why do a press release?

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Why do a press release? Great Results!

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Why do a press release?. Great Results!. POTENTIAL REACH. 200M print circulation 10k newspapers Online versions. Search Engine Optimization. Increase ranking by being on many sites Anchor texting and hyperlinking Tag key words. Drive More Traffic To Your Sites. - PowerPoint PPT Presentation

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Page 1: Why do a press release?

Why do a press release?

Great Results!

Page 2: Why do a press release?

POTENTIAL REACH

• 200M print circulation• 10k newspapers • Online versions

Page 3: Why do a press release?

Search Engine Optimization

• Increase ranking by being on many sites• Anchor texting and hyperlinking• Tag key words

Page 4: Why do a press release?

Drive More Traffic To Your Sites• Rein in more people in your target market• Provide links for more information

Page 5: Why do a press release?

Multiplatform Readership

• Reach readers in the formats they prefer• Engage multiple constituencies across all

platforms

Page 6: Why do a press release?

Reach Millions More Americans

Page 7: Why do a press release?

New Mobile Apps

• Subscriptions to specific journalists

Page 8: Why do a press release?

New Media

• People share news from reliable sources• Newspapers are in on social media

Page 9: Why do a press release?

Video Content

• Captivating videos change how news is viewed, consumed and help to engage

Page 10: Why do a press release?

Cool Infographics

• Charts and graphs communicate data• Engage readers with informative graphics

Page 11: Why do a press release?

Reach New Markets

• Reach people where they live• Get deeper market penetration• New ways to create value

Page 12: Why do a press release?

Build Relationships With Customers

• Credibility is high in trusted news outlets• Correct myths and misinformation• Create awareness of your good deeds

Page 13: Why do a press release?

Big Data

• Variety and volume• Tangible results• Measure behavior

Page 14: Why do a press release?

Bottom Line Results

• Increase sales• Increase market share• Maximize ROI

Page 15: Why do a press release?

Free Demo

• We offer proposals at no cost or obligation• [email protected]• www.napsinfo.com• 800-222-5551