what advertisers should know
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Buying Placements on TV or Renting Billboards cost a lot of Money. Dont waste Your Rupiah's !TRANSCRIPT
Introducing New Ways to More Effective Spending
of Your Advertising Budgets
BY MEDIALINKS – JANUARY 2012
Your Out of Home Advertising
“at a Location That Makes Sense ?”
Your Sponsored TV Programs & Spots
“Logged Manually ? ”
“ By Whom ? “
© pt medialinks
“ Do You Get the Best Value for
Rental Fees of your OOH
Advertisement s ? “
© pt medialinks
View to Your Billboards Blocked
High Density of Billboards – Decreased Consumer Attention
Too Many Competing Products Nearby
Higher Volume of Billboards from Local Competitors
Threatening Change of Billboard Environment
Location Not Ideal to Reach the Target Group
Bad Condition of Billboard
© pt medialinks
We are Monitoring Thousands and Thousands of Out of Home Advertisements since 2010
Billboard Histo
ry
OOH Brand History
Local Brand Penetration
Traffic Monitoring
Competitor Reporting
Location Search
Billboard Survey
Medialinks Jakarta & Local Representatives
OOH ResearchOOH Location Search
OOH Recommendation Reports
Medialinks Makes Sure That Your OOHis on the Right Spot to Reach Your
Target Audience
Your Sponsored TV Programs
Proof of Broadcast ?
Your TV Spots
“Logged Manually ? ”
“ By Whom ? “
© pt medialinks
Terrestrial & Streaming
recording indexing learn coding detect review log upload
Sponsored Programs & TVC’s
- Advertisements Coded & Detection in Broadcast
* Including: Super Impose, Merchandise, Backdrop, Adlip etc.
Online Access to Your Monitoring Results
By AdvertiserBy BrandBy CampaignBy ProgramBy AgencyBy TV Channel
NO Risky OOH
Investments ?
NO Risky
TV Placements ?
© pt medialinks
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reduce risk & get better return on your investment
Thank You
Medialinks – JakartaTelepon: +622137759988Email: [email protected]