xvii eurovisioni festival 2003 general overview on the european and us cinema exhibition market a...

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XVII EUROVISIONI FESTIVAL 2003 GENERAL OVERVIEW ON THE EUROPEAN and US CINEMA EXHIBITION MARKET A statistical framework elaborated by MEDIA Salles MEDIA Salles is an initiative of the MEDIA Programme of the European Union with the support of the Italian Government www.mediasalles.i t

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Page 1: XVII EUROVISIONI FESTIVAL 2003 GENERAL OVERVIEW ON THE EUROPEAN and US CINEMA EXHIBITION MARKET A statistical framework elaborated by MEDIA Salles MEDIA

XVII EUROVISIONI FESTIVAL 2003

GENERAL OVERVIEW ON THE

EUROPEAN and US CINEMA EXHIBITION MARKET

A statistical framework elaborated by MEDIA Salles

MEDIA Salles is an initiative of the MEDIA Programme of the European Union with the support of the Italian Government

www.mediasalles.it

Page 2: XVII EUROVISIONI FESTIVAL 2003 GENERAL OVERVIEW ON THE EUROPEAN and US CINEMA EXHIBITION MARKET A statistical framework elaborated by MEDIA Salles MEDIA

Year 1995 1996 1997 1998 1999 2000 2001 2002var % 02/01

Population (x 1 000 000) 362,8 363,9 364,9 365,8 366,7 367,7 369,5 370,5 0,27%

Number of screens 18 951 19 703 20 733 21 889 23 187 24 096 25 018 25 672 2,61%

Admissions (x 1 000 000) 665,4 711,0 761,4 815,8 803,1 835,2 923,6 931,2 0,83%

Gross Box Office (ECU X 1 000 000) 3 089 3 438 3 847 4 250 4 351 4 633 5 230 . .

Frequency per head 1,83 1,95 2,09 2,23 2,19 2,27 2,50 2,51 0,53%

Average ticket price 4,64 4,84 5,05 5,21 5,42 5,55 5,66 . .

Number of inhabitants per screen 19 142 18 468 17 601 16 711 15 815 15 261 14 770 14 433 -2,28%

Average admissions per screen 35 111 36 085 36 726 37 271 34 635 34 661 36 917 36 274 -1,74%

Average gross box office revenues per screen 162 986 174 506 185 542 194 141 187 664 192 272 209 035 . .

WESTERN EUROPE

GENERAL OVERVIEW

WESTERN EUROPE: Austria, Belgium, Denmark, Finland, France, Germany, Ireland, Iceland, Italy, Luxemburg, the Netherlands, Norway, Spain, Sweden, Switzerland, United Kingdom.

Page 3: XVII EUROVISIONI FESTIVAL 2003 GENERAL OVERVIEW ON THE EUROPEAN and US CINEMA EXHIBITION MARKET A statistical framework elaborated by MEDIA Salles MEDIA

GENERAL OVERVIEW

Year 1995 1996 1997 1998 1999 2000 2001 2002var % 02/01

Population (x 1 000 000) 261,7 264,2 266,5 269,1 272,7 275,6 276,8 280,5 1,35%

Number of screens 27 805 29 690 31 640 34 186 37 185 37 396 36 764 35 280 -4,04%

Admissions (x 1 000 000) 1 262,6 1 338,6 1 387,7 1 480,7 1 465,2 1 420,8 1 487,3 1 639,3 10,22%

Gross Box Office (ECU X 1 000 000) 4 245 4 677 5 682 6 040 7 391 8 857 9 393 10 100 7,53%

Frequency per head 4,82 5,07 5,21 5,50 5,37 5,16 5,37 5,84 8,75%

Average ticket price 3,36 3,49 4,09 4,08 5,04 6,23 6,32 6,17 -2,37%

Number of inhabitants per screen 9 412 8 899 8 423 7 872 7 334 7 370 7 529 7 952 5,62%

Average admissions per screen 45 409 45 086 43 859 43 313 39 403 37 993 40 455 46 465 14,86%

Average gross box office revenues per screen 152 670 157 528 179 585 176 681 198 763 236 844 255 495 286 281 12,05%

U.S.A.

Page 4: XVII EUROVISIONI FESTIVAL 2003 GENERAL OVERVIEW ON THE EUROPEAN and US CINEMA EXHIBITION MARKET A statistical framework elaborated by MEDIA Salles MEDIA

GENERAL OVERVIEW – YEAR 2001

EUROPE USA Europe/USA

Population (x 1 000 000) 369,5 276,8 33%

Number of screens 25 018 36 764 -32%

Admissions (x 1 000 000) 923,6 1 487,3 -38%

Gross Box Office (EURO X 1 000 000)

5 230 9 393 -44%

Frequency per head 2,50 5,37 -53%

Average ticket price 5,66 6,32 -10%

Number of inhabitants per screen

14 770 7 529 96%

Average admissions per screen 36 917 40 455 -9%

Average gross box office revenues per screen

209 035 255 495 -18%

2001

Page 5: XVII EUROVISIONI FESTIVAL 2003 GENERAL OVERVIEW ON THE EUROPEAN and US CINEMA EXHIBITION MARKET A statistical framework elaborated by MEDIA Salles MEDIA

WESTERN EUROPE - USA:NUMBER OF SCREENS

0

5.000

10.000

15.000

20.000

25.000

30.000

35.000

40.000

1995 1996 1997 1998 1999 2000 2001 2002

Screens Western Europe Screens USA

Europe 1995 – 2002: + 35%Europe 2000 – 2002: + 7%

USA 1995 – 2002: +27%USA 2000 – 2002: -5%

Page 6: XVII EUROVISIONI FESTIVAL 2003 GENERAL OVERVIEW ON THE EUROPEAN and US CINEMA EXHIBITION MARKET A statistical framework elaborated by MEDIA Salles MEDIA

WESTERN EUROPE - USA:NUMBER OF ADMISSIONS

0,0

500,0

1.000,0

1.500,0

2.000,0

1995 1996 1997 1998 1999 2000 2001 2002

Admissions EU Admissions USA

ADMISSIONS 1995 – 2002

Europe: + 40%USA: + 30%

Page 7: XVII EUROVISIONI FESTIVAL 2003 GENERAL OVERVIEW ON THE EUROPEAN and US CINEMA EXHIBITION MARKET A statistical framework elaborated by MEDIA Salles MEDIA

2001 2002 Var. % 02/01

Single screen 2.280 1.682 -26,2%

2-7 screens (Miniplex) 2.901 2.457 -15,3%

8-15 screens (Multiplex) 1.458 1.437 -1,4%

16 or more screens (Megaplex) 431 474 10,0%

USA: THEATRES BY NUMBER OF SCREENS

Total number of Theatres in 2002 6.050

24%

8%28%

40%

Single screen 2-7 screens (Miniplex)

8-15 screens (Multiplex) 16 or more screens (Megaplex)

Source: MPPA

Page 8: XVII EUROVISIONI FESTIVAL 2003 GENERAL OVERVIEW ON THE EUROPEAN and US CINEMA EXHIBITION MARKET A statistical framework elaborated by MEDIA Salles MEDIA

USA: NUMBER OF THEATRICAL FILMS PRODUCED, RATED & RELEASED

Note: Films rated may be higher than films produced for a given year because films may be rated or rerated months or even years after production.

Source: MPAA

Produced Rated Released

2002 543 786 467

2001 611 739 482

2000 683 762 478

1999 758 677 461

1998 686 661 509

1997 767 673 510

1996 735 713 471

1995 631 697 511

Page 9: XVII EUROVISIONI FESTIVAL 2003 GENERAL OVERVIEW ON THE EUROPEAN and US CINEMA EXHIBITION MARKET A statistical framework elaborated by MEDIA Salles MEDIA

USA: FILM RELEASED

Source: MPPA

Page 10: XVII EUROVISIONI FESTIVAL 2003 GENERAL OVERVIEW ON THE EUROPEAN and US CINEMA EXHIBITION MARKET A statistical framework elaborated by MEDIA Salles MEDIA

MARKET SHARES OF EUROPEAN FILMS IN USA

2000 2001 2002

4,7% 5,7% 4,6%

Source: European Audiovisual Observatory

Original Title Producing Countries Admissions

Die Another Day UK/US 25.872.726

Gosford Park UK/US/D/I 7.031.763

About a Boy UK/US/F/D 7.014.351

Resident Evil D/UK/F 6.818.726

The Transporter F/US 4.357.752

Le fabuleux destin d'Amélie Poulain (1) F/D 2.905.826

FearDotCom D/L/US/CA 2.279.535

Le pacte des loups F 1.884.286

The Importance of Being Earnest UK/US/F/D 1.445.677Iris UK/US 955.152

THE TOP 10 EUROPEAN FILMS IN US BY ADMISSIONS - 2002

(1) 3.025.408 admissions in US in 2001.

Page 11: XVII EUROVISIONI FESTIVAL 2003 GENERAL OVERVIEW ON THE EUROPEAN and US CINEMA EXHIBITION MARKET A statistical framework elaborated by MEDIA Salles MEDIA

AVERAGE MARKETING COSTS OF NEW FEATURE FILMS

(MPAA Member Companies)*

Source: MPAA

* Walt Disney Company, Sony Pictures Entertainment Inc., Metro-Goldwyn-Mayer Inc., Paramount Pictures

Corporation, Twentieth Century Fox Film Corp., Universal Studios, Inc., Warner Bros.

(US$ millions)

Page 12: XVII EUROVISIONI FESTIVAL 2003 GENERAL OVERVIEW ON THE EUROPEAN and US CINEMA EXHIBITION MARKET A statistical framework elaborated by MEDIA Salles MEDIA

AVERAGE MARKETING COSTSOF NEW FEATURE FILMS (MPAA Member Subsidiaries/Affiliate)*

* Subsidiaries include studio “classic” divisions such as Sony Pictures Classics, Fox Searchlight, New Line, Miramax, etc

Source: MPAA

(US$ millions)

Page 13: XVII EUROVISIONI FESTIVAL 2003 GENERAL OVERVIEW ON THE EUROPEAN and US CINEMA EXHIBITION MARKET A statistical framework elaborated by MEDIA Salles MEDIA

CountryTotal screens in

the country Prints % on total screens Prints % on total screens

A 579 26 4,5% 102 17,6%B 493 32 6,5% 66 13,4%F 5241 612 11,7% 554 10,6%IS 50 1 2,0% 5 10,0%L 25 1 4,0% 3 12,0%

NL 565 64 11,3% 107 18,9%CZ 749 9 1,2% 15 2,0%LT 84 3 3,6% 4 4,8%SK 289 4 1,4% 7 2,4%TR 921 15 1,6% 78 8,5%

LE FABULEUX DESTIN D'AMÉLIE POULAIN

WHAT WOMEN WANT

ANALYSIS OF THE PERFORMANCE OF A MAJOR EUROPEAN AND A MAJOR US FILM IN EUROPE

Page 14: XVII EUROVISIONI FESTIVAL 2003 GENERAL OVERVIEW ON THE EUROPEAN and US CINEMA EXHIBITION MARKET A statistical framework elaborated by MEDIA Salles MEDIA

ANALYSIS OF THE PERFORMANCE OF A MAJOR EUROPEAN AND A MAJOR US FILM IN EUROPE

Country Prints Admissions Admissions

per printPrints Admissions

Admissions per print

A 26 278.163 10.699 102 739.631 7.251B 32 614.793 19.212 66 565.924 8.575F 612 9.290.535 15.181 554 3.520.000 6.354IS 1 14.554 14.554 5 27.684 5.537L 1 37.400 37.400 3 36.300 12.100

NL 64 375.742 5.871 107 673.637 6.296CZ 9 95.184 10.576 15 237.434 15.829LT 3 13.551 4.517 4 41.598 10.400SK 4 29.009 7.252 7 65.715 9.388TR 15 133.519 8.901 78 683.910 8.768

LE FABULEUX DESTIN D'AMÉLIE POULAIN

WHAT WOMEN WANT

Sources: MEDIA Salles, European Audiovisual Observatory - LUMIERE

Page 15: XVII EUROVISIONI FESTIVAL 2003 GENERAL OVERVIEW ON THE EUROPEAN and US CINEMA EXHIBITION MARKET A statistical framework elaborated by MEDIA Salles MEDIA

CountryTotal admissions

in the country Admissions

% on total admissions

Total admissions in the country

Admissions% on total

admissions

A 18.984.739 215.879 1,1% 19.245.441 62.284 0,3%B 24.000.000 525.941 2,2% 24.378.961 88.852 0,4%

CH 17.112.899 578.316 3,4% 18.811.273 92.241 0,5%D 177.925.484 2.522.427 1,4% 163.909.668 614.643 0,4%

DK 12.911.000 147.507 1,1%E 146.810.494 1.238.508 0,8% 140.716.354 473.792 0,3%

FIN 6.538.961 65.144 1,0% 7.700.000 139.761 1,8%F 185.816.369 8.850.000 4,8% 184.460.678 440.535 0,2%

UK 155.910.781 1.000.107 0,6% 175.906.000 0,0%GR 13.200.000 22.786 0,2% . 67.712 .IS 1.507.609 7.736 0,5% 1.620.431 6.818 0,4%I 108.345.619 1.881.257 1,7%L 1.413.900 35.057 2,5% 1.432.000 2.343 0,2%

NL 23.787.086 49.886 0,2% 24.119.000 325.856 1,4%N 12.477.164 113.088 0,9% 12.041.422 47.844 0,4%S 18.100.563 185.089 1,0% 18.296.715 165.898 0,9%

CY . 3.304 .CZ 10.363.300 95.184 0,9%EE 1.558.067 21.601 1,4%HU . 157.778 .LT 1.916.179 13.551 0,7%PL 27.649.652 396.476 1,4% 27.090.777 349.046 1,3%SI . 48.188 .TR 26.007.583 133.519 0,5%

2001 2002

WESTERN EUROPE

CENTRAL, EASTERN EUROPE AND MEDITERRANEAN RIM

LE FABULEUX DESTIN D'AMÉLIE POULAIN

Page 16: XVII EUROVISIONI FESTIVAL 2003 GENERAL OVERVIEW ON THE EUROPEAN and US CINEMA EXHIBITION MARKET A statistical framework elaborated by MEDIA Salles MEDIA

CountryTotal admissions in

the country Admissions

% on total admissions

A 18.984.739 739.631 3,9%B 24.000.000 565.924 2,4%

CH 17.112.899 622.671 3,6%D 177.925.484 6.477.651 3,6%

DK 11.921.000 235.922 2,0%E 146.810.494 2.657.441 1,8%F 185.816.369 3.520.000 1,9%

UK 155.910.781 3.993.129 2,6%GR 13.200.000 315.000 2,4%IS 1.507.609 27.684 1,8%I 105.537.586 2.053.390 1,9%L 1.413.900 36.300 2,6%

NL 23.787.086 673.637 2,8%N 12.477.164 178.995 1,4%P 20.940.000 545.680 2,6%S 18.100.563 278.773 1,5%

BG 2.006.791 47.414 2,4%CY 857.600 34.537 4,0%CZ 10.363.300 237.434 2,3%EE 1.030.846 41.620 4,0%HU 15.693.000 421.315 2,7%LT 2.366.853 41.598 1,8%PL 27.649.652 545.680 2,0%SI 2.847.567 69.728 2,4%TR 26.007.583 683.910 2,6%LV 1.151.880 27288 2,4%RO 5726248 118163 2,1%

I (2002) 108.345.619 325 0,0%

WESTERN EUROPE

EASTERN, CENTRAL EUROPE AND MEDITERRANEAN RIM

2001

WHAT WOMEN WANT

Page 17: XVII EUROVISIONI FESTIVAL 2003 GENERAL OVERVIEW ON THE EUROPEAN and US CINEMA EXHIBITION MARKET A statistical framework elaborated by MEDIA Salles MEDIA

LE FABULEUX DESTIN D'AMÉLIE POULAIN

WHAT WOMEN WANT

Country Total admissionsAdmissions

Amèlie Poulain

% on total admissions

Total admissionsAdmissions

Amèlie Poulain

% on total admissions

Western, Central, Eastern Europe and Mediterranean Rim

867,6 16,0 1,8% 973,5 5,2 0,5%

USA 1.487,3 3,0 0,2% 1.639,3 2,9 0,2%

2001 2002

CountryTotal

admissions

Admissions What Women

Want

% on total admissions

Total admissions

Admissions What Women

Want

% on total admissions

Western, Central, Eastern Europe and Mediterranean Rim

1,031,1 25,2 2,4%

USA 1.420,8 21,0 1,5% 1.487,3 12,4 0,8%

20012000

Page 18: XVII EUROVISIONI FESTIVAL 2003 GENERAL OVERVIEW ON THE EUROPEAN and US CINEMA EXHIBITION MARKET A statistical framework elaborated by MEDIA Salles MEDIA

COUNTRIES 3 major companies Gross Box Office

B UIP/Warner Bros/Kinepolis Film Distribution 52,3%

DK UIP/Sandrew Metronome/Nordisk Film 67,1%

E United International Pictures S.L./Warner Sogefilms AIE/Hispano Foxfilm S.A. 48,7%

F UFD/GBVI/UIP 43,2%

I UIP/Medusa Film/Warner Bros 43,9%

NL UIP/Warner Bros/RCV 58,2%

S UIP-UNIVERSAL/AB Svensk Filmindustri/BUENA VISTA 45,2%

EU: CONCENTRATION IN DISTRIBUTION IN 2001(by Gross Box Office)

Page 19: XVII EUROVISIONI FESTIVAL 2003 GENERAL OVERVIEW ON THE EUROPEAN and US CINEMA EXHIBITION MARKET A statistical framework elaborated by MEDIA Salles MEDIA

USA: DISTRIBUTORS’ BOX OFFICE REVENUES 1995 - 2002

Source: European Audiovisual Observatory

Page 20: XVII EUROVISIONI FESTIVAL 2003 GENERAL OVERVIEW ON THE EUROPEAN and US CINEMA EXHIBITION MARKET A statistical framework elaborated by MEDIA Salles MEDIA

USA: TOP 10 EXHIBITION COMPANIES

COMPANY HEADQUARTERS SCREENS SITES

Regal Entertainment Knoxville, TN 6.124 563AMC Entertainment Inc. Kansas City, MO 3.280 225

Cinemark USA, Inc. Plano, TX 2.265 194Carmike Cinemas, Inc. Columbus, GA 2.251 304Loews Cineplex Ent. New York, NY 2.143 223

National Amusements, Dedham, MA 1.059 92Century Theatres San Rafael, CA 856 76

Famous Players, Inc. Toronto, Ontario 838 92Kerasotes Theatres Chicago, IL 532 77

Marcus Theatres Corp. Milwaukee, WI 488 46

Source: N.A.T.O. (National Association of Theatre Owners), as of June 1, 2003.