why dealer inspire? · true roi dashboard real time lease and finance calculator sales, traffic and...

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True ROI Dashboard Real Time Lease and Finance Calculator Sales, Traffic and AOR/DMA Mapping in Dashboard Price Alert Emails Roxanne Advanced True ROI Dashboard Custom Compliant Design Inventory Feed Basic “Thank You” Pages After Conversion Smart Credit Application Goal/ConversionTracking Responsive Mobile Website Ready Rebates and Incentives Custom Blog or News Clicky Analytics Dedicated Sales and Service Call Tracking Numbers Wordpress based CMS With Over 1000 Configurable Options Technical Support Support of All Required 3rd-Party Integrations Search Engine Optimization Set-up (SEO) Meta Titles Breadcrumbs Canonical Tags Authorship Google Plus Connection Website Hosting Meta Description Open Graph 301 Redirects For The Top Pages on Previous Websites Schema.org and Rich Snippet Creator Event Plugins Personalization with Geofencing Reputation Widget Modern Template Design (3 to choose from) Google Analytics WHY DEALER INSPIRE? STANDARD $899 ADVANCED $1,999 DOMINATE $2,599 Ability to Choose From 2 High Resolution VDP Designs DEALERINSPIRE.COM | 855-357-4677 Dealer Inspire (DI) is a dealer website platform rooted in challenging the norm. DI was created in 2012 to fill the need for a fully responsive, fully customizable dealer website solution with a modern design. In just a few short years, our work has disrupted the automotive website landscape and has become the choice of progressive dealerships looking to optimize their digital marketing efforts. DI has been nominated for the DSES Best Idea Award, and in 2014, 2015 and 2016 earned the AWA Pinnacle Platform Award for the best automotive website platform. PACKAGE SOLUTIONS

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Page 1: WHY DEALER INSPIRE? · True ROI Dashboard Real Time Lease and Finance Calculator Sales, Traffic and AOR/DMA Mapping in Dashboard Price Alert Emails Roxanne Advanced True ROI Dashboard

True ROI Dashboard

Real Time Lease and Finance Calculator

Sales, Traffic and AOR/DMA Mapping in Dashboard

Price Alert Emails

Roxanne Advanced True ROI Dashboard

Custom Compliant Design

Inventory Feed

Basic “Thank You” Pages After Conversion

Smart Credit Application

Goal/ConversionTracking

Responsive Mobile Website Ready

Rebates and Incentives

Custom Blog or News

Clicky Analytics

Dedicated Sales and Service Call Tracking Numbers

Wordpress based CMS With Over 1000 Configurable Options

Technical Support

Support of All Required 3rd-Party Integrations

Search Engine Optimization Set-up (SEO)

Meta Titles

Breadcrumbs

Canonical Tags

Authorship Google Plus Connection

Website Hosting

Meta Description

Open Graph

301 Redirects For The Top Pages on Previous Websites

Schema.org and Rich Snippet Creator

Event Plugins

Personalization with Geofencing

Reputation Widget

Modern Template Design (3 to choose from)

Google Analytics

WHY DEALER INSPIRE?

STANDARD$899

ADVANCED$1,999

DOMINATE$2,599

Ability to Choose From 2 High Resolution VDP Designs

DEALERINSPIRE.COM | 855-357-4677

Dealer Inspire (DI) is a dealer website platform rooted in challenging the norm. DI was created in 2012 to fill the need for a fully responsive, fully

customizable dealer website solution with a modern design. In just a few short years, our work has disrupted the automotive website landscape

and has become the choice of progressive dealerships looking to optimize their digital marketing efforts. DI has been nominated for the DSES

Best Idea Award, and in 2014, 2015 and 2016 earned the AWA Pinnacle Platform Award for the best automotive website platform.

PACKAGE SOLUTIONS

Page 2: WHY DEALER INSPIRE? · True ROI Dashboard Real Time Lease and Finance Calculator Sales, Traffic and AOR/DMA Mapping in Dashboard Price Alert Emails Roxanne Advanced True ROI Dashboard

DEALERINSPIRE.COM | 855-357-4677

FEATURE DETAILS

BUILT-IN WORDPRESS

Dealer Inspire is built on top of Wordpress, the most powerful, agile, and easy-to-use Content

Management System on the web. 22% of all new websites are using Wordpress for a reason —

this open-source system is constantly evolving with new functionality, search engines favor its

easily indexable pages, and your team can jump in and start using your new site right away

without learning any complicated tools.

PERSONALIZATION

Like any good salesman, Dealer Inspire remembers information about customers,

recognizes what they want, and then creates a personalized experience to make sure each

visitor finds what they’re looking for right away. Based on over 30 different personalization

factors — including location, interest, and browser history — Dealer Inspire tailors its sales

approach to the individual. (Available in Advanced Package)

RESPONSIVE DESIGN

Your customers are now mobile — shopping on phones and tablets as much as

desktops — so your website needs to be fully-optimized on all devices. Our

responsive website design adapts beautifully to each of these different device types,

providing a clean, complete experience to all visitors.

DYNAMIC OEM LEASE AND FINANCE PAYMENTS

Your Dealer Inspire website constantly updates to display the latest lease offers from your

manufacturer, so you don’t have to. OEM lease specials and their monthly finance payments will

automatically populate into feeds that can be conveniently filtered by customers for an enticing

shopping experience. (Available in Dominate Package)

DYNAMIC INSTANT SITE SEARCHWITH KNOWLEDGE GRAPH

Our new homepage site search goes from 0 to 60 faster than any other platform out there. Once

users type a single letter, our site search intelligently displays a dynamic knowledge graph with

relevant VDPs, inventory feeds, and pages, instantly giving visitors what they came for, and

leading them towards conversions. (Available in Advanced Package)

Page 3: WHY DEALER INSPIRE? · True ROI Dashboard Real Time Lease and Finance Calculator Sales, Traffic and AOR/DMA Mapping in Dashboard Price Alert Emails Roxanne Advanced True ROI Dashboard

FEATURE DETAILS CONTINUED

TRUE ROI DASHBOARD

The TrueROI Dashboard is the heart of Dealer Inspire's reporting system. By combining sales

data with marketing analytics our platform is able to attribute sales to each marketing strategy,

providing a true ROI on all of your marketing efforts. The TrueROI Dashboard breaks down

conversions by paid, organic, direct, and calls — detailing exactly what the return on investment

is for each. (Available in Advanced Package)

RETURN VISITOR NOTIFICATION

Customers who come back to your website for another look are primed to buy, so Dealer

Inspire automatically notifies you of their return — providing you with their contact information,

the specific models they’ve been looking at, the number of days they’ve been in market, and

many other details that put you in position to make a sale. (Available in Advanced Package)

SAVE VEHICLES MODULE

Dealer Inspire enables visitors to create a wishlist of vehicles they’re interested in, making their

shopping experience easier while generating leads for your team. Accounts can be instantly

created with email addresses or through social media platforms, connecting you with customers

who will be floored when you’re able to offer them exactly what they’ve been looking for.

(Available in Advanced Package)

GEO-FENCING

Our geo-fencing module allows you to target customers in specific areas — including your

competitor's showroom floor — with customized messaging, offers, and conquest campaigns,

just by drawing a circle around their location. (Available in Advanced Package)

ADVANCED SEO

Dealer Inspire comes fully optimized for search engines, with advanced meta, schema

microdata, and flawless internal link structure before your site even launches. It would be a

shame if the best looking and performing platform couldn’t be found, so our team optimizes

every page with painstaking detail to send your dealership towards the top of the search results.

DEALERINSPIRE.COM | 855-357-4677

Page 4: WHY DEALER INSPIRE? · True ROI Dashboard Real Time Lease and Finance Calculator Sales, Traffic and AOR/DMA Mapping in Dashboard Price Alert Emails Roxanne Advanced True ROI Dashboard

FEATURE DETAILS CONTINUED

SMART CREDIT APPLICATION

Online credit applications can be one of the most effective lead generators for dealers — when

they’re filled out — but the vast majority of customers are too wary to give over financial

information online, and don’t submit. We’ve created a Smart Credit Application that only asks for

simple contact information before more personal details, capturing the lead upfront and putting

your team in touch with customers who will be happy to come in for face-to-face financing.

PAGE BUILDER WITH INVENTORY AND FORMS

Our Page Builder enables beginners to create the kind of fully customizable pages that would

take extensive HTML coding experience on other platforms. Choose from a simple menu to build

pages that pull in highly-specific inventory feeds and field forms to bring your customers a

dynamic user experience that leads to conversions.

INVENTORY ANALYTICS

Dynamic algorithms based on factors such as VDP views and days on lot monitor every vehicle

in your inventory to show you which cars are hot, and which need your attention. Price your

stock based on advanced analytics and watch your profit margins rise.

(Available in Advanced Package)

DATAIUM/POLK DATA INTEGRATION

The more you know about your visitors, the easier it is to turn them into customers. By

partnering with Dataium — the largest aggregator of automotive consumer behavior — as well

as integrating Polk Data, our platform pulls in valuable information from across the web about

your individual visitors. Dataium predicts which visitors are most likely to buy, and lets your start

the conversation already knowing what they want, including what vehicles they have been

shopping for elsewhere and at what price points. (Available in Advanced Package)

DEALERINSPIRE.COM | 855-357-4677

Page 5: WHY DEALER INSPIRE? · True ROI Dashboard Real Time Lease and Finance Calculator Sales, Traffic and AOR/DMA Mapping in Dashboard Price Alert Emails Roxanne Advanced True ROI Dashboard

ADDITIONAL PRODUCTS & UPGRADES PRICEAdditional Phone Numbers $5 per number plus $.07 per minute

SEO PACKAGES

Competitor Analysis

Keyword Optimization

Advanced Google Analytics

Custom Reporting

Unique Content Creation - Up to 10 pieces

Custom Strategy and Competitive Analysis

Ongoing Website Optimization

Google Webmaster Tools Monitoring

Unique Content Creation - Up to 5 pieces

Unique Content Creation - Up to 15 pieces

Social Integration

Local Business Directory Optimization

Account management

Link building

STANDARD$999

ADVANCED$1,499

DOMINATE$2,299

Creative Support

Quarterly Dealer Event Support and Outreach

Email Hosting (Per Email Account) $5

Toll Free Number $6.40 per number and $0.14 per minute

Conversations (Live Chat)

Email Marketing

Conversion Rate Optimization (CRO) Services

Social Media Setup

Lease/Payment Calculator

Content Creation

Social Media Posting

Video Services

$449

$100/piece

$699/3-5 posts/week

$449

$799/mo up to 100k

$100 per hour

$499 Facebook, Twitter, G+.

Google 360 Business View $699 per location + travel

Quoted per job at $125 hour

DEALERINSPIRE.COM | 855-357-4677