Webinar - Blue - May 2010

What Do Teens Really Think of Email?

92% of Adults Use Email

(Pew Internet, August 2011)

But What About Teens?

Lots of Newer Messaging Options

SMS (1992)Facebook (2004)Twitter (2006)Google+ (2011)

167 Essays From High School & College Students

So What Did They Think?

Conclusions:

Email isn't dead. (Whew!)

Not using it today doesn't mean teens won't use it in the future.

They may not be aware of mobile email