12 Ways To Improve Your Business Online

Download 12 Ways To Improve Your Business Online

Post on 14-Jun-2015

1.306 views

Category:

Design

1 download

DESCRIPTION

Find out how your business can benefit from considering all the best options on the internet.

TRANSCRIPT

  • 1. 12 Ways To Use The Internet To Improve Your BusinessPresented By: Jason VanHoose, Business Development

2. The Internets Untapped Potential

  • Many businesses are missing valuable
  • opportunities to:
    • streamline processes
    • increase efficiency
    • improve products & services
    • connect with customers
    • capture knowledge
    • cut costs
    • increase revenue

3. The Internets Untapped Potential

  • Everyone can do more with the internet.

4. 12 Ways... 5. Online Commerce

  • Convenient for customers
  • Generates revenue
  • Creates passive income
  • Increases search engine results

6. Video

  • Production cost is declining
  • Keeps people on your site
  • More compelling than text or photos only
  • Flash video/Flash player are becoming ubiquitous

7. News

  • Inform your visitors
  • Control your message
  • Improve search engine rankings

8. Customer Portal

  • Allow customers to search:
    • Current orders
    • Previous orders
    • Inventory availability
  • Increase customer loyalty
  • Reduce internal support costs
  • 24/7 Operation

9. Training & Demos

  • Product demos decrease the average sales cycle
  • Online training is quicker and more cost effective than classroom training.

10. Surveys

  • Hear directly from current customers, former customers, prospects and employees.
  • Can be anonymous.
  • Improve your products & services
  • Quick & easy to deploy.

11. Email Newsletters

  • Reach customers where they are
  • Quick
  • Cost effective
  • Doesnt replace direct-mail

12. Statistics

  • Know your traffic stats
  • Know your keywords
  • Verify marketing efforts
  • Cost effective
  • Easy to use

13. Real-Time Customer Service

  • Opportunity to differentiate
  • Easy to deploy
  • Functions like a phone system
  • Help customers find what they need.
  • Watch customer click-paths

14. Podcasts

  • Keeps people on your site
  • Integrate with iTunes
  • Use RSS feeds

15. Mobile Websites

  • Mobile website use is growing.
  • Its an opportunity to differentiate yourself.
  • Your customers will expect it.

16. Recruiting

  • Tell your story
  • Pre-qualify candidates
  • Apply online
  • Recruit from your database

17. Can you do all this yourself?

  • Maybe.

18. Shouldyou do all this yourself?

  • Probably not.

19. Things You Can Do Today

  • Evaluate your current situation
  • Create a long-term strategy
  • Hire an expert
  • Put it in the budget
  • Review the strategy & execution regularly
  • Change it as necessary
  • Take a first step

20. Take that first step. Lets talk about how you can tap the potential of the internet for your business. Jason VanHoose 918.585.9311x231