what are the new service realities ?

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Page 1: What are the new service realities ?
Page 2: What are the new service realities ?

Singapore Airlines

remarkable customer service program

Page 3: What are the new service realities ?
Page 4: What are the new service realities ?

Customer - Empowerment

Page 5: What are the new service realities ?

Customer Coproduction Customer plays an important role in the delivery of

service. Errors on part of the customer can also lead

to service failure.

Firms can rectify

such mistakes by :

• Redesigning process

• Incorporating tech

to aid customers.

Page 6: What are the new service realities ?

Satisfying employees and customers

Positive

employee

attitude

Stronger

Customer

Loyalty

More Job

Satisfaction

and

Commitment

Page 7: What are the new service realities ?

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