what marketers can learn from tony stark

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INNOVATION

& CREATIVE

AGENCY

BILLIONAIRE

PLAYBOY

HE USED

INNOVATION

TO CREATE A

BRAND

GENUINELY

USEFULTECHNOLOGY

AWARENESS.

EXCITEMENT.IRON MAN

POWERING

INNOVATION

Mitch Joel, author of Ctrl Alt Delete, 2013

want need

http://www.amazon.co.uk/Ctrl-Alt-Delete-Business-Depends/dp/1455523305

The Economist, Technology Quarterly, Sept 2014

PRODUCTS

easier

ideas

http://www.economist.com/news/technology-quarterly/21615070-easy-access-technology-and-lower-cost-entry-are-creating-crowd-startups

EXAMPLES

NIKE

http://www.designboom.com/design/nike-house-of-mamba-led-basketball-court-08-16-2014/

AMAZON

https://www.youtube.com/watch?v=98BIu9dpwHU

TECHNOLOGYOCADO

http://www.dailymail.co.uk/wires/pa/article-2700124/TEACHERS-NOT-CONFIDENT-ON-CODING.html

http://www.dailymail.co.uk/wires/pa/article-2700124/TEACHERS-NOT-CONFIDENT-ON-CODING.html

GE

http://www.slate.com/blogs/the_eye/2013/10/18/creative_confidence_a_new_book_from_ideo_s_tom_and_david_kelley.html

ENVIRONMENTSINTELLIGENT

http://www.bbc.co.uk/news/technology-24950267

http://www.bbc.co.uk/news/technology-24950267

AZC

http://www.theguardian.com/artanddesign/architecture-design-blog/2012/oct/22/trampoline-bridge-bounce-river-seine-paris

what marketers can learn from tony stark

Marketing