yellow bridge interactive
DESCRIPTION
A white paper designed for ease of use. It features an interactive guide (blueprint) to building your own mobile app. You can check mark features that you want to include in the app from categories including platforms, type of users, type of design, admin features, etc.TRANSCRIPT
BASICINFORMATIONIn today’s on-demand society, it’s no wonder that mobile apps are continually being heralded as the next ‘big thing’ for businesses and organizations of all shapes and sizes. Mobile Apps can give your brand constant access to your customers, making user engagement available at the click of a button. If you’ve made the decision to take advantage of the world of benefits a mobile app can provide, the experienced app development team of Yellow Bridge Interactive is ready to help turn that dream into a reality. Currently, there are over 1.3 million different apps available on the mobile market, and reports estimate that nearly 20,000 more are added each month. That being said, giving your app a little something special to set it apart from the pack won’t be easy, but having a clear roadmap in mind will help keep you on the right track and ensure you create something your customers will turn to again and again.
DESCRIBE THE PURPOSE OF YOUR APP
LIST POTENTIAL COMPETITORS
LIST ANY KEYWORDS THAT YOU WANT TO RANK FOR
WHAT DO YOU NEED?Mobile App development is a lot more work than just having a great idea however. Once you have an understanding of the app you want to create, it’s time to piece together the finer details of your app. The platform, layout, features and pricing model of your app will all play a role in its success. Be sure to take the time to understand just what your app needs in order to provide a useful solution to your customers.
CHOOSE PLATFORM(S)
CHOOSE PHONE/TABLET
HTML5
1 - 2
FREE
3 - 8
FREEMIUM
9 +
PREMIUM
CHOOSE HOW MANY SCREENS
CHOOSE YOUR PRICING$ $
$ $
DESCRIBE YOUR TARGET PERSONA
HOW WILL YOU ENGAGE USERS?
HOW WILL YOU MANAGE USERS?
PUSH
LOGIN
FUNCTIONALITY
SOCIAL
USABILITY
SMS
DATABASE
PERFORMANCE
SOCIAL
WHAT TYPE OF TESTING PLAN?
WHO ARE YOUR USERS?One of the most common mistakes in the app development process is forgetting the end goal, attracting more customers to your brand. If you want customers to download your app, you first have to understand just what they are looking for. Understanding who your customers are will help you more closely customize your app’s experience around their wants and needs, helping you build a devoted following for your App and brand while building customer engagement.
FILES
WHAT TYPE OF DATA?While your app’s purpose and appeal will provide the foundation of your mobile app, it’s the back end that will truly define the functionality of your app. The data you choose to collect, or choose not to, can prove to be an invaluable asset to your company for the long-term and even help you grow your business in ways you never thought possible.
WILL YOU NEED WEB INTEGRATION?
WHAT KIND OF DATA WILL YOU STORE?
YESNO
NONE
NONE
SINGLE
SIMPLE
DATABASE
MULTIPLE
ADVANCED
HOW MANY DATA SOURCES?
WHAT TYPE LOCATION DATA?
WHAT TYPE OF DATA? (cont.)While your app’s purpose and appeal will provide the foundation of your mobile app, it’s the back end that will truly define the functionality of your app. The data you choose to collect, or choose not to, can prove to be an invaluable asset to your company for the long-term and even help you grow your business in ways you never thought possible.
WILL YOU NEED 3RD PARTY API INTEGRATION?
WHAT LEVEL OF SECURITY DO YOU NEED?
NONE
NONE
NONE
SIMPLE
SINGLE
SIMPLE
ADVANCED
MULTIPLE
ADVANCED
WHAT TYPE OF DATA ANALYTICS WILL YOU TRACK?
OTHER DATA SPECIFICS
WHAT KIND OF DESIGN?If you want your app to be successful, it must be designed to perform. Creating a fluid user experience surrounding your mobile app will not only ensure that all of its features run smoothly, but also help to attract new customers with an attractive interface and responsive design custom-tailored to your brand.
WHAT TYPE OF DESIGN WILL YOU NEED?
BAREBONES TEMPLATED PREMIUM
OTHER DESIGN SPECIFICS
YOUR TITLE
YOUR DESCRIPTION
APP STORE INFORMATIONYou’ve probably heard of the importance of optimizing your website to perform well in search engines, but have you considered optimizing your Mobile App to reach the top of App Store search results? With over 2 million Apps out there, taking the time to help your App stand out with App Store Optimization (ASO) is a must to extend the marketing reach of your own mobile app. In fact, over 63% of App Store downloads begin with a search. Give your App an entirely new discovery platform by taking the time for proper ASO.
WILL YOU NEED REVIEW MANAGEMENT?
YOUR KEYWORDS
WHAT TYPE OF MEDIA?
LOGO/THUMB SCREENSHOTS PROMO VIDEO
NO YES
ADMIN FEATURESApp Development doesn’t end once the final product is launched. The Administrative Features that work behind the scenes on your app will give you up-to-the-minute information on your app’s usage, allowing you to monitor its successes and overcome its obstacles for an improved user experience.
WHAT ADMINISTRATIVE FEATURES WILL YOU NEED?
OTHER ADMIN FEATURES
APPROVAL/MODERATION
CONTENTMANAGEMENT
REPORTING
USERADMINISTRATION
FEEDBACKSYSTEM
PAYMENTMANAGEMENT
TICKETINGSYSTEM
CUSTOMER FEATURESThe features you choose will define your app’s success, or failure for that matter. Think of your customer; assessing their wants, needs and problems to come up with custom features that help separate your app from the rest to build a devoted community of users.
WHAT FEATURES WILL YOU OFFER YOUR CUSTOMERS?
COUPONS SCHEDULING EVENTS MAPS
MOBILE ECOMMERCE
USERREVIEWS
VIDEO GALLERY
LOYALTY PROGRAMS
TELL A FRIEND
MONETIZATION
ABOUT/CONTACT
SOCIAL FEEDS
PUSHNOTIFICATIONS
CLICK TO CALL
REPORTS & FORMS
PHOTO GALLERY
$
