The WW experience

Our purpose

* For people, families, communities, the world—for everyone.

We inspirehealthy habitsfor real life.*

WW.Weight Watchersreimagined.The name WW reflects that we’re becoming the world’s

partner in wellness. We have always been the global leader in

weight loss, but now WW welcomes everyone who wants to

build healthy habits—whether that means eating better,

moving more, developing a positive mindset, focusing on

weight…or all the above! In the coming weeks and months,

you’ll see great new developments from us.

Overview

Our community sets us apart

• 4.5 million active members worldwide

• 1 million+ active members in the U.S.

• 30,000 Wellness Workshops (formerly meetings) globally

Our plan, system, and program

A plan that understands success on the outside starts on the inside

WW empowers me to:

Eat what

I love

Do what

moves me

Shift my

mindset

“It’s not about what you weigh, it’s about YOU. Your mind, body, and spirit too.

I love that WW is making the mind-body connection for me.” — Member, U.S.

Eat what you love

Eat what you love:The SmartPoints® system uses

the latest nutritional science

to make healthy eating simple.

Counting SmartPoints can lead you to healthier eating.

Everything is on the menu.

Our SmartPoints system

nudges members toward a

healthier pattern

of eating so that, over

time, smart choices

become second nature.

SmartPoints focuses on health, not just calories

Greek yogurt, fruit and peanut parfait 300 calories

Scrambled eggs, Canadian bacon,

avocado, tomato and English muffin 300 calories

Pancakes with chocolate chips

and maple syrup 300 calories

What are SmartPoints?

The SmartPoints system makes healthy eating simple

by putting complex nutritional information into one

simple number.

• Calories establish the baseline of how many

SmartPoints the food will be worth.

• Saturated Fat and Sugar increase the SmartPoints value.

• Protein decreases the SmartPoints value.

• Some foods have a SmartPoints value of zero.

200+ZeroPointFoodsZeroPoint foods form the foundation

of a healthy eating pattern and have

a low risk of being overeaten. They

don’t have to be weighed, measured,

or tracked.

• Vegetables

• Fruits

• Skinless chicken breast

• Skinless turkey breast

• Nonfat plain yogurt

• Eggs

• Beans, peas, lentils, tofu, and corn

• Fish & shellfish

TM

Members receive a personalized SmartPoints Budget

• Budget is based on gender, age,

weight, and height.

• Daily SmartPoints are given for

members to allocate to any food

or drink they like.

• Weekly SmartPoints provide

flexibility.

• Up to 4 unused daily SmartPoints

roll into the weekly SmartPoints

to create more livability.

Do what moves you

Moving more is an important part of the WW experienceOur approach is simple:

If you enjoy it, you’ll be more likely to keep at it. Anything that gets

you moving more will do great things for your health and help you

reach your goals!

What science says

Regular activity improves

health & wellness:

• Better sleep

• Improved mood

• Reduced stress

• Ensuring a strong, healthy

body as you age

We encourage members to move more by:

Meeting them where they are-no matter their age, experience,

or schedule.

Emphasizing movement for pleasure, not because they “should.”

Encouraging dynamic goal-setting.

Celebrating all movements–from planned activity to lifestyle activity.

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We have partnered with Aaptiv, a

leading provider of premium digital

fitness content—with the number one

audio fitness app—to bring a selection

of on-demand audio workouts

customized and curated for WW

members right in the app.

Get active with Aaptiv

FitPoints® 2.0 is unique to you

Members can track their activity, including Aaptiv workouts, with our

system designed to encourage activity choices based on what will have

the greatest impact on health and wellness. The new FitPoints® 2.0 is

personalized to each individual within the WW app-based on height,

weight, age, and gender-so members know exactly what each activity is

worth to them.

Members can connect their activity tracker to the app and earn FitPoints

all day.

Shift your mindset

Building healthy habits is about being in the right frame of mind

It’s not just about eating less and moving more.

WW provides tools to help members shift their mindset.

They can use them anytime, anywhere-small efforts can make

big-time changes. Because if you THINK differently, you’ll

act differently.

Practicing mindset techniques helps members embrace challenges and turn

setbacks into learning opportunities. With techniques that increase self-

awareness, self-compassion, gratitude, and more, members can stay focused

on what really matters to achieve their goals and become happier and

healthier.

A member with a helpful mindset• Is kind to themselves, recognizing that

no one is perfect.

• Focuses on the positive things, instead of dwelling on the negative.

• Understands how shifting unhelpful thoughts can change how they feel and act, helping them achieve their goals.

• Opens themselves up to challenges and views setbacks as learning opportunities.

We go deeper into mindset

WW has decades of experience

in the science of behavior change,

and we’re using it to give people

the tools they need to achieve

their wellness goals.

For example, we’ve partnered with

Headspace® to create custom

mindfulness content that our

members can tap into from the

WW app—anytime, anywhere.

Mindfulness is one way to shift your mindset

Studies show that mindfulness improves self-esteem, a sense of well-being,

and focus, while lowering levels of depression, anxiety, and stress.1,2

1. Davis DM, Hayes JA. What are the benefits of mindfulness? A practice review of psychotherapy-related research. Psychotherapy 2011;48(2):198-208

2. Keng SL et al. Effects of mindfulness on psychological health: a review of empirical studies. Clinical Psychological Review 2011;31:1041-1056.

A first-of-its-kind

program that rewards

members for building

healthy habits.

We reward members for building healthy habits.

WellnessWins recognizes and inspires members at every step of their wellness journey. Members earn “Wins” for their healthy habits, then can redeem them for exclusive products and experiences. Delivered right to their door. For free.

WellnessWins rewards members throughout the journey

Members earn “Wins” for the following

behaviors:

• Tracking breakfast, lunch, and dinner

• Tracking activity

• Attending Workshops

Support

The help and

encouragement of other

people is linked to

successful weight loss.1

In fact, evidence suggests that the more social

support a person receives, the better the

weight-loss results.2

Evidence also suggests that support enhances

feelings of control and confidence.3

1 Parham ES. Enhancing social support in weight loss management groups. J Am Diet Assoc. 1993 Oct;93(10):1152-6.2 Wing RR, Jeffery RW. Benefits of recruiting participants with friends and increasing social support for weight loss

and maintenance. J Consult Clin Psychol. 1999 Feb;67(1):132-8.3 Wolfe WA. A review: maximizing social support--a neglected strategy for improving weight management with

African-American women. Ethn Dis. 2004 Spring;14(2):212-8.

Members will always be surrounded by support

• Food and activity tracking

• Personalized goals

• 24/7 Expert Chat online support

• WW Connect, our members-only community online

• Syncing with fitness trackers

• Exclusive content

Wellness Workshops

• Wellness Workshops (formerly meetings)

are where members check in and share

their journey in person with a group of

fellow members.

• The insightful weekly sessions give

guidance and great strategies on

achieving a healthier lifestyle from a

supportive Wellness Coach who’s been

there and lost weight.

Members say hello and check in with a Wellness Guide, focusing on healthy behaviors, rather than on the scale

Members meet the Wellness Coach and other members, who will become the greatest motivators and sources of support

The ~30-minute Workshop will cover a topic relevant to health and wellness. Members can participate as much or little as they want.

Members earn 50 Wins—more than for any other healthy behavior—just for showing up!

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What to expect at a Wellness Workshop

After the first Workshop there is a short (but very helpful) “Getting To Know You” session, where new

members learn more about how the plan works. It’s totally low key and a great way to get to know us a

little better.

It all starts with the WW app

• Bar code scanner

• Recipes

• Relevant, frequently refreshed content

• Connect, our members-only social media platform

• Food, activity, and weight tracking

• Notifications, including helpful tips, awards, and

badges

Key features

Personalized content

The Journey tab in the app

recognizes and rewards progress

• Weight Progress: maps the changes on

the scale

• Healthy Eating Zone: celebrates days when

a member hits their healthy eating goals

(-10 to +5 of their daily SmartPoints,

#bluedotday)

• Messages: sends helpful tips, and awards

badges for food, activity, and non-scale

victories

WW Connect

“I love that you can find someone with a similar journey as yours.”

Overwhelmingly positive posts

“This program is changing people’s lives every day. It’s worth getting just for the Connect feature. Talk about Inspiration!”

1.7M unique monthly visitors

“The big difference is Connect! A totally supportive online group of WW members helping each other.”

“I feel safe posting my Transformation Tuesday photo on Connect

An unparalleled safe and supportive community

More support: 24/7 Expert Chat

Help when it’s needed!

• Our Wellness Coaches are on-call all day

and night so questions can be answered

anytime.

• Advice, motivation, or technical help

• Chat from the member web page or app

Wellness that Works.TM

Our program works

More effective for weight loss than do-it-yourself

Source: A randomized controlled trial of a community-based behavioral counseling program. Johnston CA, et al. Am J Med. 2013;126:1143.e19-1143.e24

More effective for weight loss than physician counseling.

Source: Primary care referral to a commercial provider for weight loss treatment versus standard care: a randomized controlled trial. Jebb SA, et al.

Lancet 2011;378:1485-92.

More effective than professionally delivered programs in producing 10% weight loss.

Source: Combining behavioral weight loss treatment and a commercial program: a randomized clinical trial. Pinto AM, et al. Obesity (Silver Spring)

2013;21(4):673-680.

The most cost-effective nonsurgical weight loss treatment.

Source: Meta- and Cost-Effectiveness Analysis of Commercial Weight Loss Strategies. Finkelstein EA, el al. Obesity 2014;22:1942-1951

Clinical trial data

• In a 6-month clinical trial, people who have tried

the WW Freestyle™ program experienced:

• Clinically significant weight loss

• Improvements in stamina and flexibility

• Reductions in food cravings and hunger

• Increases in happiness

• Improvements in weight-related quality of life

• Similar findings in 20,000 members across

the worldSix-month pre-post study of 152 participants, conducted by the University of North Carolina at Chapel Hill, Weight Research Lab.Study funded by WW International.