wordpress for nonprofits - 2013
DESCRIPTION
Trish Perkins' new slide show for her popular TechThursday series in the Triad area of North Carolina. The WordPress show is an introduction to the important Content Management System, open source and free WordPress.TRANSCRIPT
WordPress for Nonprofits
Can a website get any easier?
Who’s Trish?
• Nonprofit systems analyst and designer
• Affordable nonprofit technology consultant
• Trainer—Google, Salesforce, Office, Video, Social Networks, WordPress web sites
We do cloud computing solutions
Where is your WebSite Pain?
Tell us about your org and your web issues…
What do nonprofits WANT?
A website that is:• Easy to update• Easy to maintain• Easy to customize• Quick learning curve• Cheap• Good support network
Two WordPress Concepts
www.wordpress.com
• Hosted at WordPress• Free, free, free• Fastest way to get online
with your site• Limited themes• Restrictions about the kind
of content you can use—no online donations, no Google Map
• www.wordpress.com/yoursitename
www.wordpress.org
• Download the open source software
• More themes• Host at DreamHost or
GoDaddy or another host
• eCommerce, maps, online donations, fancy photo gallery plugins
• Almost free…
Ten Reasons to Love WordPress
Functional Reasons
1. Ease of installation & development2. Ease of training staff and volunteers to use it3. Scalable– start small and grow…grow…GROW4. Lives in the cloud: Access it from anywhere5. Accessible for handicapped people6. Different user levels – great for volunteer help7. Community Support: Lots of developers
creating new plug-ins, because it’s open source
Marketing Reasons
1. Search Engines can find you2. Need a change? Find a new theme3. A-B testing for outcomes you really want
Things that are NOT free
• Time to develop the site• Time to update WordPress and Plug-ins• Time to train users – or to let users train
themselves
Local WordPress SitesDemonstration
Make a Plan!
• Install WordPress• Decide on a theme• Gather your photos• Build your pages• Update, update, update
Posts and Pages
• Static Pages are regular website pages that you can easily create.
• Posts are the twice-weekly updates you provide your readers
DashboardYour web development at a glance
Upload media
Plugins
WordPress Mobile
Questions?