly 85 of your success in life will come from your happy relationships with other people Only 15 of your happi-

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

48 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

ness will come from your achievements in your work You must keep your life in balance

In my Advanced Coaching Program in San Diego we work with executives and high achievers to show them how they can dramatically simplify their lives reduce their work hours spend more time with their families and double their incomes over time all simultaneously Most people doubt this is possible until they begin using these techniques For example one executive in our program was working 60 and 70 hours a week and earning about $55000 a year After he began simplifying and balancing his life over a period of five years his income went up to over $300000 a year while his work week dropped to 38 hours And you can do very much the same with your life

The keys to balance are simple Set your peace of mind your happiness and your home life as your highest goals and organize the rest of your life around them

Create blocks of time with your family Create time in the evenings time on the weekends and time away on va-cations Remember the formula for balance which is this ldquoIt is quantity of time at home that counts and quality of time at workrdquo And donrsquot mix them up The simplest of all rules for balance is ldquoPut people firstrdquo And of all the people that you put first put the most important people in your life ahead of everything and everyone else When you work work all the time you work Donrsquot waist time with idle chat-ting and useless activities Work all the time Remember that every minute you wasted work with idle socializing is the minute that you are taking away from your family and your important relationships

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

CHAPTER 19 KEEP YOUR LIFE IN BALANCE 49

When you get your life in balance you will actually accomplish more be paid more produce more and have vastly more time with your family This is the whole reason for wanting to become more productive in the first place

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

50

Chapter 20 Plan Every

Project Carefully

Virtually everything that you do today is a ldquoproj-ectrdquo of some kind A project is defined as a ldquomulti-tasked activityrdquo It is a job that requires

several steps in order to complete it from beginning to end In this sense you are a project manager through-out your career

One of our discoveries is that your success in life your pay and your promotability are largely determined by your ability to complete projects or multi-task jobs And fortu-nately you can become an expert in this area with a few simple instructions

Remember the most important word in success is ldquoClarityrdquo

Start each project with a clear definition of the ideal finished result as if it were perfect in every respect

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

CHAPTER 20 PLAN EVERY PROJECT CAREFULLY 51

You then make a list of every step in the project every little thing that has to be done to get from the beginning to the completed task

You then organize the list by priority and sequence What has to be done first What has to be done second What activities can be done simultaneously

You then assign responsibility for each part of the proj-ect and decide exactly who is to do what and by when A project plan without assigned responsibilities and specific deadlines is merely a business conversation It doesnrsquot lead to a specific result

Finally if the project is important monitor it closely Make sure everything is on track Develop a reputation for getting your large jobs done on schedule or well before schedule

Never trust to luck Never assume ldquoAll will be wellrdquo In-spect what you expect Always ask ldquoWhat could go wrongrdquo ldquoOf all the things that could go wrong whatrsquos the worst possible thing that could go wrongrdquo And then make sure that it doesnrsquot happen

Look at the project and ask ldquoWhat is the key element or most vital part of this projectrdquo What could interfere with that key element being done on time

Remember the six ldquoPrdquo Rule Proper Prior Planning Pre-vents Poor Performance Your ability to plan your projects carefully and thoroughly in advance can dramatically in-crease your productivity

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

52

Chapter 21 Be Intensely

Action Oriented

I have referred over and over again to the ldquoneed for speedrdquo Today everyone is in a hurry Your custom-ers did not even know they wanted your product or

service until now and now they want it yesterday Peo-ple today are incredibly impatient Nobody will wait in line anymore The average Internet surfer will switch in 7-8 seconds if the Internet Site does not load quickly

The most outwardly identifiable quality of the top per-former in every field is that he or she is in constant mo-tion The top performer takes initiative to get the job done The top performer takes action over and over again con-tinuously toward the goal

On the other hand the greatest single obstacle to high performance is the tendency to talk a subject to death Many people think that talking well and planning continu-ously is the same as execution But only action is action

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

CHAPTER 21 BE INTENSLY ACTION-ORIENTED 53

Only execution is execution Only getting the job done re-ally matters

In the final analysis we only get paid for results Re-sults are everything Intense result orientation goes hand in hand with high productivity and high performance in every area

Make a decision today that you are going to move fast when opportunity or need presents itself Pick up the pace Take action of some kind Get on with it

The good news is that the faster you move the better you feel The faster you move the more you get done The faster you move the more energy you have The faster you move the more you learn and the more experience you get And the faster you move the more you earn the more you get paid and the faster you get promoted

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

54

Start Now

Let me summarize these 21 Great Ideas for Dou-bling Your Productivity with a basic formula Here is where you start first of all decide exactly

what you want in terms of goals and objectives Sec-ond make a list of everything that you have to do today to move you toward the achievement of your goals and objectives Third organize your list by priority and se-lect your A-1 your most important single task Fourth begin immediately on your number one task and dis-cipline yourself to work at it single mindedly until it is 100 complete And finally keep repeating over and over to yourself the wonderful words ldquoDo it now Do it now Do it nowrdquo

We are living in the greatest time in all of human his-tory There are no limits to what you can accomplish except for the limits that you place on yourself Your job is to be-come one of the most productive people in your field Your goal is to develop the reputation for being the person that when anyone wants or needs something done they come to you first

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

START NOW 55

Your job is to become one of the most productive and most valuable people in your organization or business Your job is to get paid more and promoted faster Your job is to have a wonderful life and you do this by managing your time and doubling your productivity

Good luck

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

56

About the Author

Brian Tracy is one of the Worldrsquos leading authori-ties on the development of human potential and business success

He addresses more than 400000 men and women each year on the subjects of personal and business development including the executives and staff of IBM Arthur Ander-sen McDonnell Douglas and others His exciting talks and seminars on leadership sales management and personal ef-fectiveness bring about immediate changes and long-term results

Brian Tracy has produced more than 300 different books audio and video learning programs covering the en-tire spectrum of human and corporate performance These programs researched and developed for more than 25 years are some of the most effective learning tools in the World

He is the authornarrator of countless best-selling books and audio including The Psychology of Achievement The Psychology of Selling Million Dollar Habits and others

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

ABOUT THE AUTHOR 57

He has conducted high-level consulting assignments for billion-dollar-plus corporations in strategic planning and organizational development

In this book Mr Tracy shares with you his many years of wisdom distilled from his experience with people and companies across America and throughout the world

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

58

Other e-books by Brian Tracy

Several of Brian Tracy books has been released in electronic form covering all major e-book for-mats these titles are now available as Microsoft

Reader Adobe Reader Mobipocket Reader and Palm Reader e-books from all major e-book stores on the Web

Something for Nothing The Causes and Cures of All Our Problems and What You Can Do to Save the American Dream 21 Success Secrets of Self-Made Millionaires How To Achieve Financial Independence Faster And Easier Than You Ever Thought Possible

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

OTHER E-BOOKS BY BRIAN TRACY 59

Advanced Selling Strategies The Proven System of Sales Ideas Methods and Techniques Used by Top Salespeople Everywhere

Be an Outstanding Manager 21 Great Ways to Manage Motivate Delegate Supervise and Build a High Performance Team Be a Sales Superstar 21 Great Ways to Make More Sales to More People Faster and Easier Than Ever Before Goals How to Get Everything You Want - Faster Than You Ever Thought Possible Manage Your Time and Double Your Productivity How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed The 100 Absolutely Unbreakable Laws of Business Success The Power of Clarity Find Your Focal Point Maximize Your Income and Minimize Your Effort Victory Applying the Proven Principles of Military Strategy to Achieve Success in Your Business and Personal Life

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

60 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

More titles are being published and by the time you read this might be available on the Web you could make a general search at your favorite e-book store for Brian Tracy to find all of the e-book titles or visit Eagle House Publish-ing Corporation Web site (wwweaglehousebiz) for further reference

More valuable business titles are available in the e-book form like Napoleon Hill ldquoThink and Grow Richrdquo and others

Comments suggestions and requests are welcomed at eaglehousepchotmailcom

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

61

About This Title

Brian Tracy

Manage Your Time and Double Your Productivity

How To Get Organized Set Priorities Save Time and Get More Done Faster ndash Guaranteed

ISBN 0-976123-93-2

Copyright copy 2002 Brian Tracy All rights reserved

Published 2003 by Eagle House Publishing Corporation wwweaglehousebiz

Eagle House Publishing Corporation 1117 Desert Lane Suite 1228 Las Vegas Nevada NV 89102 USA Tel 1-707-360-7009 Fax 1-707-360-7009 E-mail eaglehousepchotmailcom Web wwweaglehousebiz

No part of this publication may be reproduced distributed or transmitted in any form or by any means

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title

62 MANAGE YOUR TIME AND DOUBLE YOUR PRODUCTIVITY

including photocopying recording or other electronic or mechanical methods without the prior written permission of the publisher except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law For permission requests write to the publisher addressed ldquoAttention Permissions Directorrdquo at the e-mail address eaglehousepchotmailcom

  • Contents
  • Introduction The Springboard to Personal Effectiveness
  • Chapter 1 Make a Decision
  • Chapter 2 Develop Clear Goals and Objectives
  • Chapter 3 Plan Every Day in Advance
  • Chapter 4 Use the ABCDE Method to Set Priorities
  • Chapter 5 Separate the Urgent From the Important
  • Chapter 6 Use the Law of Forced Efficiency
  • Chapter 7 Apply the 8020 Rule
  • Chapter 8 Work At Your Energy Peaks
  • Chapter 9 Practice Single-Handling With Key Tasks
  • Chapter 10 Eat That Frog
  • Chapter 11 Organize Your Workspace
  • Chapter 12 Use Travel Time Productively
  • Chapter 13 Get Better At Your Key Tasks
  • Chapter 14 Work In Real Time
  • Chapter 15 Reengineer Your Work
  • Chapter 16 Reinvent Yourself Each Year
  • Chapter 17 Practice Zero-Based Thinking Continually
  • Chapter 18 Set Clear Posteriorities
  • Chapter 19 Keep Your Life In Balance
  • Chapter 20 Plan Every Project Carefully
  • Chapter 21 Be Intensely Action Oriented
  • Start Now
  • About the Author
  • Other e-books by Brian Tracy
  • About This Title