2020 Annual Report 1

WHO WE ARE

WHAT WE DO

The Huntsville Sports Commission is a not-for-profit, 501 (C) (3), advocacy organization that promotes an enhanced quality of life in the Huntsville area. The Huntsville Sports Commission prides its self in the customer service we provide. Our goal is to help you make your event the best that it can be. We worry about the details so you don’t have to. The Huntsville Sports Commission was founded in 1999 and incorporated on March 23, 2000. The Commission conducted business for two years by a 15-person board of volunteers, until the first executive director, Greg Patterson, was hired in July 2003.

If you team up with the Huntsville Sports Commission, we can assist you with the following services:

• Securing facilities• Locating available hotels for participants and staff• If needed, acting as a housing bureau on your behalf• Acting as a liaison between city departments• Providing informational and promotional Huntsville material on Huntsville for participants• Coordinating hospitality and catering• Providing your event credentials• Enhancing event publicity

Intr

oduc

tion

18,569

105,671

48,184

$

$

$

89,864

442,159

870,312

855,672

291,634

391,654

$

$

$

$

$

$

JAN31

FEB1-

Metro Kiwanis SportsplexCharger chillout

FEB13-15

Von Braun CenterAHSAA State wrestling championship

FEB21-23

Huntsville Aquatics Centersoutheastern short course swimming

FEB22-23

Von Braun Centernasa volleyball bash

MAR6-7

Merrimack Soccer Complexfalcon fest

MAR6-8

NOV1-2

Metro Kiwanis SportsplexISSA Senior Softball

APR16-19

John Hunt Park Sand Volleyball ComplexCCSA VOlleyball

APR20-26

The LedgesHuntsville Championship: Korn Ferry Tournament

MAY1-3

Huntsville Aquatics CenterTN State Water Polo Championships

MAY7-9

John Hunt ParkAHSAA State Soccer Playoffs

MAY15-17

Von Braun CenterRocket City Invitational Basketball

Cale

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of

even

ts

2020 Annual Report 2

John Hunt Park Sand Volleyball CourtCollegiate Beach Clash

NOV23-24

Brahan Spring ParkUltimate Turkey BOwl

DEC6-7

Huntsville High SchoolHuntsville Wrestling invitational

cancelled due to COVID-19

340,819

167,844

653,809

633,120

$

$

$

$

MAY16

Metro Kiwanis SportsplexNational Fast Pitch Tournament

MAY22-24

Huntsville High SchoolAAU Girls State Basketball

JUNE4-7

Huntsville Tennis CenterAdult Alabama 3.0 & 4.0 State Championships

JUNE12-14

Metro Kiwanis SportsplexAndy Jackson Softball Showcase

JUNE20-21

Merrimack Turf FieldsLacrosse Tournament

JULY20-21

John Hunt Park Sand Volleyball ComplexUSA Volleyball junior Beach National championship

476,119$

750,000$

136,642$

JUL AUG30-1

Huntsville Aquatics CenterSwimming Futures

SEPT12-13

Metro Kiwanis SportsplexRocket city softball showcase

SEPT18-19

John Hunt Park Cross Country Running Coursesouthern showcase

$ 3,726,4802020 Total economic impact

Cale

ndar

of

even

ts

2020 Annual Report 3

636,441$

510,397$

380,000$

171,676$

510,397$

cancelled due to COVID-19

* Does not include cancelled event numbers

*

Logo

AND

web

site

red

esig

nThe Huntsville Sports Commission celebrated its 20th anniversary this year and commemorated it with a complete organization rebrand. The Company not only redesigned its logo but completed a new website. The Huntsville Sports Commission (HSC) logo integrates a sports banner along with the star, a symbol of Huntsville. The new logo stays true to the HSC’s blue identity while adding a striking blue to the mix. As for the website, it is high-impact, visually appealing and easy to navigate. The website houses all the information one may need regarding sports in Huntsville! The tagline “We Do Sports.” was added to the organization as a bold yet simple reminder of what the organization does best because at the Huntsville Sports Commission, we do sports, we do ALL sports and we do them well!

before AFTER

2020 Annual Report 4

2020 Rebrand

John HamiltonTyler Fanningsonny batchelor

Steve ivey

scott stapler steve thornton ken watson

charles winterssteve wilson

Steve maples david nast

2020

Boa

rd m

embe

rs

2020 Annual Report 5

Founding Board Member

Founding Board Member

MArk russell

Executive DirectorBrooke IzzoGina KirklandRalph Stone

2020

sta

ff m

embe

rs

2020 Annual Report 6

Bank independent

Fractal brewing project

downtown huntsville

Feat

ured

mem

bers

Bullet and barrel

Progress Bank

eastside partners

STATE FARM

North Alabama Soccer Coaltion

Crossflow technologies trustmark

Raytheon

2020 Annual Report 7