2010 nmhc partner guide

THANK YOU TO OUR 2009 CHAIRMAN’S CIRCLE AND FRIENDS OF THE COUNCIL SPONSORS

2009 Friends of the Council Sponsors

2009 Chairman’s Circle Sponsors

Ric Campo Peter Donovan2008-2009 NMHC Chairman 2010-2011 NMHC Chairman

The National Multi Housing Council’s success is a direct result

of the support of our members and sponsors.

Whether you are an owner/manager/developer, broker, lender, supplier,

or consultant, your company is a valuable part of the NMHC family. With

your help, NMHC will continue its tradition of bringing the leaders and

decision makers in the apartment industry to the table with unparalleled

education, research, strategic Capitol Hill activity, networking and more!

There are many different opportunities to highlight your company. You

could sponsor a high-profile speaker, place your logo in an e-newsletter

delivered to the “Who’s Who” in the apartment industry, exhibit at our

Apartment Operations and Technology Conference & Exposition —

you name it!

To make it easier to find the right opportunity, we offer you this NMHC

Partner Guide.

Please become an NMHC strategic partner for 2010. In exchange,

we will strive to make 2010 a banner year for your company.

Thank you for your support of NMHC and the apartment industry.

Regards,

Peter Donovan

Ric Campo

BRANDNMHC Market Trends ..............................................................................................................................3

NMHC News Watch ................................................................................................................................3

NMHC Update ........................................................................................................................................4

NMHC Student Housing Research Report..............................................................................................4

SPONSORChairman’s Circle and Friends of the Council ........................................................................................5

2010 NMHC Apartment Strategies Conference (January) ......................................................................7

2010 NMHC Annual Meeting (January) ..................................................................................................9

2010 NMHC Human Resources and Research Forums (April)..............................................................14

2010 NMHC Finance and Apartment Strategies Conference (May)......................................................15

2010 NMHC Spring Board of Directors Meeting (May) ........................................................................16

2010 NMHC Board of Directors & Advisory Committee Meeting (September) ....................................18

2010 NMHC Student Housing Conference & Exposition (September) ................................................20

2010 NMHC Apartment Operations and Technology Conference & Exposition (November) ................23

2010 NMHC Branding and Sponsorship Request Form ........................................................................31

EXHIBIT2010 NMHC Student Housing Conference & Exposition ......................................................................34

2010 NMHC Student Housing Conference & Exposition

Exhibit Booth Request Form and Exhibit Guidelines ..........................................................................37

2010 NMHC Apartment Operations and Technology Conference & Exposition ..................................39

2010 NMHC Apartment Operations and Technology Conference & Exposition

Exhibit Booth Request Form and Exhibit Guidelines ..........................................................................41

CONTENTS2010

NMHC PARTNER GUIDE

2010 NMHC Partner Guide: BRAND ı SPONSOR ı EXHIBIT 3

MARKET TRENDSA quarterly summary of the industry’s performancetrends, including vacancy rates, rent increases, apartment starts, employment growth and apartmentsales prices.

Company to provide its 4-color logo as a jpg or eps file.

Limited to one (1) sponsor per year.Total Amount: $60,000

NMHC NEWS WATCHA biweekly summary of noteworthy articles in the general media of interest to apartment executives.

Company to provide its 4-color logo as a jpg or eps file.Approximately twenty-four (24) issues in a calendar year.

Limited to one (1) sponsor per year. Total Amount: $48,000

BRANDDon’t miss the opportunity to have your company logo included on one of NMHC’spublications. NMHC has developed three unique electronic publications that are sentvia e-mail to over 7,000 apartment executives. Partner with NMHC as a publicationsponsor and your company logo, with a link to your web site, will be prominentlydisplayed in the publication.

Sponsor’s logo will appear on back cover

NMHC UPDATEA concise summary of the industry’s legislative, regulatoryand judicial developments as well as the latest develop-ments in finance, property management, sustainability,human resources, technology and building codes.

Company to provide its 4-color logo as a jpg or eps file.Approximately twenty (20) issues in a calendar year.

Limited to one (1) sponsor per calendar year.Total Amount: $48,000

STUDENT HOUSING RESEARCH REPORTNMHC launched a student housing initiative in 2004 and one of the key elements was to produceoriginal research that helps apartment firms betterunderstand the dynamics of the student housingsector. Each year, the research survey results are released in conjunction with the NMHC StudentHousing Conference. The 2010 survey will be an income and expense survey of off-campus studenthousing or a special study on new properties thatare in the “pipeline” at selected college towns.

Company to provide its b/w logo as a jpg or eps file.

Limited to one (1) sponsor per calendar year.Total Amount: $15,000

4 2010 NMHC Partner Guide: BRAND ı SPONSOR ı EXHIBIT

NOTE: All Chairman’s Circle and Friends of the Council sponsors from the previous year have right of first refusalon all items their company sponsored in 2009. Deadline: December 31, 2009.

In 2010 we are continuing the following categories of sponsorships:• Chairman’s Circle for firms that commit to sponsor $50,000 or more in 2010• Friends of the Council for firms that sponsor $25,000 to $49,999 in 2010• Plus, Additional Sponsorships for firms that sponsor $5,000 to $24,999 in 2010, which include:

- Major Sponsors, sponsor $10,000 to $24,999 in 2010- General Sponsors, sponsor $5,000 to $9,999 in 2010

Both Chairman’s Circle and Friends of the Council sponsors will automatically receive additional benefits detailed below.

CHAIRMAN’S CIRCLEIf your firm commits to $50,000 or more insponsorships in 2010, you will join the Chair-man’s Circle and receive the following benefits:• Sponsorship recognition during every 2010

NMHC Membership Meeting, Forum and Conference, not just the specific meeting(s) you sponsor.

• Chairman’s Circle sponsors may register up to a maximum of four (4) additional attendees at no cost per event for every 2010 NMHC Membership Meeting, Forum and Conference,not just the specific meeting(s) you sponsor(with the exception of the Executive LeadershipConference).

• Invitations to VIP events such as Luncheonswith the General Session Speakers and Chair-man’s Reception, and VIP photo opportunity withkeynote speakers during the Annual Meeting.

• Opportunity to select sponsor items for your$50,000. For example, if you give $50,000 you can select the Annual Meeting Welcome Reception for $20,000, the Spring Board of Directors Dinner for $15,000, and theStudent Housing Conference General Session for $15,000.

SPONSORA critical contributing factor to NMHC’s success over the past few years has beenthe tremendous generosity of our members who have sponsored various eventsand speakers at our Membership Meetings and strategic information Forums andConferences. The sponsors have afforded us the luxury of presenting high-levelcontent in a first-class setting that is generally considered the premier forum forsenior executives of the apartment industry.


FRIENDS OF THE COUNCILIf your firm commits to $25,000 to $49,999 in 2010,you will join the Friends of the Council and receivethe following benefits:• Sponsorship recognition during every 2010 NMHC

Membership Meeting, Forum and Conference, not just the specific meeting(s) you sponsor.

• Friends of the Council sponsors may register up to a maximum of two (2) additional attendees at no cost per event for every 2010 NMHC Membership Meeting, Forum and Conference, not just the specific meeting(s) you sponsor (with the exception of the Executive Leadership Conference).

• Invitations to VIP events such as Luncheons with the General Session Speakers and VIP photo opportunity with keynote speakers during the Annual Meeting.

• Opportunity to select sponsor items for your$25,000. For example, if you give $25,000 you can select the Apartment Strategies Conference Lunch for$20,000 and the Spring Board of Directors Meeting Refreshment Breaks for $5,000.

ADDITIONAL SPONSORSHIPSCompanies that help sponsor a specific meeting –“meeting sponsor” – receive the following benefits:• They are listed in the meeting notices to all invited

members and non-members and are included in the meeting information posted on our web site(www.nmhc.org).

• They are prominently listed in meeting programs.• They are displayed on PowerPoint presentations

before the start of each meeting.• They are listed in signage prominently displayed

at the meeting.• They are listed in the NMHC Annual Report.• Major Sponsors ($10,000 to $24,999) may register

two (2) additional attendees at no cost. • General Sponsors (below $10,000) may register

one (1) additional attendee at no cost.

NOTE: Sponsors may “go shopping” and combine the benefits they prefer from the sponsorship items enclosed to reach the Chairman’s Circle, Friends of the Council or Additional Sponsorships level.

Chairman’s Circle and Friends of the Council monies only apply to meeting opportunities.


2010 Meeting Sponsorship OpportunitiesLess tangible, but ultimately more important to your business, when you sponsor an event or speaker at an NMHC meeting, you generate an extraordinary amount of goodwill with the senior executives of the most prominent firms in the apartmentindustry. The sponsorship opportunities for each 2010 NMHC Meeting are outlinedin the pages that follow.

2010 NMHC Apartment Strategies Conference2010 NMHC Annual Meeting2010 NMHC Human Resources and Research Forums2010 NMHC Finance and Apartment Strategies Conference2010 NMHC Spring Board of Directors Meeting2010 NMHC Board of Directors & Advisory Committee Meeting2010 NMHC Student Housing Conference & Exposition2010 NMHC Apartment Operations and Technology Conference & Exposition

2010 APARTMENT STRATEGIES CONFERENCEJanuary 13, 2010 ı Boca Raton Resort & Club ı Boca Raton, FLThe NMHC Apartment Strategies Conference precedes the NMHC Annual Meeting with an entire day of trends,statistics and powerful business insight into what lies ahead in 2010 for the economy and our industry. This meetingis open to both NMHC members and non-members – 1,000 executives attend. Topics for 2010 include:

• The Economic Outlook: What Will the RecoveryLook and Feel Like?

• Capital Markets: Thawing But Still in Need of More Heat

• The Transactions Market: What’s Getting Done and How?

• Apartment Markets Around the Country• Glimpsing the Future: Key Strategic Issues

for Apartment Firms Now

MAJOR SPONSORSHIP OPPORTUNITIES

LunchThis event is attended by all Conference participants.The networking luncheon sponsorship includes specialmention in Conference materials, signage at the en-trance of the luncheon location, and the option of providing a gift with the sponsor’s logo (cost of item not included in sponsor fee and is to be provided by the sponsor andapproved by NMHC) to attendees. This sponsorship includes two (2) complimentary Conference registrations formembers of the sponsor’s company.

Company to provide its 4-color logo as a jpg or eps file.Limited to three (3) sponsors ı Sponsorship Fee: $20,000 each


Continental BreakfastGuarantee your company’s presence at the first event of the day – continental breakfast. This sponsorship includes signage on the buffet tables for breakfast and at the entrance to the room during the breakfast, as well as special mention in Conference materials. Eachsponsorship includes two (2) complimentary Conferenceregistrations, for members of the sponsor’s company.

Company to provide its 4-color logo as a jpg or eps file.Limited to two (2) sponsors ıSponsorship Fee: $10,000 each

Turndown Service/In-Room DropYour company’s kind gesture will leave a lasting impres-sion on the minds of conference attendees as they getinto bed after a day of traveling on Tuesday. An amenityand message will be placed in the guest’s room. The cost of the amenity and message are not included in

the sponsor fee and are to be provided by the sponsor and approved by NMHC. This sponsorship includes two(2) complimentary registrations for members of the sponsor’s company.

Company to provide its 4-color logo as a jpg or eps file.Limited to one (1) sponsor ı Sponsorship Fee: $10,000 (Tuesday only)

Audience Response KeypadsThis sponsorship includes signage with your company’s logo and two (2) complimentary Conference registrationsfor members of the sponsor’s company.

Company to provide its 4-color logo as a jpg or eps file.Limited to one (1) sponsor ı Sponsorship Fee: $10,000

GENERAL SPONSORSHIP OPPORTUNITIES

Refreshment Breaks This sponsorship guarantees your presence at every food and beverage refreshment break throughout the Conference. This sponsorship includes signage on the buffet tables for breaks, as well as a listing in the Conference materials. Each sponsorship includes one (1) complimentary Conference registration.


Registration EnvelopesYour company logo will be seen by all meeting attendees when they pick up their registration materials and throughout the meeting. This sponsorship includes one (1) complimentary Conference registration.

Company to provide its 4-color logo as an eps file.Limited to one (1) sponsor ı Sponsorship Fee: $5,000


Call Today! 202/974-2363 or [email protected]

2010 NMHC ANNUAL MEETINGJanuary 13 – 15, 2010 ı Boca Raton Resort & Club ı Boca Raton, FLThe NMHC Annual Meeting is the largest gathering of the year where NMHC members come together to networkwith their colleagues. The 2010 Meeting will feature Newt Gingrich and Howard Dean and will be packed fullof: informative sessions by industry leaders; insight into what is happening on Capitol Hill; strategies for successin changing times; and fun-filled social events. Open to members only – over 1,500 executives attend.


Annual Dinner (Thursday)The highlight of the meeting’s social events, this is the largest gathering of NMHC Annual Meeting attendees in one relaxing location. This professionally planned and catered dinner includes an outstanding salad, entréeand dessert. Wine is served with dinner. Sponsorship of this event includes special signage at the dinner facility, a special listing in meeting materials, and two (2) complimentary meeting registrations for members of the sponsor’s company.

Company to provide its 4-color logo as a jpg or eps file.Limited to eight (8) sponsors ı Sponsorship Fee: $25,000 each

Keynote Speakers – Howard Dean and Newt Gingrich (Friday)Howard Dean, former Vermont governor and U.S. presidential candidate,and Newt Gingrich, conservative political visionary and thought leader willspeak at Friday’s general session. This sponsorship includes two (2) compli-mentary meeting registrations for members of the sponsor’s company.


Welcome Reception (Wednesday)Wednesday evening’s Welcome Reception at poolside is heavily attended and is conducive to settling into themeeting, discussing the sessions ahead, arranging for dinner meetings with colleagues, as well as discussing industry issues in a social atmosphere. The reception is hosted with an open bar serving premium brand liquors,wines, and imported and domestic beers. The white-glove-passed horsd’oeuvre trays are heavily dressed with food carefully selected toplease most any palate. To add an extra sparkle to the evening’sevent, a signature cocktail will be named after your company andserved as one of the beverages during the reception. Sponsorship of this event includes special signage at the reception facility, cocktailnapkins with your company logo imprinted, a small note creatively positioned on the butlers’ hors d’oeuvre trays, a special listing in themeeting materials, and two (2) complimentary meeting registrations for members of the sponsor’s company.

Company to provide its 4-color logo as a jpg or eps file.Limited to four (4) sponsors ı Sponsorship Fee: $20,000 each(One company can sponsor the entire reception. A special addedbonus awaits your company!)


Annual Dinner Reception (Thursday)“The” Event – the Annual Dinner Receptionhas high attendance and affords the casualatmosphere conducive to networking anddiscussing the various apartment industry-related subjects addressed during the day,as well as having extended conversationswith industry colleagues. This reception ishosted with an open bar serving premiumbrand liquors, wines, and imported and domestic beers. The white-glove-passedhors d’oeuvre trays are heavily dressed with food carefully selected to please most any palate. To add an extra sparkle to theevening’s event, a signature cocktail will be named after your company and servedduring the reception as one of the bever-ages. Sponsorship of this event includes special signage at the reception facility, cocktail napkins with your company logo imprinted, a small note creatively positioned on the butlers’ hors d’oeuvre trays, a special listing inthe meeting materials, and two (2) complimentary meeting registrations for members of the sponsor’s company.

Company to provide its 4-color logo as a jpg or eps file.Limited to two (2) sponsors ı Sponsorship Fee: $25,000 each

Executive Committee Dinner (Wednesday)This exclusive dinner includes a three-course dinner with wine. An intellectually fascinating speaker wraps up the evening. The dinner is open only to members of NMHC’s Executive Committee. Sponsorship of this event includes special signage at the dinner facility, a special listing in meeting materials, and two (2) complimentarymeeting registrations for members of the sponsor’s company.

Company to provide its 4-color logo as a jpg or eps file.Limited to one (1) Chairman’s Circle sponsor only ı Sponsorship Fee: $30,000

Chairman’s Reception (Thursday)Located at the Resort’s fabulous Spa pool, this exclusive VIP reception will connect your company with NMHC elite attendees (NMHC Executive Leadership and Chairman’s Circle sponsors). This professionally planned andcatered reception is hosted with an open bar serving premium brand liquors, wines, and imported and domesticbeers. The white-glove-passed hors d’oeuvre trays are heavily dressed with food carefully selected to pleasemost any palate. To add an extra sparkle to the evening’s event, a signature cocktail will be named after yourcompany and served during the reception as one of the beverages. Sponsorship of this event includes specialsignage at the reception facility, cocktail napkins with your company logo imprinted, a small note creatively positioned on the butlers’ hors d’oeuvre trays, a special listing in the meeting materials, and two (2) complimentarymeeting registrations for members of the sponsor’s company.


Luncheon with the International Panel (Thursday)This exclusive event is attended by invited Executive Committee members. The luncheon sponsorship includesspecial mention in meeting materials and signage at the entrance of the luncheon location. This sponsorshipincludes two (2) complimentary meeting registrations for members of the sponsor’s company.




Luncheon with the General Session Speakers (Friday)This exclusive event will be attended by Newt Gingrich, Howard Dean and invited Executive Committee members, and Chairman’s Circle and Friends of the Council sponsors. The luncheon sponsorship includes special mention in meeting materials and signage at the entrance of the luncheon location. This sponsorship includes two (2) complimentary meeting registrations for members of the sponsor’s company. Only Chairman’sCircle or Friends of the Council may sponsor this event.


Networking Breakfast (Thursday)This sponsorship guarantees your presence at the continental breakfast on Thursday morning. The sponsorshipincludes signage on the buffet tables for breakfast and at the entrance to the room during the breakfast, as wellas a listing in the meeting materials. Each sponsorship includes one (1) complimentary meeting registration and a special listing in the meeting materials.


Cyber CaféFree, unlimited Internet access is a must-have for any meeting attended by senior executives and they will find it at the Cyber Café. As such, this is one of the most visible sponsorships available. Café sponsors are identifiedby special signage at the door of the Café, as well as on customized screen savers at each terminal. This sponsor-ship includes two (2) complimentary meeting registrations and a special listing in the meeting materials.Café Hours: Wednesday 7:00 AM through Friday Noon, closing at 7:00 PM each night.


Post-Annual Dinner Dessert and Cigar Receptions (Thursday)Attendees rev up the night at the Post-Annual Dinner Dessert and Cigar Receptions. This reception is hostedwith an open bar stocked with after-dinner cordials and cognacs along with a buffet of delicious desserts. Attendees may also select from an array of specialty cigars. To add an extra sparkle to the evening’s event, a signature cocktail will be named after your company and served during the reception as one of the beverages.Sponsorship of this event includes special signage at the reception facility, cocktail napkins with your companylogo imprinted, a special listing in the meeting materials, and two (2) complimentary meeting registrations formembers of the sponsor’s company.

Company to provide its 4-color logo as a jpg or eps file.Limited to one (1) sponsor ıSponsorship Fee: $30,000

Board of Directors Breakfast (Thursday) Open to NMHC Board Members onlyYour presence is guaranteed at the Board of Directors breakfast on Thursday morning. Thissponsorship includes signage on the buffet tables for breakfast and at the entrance to theroom during the breakfast, as well as a listing inthe meeting materials. This sponsorship includesone (1) complimentary meeting registration.


Networking Breakfast (Friday)Your presence is guaranteed at the continental breakfast on Friday morning. This sponsorship includes signage on the buffet tables for breakfast and at the entrance to the room during the breakfast, as well as a listing in themeeting materials. Each sponsorship includes two (2) complimentary meeting registrations for members of thesponsor’s company.


Refreshment Break (Wednesday)This sponsorship guarantees your presence at Wednesday’s refreshment break. This sponsorship includes signage on the buffet tables for breaks,and at the entrance to theroom, as well as a listing in the meeting materials. This sponsorship includes one (1) complimentary meeting registration for a member of the sponsor’s company.


Refreshment Breaks (Thursday)This sponsorship guarantees your presence at Thursday’s food and beverage refreshment

breaks. This sponsorship includes signage on the buffet tables for breaks, and at the entrance to the room, as well as a listing in the meeting materials. This sponsorship includes one (1) complimentary meeting registration for a member of the sponsor’s company.


Refreshment Break (Friday)This sponsorship guarantees your presence at Friday’s food and beverage refreshment break. This sponsorshipincludes signage on the buffet tables for breaks and at the entrance to the room, as well as a listing in the meeting materials. Each sponsorship includes one (1) complimentary meeting registration for a member of thesponsor’s company.


Meeting PortfoliosThe NMHC Meeting Portfolio is a professionally produced, bound document that serves as a permanent desk reference throughout the year. It contains pertinent information related to the meeting including the meeting’s attendee list. The sponsorship includes two (2) complimentary meeting registrations for members of the sponsor’s company.




Turndown Service/In-Room DropYour company’s kind gesture will leave a lasting impression on the minds of conference attendees as they get into bed after a busy day on Wednesday and Thursday. An amenity and message will be placed in the guest’sroom. The cost of the amenity and message are not included in the sponsor fee and are to be provided by thesponsor and approved by NMHC. This sponsorship includes two (2) complimentary registrations for members of the sponsor’s company.

Company to provide its 4-color logo as a jpg or eps file.Limited to one (1) sponsor each night (Wednesday and Thursday) ı Sponsorship Fee: $10,000


Agenda At-A-GlanceThis pocket-sized, lightweight meeting agenda is the perfect quick reference item that attendees carry around to stay on top of the meeting schedule. This sponsorship includes one (1) complimentary meeting registration for a member of the sponsor’s company.


Registration EnvelopesYour company logo will be seen by all meeting attendees when they pick up their registration materials, andthroughout the meeting. This sponsorship includes one (1) complimentary meeting registration for a member of the sponsor’s company.

Company to provide its 4-color logo as an eps file.Limited to one (1) sponsor ı Sponsorship Fee: $7,500

Call Today! 202/974-2363 [email protected]

2010 NMHC HUMAN RESOURCES AND RESEARCH FORUMSApril 20 & 21, 2010 ı Renaissance Chicago ı Chicago, IL

The NMHC HUMAN RESOURCES FORUM provides an opportunity for human resources professionals to stayup-to-date on employment-related legal developments and human resources best practices as the apartment industry confronts new challenges in today's economic environment. Open to members only – approximately125 executives attend.

The NMHC RESEARCH FORUM is targeted to the nation’s leading apartment researchers – in-house and third-party – and is designed to address the critical issues facing the apartment industry. Open to members only – approximately 150 executives attend.

OVERALL SPONSORBeing an Overall Sponsor of either the Human Resources or Research Forum affords your company the greatestexposure to meeting attendees. This sponsorship includes the sponsor’s logo on direct mail and printed materials,signage during the Forums at the entrance to the meeting rooms and acknowledgement from the podium. Eachsponsorship includes one (1) complimentary meeting registration for a member of the sponsor’s company.

Company to provide its 4-color logo as a jpg or eps file.Limited to four (4) sponsors ı Sponsorship Fee: $5,000 each




2010 NMHC FINANCE AND APARTMENT STRATEGIES CONFERENCEMay 18 & 19, 2010 ı Peninsula Hotel ı Chicago, ILThe NMHC Finance and Apartment Strategies Conference brings the apartment industry's lenders, investors,CEOs, CFOs, and senior level executives together for a day of high-level exchange and frank conversations.Open to NMHC members and non-members, this Conference will address what is really going on in the currentmarketplace. Attendance will be limited to encourage high-level, peer-to-peer exchange.

OVERALL SPONSOROverall Sponsors of the Finance and Apartment Strategies Conference affords your company the greatest exposure to meeting attendees. This sponsorship includes the sponsor’s logo on direct mail and printed materials,signage during the Conference at the entrance to the meeting room, acknowledgement from the podium, as well as a listing in the meeting materials. Each sponsorship includes one (1) complimentary meeting registrationfor a member of the sponsor’s company.



BOARD MEETINGSTwo of the most exclusive NMHC meetings of the year, our Spring Board of Directors Meeting and Fall Board of Directors and Advisory Committee Meeting bring senior apartment executives of the industry's leading firmstogether for an intimate gathering that offers attendees an invaluable opportunity to candidly share informationand insights, debate issues of common interest and hear from key policy makers. Open to members only – 200 C-suite executives attend the spring meeting and 250 C-suite executives attend the fall meeting.

2010 NMHC SPRING BOARD OF DIRECTORS MEETINGMay 19 & 20, 2010 ı Peninsula Hotel ı Chicago, IL


DinnerThe highlight of the meeting’s social events, this dinner includes a three-course meal with wine. An intellectuallyfascinating speaker wraps up the evening. Sponsorship of this event includes special signage at the dinner facility, a special listing in meeting materials, and two (2) complimentary meeting registrations for members of the sponsor’s company.


Keynote SpeakerA keynote speaker (to be determined)will address the meeting participants in a general session. Sponsorship of this event includes special signage at the reception facility, a special listing in the meeting materials, and two (2) complimentary meeting registrations for members of the sponsor’s company.

Limited to one (1) sponsor ıSponsorship Fee: $25,000

Reception The reception is heavily attended and is conducive to networking with colleaguesand settling into the meeting in a socialatmosphere. The professionally plannedand catered reception is hosted with anopen bar serving premium brand liquors,wines, and imported and domestic beers. The white-glove-passed hors d’oeuvre trays are heavily dressed withfood carefully selected to please most any palate. Sponsorship of this event includes special signage at the recep-tion facility, a special listing in the meeting materials, and two (2) complimentary meeting registrations for mem-bers of the sponsor’s company.



One of the 2009 Keynote Speakers (left), U.S. Senator Christopher Dodd (D-CT)


Continental Breakfast Your presence is guaranteed at the continental breakfast. This sponsorship includes signage on the buffet tablesfor breakfast and at the entrance to the room during the breakfast, as well as a listing in the meeting materials.This sponsorship also includes one (1) complimentary meeting registration for a member of the sponsor’s company.


General Session - CEO Panel A highlight of the meeting, the CEO Panel session will take place on Thursday morning. Sponsorship of the session includes special signage at the entrance to the meeting room, the option of providing a brochure foreach session attendee, a special listing in meeting materials, and one (1) complimentary meeting registration for a member of the sponsor’s company.


Meeting PortfoliosThe NMHC Meeting Portfolio is a professionally produced, bound document and serves as a permanent desk refer-ence throughout the year. It contains pertinent information related to the meeting, including the meeting’s attendeelist. The sponsorship includes two (2) complimentary meeting registrations for members of the sponsor’s company.


Turndown Service Your company’s kind gesture will leave a lasting impression on the minds of conference attendees as they getinto bed after a busy day. An amenity will be placed in the guest’s room. The cost of the amenity is not includedin the sponsor fee and is to be provided by the sponsor and approved by NMHC. This sponsorship includes one(1) complimentary registration for a member of the sponsor’s company.



Refreshment Breaks This sponsorship includes signage on the buffet tables for breaks and at the entrance to the room, as well as a listing in the meeting materials. Eachsponsorship includes one (1) complimentary meeting registration for amember of the sponsor’s company.


Meeting At-A-Glance This pocket-sized, lightweight meeting agenda is the perfect quick reference item that attendees carry around to stay on top of the meetingschedule. The sponsorship includes one (1) complimentary meeting registration for a member of the sponsor’s company.


2010 NMHC FALL BOARD OF DIRECTORS & ADVISORY COMMITTEE MEETINGSeptember 14 & 15, 2010 ı JW Marriott Hotel ı Washington, DC


DinnerThe highlight of the meeting’s social events, this dinner includes a three-course meal with wine. An intellectuallyfascinating speaker wraps up the evening. Sponsorship of this event includes special signage at the dinner facility, a special listing in meeting materials, and two (2) complimentary meeting registrations for members of the sponsor’s company.


Keynote SpeakerA keynote speaker (to be determined) will address the meeting participants in a general session. Sponsorship of this event includes special signage at the reception facility, a special listing in the meeting materials, and two(2) complimentary meeting registrations for members of the sponsor’s company.


General Session - CEO PanelA highlight of the meeting, the CEOPanel session will take place onWednesday morning. Sponsorshipof the session includes special signage at the entrance to themeeting room, the option of providing a brochure for each session attendee, a special listingin meeting materials, and two (2)complimentary meeting registra-tions for members of the sponsor’scompany.

Company to provide its 4-colorlogo as a jpg or eps file.Limited to one (1) sponsor ıSponsorship Fee: $15,000

ReceptionThe reception is heavily attended and affords the casual atmosphere conducive to networking with colleaguesand settling into the meeting in a social atmosphere. The reception is hosted with an open bar serving premiumbrand liquors, wines, and imported and domestic beers. The white-glove-passed hors d’oeuvre trays are heavilydressed with food carefully selected to please most any palate. Sponsorship of this event includes special signage at the reception facility, a special listing in the meeting materials, and one (1) complimentary meetingregistration for a member of the sponsor’s company.




Networking Breakfast Your presence is guaranteed at the continental breakfast. Thissponsorship includes signage onthe buffet tables for breakfast and at the entrance to the room duringthe breakfast, as well as a listing in the meeting materials. This sponsorship includes two (2) complimentary meeting registra-tions for members of the sponsor’s company.


Meeting Portfolios The NMHC Meeting Portfolio is a professionally produced, bound document and serves as a permanent desk reference throughout the year. It contains pertinent information related to the meeting including the meeting’s attendee list. The sponsorship includes two (2) complimentary meeting registrations for members of the sponsor’s company.


Refreshment Breaks This sponsorship guarantees your presence at the food and beverage refreshment breaks. This sponsorship includes signage on the buffet tables for breaks and at the entrance to the room, as well as a listing in the meeting materials. This sponsorship includes two (2) complimentary meeting registrations for members of thesponsor’s company.


Turndown Service Your company’s kind gesture will leave a lasting impression on the minds of conference attendees as they getinto bed after a busy day. An amenity will be placed in the guest’s bedroom. The cost of the amenity is not included in the sponsor fee and is to be provided by the sponsor and approved by NMHC. This sponsorship includes one (1) complimentary registration for a member of the sponsor’s company.



Meeting At-A-Glance This pocket-sized, lightweight meeting agenda is the perfect quick reference item that attendees carry around to stay on top of the meeting schedule. The sponsorship includes one (1) complimentary meeting registration fora member of the sponsor’s company.



2010 NMHC STUDENT HOUSING CONFERENCE & EXPOSITION September 15 & 16, 2010 ı JW Marriott Hotel ı Washington, DCThe Student Housing Conference brings together over 400 experts in student housing design, development,technology, operations and management for programming addressing the leading issues in the sector. Thisunique event is open to anyone interested in student housing, specifically owners, developers, lenders, brokersand university partners. Open to members and non-members – 400 executives attend.


Keynote Speaker Addressing Student Housing Conference participants in a general session, the keynote speaker (yet to benamed) will engage everyone’s interest on a particular subject. This sponsorship includes two (2) complimentaryconference registrations for members of the sponsor’s company.


Opening Reception in the Exhibit HallThe Opening Reception is held in the Exhibit Hall. This event is heavily attended and affords the casual atmosphere conducive to settling into the Conference, discussing the sessions ahead, arranging for dinner meetings with colleagues and service providers, as well as discussing issues in a social atmosphere. The reception is hosted with an open bar serving premiumbrand liquors, wines, and imported and domestic beers.The white-glove-passed hors d’oeuvre trays are heavilydressed with food carefully selected to please most anypalate. To add an extra sparkle to the evening’s event, a signature cocktail will be named after your company and served during the reception as one of the beverages.Sponsorship of this event includes special signage at the reception facility, cocktail napkins with your company logo imprinted, a small note creatively positioned on the butlers’ hors d’oeuvre trays, a special listingin the Conference meeting materials, and two (2) complimentary Conference registrations for members of thesponsor’s company.


Walk-Around Lunch in the Exhibit HallThis event is attended by all Conference participants. The networking luncheon sponsorship includes specialmention in the Conference materials, signage at the entrance of the dining facility/exhibit hall, and the option of providing a gift with the sponsor’s logo (cost of item not included in sponsor fee and is to be provided by thesponsor and approved by NMHC) to attendees. This sponsorship includes two (2) complimentary Conferenceregistrations for members of the sponsor’s company.




General Session – Executive PanelBased on the final agenda, a special session will be designated to receive sponsorship. Sponsorship of the specialsession includes special signage at the entrance to the meeting room, the option of providing a limited-pagebrochure for each session attendee (cost of the brochure is not included in sponsor fee and is to be provided by sponsor and approved by NMHC), a special listing in meeting materials, and two (2) complimentary meetingregistrations for members of the sponsor’s company.


Conference BagsA useful bag with your companylogo prominently displayed willbe provided on-site and reusedby attendees throughout the year.Selected for quality, durability,and utility, this year’s Conferencebags are designed for extendeduse, which greatly lengthens thesponsor’s exposure to the market.The sponsorship includes two (2) complimentary Conferenceregistrations for members of the sponsor’s company.

Company to provide its 4-colorlogo as a jpg or eps file.Limited to two (2) sponsors ıSponsorship Fee: $15,000 each


Networking Breakfast in the Exhibit HallThis sponsorship includes signage on the buffet tables for breakfast and at the entrance to the room during thebreakfast, as well as a listing in the meeting materials. Each sponsorship includes one (1) complimentary meetingregistration for a member of the sponsor’s company.


Refreshment Breaks This sponsorship guarantees your presence at the food and beverage refreshment breaks. This sponsorship includes signage on the buffet tables for breaks and at the entrance to the room, as well as a listing in the meeting materials. Each sponsorship includes one (1) complimentary meeting registration for a member of the sponsor’s company.



Meeting Book AdvertisementA professionally bound publication, the Directory is a hand-held pocket directory with tabs given to over 400 Conference participants at registration. It contains valuable information including brief descriptions of exhibitorsand sponsors, as well as the Conference schedule, special notices, and other related items of interest. This publication also serves as a handy reference and contact throughout the year. This professional publication witha long shelf life prominently displays the sponsor’s full-page, 4-color logo, and/or advertisement on one of the mainpages of the Directory (Back Cover, Inside Front Cover, Inside Back Cover or Tabbed Pages). Each sponsorship includes two (2) complimentary Conference registrations.

Logo and 4-color ad to be provided by sponsor. See final format specs below.

Back Cover: Limited to one (1) sponsor ı Sponsorship Fee: $5,000Inside Front Cover: Limited to one (1) sponsor ı Sponsorship Fee: $5,000Inside Back Cover: Limited to one (1) sponsor ı Sponsorship Fee: $3,500Four (4) Tabbed Pages: Limited to one (1) sponsor per tab ı Sponsorship Fee: $2,500 each

Program Cover Ad Specifications: Trim size: 4.5'' x 9'' – Live area: 4.125'' x 8.625'' – Bleed size: 4.75'' x 9.25''.Please submit high-resolution, 4-color art in one of the following formats: eps (outline all type), tif, pdf (embed allfonts), or jpg. All ad art must be received no later than September 1, 2010, to be included in the Directory.Please contact NMHC for more detailed specifications.

Tabbed Page Specifications: Trim size: 4'' x 9'' – Live area: 3.5'' x 8.625'' – Bleed size: 4.25'' x 9.25''. Please submit high-resolution, 4-color art in one of the following formats: eps (outline all type), tif, pdf (embed all fonts),or jpg. All ad art must be received no later than September 1, 2010, to be included in the Directory. Pleasecontact NMHC for more detailed specifications.




2010 NMHC APARTMENT OPERATIONS AND TECHNOLOGY CONFERENCE & EXPOSITIONNovember 14 - 16, 2010 ı Hilton Anatole ı Dallas, TXThis Conference offers opportunities for firms to present their company’s operations and technology productsand services to the apartment industry’s most select group of decision-making executives (CEOs, Vice Presidents, Chief Information Officers, Chief Technology Officers, IT Directors, Risk Managers and Property Managers). As this is the apartment industry’s only comprehensive operations and technology conference, eachof these professionals attends with the specific goal of receiving high-quality education, researching productsand services, and networking with strategic partners and suppliers. For many, this is the only time during theyear they will focus specifically on evaluating operations and technology-related products and services for theircompanies. Open to members and non-members – over 650 executives attend.


Apartment Technology Education CD-ROMNow an industry standard for real estate/apartment professionals, the Apartment Technology Education CD-ROM serves as a permanent desk reference throughout the year. The CD-ROM contains valuable information related to various technologies and services regarding their applications to the apartment industry such as special reports, white papers, critical articles, and new federal rules and regulations. It will also include the PowerPoint presentations used by speakers that have been submitted before NMHC’s deadline. This is a professionally produced CD-ROM that prominently displays the sponsor’s logo. The sponsorship includes two (2) complimentary Conference registrations for members of the sponsor’s company.


Memory/Storage Sticks A 4 gigabyte USB port memory/storage stick with the sponsor’s name/logo

imprinted on it. More portable and without the limitations of CD-ROM, these on-the-go universal memory devices are extremely popular and versatile for storage of presentations, documents,games, or other materials. The sponsorship includes two (2) complimentary Conference registrations for membersof the sponsor’s company.


Wireless Computer MouseUsed with a computer to navigate the page, a wireless mouse (a pointing device) allows the user to work withouta cord to the computer and is easily portable. The sponsor’s name/logo will be imprinted on it. The sponsorshipincludes two (2) complimentary Conference registrations for members of the sponsor’s company.


Notebook FoliosMore than a simple note pad, the notebook folio is carefully selected for its quality, durability, and utility. Used by all attendees during the Conference for taking notes, thenotebook folio prominently displays the sponsor’s logo. This sponsorship includes two (2) complimentary Conference registrations for members of the sponsor’s company.


Sunday Welcome ReceptionSunday evening’s Welcome Reception is held in the Exhibit Hall. This event is heavily attended and affords thecasual atmosphere conducive to settling into the Conference, discussing the sessions ahead, arranging for dinnermeetings with colleagues and technology service providers, as well as discussing technology issues in a socialatmosphere. The reception is hosted with an open bar serving premium brand liquors, wines, and imported anddomestic beers. The white-glove-passed hors d’oeuvre trays are heavily dressed with food carefully selected toplease most any palate. To add an extrasparkle to the evening’s event, a signaturecocktail will be named after your companyand served during the reception as one of thebeverages. Sponsorship of this event includesspecial signage at the reception facility,cocktail napkins with your company logo imprinted, a small note creatively positionedon the butlers’ hors d’oeuvre trays, a speciallisting in the Conference program, and two(2) complimentary Conference registrationsfor members of the sponsor’s company.




Monday Networking Reception in the Exhibit Hall“The” Event – Monday evening’s reception is held in the Exhibit Hall. This event has high attendance and affords the casual atmosphere conducive to networking and discussing the various technology-related subjectsaddressed during the day, as well as having extended conversations with industry colleagues and technologyservice providers. This reception is hosted with an open bar serving premium brand liquors, wines, and importedand domestic beers. The white-glove-passed hors d’oeuvre trays are heavily dressed with food carefully selectedto please most any palate. To add an extra sparkle to the evening’s event, a signature cocktail will be namedafter your company and served during the reception as one of the beverages. Sponsorship of this event includesspecial signage at the reception facility, cocktail napkins with your company logo imprinted, a small note creatively positioned on the butlers’ hors d’oeuvre trays, a special listing in the Conference program, and two (2) complimentary Conference registrations for members of the sponsor’s company.


BackpacksIf you have attended an NMHC Apartment Technology Conference & Exposition in the past, you already know how useful each year’s backpacks are and how often they are used by attendees throughout the year. Selected for quality, durability, and utility, this year’s Conference backpacks are designed for extended use, whichgreatly lengthens the sponsor’s exposure to the market. The sponsor’s logo isprominently displayed on the backpack. The sponsorship includes two (2) compli-mentary Conference registrations for members of the sponsor’s company.


General Sessions Three (3) General Sessions will take place during the Conference. Each General Session is available to one (1) sponsor per session. Sponsorship of these events includes special signage at the entrance to the session, theoption of providing a limited-page brochure for each session attendee (cost of the brochure is not included in sponsor fee and is to be provided by sponsor and approved by NMHC), a special listing in the Conference program, and two (2) complimentary Conference registrations for members of the sponsor’s company.


Hotel Room Key CardsUsed by all attendees lodging at the Conference hotel, this opportunity places the sponsor’s name and logo, web site, telephone number, and e-mail address on the cards used by attendees to access their rooms. This is a creative way to ensure attendees are aware of your company. This sponsorship includes two (2)complimentary Conference registrations for members of the sponsor’s company.


LanyardsEach attendee receives a name badge attached to a lanyard displaying the sponsor’s logo and tagline. Thissponsorship includes two (2) complimentary Conference registrations for members of the sponsor’s company.

Logo and tagline to be provided by sponsor.Limited to one (1) sponsor ı Sponsorship Fee: $15,000

Onsite Program Directory AdvertisementA professionally bound, 4-color publication, the Directory is a handheld pocket directory with tabs given to over 650 Conference participants at registration. It contains valuable information including brief descriptions ofexhibitors and sponsors, as well as the Conference schedule, special notices, and other related items of interest.As with the Conference’s CD-ROMs, this publication also serves as a handy reference and contact throughoutthe year. This professional publication with a long shelf life prominently displays the sponsor’s full-page, 4-colorlogo, and/or advertisement on one of the prominent pages of the directory (Back Cover, Inside Front Cover, Inside Back Cover, Page 1, or Tabbed Pages). Each sponsorship includes two (2) complimentary Conference registrations for members of the sponsor’s company. For tabbed pages, each advertising sponsorship includesone (1) complimentary Conference registration.

Logo and 4-color ad to be provided by sponsor. See final format specs below.

Back Cover: Limited to one (1) sponsor ı Sponsorship Fee: $15,000Inside Front Cover: Limited to one (1) sponsor ı Sponsorship Fee: $15,000Inside Back Cover: Limited to one (1) sponsor ı Sponsorship Fee: $10,000Page 1: Limited to one (1) sponsor ı Sponsorship Fee: $15,000Tabbed Pages: Limit of available tabbed pages/ad space pending final layout ı Sponsorship Fee: $2,500 each

Program Cover Ad Specifications: Trim size: 4.5'' x 9'' –Live area: 4'' x 8.625'' – Bleed size: 4.75'' x 9.25''. Pleasesubmit high-resolution, 4-color art in one of the followingformats: eps (outline all type), tif, pdf (embed all fonts), orjpg. All ad art must be received no later than Septem-ber 25, 2010, to be included in the Directory. Please callNMHC for more detailed specifications.

Page 1 Ad Specifications: Trim size: 4'' x 9'' – Live area:3.5'' x 8.625'' – Bleed size: 4.25'' x 9.25''. Please submit high-resolution, 4-color art in one of the followingformats: eps (outline all type), tif, pdf (embed all fonts), or jpg. All ad art must be received no later than Sep-tember 25, 2010, to be included in the Directory. Pleasecall NMHC for more detailed specifications.

Program Tabbed Page Ad Specifications: Trim size: 4'' x 9'' – Live area: 3.5'' x 8.625'' – Bleed size: 4.25'' x9.25''. Please submit high-resolution, 4-color art in one of the following formats: eps (outline all type), tif, pdf(embed all fonts), or jpg. All ad art must be received no later than September 25, 2010, to be included in the Directory. Please call NMHC for more detailed specifications.

“Corporate Logo” Bottled WaterFor Conference attendees seeking refreshment, bottles of water with the sponsoring firm’s name and logo prominently displayed on the bottle’s label will be the essential beverage for attendees and seen in attendees’hands throughout the Conference. The sponsorship includes two (2) complimentary Conference registrations for members of the sponsor’s company.

Company to provide its 4-color logo as a jpg or eps file. Limited to one (1) sponsor ı Sponsorship Fee: $10,000



Cyber Café and WiFi LoungeFree, unlimited Internet access is a must-have for any Conference attended by senior executives and upper-level management; they will find it at the Cyber Café and WiFi Lounge. As such, this is one of the most visiblesponsorships available. Café sponsors are identified by special signage at the door of the Café, as well as on customized screen savers at each terminal. The sponsorship includes two (2) complimentary Conference registrations for members of the sponsor’s company.Café Hours: Sunday 2:00 PM through Tuesday Noon, closing at 7:00 PM each night.


Luggage TagsHelp conference attendees avoid the risk of picking up someone else’sluggage, with tags featuring your logo. The sponsorship includes one (1)complimentary conference registration for a member of the sponsor’s company.


Monday Walk-Around Networking Luncheon in the Exhibit HallThis event is attended by all Conference participants. The networking luncheon sponsorship includes specialmention in the Conference program, signage at the entrance of the dining facility/exhibit hall, and the option ofproviding a gift with the sponsor’s logo (cost of item not included in sponsor fee and is to be provided by thesponsor and approved by NMHC) to attendees. This sponsorship includes two (2) complimentary Conferenceregistrations for members of the sponsor’s company.


Tuesday Walk-Around Networking Luncheon in the Exhibit HallThis event enjoys full participation from all attendees. The networking luncheon sponsor-ship includes special mention in the Conferenceprogram, signage at the entrance of the diningfacility/exhibit hall, and the option of providing a gift with the sponsor’s logo (cost of item notincluded in sponsor fee and is to be provided by the sponsor and approved by NMHC) to attendees. This sponsorship includes two (2)complimentary Conference registrations formembers of the sponsor’s company.



“Mini Map” of Points of InterestEach registrant will receive a “Mini Map” of the local area identifying points of interestsuch as restaurants, bars and boutiques. This “Mini Map” will assist with after-hoursnetworking opportunities. The “Mini Map” will include the sponsor’s name and logo on the map. Production costs and coordination of the “Mini Map” are the responsibility of the sponsoring company. This sponsorship includes two (2)

complimentary Conference registrations for members of the sponsor’s company.


Sports BottlesA durable stainless steel bottle for carrying a favorite beverage while exercising, this sponsorshipitem will be permanently embossed with the sponsoring firm’s name and logo. The sponsorship includes two (2) complimentary Conference registrations for members of the sponsor’s company.


Turndown Service/In-Room DropYour company’s kind gesture will leave a lasting impression on the minds of conference attendeesas they get into bed after a busy day on Sunday and Monday. An amenity and message will be placed on theguest’s bed each night. The cost of the amenity and message are not included in the sponsor fee and are to beprovided by the sponsor and approved by NMHC. This sponsorship includes two (2) complimentary registrationsfor members of the sponsor’s company.

Company to provide its 4-color logo as a jpg or eps file.Limited to one (1) sponsor each night (Sunday and Monday only) ı Sponsorship Fee: $10,000 each


In-Room TV Channel AdvertisingShow the Conference attendees what your company is all about. The resort’s In-Room dedicated TV channel willrun your company’s standard DVD with audio in rooms throughout the hotel. The advertisement you provide willloop continuously 24/7. The length of the ad is only restricted by the length/capacity of the DVD. The content of

the advertisement must be clearly directed at theNMHC Apartment Operations and TechnologyConference & Exposition attendees and note thatyour company is a sponsor of the Conference. The DVD must be approved by NMHC in advanceof the Conference. DVD production cost is the responsibility of the sponsor. NOTE: The hotel andNMHC do not endorse any company’s products or services. This sponsorship includes one (1)complimentary registration for a member of thesponsor’s company.




Conference Daily Publication (Monday and Tuesday mornings)Be the title sponsor for the NMHC Apartment Operations and TechnologyConference & Exposition Daily. Your company logo will appear in the Monday or Tuesday issues which are delivered inside the rooms of over 500attendees’ hotel rooms. This sponsorship includes one (1) complimentaryregistration for a member of the sponsor’s company.

Company to provide its 4-color logo as a jpg or eps file.Limited to two (2) sponsors, one sponsor per day ıSponsorship Fee: $5,000 each

Continental Breakfast and Refreshment BreaksThis sponsorship guarantees your presence at every continental breakfastand food and beverage break (Monday and Tuesday). This sponsorship includes signage on the buffet tables for breakfast and breaks and at the entrance to the room during the breakfast, as well as a listing in the Conference schedule. Each sponsorship includes one (1) complimentaryConference registration for a member of the sponsor’s company.

Company to provide its 4-color logo as a jpg or eps file.Limited to four (4) sponsors (2 sponsors per day) ı Sponsorship Fee: $5,000 each

Hotel LCD Reader Board AdvertisingShowcase your company as Conference attendees check out the day’s schedule on the hotel’s LCD Reader Board.There are three (3) LCD reader boards throughout the meeting space. The content of the image must be clearlydirected at the NMHC Apartment Operations and Technology Conference & Exposition attendees and indicatethat your company is a sponsor of the Conference. The image must be approved by NMHC in advance of theConference. Image production is the responsibility of the sponsor. NOTE: The resort and NMHC do not endorseany company’s products or services. This sponsorship includes one (1) complimentary registration for a memberof the sponsor’s company.


Newspaper DeliveryOn Monday and Tuesday mornings, get the first message of the day to confer-ence attendees with the headlines when the newspaper with your printedmessage is delivered to the front door of the room of each attendee staying at the conference hotel. This sponsorship includes one (1) complimentary registration for a member of the sponsor’s company.



Cash Prize Giveaway NMHC will be giving away a total of eight (8) gift cards(four worth $1,000 each and four worth $500 each).During lunch on Monday and Tuesday, and the recep-tion on Sunday and Monday, NMHC will hold a prizedrawing to give away two (2) gift cards (one for $1,000and one for $500) during each event. The sponsor(s)will host the drawing and, in addition to material andsign recognition, NMHC will acknowledge the sponsoras part of the gift announcement. The sponsorship includes one (1) complimentary conference registrationfor a member of the sponsor’s company.

Company to provide its 4-color logo as a jpg or eps file.Limited to eight (8) sponsors ıSponsorship Fee: $5,000 for each $1,000 Gift Card(total four (4) sponsors)Sponsorship Fee: $2,500 for each $500 Gift Card(total four (4) sponsors)

Recycling KiosksPromoting recycling is an opportunity for your company to show its environmental consciousness and help reduce the carbon footprint of the meeting. Stationed throughout the conference meeting space will be recyclingbins where the sponsor may place their company logo. This sponsorship includes signage and one (1) compli-mentary registration for a member of the sponsor’s company.


Welcome BeverageDesign your own (non-alcoholic) welcome beverage for attendees to enjoy when they check into the hotel, in aunique and memorable way to say welcome and to set your company apart from the moment attendees arrive at the conference hotel. This sponsorship includes one (1) complimentary registration for a member of the sponsor’s company.





2010 NMHC Branding and Sponsorship Opportunites continue on the back of this form.

2010 NMHC Branding and Sponsorship Request Form

Branding OpportunitesT Market Trends - $60,000T News Watch - $48,000T NMHC Updates - $48,000T Student Housing Research Report - $15,000

2010 NMHC Apartment Strategies ConferenceT Audience Response Keypads - $7,500T Continental Breakfast - $10,000 eachT Lunch - $20,000 eachT Turndown Service/In-Room Drop - $10,000T Refreshment Breaks - $5,000 each T Registration Envelopes - $5,000

2010 NMHC Annual MeetingT Agenda At-A-Glance - $5,000T Annual Dinner (Thursday) - $25,000 eachT Annual Dinner Reception (Thursday) - $25,000 eachT Board of Directors Breakfast (Thursday) - $15,000T Chairman’s Reception (Thursday) - $15,000T Cyber Café - $20,000T Executive Committee Dinner (Wednesday) - $30,000T Keynote Speakers - $125,000T Luncheon with the International Panel (Thursday) - $10,000T Luncheon with General Session Speakers (Friday) - $25,000T Meeting Portfolio - $10,000T Networking Breakfast (Thursday) - $10,000 eachT Networking Breakfast (Friday) - $10,000 eachT Post-Annual Dinner Dessert and Cigar Receptions (Thursday)

- $30,000T Refreshment Break (Wednesday) - $10,000T Refreshment Break (Thursday) - $10,000T Refreshment Break (Friday) - $10,000T Registration Envelopes - $7,500T Turndown Service/In-Room Drop - $10,000T Welcome Reception (Wednesday) - $20,000 each

2010 NMHC Human Resources and Research ForumsT Overall Sponsor - $5,000 each

2010 NMHC Finance and Apartment Strategies Conference T Overall Sponsor - $5,000 each

2010 NMHC Spring Board of Directors Meeting T Continental Breakfast - $10,000T Dinner - $15,000 eachT General Session – CEO Panel - $15,000T Keynote Speaker - $25,000T Meeting At-A-Glance - $5,000T Meeting Portfolios - $10,000T Reception - $15,000T Refreshment Breaks - $5,000T Turndown Service - $7,500

2010 NMHC Fall Board of Directors & Advisory Committee Meeting T Dinner - $20,000 eachT General Session – CEO Panel - $15,000T Keynote Speaker - $25,000T Meeting At-A-Glance - $5,000T Meeting Portfolio - $10,000T Networking Breakfast - $15,000T Reception - $15,000T Refreshments Breaks - $10,000T Turndown Service - $7,500

2010 NMHC Student Housing Conference & ExpositionT Conference Bag - $15,000 T General Session – Executive Panel - $15,000T Keynote Speaker - $20,000 each T Meeting Book Advertisements

T Back cover - $5,000T Inside front cover - 5,000T Inside back cover - $3,500T Tabbed Pages - $2,500

T Networking Breakfast in the Exhibit Hall - $5,000 eachT Opening Reception in the Exhibit Hall - $10,000 eachT Refreshment Breaks - $5,000 eachT Walk-Around Lunch in the Exhibit Hall - $10,000 each

2010 NMHC Apartment Operations and Technology Conference & ExpositionT Backpack - $15,000 T Cash Prize Giveaways - $5,000 each

T Sunday ReceptionT Monday LunchT Monday ReceptionT Tuesday Lunch

T Cash Prize Giveaways - $2,500 eachT Sunday ReceptionT Monday LunchT Monday ReceptionT Tuesday Lunch

T Conference Daily Publication - $5,000 eachT MondayT Tuesday

T Continental Breakfast and Refreshment Breaks - $5,000 each T “Corporate Logo” Bottled Water - $10,000T Cyber Café and WiFi Lounge - $10,000T Education CD-ROM - $25,000T General Sessions - $15,000 per sponsor, per sessionT Hotel LCD Reader Board Advertising - $5,000T Hotel Room Key Cards - $15,000T In-Room TV Channel Advertising - $7,500T Lanyards - $15,000

T Luggage Tags - $10,000T Memory/Storage Sticks - $25,000T “Mini Map” of Points of Interest - $10,000T Networking Reception in the Exhibit Hall - $20,000 each

T Sunday ReceptionT Monday Reception

T Newspaper Delivery - $5,000 eachT Monday DeliveryT Tuesday Delivery

T Notebook Folios - $20,000T Onsite Program Directory Advertisement

T Back cover - $15,000T Inside front cover - $15,000T Inside back cover - $10,000T Page 1- $15,000T Tabbed Pages - $2,500

T Recycling Kiosks - $5,000T Sports Bottles - $10,000T Turndown Service/In-Room Drop - $10,000T Walk-Around Networking Luncheon - $10,000 each

T Monday LuncheonT Tuesday Luncheon

T Welcome Beverage - $5,000T Wireless Computer Mouse - $25,000

NOTE: All Chairman’s Circle and Friends of the Council sponsors from the previous year have the right of first refusal on all items their companiessponsored in 2009. Deadline: December 31, 2009.

Company Information

Firm Name ______________________________________________________________________________________________________(as it will appear in program and on signage)

Name __________________________________________________________________________________________________________

Title ____________________________________________________________________________________________________________

Address__________________________________________________________________________________________________________

City ____________________________________________________________ State __________________ ZIP ____________________

Phone (with Extension) ________________________________________________ Fax ____________________________________________

E-Mail Address ____________________________________________________________________________________________________

Signature ________________________________________________________________________________ Date____________________

Payment Information

T Please bill us immediately at the address above T Check enclosed

T Credit Card Payment (check one)T Visa T MasterCard T American Express Acct. Number: ____________________________________________ Exp. Date:________

Name ____________________________________________________ Signature ______________________________________________(as it appears on card) (required)

Return both sides of this completed Sponsorship Request Form with payment to: NMHC Sponsorships, P.O. Box 37091, Baltimore, MD 21297-3091. Please make checkspayable to the National Multi Housing Council. Credit card payments will also be accepted. Should your company require an invoice prior to making payment, fax or e-mail BOTHSIDES of this Request Form with your request for an invoice to the attention of Julie Stalknecht at 202/775-0112 (fax) or [email protected].


• Refer to the individual sponsorship descriptions listed on the priorpages for complete details of each sponsorship.

• Indicate the sponsorship(s) desired by checking the box next to the item.

• Complete the primary contact information of sponsoring firm, selectmethod of payment, sign, and return the request form. If returnedvia fax or e-mail, without payment, NMHC will invoice you.

• Major sponsors may register up to two (2) representatives from theirfirm for free; general sponsors may register one (1) representativefrom their firm for free.

Company LogoE-mail a high-resolution color graphic data copy of your company logoto [email protected] for inclusion in our sponsor recognition listing.Logos may be in one of the following formats: eps (please outline alltype), tif, or jpg. NOTE: All sponsor logos will be given the sameamount of “real estate” (print space).

Terms of Sponsorship and AdvertisingBy returning the signed form, our firm commits to sponsoring the 2010NMHC Meeting designated or commits to advertising in either the 2010NMHC Student Housing Conference & Exposition Directory or NMHCApartment Operations and Technology Conference & Exposition Direc-tory as indicated in the materials as set forth. We also understand thatsponsorship of a Conference, Meeting or Forum, or advertising in a Directory does not imply or create an expectation that our firm will be allowed to be a part of any education sessions. Cancellation of an

ad will result in the forfeiture of a 15% retraction/administration fee.Our firm understands that on sponsorship items where space permits,the NMHC logo will be added to the sponsored items in addition to ourcompany logo, if applicable. Companies that request a sponsorshipitem that takes place in or is affiliated in any way with an exhibit hallare not eligible to sponsor that item unless they are a confirmed andfully paid exhibitor.

Chairman’s Circle and Frieinds of the Council monies only apply to meeting opportunities.

Return the completed Request Form with payment promptly to:NMHC Sponsors, P.O. Box 3709, Baltimore, MD 21297-3091.Please make checks payable to the National Multi Housing Council.

Should your company require an invoice prior to making payment, fax or e-mail the Request Form with your request for an invoice to the attention of Julie Stalknecht at 202/775-0112 (fax) [email protected].

Sponsoring with CompetitorsCertain sponsorship items are designed to permit more than one company to participate. Each of the sponsors for these items will have equal representation in the size of their logo images and/or company name. The ordering of each sponsor’s logo image will bemade on an alphabetical basis. There will be no competitive companyor categories lock-out on any event. Contact Julie Stalknecht [email protected] or 202/974-2363 if you have any questions.

2010 NMHC Branding and Sponsorship Request Form Submission Instructions

Call Today! 202/974-2363 [email protected]


2010 NMHC STUDENT HOUSING CONFERENCE & EXPOSITIONSeptember 15 & 16, 2010 ı JW Marriott Hotel ı Washington, DC

PRELIMINARY EXHIBIT INFORMATION AND SCHEDULES

Exhibit space is limitedThe exhibit area and surrounding foyers and meeting space will be focus locations for networking during lunchesand receptions. Exhibit hours have not been scheduled during the educational sessions to allow exhibitors theopportunity to participate in the Conference and continue networking with attendees.

Exhibitor Move-InWednesday, September 15, 2010, from Noon to 4:00 PM

Exhibit ScheduleWednesday, September 15, 2010: 5:30 PM - 7:00 PM (Reception)

Thursday, September 16, 2010: 7:30 AM - 8:30 AM (Continental Breakfast); 12:00 PM - 1:30 PM (Lunch)

Exhibitor Move-OutThursday, September 16, 2010, from 1:30 PM to 4:00 PM.

EXHIBITNMHC’provides the opportunity for our partners to network one-on-one with theleaders and decision makers in technology, operations and student housing. TheApartment Technology Conference & Exposition continues to grow and will includethe operation side of the industry in 2010. 2010 also brings the first exposition inconjunction with the NMHC Student Housing Conference. You don’t want to missthe chance to exhibit at this inaugural event.


EXHIBIT FEES, TERMS, AND CONDITIONSThe early-bird booth rental fees are $2,600 for members/$3,200 for non-members, per 10' x 10' booth when you apply before February 1, 2010. After February 1, 2010 the rate becomes $2,900 for members/$3,700 for non-members. A 10' x 10' booth includes three (3) badges that allow entrance into the exhibit hall only.Exhibit Badges can be upgraded to conference badges at $350 each (limit of three (3) badges per 10' x 10' booth).The approximate value of a conference badge is $600 per badge. Full booth payment should accompany thecompleted Booth Request Form and be returned to the address listed on the Form. Signing up for a booth earlywill allow your company to take advantage of the advance promotional opportunities. Credit card payments willbe accepted. If your company’s accounting department requires an invoice prior to submitting payment, pleasecontact NMHC. Membership in NMHC is not required to exhibit. Following receipt of the Booth Request Form atthe NMHC office, a confirmation of receipt will be e-mailed to your company contact listed on the Form.

Booth AssignmentsFully paid booths will be assigned starting February 1, 2010, based on the following: (1) NMHC sponsorship; (2) company membership in NMHC; and (3) date the Booth Request Form is received. NOTE: Please check yourbooth location assignment for conflict with competitors. If your booth location needs to be changed, contactNMHC immediately. Booth assignments are dependent upon receipt of the Booth Request Form, receipt of payment, and booth availability. Additionally, if a member, an exhibitor’s NMHC membership dues must be fullypaid prior to booth assignment. If your booth choices are not open at the time of assignment, we will assign thenext best space for exposure to attendee traffic and as close to the type of request first made.

Booth Rental includes:• Basic booth set-up – pipe and drape forming 3 ft. high side rails and 8 ft. high backdrop• Booth identification sign with company name and booth number • Booth and aisle carpeting, and aisle carpet cleaning (Exhibit Hall is carpeted)• Security service (scheduled to start on Wednesday evening)• Complimentary Exhibit Hall-only badges for three (3) company personnel with one paid 10' x 10' booth.

(Badges can be upgraded to a full conference badge for $350 each.)• Potential exposure to over 400 targeted executive-

level, decision-making attendees at the Conference• Free Student Housing Conference registrant mailing

lists (upon request, sent to exhibitors once the listshave been sufficiently populated, approximately a month prior to the meeting, contact NMHC)

• Exhibitor recognition listing with booth number on NMHC web site

• Exhibitor recognition listing in the Conference materials • Exhibitor Services Manual e-mailed to confirmed

exhibitors and posted on NMHC web site in early June



JW MARRIOTT HOTEL EXHIBIT HALL FLOOR PLAN

Booths are 10'x10' unless notedAisles = 10' wide10'x10' Ceiling Height = 8'(Ceiling Height of Hall is 12')Ballroom is carpeted


2010 NMHC Student Housing Conference & ExpositionSeptember 15 & 16, 2010 • JW Marriott • Washington, DC

Exhibit Booth Request Form and Exhibit GuidelinesThis request form is an application and contract for exhibit space at the 2010 NMHC Student Hosuing Conference & Exposition, between the NationalMulti Housing Council and your company (Exhibitor). It will become effective upon written acceptance by NMHC.

Exhibit Booth RequestCompany Name ____________________________________________________________________________________________________________

(If your company has changed its name since its last participation in an NMHC event, please list the previous name below.)

Previous Company Name ____________________________________________________________________________________________________

Important for booth assignment process: Please indicate the type of Product/Service your company will be exhibiting ______________________________________________________________(e.g., Property Management Software, Furniture, etc.)

Contact Name of person handling your booth logistics ________________________________________________________________________________(This person will receive all mailings on behalf of your company.)

Title ____________________________________________________________________ E-Mail __________________________________________

Street Address ____________________________________________________________________________________________________________

City ____________________________________________________________________ State __________________________ ZIP ____________

Phone____________________________________________________ Ext.________ Fax ________________________________________________

Web Site Address __________________________________________________________________________________________________________

Check your booth size preference: T 10' x 20' (200 sq. ft.) - List 2 locations in each slot below T 10' x 10' (100 sq. ft.) T Other __________________

List your top 6 preferred booth locations

1. ____________ 2. ____________ 3. ____________ 4. ____________ 5. ____________ 6. ____________

Our company prefers to not be located next to the following competitive firms:

1. __________________________________________________________ 4. ________________________________________________________

2. __________________________________________________________ 5. ________________________________________________________

3. __________________________________________________________ 6. ________________________________________________________

For printing purposes, please list your company’s name as it should appear in all printed material.

________________________________________________________________________________________________________________________

See Exhibit Guidelines on the back of this form.

Payment InformationThe early-bird booth rental fees are $2,600 for members/$3,200 for non-members, per 10' x 10' booth when you apply before February 1, 2010. AfterFebruary 1, 2010 the rate becomes $2,900 for members/$3,700 for non-members. A 10’ x 10’ booth includes three (3) badges that allow entrance into the exhibithall only. Please note, NMHC will invoice your company after the booth assignments have been finalized.

It is understood that by submitting this application for exhibit space, your company and its representatives agree to abide by the provisions of the rules and regulations governing the 2010 NMHC Student Housing Conference & Exposition in general and as outlined on the following page, in the Exhibitor & SponsorProspectus and the Exhibitor Services Manual. This application, when accepted by the National Multi Housing Council and payment is made, becomes a contract.

Signature ____________________________________________ Printed Name __________________________________________ Date __________

Return both sides of this completed Booth Request Form via fax or e-mail to the attention of Jennifer Angebranndt at 202/775-0112 (fax) or [email protected].


1. Eligible Exhibits: NMHC reserves the right to determine the eligibility of any company or product to exhibit in the Conference and the right to reject or cancel any application and/or limit space assigned to any one company.

2. Limitation of Exhibitors: NMHC reserves the right to stop or remove from the Conference any exhibitor or representative(s) who, in the opinion of NMHC, is objectionable or detracts from the dignity of the Conference.

3. Exhibitor Due Diligence: NMHC makes no representation concerning any sponsor or its products or services, and the admission to the Conference of anysponsor or exhibitor constitutes neither an endorsement, recommendation, nor a representation by NMHC of any exhibitor or sponsor, or its products or services.

4. Assignment of Space: Fully paid booths will be assigned based on the following, in order of priority: (1) Conference sponsorship; (2) company membership level inNMHC; and (3) date the Booth Request Form is received. NOTE: Please check yourbooth location assignment for conflict with competitors. If your booth location needs to be changed, contact NMHC immediately. Proximity to competitors is each supplier’sresponsibility. Booth assignments are dependent upon receipt of the Booth RequestForm, receipt of payment, and booth availability. One exhibit point is assigned to eachcompany that exhibits annually at the NMHC Student Housing Conference & Exposi-tion, regardless of the number of booths purchased. Past exhibit points will be forfeitedfor any company that does not exhibit consecutively from year to year. Additionally, if a member, an exhibitor’s NMHC membership dues must be fully paid prior to booth assignment. If your booth choices are not open at the time of assignment, we will assign the next best space for exposure to attendee traffic and as close to the type of request first made.

5. Cancellation of Contract/Downsizing:A. Cancellation/Downsizing by Exhibitor:

1. No refunds for downsizing or cancellation will be made.2. Your exhibit payment is non-transferable.

B. Cancellation by NMHC: Notice of cancellation of exhibit space may be given to anexhibiting company according to the terms as invoiced. If full payment has not beenreceived at the NMHC office, notice of cancellation shall be in writing and mailed to the exhibiting company. In the event of cancellation by NMHC, the exhibitor’s payment will be non-refundable.

6. Co-Exhibiting or Subletting of Exhibit Space: One company is allowed to exhibit per booth. Exhibitors are prohibited from subletting any part of the space allotted to them or exhibiting in their space any merchandise or advertising materials that are not a part of their product lines, unless authorized by NMHC.

7. Liability: Exhibitor agrees to, at all times, protect and defend, save and hold forever harmless, and fully indemnify the National Multi Housing Council and theHilton Anatole, and their leadership and employees, from and against any and allclaims, actions, losses, damages, costs (including reasonable attorney’s fees), liability charges, or expenses arising out of or in conjunction with (1) any property or personal injury or other occurrence to any property or person(s), including the exhibitor, its agents, employees, and business invitees, which arises out of or is inconjunction with the exhibitor’s occupancy and use of the exhibition premises or any part thereof, and, further, (2) any alleged violations of any law or ordinance occasioned by the intentional or negligent actions of the exhibitor, its agents, employees, and business invitees. NMHC and the Hilton Anatole expressly disclaimany possible liability for the safety of the exhibitor’s property or exhibit against robbery, fire, water, accidents of any sort, or injury or damage from any other cause.Should any loss by theft occur, the exhibitor agrees to report it to the security personon duty, hired by the exhibit management or the resort, immediately.

8. Security Guidelines for Exhibitors:A. Avoid leaving valuable items unattended or articles in the booth during non-exhibit

hours.B. If possible, cover your display with a flameproof drop cloth during non-exhibit hours.C. Run wire or cable through as many items as possible and lock them during

non-exhibit hours.D. Remove pertinent component parts from display or floor models not being used

for demonstration during non-exhibit hours.E. Never leave your booth unattended during exhibit hours. Do not hesitate to report

to NMHC staff any suspicious persons in the exhibit area.F. Pack all of your equipment products as soon as move-out starts and make sure

all labels are made out properly.G. At commencement of move-out, remove small articles of value.

9. Booth Construction/Design/Layout:A. Standard booth equipment will consist of an 8 ft. back wall of draperies with

aluminum uprights and 3 ft. high divisional side rails covered with matching or contrasting draperies.

B. To allow an unobstructed view of booths, exhibitors are not permitted to have theirbooths and backdrops exceed 8 ft. in height for linear booths. Backdrops/back-grounds 8 ft. in height may extend forward no more than 5 ft. from the back wall.Consult NMHC if you have questions or require a diagram for clarification.

10. Mergers and Buyouts: In the case of exhibiting companies that have eithermerged with, been purchased by, or have purchased another company and mergedtheir booth space, the new company will receive the points earned by the companythat had the higher point total, if requested in writing by the merged company. Thepriority points will not be combined.

11. Joint Ventures/Co-Marketing: Definition – The definition of a joint venture/co-marketing agreement is that in which two or more companies are developing, manufacturing, producing, or distributing the same product. In this case, it refers to companies that may have entered into joint ventures or co-marketing agreementsand wish to exhibit in a manner best describing their joint agreement. Companieshaving such a business agreement may choose to:

A. Be aligned on the exhibit floor adjacent to each other in order to jointly promote the specific product; or

B. Be represented by only one of the companies in the agreement utilizing exhibitspace, but displaying through signage that the product is a joint venture/co-marketed product; or

C. Exhibit in one booth under the joint venture name with one exhibit manager contact coordinating all joint venture booth staff and activities (registration badges, showguide listings, etc., which are subject to show management policies). If the companies having the agreement wish to have their space located adjacent to each other, both companies should submit such in writing, with their applications, a cover letter initiating the request. A copy of the letter should also go to each of the companies in the agreement. Space allocation should be based on the presentpoints average of the companies in the agreement. If only one company is exhibitingthe co-marketed product, show management should deal only with that exhibitingcompany. Subletting of space for the purpose of allowing another company to exhibitwithin the principal exhibit is not permitted. If the non-exhibiting company needsregistration badges, they should work directly with show management and according to show management’s policies. Show management will make every effort to be inclusive of all joint marketing partners. If possible and upon request, the names of both joint partners should be included in separate listings in theprinted materials. Show management may charge an administrative fee for the additional listing. If two listings cannot be provided, the exhibiting company shouldlist the non-exhibiting partner within its listing.

12. Exhibitor Intellectual Property: Exhibitor warrants and represents that it owns all intellectual property being used in promotion at the 2010 NMHC StudentHousing Conference & Exposition or exhibited at the 2010 NMHC Student HousingConference & Exposition, and agrees to defend, at exhibitor’s expense, and to indemnify NMHC for any action brought against NMHC arising out of any disputeover intellectual property.

13. General Show Policies: NOISY, OFFENSIVE EXHIBITS ARE PROHIBITED. If you arehaving demonstrations, do not have them in the aisle where your exhibit is located if you expect people to congregate there. Leave space within your exhibit to absorbthe majority of the crowd. Should spectators interfere with the normal traffic flow inthe aisle or overflow into the exhibits on the sides or across the aisle, the ShowManager will request that you limit or eliminate your presentation.Police your booth to be sure the noise level from any demonstrations or sound system is kept to a minimum and does not interfere with others. The Show Managerreserves the right to determine what constitutes interference with others.All business activities, circulars, and advertising matter must be conducted and distributed within the booth(s) assigned to the exhibitor. Materials may not be distributed in other areas of the Conference facility. Exhibitor agrees not to hold anysocial event to which attendees are invited, or entice attendees off the exhibit floorduring official exhibit and Conference hours.Further, no exhibits or In Conjunction With events are permitted outside the exhibition area, which includes hotel rooms, suites, or public places on September15 & 16, 2010, unless approved in advance by NMHC. In Conjunction With events held by non-sponsor companies will be charged a $5,000 fee.

14. Restricted Attendance: False certification of individuals or other methods or devices used to assist unauthorized persons to gain admittance to the exhibit flooror the Conference is cause to expel the violator from the exhibition and Conference,and to remove the exhibit from the floor without obligation on the part of NMHC.

15. NMHC follows the International Association of Exhibitions and Events(IAEE) best practices and rules of exhibiting.

2010 NMHC Student Housing Conference & Exposition Exhibit Guidelines


2010 NMHC APARTMENT OPERATIONS AND TECHNOLOGY CONFERENCE & EXPOSITIONNovember 14 - 16, 2010 ı Hilton Anatole ı Dallas, TX

PRELIMINARY EXHIBIT INFORMATION AND SCHEDULES

Exhibit space is limited.The exhibit area will be the only location for networking during lunches and receptions. Exhibit hours have not beenscheduled during the educational sessions to allow exhibitors the opportunity to participate in the Conference andcontinue networking with attendees.

Exhibitor Move-InSunday, November 14, 2010, from 9:00 AM to 3:00 PM

Exhibit ScheduleSunday, November 14, 2010: 5:30 PM - 7:30 PM (Reception)

Monday, November 15, 2010: 12:00 PM - 1:30 PM (Lunch); 5:30 PM - 7:30 PM (Reception)

Tuesday, November 16, 2010: 12:00 PM - 1:30 PM (Lunch)

Exhibitor Move-OutTuesday, November 16, 2010, from 1:30 PM to 4:00 PM

EXHIBIT FEES, TERMS, AND CONDITIONSThe booth rental fee is $5,000 per 10' x 10' booth and includes three (3) “full” registrations that allow entranceinto the education sessions. The approximate value is $600 per badge x 3 = $1,800. Full booth payment shouldaccompany the completed Booth Request Form and be returned to the address listed on the Form. Signing upfor a booth early will allow your company to take advantage of the advance promotional opportunities. Creditcard payments will be accepted. If your company’s accounting department requires an invoice prior to submittingpayment, please contact NMHC. Membership in NMHC is not required to exhibit. Following receipt of the BoothRequest Form at the NMHC office, a confirmation of receipt will be e-mailed to your company contact listed onthe Form.


Booth AssignmentsFully paid booths will be assigned starting February 1, 2010, based on the following, in order of priority: (1) numberof years the company/division has exhibited; (2) conference sponsorship; (3) company membership level inNMHC; and (4) date the Booth Request Form is received. NOTE: Please check your booth location assignmentfor conflict with competitors. If your booth location needs to be changed, contact NMHC immediately. Booth assignments are dependent upon receipt of the Booth Request Form, receipt of payment, and booth availability.Past exhibit points will be forfeited for any company that does not exhibit consecutively from year to year. If your booth choices are not open at the time of assignment, we will assign the next best space for exposure to attendee traffic.

Booth Rental Includes:• Basic booth set-up – pipe and drape forming 3 ft. high side rails and 8 ft. high backdrop• Booth identification sign with company name and booth number • Aisle carpeting, and aisle carpet cleaning (Exhibit Hall is not carpeted)• Security service (scheduled 24 hours each day starting on Sunday evening)• Complimentary “Full” Conference registration for three (3) company personnel with one paid 10' x 10' booth

(inside the maximum of 6 attendees). More complimentary Conference registrations will be provided based onlarger-sized booths (see the Conference registration terms when registering for badges online).

• Exposure to over 650 targeted executive-level, decision-making attendees at the Conference• Free Technology Conference registrant mailing lists (upon request, sent to exhibitors once the lists

have been sufficiently populated, approximately a month prior to the meeting, contact NMHC)

• Complimentary high-speed wireless Internet access

• Exhibitor recognition listing withbooth number on NMHC web site

• Exhibitor recognition listing in the Conference materials

• Exhibitor Services Manual (e-mailed to confirmed exhibitors and posted on NMHC web site in early September)



2010 NMHC Apartment Operations and Technology Conference & ExpositionNovember 14 - 16, 2010 • Hilton Anatole • Dallas, TX

Exhibit Booth Request Form and Exhibit GuidelinesThis request form is an application and contract for exhibit space at the 2010 NMHC Apartment Operations and Technology Conference & Exposition,between the National Multi Housing Council and your company (Exhibitor). It will become effective upon written acceptance by NMHC.

Exhibit Booth RequestCompany Name ____________________________________________________________________________________________________________

(If your company has changed its name since its last participation in an NMHC event, please list the previous name below.)

Previous Company Name ____________________________________________________________________________________________________

Important for booth assignment process: Please indicate the type of Product/Service your company will be exhibiting ______________________________________________________________(e.g., Property Management Software, Wireless Communications, etc.)

Contact Name of person handling your booth logistics ________________________________________________________________________________(This person will receive all mailings on behalf of your company.)

Title ____________________________________________________________________ E-Mail __________________________________________

Street Address ____________________________________________________________________________________________________________

City ____________________________________________________________________ State __________________________ ZIP ____________

Phone____________________________________________________ Ext.________ Fax ________________________________________________

Web Site Address __________________________________________________________________________________________________________

Check your booth size preference: T 20' x 20' (400 sq. ft.) T 10' x 20' (200 sq. ft.) T 10' x 10' (100 sq. ft.) T Other ________________________

List your top 6 preferred booth locations

1. ____________ 2. ____________ 3. ____________ 4. ____________ 5. ____________ 6. ____________

Our company prefers to not be located next to the following competitive firms:

1. __________________________________________________________ 4. ________________________________________________________

2. __________________________________________________________ 5. ________________________________________________________

3. __________________________________________________________ 6. ________________________________________________________

For printing purposes, please list your company’s name as it should appear in all printed material.

________________________________________________________________________________________________________________________

Payment InformationBooth cost is $5,000 per 10' x 10' and each 10' x 10' includes three (3) full registrations to all conference sessions. Please note, NMHC will invoice your companyafter the booth assignments have been finalized.

It is understood that by submitting this application for exhibit space, your company and its representatives agree to abide by the provisions of the rules and regulations governing the 2010 NMHC Apartment Operations and Technology Conference & Exposition, in general, and as outlined on the following page, in the Exhibitor & Sponsor Prospectus and the Exhibitor Services Manual. This application, when accepted by the National Multi Housing Council and payment is made,becomes a contract.

Signature ____________________________________________ Printed Name __________________________________________ Date __________

Return both sides of this completed Booth Request Form fax via fax or e-mail to the attention of Jennifer Angebranndt at 202/775-0112 (fax) or [email protected].


1. Eligible Exhibits: NMHC reserves the right to determine the eligibility of any company or product to exhibit in the Conference and the right to reject or cancel any application and/or limit space assigned to any one company.

2. Limitation of Exhibitors: NMHC reserves the right to stop or remove from the Conference any exhibitor or representative(s) who, in the opinion of NMHC, is objectionable or detracts from the dignity of the Conference.

3. Exhibitor Due Diligence: NMHC makes no representation concerning any sponsor or its products or services, and the admission to the Conference of anysponsor or exhibitor constitutes neither an endorsement, recommendation, nor a representation by NMHC of any exhibitor or sponsor, or its products or services.

4. Assignment of Space: Fully paid booths will be assigned based on the following, in order of priority: (1) number of years company/division has exhibited; (2) Conference sponsorship; (3) company membership level in NMHC; and (4) date the Booth RequestForm is received. NOTE: Please check your booth location assignment for conflict withcompetitors. If your booth location needs to be changed, contact NMHC immediately.Proximity to competitors is each supplier’s responsibility. Booth assignments are dependent upon receipt of the Booth Request Form, receipt of payment, and boothavailability. One exhibit point is assigned to each company that exhibits annually at the Apartment Operations and Technology Conference & Exposition, regardless ofthe number of booths purchased. Past exhibit points will be forfeited for any company that does not exhibit consecutively from year to year. Additionally, if a member, an ex-hibitor’s NMHC membership dues must be fully paid prior to booth assignment. If yourbooth choices are not open at the time of assignment, we will assign the next bestspace for exposure to attendee traffic and as close to the type of request first made.

5. Cancellation of Contract/Downsizing:A. Cancellation/Downsizing by Exhibitor:

1. No refunds for downsizing or cancellation will be made.2. Your exhibit payment is non-transferable.

B. Cancellation by NMHC: Notice of cancellation of exhibit space may be given to anexhibiting company according to the terms as invoiced. If full payment has not beenreceived at the NMHC office, notice of cancellation shall be in writing and mailed to the exhibiting company. In the event of cancellation by NMHC, the exhibitor’s payment will be non-refundable.

6. Co-Exhibiting or Subletting of Exhibit Space: One company is allowed to exhibit per booth. Exhibitors are prohibited from subletting any part of the space allotted to them or exhibiting in their space any merchandise or advertising materials that are not a part of their product lines, unless authorized by NMHC.

7. Liability: Exhibitor agrees to, at all times, protect and defend, save and hold forever harmless, and fully indemnify the National Multi Housing Council and theHilton Anatole, and their leadership and employees, from and against any and allclaims, actions, losses, damages, costs (including reasonable attorney’s fees), liability charges, or expenses arising out of or in conjunction with (1) any property or personal injury or other occurrence to any property or person(s), including the exhibitor, its agents, employees, and business invitees, which arises out of or is inconjunction with the exhibitor’s occupancy and use of the exhibition premises or any part thereof, and, further, (2) any alleged violations of any law or ordinance occasioned by the intentional or negligent actions of the exhibitor, its agents, employees, and business invitees. NMHC and the Hilton Anatole expressly disclaimany possible liability for the safety of the exhibitor’s property or exhibit against robbery, fire, water, accidents of any sort, or injury or damage from any other cause.Should any loss by theft occur, the exhibitor agrees to report it to the security personon duty, hired by the exhibit management or the resort, immediately.

8. Security Guidelines for Exhibitors:A. Avoid leaving valuable items unattended or articles in the booth during non-exhibit

hours.B. If possible, cover your display with a flameproof drop cloth during non-exhibit hours.C. Run wire or cable through as many items as possible and lock them during

non-exhibit hours.D. Remove pertinent component parts from display or floor models not being used

for demonstration during non-exhibit hours.E. Never leave your booth unattended during exhibit hours. Do not hesitate to report

to NMHC staff any suspicious persons in the exhibit area.F. Pack all of your equipment products as soon as move-out starts and make sure

all labels are made out properly.G. At commencement of move-out, remove small articles of value.

9. Booth Construction/Design/Layout:A. Standard booth equipment will consist of an 8 ft. back wall of draperies with

aluminum uprights and 3 ft. high divisional side rails covered with matching or contrasting draperies.

B. To allow an unobstructed view of booths, exhibitors are not permitted to have theirbooths and backdrops exceed 8 ft. in height for linear booths. Island booth heightmaximum is 15 ft. Backdrops/backgrounds 8 ft. in height may extend forward nomore than 5 ft. from the back wall. Consult NMHC if you have questions or require a diagram for clarification.

C. Company banners over island booths are allowed.

10. Mergers and Buyouts: In the case of exhibiting companies that have eithermerged with, been purchased by, or have purchased another company and mergedtheir booth space, the new company will receive the points earned by the companythat had the higher point total, if requested in writing by the merged company. Thepriority points will not be combined.

11. Joint Ventures/Co-Marketing: Definition – The definition of a joint venture/co-marketing agreement is that in which two or more companies are developing, manufacturing, producing, or distributing the same product. In this case, it refers to companies that may have entered into joint ventures or co-marketing agreementsand wish to exhibit in a manner best describing their joint agreement. Companieshaving such a business agreement may choose to:

A. Be aligned on the exhibit floor adjacent to each other in order to jointly promote the specific product; or

B. Be represented by only one of the companies in the agreement utilizing exhibitspace, but displaying through signage that the product is a joint venture/co-marketed product; or

C. Exhibit in one booth under the joint venture name with one exhibit manager contact coordinating all joint venture booth staff and activities (registration badges, showguide listings, etc., which are subject to show management policies). If the companies having the agreement wish to have their space located adjacent to each other, both companies should submit such in writing, with their applications, a cover letter initiating the request. A copy of the letter should also go to each of the companies in the agreement. Space allocation should be based on the presentpoints average of the companies in the agreement. If only one company is exhibitingthe co-marketed product, show management should deal only with that exhibitingcompany. Subletting of space for the purpose of allowing another company to exhibitwithin the principal exhibit is not permitted. If the non-exhibiting company needsregistration badges, they should work directly with show management and according to show management’s policies. Show management will make every effort to be inclusive of all joint marketing partners. If possible and upon request, the names of both joint partners should be included in separate listings in theprinted materials. Show management may charge an administrative fee for the additional listing. If two listings cannot be provided, the exhibiting company shouldlist the non-exhibiting partner within its listing.

12. Exhibitor Intellectual Property: Exhibitor warrants and represents that it owns all intellectual property being used in promotion at the 2010 NMHC Apartment Operations and Technology Conference & Exposition or exhibited at the 2010 NMHCApartment Operations and Technology Conference & Exposition, and agrees to defend, at exhibitor’s expense, and to indemnify NMHC for any action broughtagainst NMHC arising out of any dispute over intellectual property.

13. General Show Policies: NOISY, OFFENSIVE EXHIBITS ARE PROHIBITED. If you arehaving demonstrations, do not have them in the aisle where your exhibit is located if you expect people to congregate there. Leave space within your exhibit to absorbthe majority of the crowd. Should spectators interfere with the normal traffic flow inthe aisle or overflow into the exhibits on the sides or across the aisle, the ShowManager will request that you limit or eliminate your presentation.Police your booth to be sure the noise level from any demonstrations or sound system is kept to a minimum and does not interfere with others. The Show Managerreserves the right to determine what constitutes interference with others.All business activities, circulars, and advertising matter must be conducted and distributed within the booth(s) assigned to the exhibitor. Materials may not be distributed in other areas of the Conference facility. Exhibitor agrees not to hold anysocial event to which attendees are invited, or entice attendees off the exhibit floorduring official exhibit and Conference hours.Further, no exhibits or In Conjunction With events are permitted outside the exhibition area, which includes hotel rooms, suites, or public places on November14-16, 2010, unless approved in advance by NMHC. In Conjunction With events held by non-sponsor companies will be charged a $5,000 fee.

14. Restricted Attendance: False certification of individuals or other methods or devices used to assist unauthorized persons to gain admittance to the exhibit flooror the Conference is cause to expel the violator from the exhibition and Conference,and to remove the exhibit from the floor without obligation on the part of NMHC.

15. NMHC follows the International Association of Exhibitions and Events(IAEE) best practices and rules of exhibiting.

2010 NMHC Apartment Operations and Technology Conference & Exposition Exhibit Guidelines


HILTON ANATOLE EXHIBIT HALL FLOOR PLAN

Booths are 10'x10' unless notedAisles = 9' wide10'x10' Ceiling Height = 8'Island Ceiling Height = 15'

2009 CHAIRMAN'S CIRCLE:Apartment GuideAT&T Connected CommunitiesAZUMA LeasingFannie MaeFreddie MacKeyBank Real Estate CapitalKroll Factual Data, Inc.Network Multifamily CorporationPinnacleRealPage, Inc.Riverstone Residential,

a CAS Partners CompanyTime Warner CableVerizon Enhanced CommunitiesYardi Systems, Inc.

2009 FRIENDS OF THE COUNCIL:Apartment Realty AdvisorsAvalonBay Communities, Inc.Bader CompanyBRE Properties, Inc.Camden Property TrustCB Richard EllisColonial Properties TrustComcast Cable CommunicationsCushman & WakefieldFirst Advantage SafeRentHendricks & PartnersIntuit Real Estate SolutionsMid-America Apartment CommunitiesMoran & CompanyRed Mortgage Capital, Inc.Rent.comTranswestern - Institutional

Multifamily GroupUDR, Inc.

ABOUT NATIONAL MULTI HOUSING COUNCILBased in Washington, DC, NMHC is a national association representing the interests of thelarger and most prominent apartment firms in the U.S. NMHC’s members are the principalofficers of firms engaged in all aspects of the apartment industry, including ownership, development, management, and financing. NMHC advocates on behalf of rental housing,conducts apartment-related research, encourages the exchange of strategic business information, and promotes the desirability of apartment living. One-third of American house-holds rent, and over 14 percent of households live in a rental apartment (buildings with fiveor more units).

For more information, contact NMHC at 202/974-2300 or visit NMHC’s web site atwww.nmhc.org.

NMHC MISSION STATEMENTThe National Multi Housing Council provides leadership for the apartment industry on legislative and regulatory matters, advances research and the exchange of strategic business information, and promotes the desirability of apartment living.

1850 M Street, NW, Suite 540 ı Washington, DC 20036 ı 202/974-2300 ı www.nmhc.org

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