Wired.com

Kaitlyn DeutschBecky

ThompsonJordan WrightJoe Yosten

wired magazinee

In Next Industrial Revolution, Atoms Are New Bits2 hours ago

http://www.wired.com/

Overview What is the focus of Wired.com?

What are the technologies and related issues?

How does the site relate to business managers?

The Focus Technology

Consumer technology (3-D television tech will hit the market soon)

Historical analytics (a look back on the first computer models) Quirky discoveries (how a slime mold developed a network of

growths, which look similar to the Tokyo railway system)

Current events/News Cars, culture, entertainment, gadgets, gaming, how-to's, med

tech, multimedia, politics, product reviews, science, software, business, and tech jobs

Tweets save Haiti victims Nike’s earbuds won’t stay put

Structure Analyzes how technology has an effect on virtually everything  The articles are much like a news site, where the information is

current and “of the moment”  Targeted toward men (most of the Facebook fans were male)

Tech and Related Issues Technology in the news

Haiti life saving texts @ http://www.wired.com/dangerroom/tag/haiti/

Home page is featuring how technology is being used to help the Haiti recovery

Automobile technology New hybrid cars @ http://www.wired.com/autopia/2010/01/nissan-

leaf-2/ Electric postal truck @ http://www.wired.com/autopia/2010/01/ac-

propulsion-mail-truck/

New developments for portable devices New MP3 player @ http://www.wired.com/epicenter/2010/01/is-the-

world-ready-for-the-successor-of-the-mp3/

Wired.com seems to have its finger on the pulse on where technology is at, where it’s been, and where it may be going

Importance to Business Managers Innovations for the workplace

New software and portable devices for the workplace Increased access to information through wireless “apps”

New technologies are shaping the World Managers need an understanding of international influences and

how each can affect their industry A lot of articles and focus on China tech news

Communication Technological advancements in wireless communication such as cell

phones Internet tools such as blogging and social networks

Investor relations are influenced New products and market release dates, like replacement MP3

players and better hybrid cars, may influence investing