wi state budget advocacy social media tool kit

WI STATE BUDGET ADVOCACY Social Media Tool Kit As the Joint Finance Committee enters its final stage in the budget discussion, we’d like an all-out social media presence! We’re asking for your help posting to social media to bring attention to the budget as the Joint Finance Committee makes its final push to draft a budget for Governor Evers to sign. We are providing you with five posts to use on Facebook and Twitter. In addition, we’ve created two Facebook frames to share with your staff, residents, families, vendors—anyone! Please use them to frame any photos posted. The frames can be found in Facebook Frames—search for WHCA1 and WHCA2 and they should come right up. The following social media graphics can be used to promote key messages that highlight the work nursing homes and long-term caregivers are doing on a daily basis and the need to increase funding for Wisconsin caregivers. Please tag @LeadingAgeWisconsin and @WHCAWiCAL in your posts to increase their visibility. And be sure to tag the senator and representative in your district in every post to draw his/her attention to the budget. (i.e. @RepDanRiemer, @GovEvers, @SenatorDevin) If you’re unsure who your representatives are, go here: https://legis.wisconsin.gov/ Then type in your facility address in the white box below “Who are my legislators?”

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WI STATE BUDGET ADVOCACY

Social Media Tool KitAs the Joint Finance Committee enters its final stage in the budget discussion, we’d like an all-out social media presence! We’re asking for your help posting to social media to bring attention to the budget as the Joint Finance Committee makes its final push to draft a budget for Governor Evers to sign.

We are providing you with five posts to use on Facebook and Twitter. In addition, we’ve created two Facebook frames to share with your staff, residents, families, vendors—anyone! Please use them to frame any photos posted. The frames can be found in Facebook Frames—search for WHCA1 and WHCA2 and they should come right up. The following social media graphics can be used to promote key messages that highlight the work nursing homes and long-term caregivers are doing on a daily basis and the need to increase funding for Wisconsin caregivers.

Please tag @LeadingAgeWisconsin and @WHCAWiCAL in your posts to increase their visibility. And be sure to tag the senator and representative in your district in every post to draw his/her attention to the budget. (i.e. @RepDanRiemer, @GovEvers, @SenatorDevin)

If you’re unsure who your representatives are, go here: https://legis.wisconsin.gov/ Then type in your facility address in the white box below “Who are my legislators?”

Page 2: WI STATE BUDGET ADVOCACY Social Media Tool Kit

For Facebook:

1 2 3

4 5

For Twitter:

1 2 3

4 5

We appreciate your help posting to social media to bring attention to the budget and the work you’re doing.

Please reach out to our communications partners at Michael Best Strategies if you have any questions or concerns.

Ron Irwin [email protected] 414-270-2711

Margaret Fritsch [email protected] 414-223-2504

Social Media Graphics for Facebook and TwitterPlease post graphics 1 through 4 starting today through the end of June (feel free to rotate them and use more than once). The final graphic (“thank you to Gov. Evers”) should be used AFTER the budget is complete and only IF the funding has been included.

In addition to these posts, continue to post your own social media posts but please tag your senator and representative in your post. (It’s a good idea to continue to do so even after the budget is passed so they stay informed on what you’re doing.)

Facebook Frames:

Special thanks to Maplewood Sauk Prairie for providing photos.

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