what's your selling point -in a digital world
DESCRIPTION
Femi Odewunmi of Ink Brand Agency gives a great overview of Social Media 101 for the LadiesLunch series- womens networking in Lagos, NigeriaTRANSCRIPT
IDENTIFYYOURSELLINGPOINT?
Femi Odewunmi
Digitally ofcos!
don't know what yo
u thinking...
FIRSTOF ALL...
The GoodOl’ Days
What is Your
digitalfoot print?
It is everything about you…
online.
With the andmore people getting connected every day,being visible in a way online hasbecome a necessity in today's digital marketplace and
constant growth of the web
positive
to be found online.
business purposesFor information on a
new product, service orlocation
If they have a question
Looking for help
more information oncertain individuals or
organisations
General information(maybe about you…)
WHY ARE PEOPLEGOING ONLINE?
MEASURING
YOURDIGITALFOOTPRINT?
what
syour
size?
Do you have a Facebook profile?Do you have a Twitter profile?Do you have a LinkedIn profile?Do you have a profile on any social media channel?Have you ever been mentioned on any social media channel, website or blog?
Have you ever been tagged in any image online?
Do you have a Google profile?
whats
your
size?
serio
usly
Buildingyour
positivedigital footprint
1. Create a strategy.
2. Choose the type of content channelsand online social networks that matchyour strategy.
Buildingyour
positivedigital footprint
3. Digital Footprint Audit.
4. Follow First.5. Create engaging content.
6. Stay active and aware.
7.Tools (Hootsuite,Tweetdeck,Klout,Antavo, wordpress)
Buildingyour
positivedigital footprint
really?
you want
to ask
questio
ns
Q&Aquestions&answer