wp9 spreading of excellence and dissemination

BARCELONABARCELONA19-21 January 201119-21 January 2011

European Commission Information Society and Media

GaLAGame and Learning Alliance

The European Network of Excellence on Serious Games

WP9 Spreading of Excellence and Dissemination

Wim Westera,OUNL

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GALAGames and Learning Alliance

The European Network of Excellence on Serious Games

GenovaDecember 6-7 2011



WP09 first year’s goals

• Establish the core identity of the GALA NoE • Establish a dissemination policy/strategy• Develop dissemination instruments




GALA Dissemination Policy

Our value proposition:

Becoming the knowledge kernel for European SG research and industry that aims at establishing a coherent, open and innovative SG practice by aligning SG research across Europe, fostering knowledge transfer to SG industry, propagating appropriate opportunities for SG education, and disseminating insights, evidence, applications, tools, and case studies to the education and training market.




Principles of operation

• Dissemination is covered by all GALA partners• Branding conforms to the common framework explained

in the D9.1 document• No formal authorisation is required for partner-initiated

dissemination• Partners register and report all their dissemination

activities to WP9




GALA Logo




The website

Stats



Social media



Coordinated conferences, workshops, events

• ECTEL 2011 (Atos): GALA workshop september 2011 • OEB (OUNL): GALA workshop december 2011• ECGBL 2012 (UWS): anticipated 2012• ICALT (UCM): anticipated 2012• ISAGA (ATOS, UWS): anticipated 2012• VS-GAMES (UNIGE): applied for 2012




Branding strategy: GALA versus the European Serious Games Association

GALA NoE




Branding strategy: GALA versus the European Serious Games Association

European Serious Games Association

GALA NoE

Branding will focus on:

“ESGA” (powered by GALA)

Branding will focus on:

“ESGA” (powered by GALA)



European Commission Information Society and MediaGenova

December 6-7 2011



GALA Web Site

Riccardo Berta, Francesco Bellotti, Alessandro De Gloria

ELIOS Lab, DIBE, University of Genoa

www.elios.dibe.unige.it

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Target

• D9.3 GALA Website Release– Description of the GALA project web site– The description covers the public area and the private area

• Target – to provide up-to-date information about the advancement of the

GaLA project

• Structure:– Public Section: Accessible to all– Private Section: Accessible to the GALA consortium

• Link to the Virtual Research Environment (VRE)

– System Administrator functions: Accessible only to the System Administrator (SA) of the project website

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Releases Notes

• First version – online from the KoM

• October 2011

• Second version – online from May 2011– Restyle

• Logo and graphics

– New features– Link to VRE

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Site Architecture

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Public Home page

Login

Private Home page

VREMeetings

Project Information(Mission, Workplan, Consortium)

News(Call for papers, Recent papers, Blog)

Contact us




Public Area

• The entry point for GALA online dissemination– offers information about the project

• “Home page”, “The project info pages”, “Footer” and “Contact us”

– provides continuously updated news and external feeds about calls for papers, conferences and events

• “The News sub-menu” subsection)

– An internal editorial team to keep the website dynamic and up-to-date

• to publish posts, articles and news also on social networks

– Web-2.0 support• Twitter module to show #galanoe hashtag

• Share content on Social Networks

• User Generated Contents

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Private area

• The private area is the online tool for managing and supporting the GALA project activities – A link to the VRE– ...see the VRE description...

• Deliverable 8.3 (VRE Release)

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Home Page (header and menu)

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Home Page

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News sectionprovides the latest news on serious games research and related events. The website clearly distinguishes between messages from GALA partners (Call for Papers, Recent Papers and Blog) and external messages (feeds)

FooterContains:-the logos and links of the EC and of the FP7-the support for sharing the web site over the most important social networks -the possibility of exporting GALA site content in XML format (RSS)

Linkslinks to GALA activities or events considered of high importance by the Consortium and that need wide visibility

Twittershows posts with the GALA hastag#galanoe

SlideshowA display for a series of information and pictures, which gives the user a snapshot of the aims and main features of the GALA project




Project Info

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Mission

Work Plan

Consortium




Social Network Links

• Login using Facebook or Twitter account

• Share Contents

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News

• Using the post functionalities authorized GALA users can provide contents for the site– Post a call for papers– Post a new publication– Post a new blog Entry

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Statistics (Oct 2010 – Nov 2011)

• Site usage– Google Analytics

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Conclusion and future work

• Conclusions– The site is online and monitored with Google Analytics – The site provides

• Public area: news, information

• Private area: link to the VRE

• Future work– SEO activity in order to gain good position in search results– Improving the look&feel– Improving performance

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European Commission Information Society and MediaGenova

December 6-7 2011



Challenges year 2: increased visibility

• Smart instantiation ESGA (website, instruments)• Partner involvement: website, social media• Stakeholder events (various WPs)• Some more instruments (video clip, print, slides, ..)• Gamification (Playgen)• Task 9.4 European conference (VS-Games)• Task 9.5 Special journal issue(s)


wp9 spreading of excellence and dissemination

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