za presentation
TRANSCRIPT
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Zulisnita Annieda Ainul [email protected]
3rd May 2007
“A study of community culture towards community informatics of local council
websites services between neighbouring communities of 2 different local councils.”
Transformation of e-service delivery of local council websites
Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
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Roadmap Roadmap
Thesis statement
Research Design
Research framework
Research Method
Research Scope
Research Question
ResearchTaxonomy
Data resources & support
Data Analysis
Pilot Study
Conclusion
No Easy Way Out!!
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
Introduction
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Introduction
Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
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Introduction
Because local council websites are filled with tremendous advantages to the community, local
authority website developers should be able to engage community and citizens, reshape current service delivery
and address the issue of excluded social groups and accessibility.
Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
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Developer: Local authority officials
Users: Local community
Democracy
Social Capital
Sense of community
IndividualEmpowerment
Economic developmentopportunities
Community Informatics:
(O’ Neil, 2001)
Research Framework
Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
Local Council Websites
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3 Main Research Questions
How can participation online in local council websites supported by community informatics
lead to better community engagement with communities and citizens?
How can participation online in local council websites supported by community informatics address the
issue of excluded social groups and accessibility?
How can participation online in local council websites supported by community
informatics reshape service delivery?
Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
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• Scope: 2 local governments in neighbouring communities that belong to 2 different borough councils.
• Type of study: Ethnography.
• Research methods: Interviews, surveys, focus group discussions, usage statistics, existing public data, stakeholder analysis, content analysis, ethnographic fieldwork, action research, document review, etc.
Research Design
Research Method
Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
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Egham, Surrey
Research Method
RUNNYMEDE is a local government district with borough status in the English county of Surrey.
Places in the district include Addlestone, EGHAM,Chertsey, Thorpe, Virginia Water and Englefield Green
Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
Runnymede population: 76, 400Egham population: 12, 000
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Staines, Middlesex
SPELTHORNE is a local government
district and borough in Surrey, England. It includes the towns of
Ashford, Laleham, Shepperton,
STAINES, Stanwell and Sunbury.
Research Method
Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
Spelthorne population: 90, 000Staines population: 52, 400
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“The research tradition recognises and embraces multiple perspectives and individual voices”. (Cohen et al., 2000)
Why ethnography? The rational
E-services understanding is often speculative rather than research
“The interpretive approach allows exploration where a sound knowledge base is not present already”(Cohen et al., 2000).
Given the formal and general nature of e-services, it would seem that a more scientific approach could lose
the wholeness of the issues and erode the complexity of the
interactions involved.
Research Method
Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
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Ethnography has been selected to:-
Capture the depth of the local authority – local community relationship through website
Recognize the complexity of the situation being researched.
Allow a context specific insight: the context of this investigation is specific
Account for unintended/unexpected findings and discoveries and provide a step to further research.
Research Method
Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
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Research MethodEthnographic strategies for this research• Member of the community for almost 3 years
• Developed contacts and relationships with citizens through part-time job in research area.
• Understand community culture and local interest
• Observing members of the community everyday life for almost 3 years
• Lived in different areas of the community within the time.
• Able to identify key informants and have time flexibility with contacts and key informants because living in area.
• Able to use establish relationships through work for gathering of research data through favors and network developed.
Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
• Nature of part-time job in the printing industry allows researcher to be aware of community activities through newsletters and etc
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Access to local authority websites
Publicly available online
Access to local authorities
Contact local authority websites of both councils
involved via contact on website
Access to local community
Contact local business, clubs, associations and other social groups within the community
Access to toolsQualitative and quantitative softwares obtained through
department
Research Method
Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
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Research MethodLocal Clubs, Institutions and Small Business in research area
AcumenBlakestone Limited (Jacques Van Der Merwe)Cube Interior Solutions (Hayley Naylor)Christian Science Reading RoomCardiff Property PLC (Roger Smart)Runneymede Jazz Club (Harriet Coleman)Egham District Music Club (Mrs. R.B. Benlley)Egham Youth Music (Louise Butler)Greyhounds in Need Intercrate Rentals (Paul J. Hetherington)Peter Hobbs Ltd (Peter Hobbs)Interactive Health PLC (Glen)Gordon R Kimber & AssociatesSCJohnson Eurafne Ltd Runneymede Historical (Mr. Robin Doran)Runneymede & Spelthorne Ladies Probus Club (Andrew Lowther or Mrs. J. Scott)Runneymede Jazz Club (Mrs. P. Moloney)Research In Motion UK (Una Lydon/Steve Dugon)Staines & District Probus Club (Roger Marsden/John Loiver - Secretary)SMP Playgrounds Ltd (John Cox)Tornex (Europe) Ltd (Nick)Egham Chamber of CommerceStrodes CollegeRedan Press
Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
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Taxonomy of community informatics
used to guidedata collection
and analysis
Democracy
Social Capital
Individual Empowerment
Sense of community
Economic developmentopportunities
(O’ Neil, 2001)
Research Method
Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
* Taxonomy:The classification, or categorization, of things making it easier to analyze the data collected.
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Data AnalysisOntology: the science of what things exist and how they
relate to each other
Nominalism Realismontology
The subjectivist approach to
social science
The objectivist approach to
social science
Epistemology - The study of theories of knowledge or ways of knowing, particularly in the context of the limits or
validity of the various ways of knowing
Anti-positivism Positivsmepistemology
Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
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Data Analysis
Why Nominalism?
“…believing that each individual’s conception of reality is different, individuals and their interpretations construct that reality and that there is no common objective shared reality.”
(Cohen et al, 2000).
The use of e-services is varied in function, purpose and format: Individuals have different views of the world around them and this is reflected in their usage of the medium thereby realism was rejected.
Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
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Data Analysis
Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
Why Anti-positivism?
It is assumed that the lifestyle of each user are very different between users”.
(Burrell & Morgan, 1979).
The study assumes an anti-positivist stance, in keeping with the subjectivist approach to social science but also taking a positivist stance where needed.
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Data Analysis - Attitude
• Attitude towards local politics
• Attitude towards communication with local council
• What are the issues that you are most concerned with?
• How would you describe the overall impact of participation initiatives on your local authority website on final decision-making in your authority?
• Strengths and weaknesses of your local council
Data AnalysisStrong Democracy: Increasing democratic participation with a meaningful association of citizens within a civic community Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
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Data Analysis - Attitude
• Attitude towards your community
• Attitude towards your neighbours• Do you feel valued by society?
• Are you involved in helping out a local group as a volunteer?
• Does you local community feel like home?
Data Analysis
Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
Increasing social capital:Includes features of social organization such as social networks, norms, and trust that facilitate co-ordination and co-operation for mutual benefit;
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Data Analysis - Attitude
• If you need information to make a life decision, do you know where to find that information?
• Do you have problems finding places to access the internet?
• Gives ideas on events you’d like to happen in your community to your local council.
Data Analysis
Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
Empowering individuals:Includes discussions of information literacy and ICT access for disadvantaged communities so that all people have opportunities for meaningful participation in an increasingly digitized society
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Data Analysis - Attitude
• Do you enjoy living among people of different lifestyles?
• Do you feel part of the local geographic community where you work?
• Do you feel apart of a team at work?
Data Analysis
Revitalizing sense of community:Includes discussions of increasing community involvement and commitment to geographic communities
Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
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Data Analysis - Attitude
• Is your authority working on schemes to enhance public participation online in collaboration with other local agencies?
• Is your local authority website a marketing tool for small business?
• Are local authority websites enablers for mobilization for a wider range of resources for community economic development?
Data AnalysisProviding economic development opportunities:Includes theories about the use of ICTs to encourage economic activity.
Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
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Pilot Study
* The pilot study is purposed to complete sometime in June 2007 and the actual fieldwork will commence a month
after that.
Willesden GreenLondon Borough of Brent
KilburnLondon Borough of Camden
Convenience sampling
A survey of all members of the community in the research area. (Target data collection for this research is
30 selected from a random sample)
A survey of the local authority website developer in the research area. (Target data collection for this research is
2 selected from a purposive sample)
Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
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Developer: Local authority officials Users:
Local community Democracy
Social Capital
Sense of community
IndividualEmpowerment
Economic developmentopportunities
Community Informatics:
(O’ Neil, 2001)
Conclusion
Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
Local Council Websites
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Conclusion
Example of key success factors
outcomes of CI projects
(O’ Neil, 2001)
Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
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How can participation online in local council websites supported by community informatics
lead to better community engagement with communities and citizens?
How can participation online in local council websites supported by community informatics address the
issue of excluded social groups and accessibility?
How can participation online in local council websites supported by community
informatics reshape service delivery?
Conclusion
Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
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Any Questions?
Introduction
Roadmap
Research Framework
Research Question
Research Method
Pilot Study
Conclusion
Data Analysis
Wish to participate in this study?Email: [email protected]:Participate in study