Your Independent Optical Laboratory Serving Private Practice for over 36

Years

Welcome To Expert OpticsEstablished 1979

Greg Ruden Owner & President

Don Ruden Founder & CEO

•Ranked in Vision Monday Top 5 Independent Laboratories •VSP Allied Laboratory •Transitions Lab of the Year Finalist •Crizal Lab of the Year (Award of Excellence Winner) •Named Lab “Innovator of the Year” by Optical Lab Products Magazine

Bob Pommier – Director of Laboratory Operations

Paul Allen – Customer Service Manager

Customer Service

Receiving Rx Orders & Lens Department

EXPERT OPTICSInnovation & Technology

• Traditional Surfacing & Finishing • Freeform 1 – Established in 2008 • Freeform 2 - 2011 / Specialized Lens Fabrication

Traditional Lens Fabrication

Traditional Finishing

Freeform 1: Digital Lens Fabrication

The Present – Robotic & Specialized Finishing

Freeform 2: Digital + Lens Fabrication

State Of The Art Freeform Lens Design Verification:Dual Lensmapping

Freeform Final Lens Verification:A&R Focovision

New Robotic FinishingSantinelli SE 1 Xtrimer

Continuous Inspection Process

EXPERT OPTICSAR TECHNOLOGY CENTER

Expert Optics AR Lens Prep

Expert Optics AR Technology Center

THE EXPERT OPTICS INDEPENDENT “ADVANCED TECHNOLOGY ADVANTAGE”

Expert Optics Produces over 97%

of all Rx orders In-House!

EXPERT HOYA SEIKO SHAMIR SOLA VARILUX/ESSILOR ZEISS VSP UNITY Elite C Hoyalux ID Surmount Autograph III Sola HDV Vx S 4D i.Scription Orders UNITY PLx

Autograph III Attitude Vx S Fit UNITY PLxtraElite ID Lifestyle CD Clarity Supernal SolaOne HD Vx S Design Individual UNITY PLxtreme

Elite Short ID Lifestyle CD Harmony Autograph II Individual II UNITY PLxpressionSupercede Autograph II Attitude Compact Ultra HD Physio Enhanced Fit

Extreme ID Lifestyle Supercede II Vx Physio Enhanced Choice COMPUTER LENSESExtreme Short ID Lifestyle CD Attitude III Sport Instinctive Performance Vx Physio DRx/DRx Short Precision Pure UNITY CVx

Proceed II Attitude III Fashion Vx Physio 360 Precision Plus UNITY CVxpressionEssential Summit IQ CD Proceed III AO Easy HD Precision Superb

Summit IQ ECP Spectrum Vx Comfort Enhanced Fit SINGLE VISIONUltimate D Blutech Element Vx Comfort Enhanced GT2 3D UNITY SVx

Ultimate D (VSP Extreme) Golf Vx Comfort DRx/DRx Short GT2 3DV UNITY SVxtraUltimate B (VSP Elite) First Pal UNITY SVxtreme

Duo Definity COMPUTEREveryday (VSP Essential) Definity Short Officelens Book

COMPUTER Officelens DeskCOMPUTER Autograph II Office Accolade Freedom Officelens Room

Expert Tween Shamir RelaxShamir Computer Essilor Ideal SINGLE VISIONShamir Workspace Individual SV

SINGLE VISION SINGLE VISION 3D SVElite SV Autograph II SV AW

Essential SV Autograph III SVAttitude III SV

Sport SV Spectrum SVGolf SV

Last Updated 6/10/2015

EXPERT Essilor ZEISS/SOLA VSP OPTICS GROUP

Zeiss SET UNITY Classic UV

Sentinel Plus UV Crizal Prevencia Teflon UNITY Plus UVCrizal Prevencia Kids Teflon Elite UNITY ClassicExpert Basic

Crizal Alizé UV Zeiss Allure Plus UNITY Elite UVSentinel Plus Crizal Avancé UV

Zeiss Purecoat Plus

UNITY PlusRetinal Bliss DES

Duravision Silver

DIGITAL & FREEFORM LENSES PROCESSED IN-HOUSE

AR COATINGS PROCESSED IN-HOUSE

Expert Best Crizal Easy UV UNITY Elite

MAKING A DIFFERENCE IN OUR COMMUNITIES & OUR INDUSTRY RESPECTING THE ENVIRONMENT SUPPORTING OUR INDUSTRY PARTNERING FOR THE GROWTH OF INDEPENDENT PRACTICE SUPPORTING OUR COMMUNITY

Respecting the Environment• Recycling the Bi-Products of Manufacturing • Making our own Water

Supporting Our Industry

• Student Volunteer Optometric Services to Humanity (SVOSH) • Illinois College of Optometry • Participate in Annual Frame Sale – Donate for each pair sold • Support Annual ICO Alumni Event

• Prevent Blindness • The Vision Council • Optical Laboratory Association • Think About Your Eyes

• Global Optics Member • National & State Optometric Associations • Professional Opticians Associations

ICO Lab Tours: Giving back to private practice

Supporting Our Community• Providing Needed Eyewear to Homeless Shelters in Our Market Area • HESED House • DayBreak Shelters

• Lions Club • Youth Athletics

WHAT REALLY MATTERS?

Its all about the people!

Your Independent Optical Laboratory Serving Private Practice for over 36

Years