WordPress Full-Time YEAR 1

#WCJAX

HELLO!I am Wesley LewisOwner of OneEighty.DigitalA Small Flexible Design, Development, and Marketing Agency in Orange Park

HELLO!I’m a DADI’m a HUSBANDI’m a PASTORI’m a DEVELOPER

1. My StoryHow I came to start my company

2. SIX Hurdles I had to overcome

My Worst Day Ever :(

The Lightbulb MomentFrom AGONY to OPPORTUNITY

WordCamp JAX 2017

My Journey So FarWordPress Full-Time

SIXHurdlesAND 4 TIPS

Hurdle #1Yourself

» Do A Serious Evaluation» Know Your Strengths & Weaknesses» Find Your Passions» Establish Your Value

What Do I Have Going For Me?ASK

MistakeUnder Value Yourself

“Know Yourself”TIP

Hurdle #2Your Market

» Find Your Focus/Niche» Understand Who You Relate To Best» Know Who You’re Fishing For» Find The Needs In That Industry

What Language Do ISpeak?ASK

MistakeGoing To Broad Too Early

Hurdle #3Your Client

» Who Is Looking for Someone Like You» Networking Is Key» Can’t Build A Business From Your Basement» Go Out And Find Them

Who Do I Want To Work With?ASK

MistakeThinking Everyone Is My Client

“Build Relationships Over Customers”

TIP

● Want It Now● For The

Lowest Price● Not Loyal

● Build Trust● Pay It Forward● Give Great

ReviewsVs.

Customers Vs. Client Relationships

CUSTOMERSCLIENT

RELATIONSHIPS

How To Build Relationships» Really Listen » Ask Questions» Be Honest and Open» Be Helpful

You’re LikeableTHE RESULT

Hurdle #4Your Team

» Identify Who You Need» Find/Make Some Friends» Look Right Around You» Do What You Do Best

What Don’t I Have Time For?ASK

MistakeTrying To Do It All Yourself

Hurdle #5Your Process

» Invest In Efficiency» Know How You Work Best» Figure Out Your Project Flow» Process Is Priceless

How Can I Make Things Easier?ASK

MistakeDoing Things Like Everyone Else

“Don’t Let LearningHinder Doing”

TIP

Hurdle #6Your Pricing

» You’re Selling You» Don’t Be Afraid To Talk Money» As You Get Better, You Can Charge More» Think Of Your Long Term Goals

How Can I Bring ValueTo My Clients?ASK

MistakeNot Talking About Money

“Never Do AnythingFor Free”

TIP

Developing Recurring RevenueRetainersAre ongoing relationships with our clients that help bring skill, experience, security, excellence, and peace of mind.

» Web Maintenance & Support

» Graphic Design» Marketing» Social Media

Support

HostingWe provide hosting with the best features, security, backup and support that we can. We try to create the best home for our client’s website.

» Use existing hosting providers

» Include Premium Plugins & Themes

» Provide Support

Repeat BusinessGood Relationships lead to repeat business. They also lead to expanded business opportunities.

» Expanding Retainers» New Projects» Business Referrals» “Icing On The Cake”

The Key To Long Term Success

The Reality

YOU CAN DO IT!

WordPress Full-Time

THANKS!Any questions?You can find me at...

» https://OneEighty.Digital» @OneEightyDig @OneEightyDigital» Wesley@OneEighty.Digital» OneEighty.Digital/WCJAX #WCJAX