WELCOME

Dear colleagues,

It is truly a pleasure and privilege to welcome you all to

”The Neonate – An International Symposium for Asia“

which will be held in Shanghai, March 30 – April 1, 2016”.

The aim of the event is to bring together leading academic neonatologists, scientists and practicing clinicians

in neonatal medicine from all parts of Asia and beyond to discuss and determine the current status of

knowledge as well as standards in the field to improve the care of preterm and term infants. The faculty

consists of internationally highly respected and distinguished clinicians and scientists who will present most

recent achievements in basic and clinical research covering burning issues of neonatal care. We are most

grateful to all speakers and chairmen as well as the sponsors of “The Neonate”; without their help it would

have been impossible to invite such a prominent faculty and to organize an outstanding symposium which

will offer plenary lectures, workshops, pre-congress courses and guided poster sessions not only for Asian

researchers and clinicians.

We very much hope that you can join us at “The Neonate” in Shanghai 2016.

Christian P. Speer Bo Sun

Würzburg/Germany Shanghai/China

TOPICS

Antenatal, Prenatal and Intrapartum Care

● Antenatal factors and neonatal outcome

● Fetal nutrition

● Side-effects of the cesarean delivery epidemic

Stabilization of High Risk Infants

● Delivery room handling of the newborn

● Stabilization techniques and non-invasive respiratory care

● Oxygen supplementation to preterm infants

● Temperature regulation

Latest Strategies on Respiratory Care

● Minimally invasive surfactant administration

● High frequency ventilation

● Strategies to reduce lung injury

● Apnea of prematurity

BPD and PDA

● BPD – pathogenesis, outcome

● Postnatal corticosteroids

● Stem cell therapy

● Current approach to the PDA

Pre- and Postnatal Infections and Inflammation

● Chorioamnionitis

● Neonatal nosocomial sepsis

● Managing outbreaks of infection

● Biomarkers of neonatal infection

Nutrition, Metabolism and Optimal Growth

● Intravenous nutrition: Benefits and risks

● Challenges in preterm enteral nutrition

● Pathophysiology and new biomarkers of NEC

● Neonatal jaundice

Brain Injury and ROP

● Pathogenesis and therapeutic strategies of ROP

● HIE and brain cooling

● Mesenchymal stem cells for severe IVH

● Antenatal prevention of fetal neurological impairment

● Neuroprotection for very preterm babies

WORKSHOPS

● Workshop I Follow-up of high-risk infants

● Workshop II Evidence-based medicine and drugs in newborns

● Workshop III Nutrition of the preterm infant

● Workshop IV Update on resuscitation

● Workshop V Morbidity and mortality in preterm infants in Asia

PRE-CONGRESS COURSES

Non-invasive ventilation modes

Conventional ventilation, high frequency ventilation

Problems in neonatal infectious diseases

ROP: Basic research, clinical concepts

POSTER SESSIONS

FACULTY

● Eduardo Bancalari, Miami, USA

● Yun Sil Chang, Seoul, Korea

● Jonathan M. Davis, Boston, USA

● Lizhong Du, Hangzhou, China

● Henry L. Halliday, Belfast, Northern Ireland

● William W. Hay Jr., Aurora, USA

● David Isaacs, Sydney, Australia

● Alan Jobe, Cincinnati, USA

● Alan Jobe, Cincinnati, USA

● Ki-Soo Kim, Seoul, Korea

● Richard Martin, Cleveland, USA

● Neena Modi, London, UK

● Rintaro Mori, Tokyo, Japan

● Thi Thanh Tâm Pham, Ho Chi Minh, Vietnam

● P.C. Ng, Hong Kong, China

● Ranjan Kumar Pejaver, Bangalore, India

● Victor Samual Rajadurai, Singapore

● Rangasamy Ramanathan, Los Angeles, USA

● Charles Christoph Röhr, Cambridge, UK

● Ola D. Saugstad, Oslo, Norway

● Lois E.H. Smith, Boston, USA

● Christian P. Speer, Würzburg, Germany

● Bo Sun, Shanghai, China

● Sarayut Supapannachart, Bangkok, Thailand

● Maximo Vento, Valencia, Spain

● Gerard H.A. Visser, Utrecht, The Netherlands

● Tsu F. Yeh, Taipei, Taiwan

* Preliminary List of Faculty Members, June 2015

GENERAL INFORMATION

Scientific Organization Professor Bo Sun, MD, PhD Department of Neonatology, Children's Hospital of Fudan University, Shanghai, China

SUN, Bo, Professor of Pediatrics and Neonatology, Department of Pediatrics, Children's Hospital of Fudan

University, and Laboratory of Neonatal Medicine, National Commission of Health and Family Planning

Shanghai, China.

1983, graduated from Shanghai Second Medical University (MD).

1993, Doctor of Medical Science (PhD) from Karolinska Institute, Stockholm, Sweden.

1999-2004, Chair Professor in Pediatrics, Ministry of Education.

2005-, Chair Professor in Pediatrics, Fudan University.

2009-, Associate Editor of Early Human Development and Pediatric Critical Care Medicine.

From 1998 to 2014, Bo Sun conducted the first multicenter, randomized, controlled trial in neonatal

meconium aspiration syndrome using porcine surfactant, and subsequently several multicenter studies in

neonatal respiratory failure and in preterm neonates with respiratory distress syndrome. In addition, he

organized complete birth population based surveys on neonatal morbidity and mortality. Most of his work is

published in Pediatrics, Neonatology, Acta Paediatrica, Journal of Maternal-Fetal Neonatal Medicine, and

other international perinatal-neonatal, pediatric and respiratory journals. He has been the invited speaker

and/or scientific committee member at many international perinatal, neonatal and pediatric conferences,

symposia and workshops in the past ten years. He is also the organizer of more than 10 symposia in China,

promoting international exchange and collaboration in neonatal respiratory and intensive care.

Professor Christian P. Speer, MD, FRCPE Director of the University Children’s Hospital, Würzburg, Germany

Prof. Christian P. Speer, MD, FRCPE is Chairman and Director of the University Children’s Hospital in Würzburg, Germany. He received his MD degree at the University of Göttingen, and completed postgraduate training in the Department of Pediatrics at the University of Göttingen in Germany. He completed a research fellowship at the National Jewish Hospital and Research Center in Denver, Colorado, USA in 1982-83, and subsequently held appointments at the University of Göttingen (Associate Professor of Pediatrics and Neonatology) and became Professor of Pediatrics and Director of the Department Neonatology, University Children’s Hospital Tübingen in 1994. In 1996 he was elected as Fellow of the Royal College of Physicians (Edin), and in 1999 he became Chairman and Director of the University Children’s Hospital in Würzburg. Prof. Speer’s main areas of research interest include host defence mechanisms in neonates, early detection of neonatal systemic infections, clinical surfactant trials, basic surfactant research and inflammatory mechanisms in acute and chronic lung diseases of preterm infants. He has published more than 300 scientific articles in international and national journals and is author of many book chapters on acute and chronic pulmonary diseases in neonates. He has been invited speaker at numerous congresses and symposia in Europe, North and South America, Asia, Australia, the Middle East and South Africa. In addition, he has served as secretary of the “Working Group on Neonatology” within the “European Society of Pediatric Research” (ESPR), and as board member of the “European Association of Perinatal Medicine” (EAPM). In 2004 he was the “Geoffrey Thorburn Visiting Professor” of the “Perinatal Society of Australia and New Zealand (PSANZ)” and in 2005 he was invited by the Hong Kong Pediatric Society to give the “James Hutchison’s Memorial Lecture 2005”. In addition, he received the "Chiesi Award for Excellence in Neonatology 2006" of the European Association of Perinatal Medicine. From 2010 – 2012 he was President of the European Association of Perinatal Medicine. In 2013 he was elected as Honorary Member of the American Pediatric Society for his major and internationally recognized contributions to pediatrics, and he became an Honorary Member of the Russian Perinatal Society. In 2014 he was awarded the “Maternité Prize of the European Association of Perinatal Medicine”. Together with Prof. H.L. Halliday, Belfast he is editor-in-chief of Neonatology, formerly Biology of the Neonate, and co-editor of the Zeitschrift für Geburtshilfe und Neonatologie. Since 1996 he has regularly organized the international symposium Recent Advances in Neonatal Medicine which has become the largest scientific and educational forum outside the United States of America.

REGISTRATION FEES

Category

Physician €

Information will be provided by July 1, 2015

FORECAST EDITION 2016

THE NEONATE – “AN INTERNATIONAL SYMPOSIUM FOR ASIA”

1000 Participants

20 Sponsors

PARTICIPANTS 2016

NEONATOLOGISTS

PAEDIATRICIANS

RESEARCHERS

TRAINEES

NURSES

OTHERS

WIDESPREAD GEOGRAPHICALLY:

ASIA – MIDDLE EAST – OCEANIA

AUSTRALIA NEW ZELAND

CHINA THE PHILIPPINES

INDIA THAILAND

IRAN MIDDLE EAST

ISRAEL INDONESIA

KOREA MYANMAR

JAPAN PAKISTAN

MALAYSIA VIETNAM

HONG KONG SINGAPORE

TAIWAN MACAO

PRELIMINARY PROGRAM AT A GLANCE

Wednesday

March 30, 2016

PRE-CONGRESS COURSES

Non-Invasive Ventilation Modes

Conventional Ventilation, High Frequency Ventilation

Problems in Neonatal Infectious Diseases

ROP: Basic Research, Clinical Concepts

Wednesday

March 30, 2016

WORKSHOPS

Workshop I: Follow-Up of High-Risk Infants

Workshop II: Evidence-Based Medicine and Drugs in Newborns

Workshop III: Nutrition of the Preterm Infant

Workshop IV: Update on Resuscitation

Workshop V: Morbidity and Mortality in Preterm Infants in Asia

WELCOME RECEPTION

Dinner

Satellite-Symposia

Thursday

March 31, 2016

CONGRESS

Antenatal, Prenatal and Intrapartum Care

Coffee Break

Stabilization of High Risk Infants

Lunch

Poster Session / Satellite-Symposia

Latest Strategies on Respiratory Care

Coffee Break

BPD and PDA

Poster Session / Satellite-Symposia

Friday

April 1, 2016

CONGRESS

Pre- and Postnatal Infections and Inflammation

Coffee Break

Nutrition, Metabolism and Optimal Growth

Lunch

Poster Session / Satellite-Symposia

Brain Injury and ROP

WHY CHINA China ranks number one as the most populous country in the world and comes in second in terms of economic

power. Analysts predict that China will overtake the US before 2030, according to the International Futures

model. China accounts for 20% of the world’s population but only 1.5% of the global drug market. China's

changing health-care environment is designed to extend basic health insurance to a larger portion of the

population and give individuals greater access to products and services. Following this period of change, the

pharmaceutical industry is expected to continue its expansion. The pharmaceutical industry is one of the

leading industries in People's Republic of China, covering synthetic chemicals and drugs, prepared Chinese

medicines, medical devices, apparatus and instruments, hygiene materials, packing materials, and

pharmaceutical machinery.

WHY SHANGHAI

Shanghai is the largest Chinese city by population and the largest city by population in the world with a population of more than 24 million as of 2013. Shanghai, is a renowned international metropolis drawing more and more attention from all over the world. Situated on the estuary of Yangtze River, it serves as the most influential economic, financial, international trade, cultural, science and technology center in East China. Also it is a popular destination for visitors to sense the pulsating development of the country.

TRAVEL INFORMATION

Travellers arriving from international destinations will land at Pudong International Airport. Pudong (PVG) is approximately 45 minutes from the city center (downtown Puxi). The Maglev train currently connects the airport to Shanghai subway system but if you're not staying in Pudong, it is faster and wiser to take a taxi. Ten airport bus lines handle transfers from Pudong International Airport to the city center. If you're arriving from within China, you will land at Shanghai Airport (airport code: SHA) which is about 25 minutes from the city center on the western side of Shanghai. Shanghai Airport is currently not connected by rail but plans are in the works. Taxis are the best option to get to and from SHANGHAI. The Shanghai Metro is a rapid transit system in Shanghai, there are 14 metro lines and 329 stations, with an operating route length of 538 kilometres making it the longest in the world.

SYMPOSIUM VISIBILITY Promotional activities are the main tools used by MCA Scientific Events to spread the news of the congress around the scientific world. Communication is scheduled according to the following steps: • Mailing list – newsletters will be sent to more than 40.000 mailing contacts around the world in Neonatal and Pediatric field • Scientific Societies – we will contact more than 500 sister societies supporting the congress among their members • Related Congresses – we will plan cross promotion activities (web visibility and flyers exchange) months before the event • Journals – the most important journals in Neonatal field will publish the congress news and special ADVs • Official website/Websites – the congress website will contain all the information regarding the event (scientific program, sponsorship opportunities, links and so on) and will be the most clicked tool. • KOLs / Hospital Departments / Universities and Schools of specialties –we count on reaching about 150.000 professionals in Neonatal and paediatric field with our marketing activities in the 18 months before the event

The experience gained in the Scientific Events fields allows MCA to deeply know the protagonists at the Medical Congress. In the 15 years of PCO activity MCA has updated the technology tools. MCA PLATTFORM is the answer to a growing need of more communication and networking among the key player of the congress in order to tighten up their relationship: before, during and after the congress:

INFORMATION (WEBSITE)

INTERACTION (SOCIAL NETWORKS)

PERSONAL AREA (APP)

PROMOTION (MKT & COMM ACTIVITIES)

SPONSORSHIP OPPORTUNITIES

Sponsors can be an active part of the organization and create tailor made messages to strike the target. We have studied new tools in order to offer different Marketing activities, to communicate and promote our congress in close relation with our Sponsors requirements.

DIGITAL • USB key Branding a USB key offers the possibility to spread in a direct way the information about the Company. The USB key is distributed from the sponsor’s booth space, it can contain various kind of files (documents, images, presentations, mp3). Moreover this tool can be used after the congress and allows the Brand to extend its awareness in the course of time. • App Branding the official App is the best way to get in touch with the attendees and will be “in their hands” during the congress. The App will serve as a guide for the whole event information (floor plan, timetable, abstract sessions etc.) and the Sponsor’ s official logo on the different section or dedicated landing pages will guarantee visibility. • QR code Creating a QR code of the Company website is a benefit both for the Sponsor and for the attendee. You can create a QR code of any internet page and URL address, so that you can communicate ads, events, photos, the conference program, coupons, menu and specials. • Newsletter A dedicated newsletter is a strong tool to introduce the brand, as the communication is delivered directly to the attendees’ mail box. (sent out just once) Sponsorship of the official congress newsletters: the sponsor logo will be visible on all the newsletters, despatch schedule usually starts six months before the event and continues after it, sending thank-you messages and updates. • TV CC Adv. & Digital Signage Sponsors can use the TV CC system, where required, as an advertising tool to spread promotional video communication (breaks) or the brand logo slide show. • Sponsored Tutorial Appetizer Branding short lectures or teaser messages (for example, “appetizer section sponsored by”, which can be used also as an educational opportunity and broadcasted on the app before the event) allows the Sponsor to display the brand and related information in advance. • Video on the congress website The website is the digital space that contains all the material about the congress and it is an important window for the Sponsors. The Company can combine logo, video and other images of its business and include music and voiceovers to offer clear and concise information. The benefit in terms of visibility is that the website is one of the most clicked tools and it lasts from months before and after the congress. • Cyber area Branding the network cyber area allows the Sponsor to be present with its logo on the multimedia tools, signage and eventual complementary Wi-Fi accesses

Please find below the rating of the digital tools, with a score from 1 to 5.

Contact

Time

Quality of

Contact

Number of

Contact

Brand

Visibility

Scientific

Value Average

USB Key 5 3 4 5 5 4,4

App 4 3 4 3 5 3,8

QR Code 3 3 4 4 3 3,4

Newsletter 1 3 5 4 5 3,6

TV CC Adv. &

Digital Signage 3 1 4 4 1 2,6

Tutorial

Appetizer 1 3 5 5 5 4,4

Video on the

website 4 1 4 4 4 3,2

Cyber area 3 3 4 4 4 3,6

*The above rating is the outcome of a study commissioned by MCA ad carried out by a group of top experts in the field

TRADITIONAL

•ADV Page A dedicated page on the scientific program, important reference point during the congress. The ADV page has different prices depending on the position in the program: cover, back cover or internal page. • Exclusive signage Company logo on all congress signage. • Lanyards Conference lanyards branded with the Sponsor’s logo. • Hand outs The flyer is given out by hand to the participant (not in the congress bag), promoting the Sponsor’s business and increasing the brand awareness. • Notepads & Pens* Notepads and pens branded with the Sponsor’s logo. • Congress bag* Conference bags branded with the Sponsor’s logo. • Congress bag inserts * They can be general flyers or other kinds of communication and gadgets. • Symposium Luncheon: commercial symposium during the lunch hour of the congress. Parallel: satellite symposium in parallel with the main event. Exclusive: with no other symposium at the same time. • Coffee Break, Lunch, Welcome cocktail The area of the coffee break/lunch/cocktail will be branded with the sponsor logo. • Booth Booth spaces are available in various sizes. • Speakers Corner Branding in the area dedicated to the meeting between speakers and individual participants. • Challenge the speaker Branding the area dedicated to a discussion on topics proposed by the audience. • Hospitality Suite A reserved area hospitality suite at the venue

Please find below the rating of the traditional tools, with a score from 1 to 5

Contact

Time

Quality of

Contact

Number of

Contact

Brand

Visibility

Scientific

Value Average

ADV page 3 2 4 5 1 3

Exclusive signage 3 1 4 3 1 2,4

Lanyards 4 1 4 5 1 3

Hand outs 1 2 4 4 1 2,6

Notepad & Pens 5 1 4 5 1 3,2

Congress bag 5 1 4 5 1 3,2

Congress bag inserts 1 2 4 3 2 2,4

Luncheon Symposium 2 4 4 3 5 3,6

Parallel Symposium 2 4 3 3 5 3,4

Exclusive Symposium 2 4 4 4 5 3,8

Coffee Break 2 1 4 3 1 2,2

Lunches 2 1 4 3 1 2,2

Welcome cocktail 1 1 4 4 1 2,2

Booth

3 5 3 4 2 3,4

Speaker Corner 3 5 3 3 5 3,8

Challenge the Speaker 1 5 2 2 4 2,8

Hospitality Suite 2 5 1 1 5 2,8

*The above rating is the outcome of a study commissioned by MCA ad carried out by a group of top experts in the field

PRICE LIST

DESCRIPTION PRICES IN EURO NOTES

DIGITAL SPONSORSHIP PROPOSALS

USB Key 12.000 Production costs not included

App (mono-sponsor) 10.000 Only one sponsor

App (shared sponsorship) 7.000 Max. 2 sponsors

QR Code 2.000

Dedicated Newsletter Official congress Newsletters

3.000 8.000

TV CC Adv. & Digital Signage 8.000

Tutorial Appetizer 4.000

Video on the website 2.500 The price refers to the promotional web space only

Cyber area 10.000

TRADITIONAL SPONSORSHIP PROPOSALS

ADV page 3.500 4.000 5.000

Internal page, – cover (2nd and 3rd pages) – back cover page

Exclusive signage 8.000

Lanyards 7.000 Production costs not included

Hand outs 3.500

Notepad & Pens 3.000 Production costs not included

Congress bag 5.000 Production costs not included

Congress bag inserts 3.000

Luncheon Symposium 20.000 Lunch boxes not included

Satellite Symposium 25.000

Exclusive Symposium tbd

Welcome cocktail 8.000

Booth 5.000 Standard Booth space (3x2)

Challenge the Speaker 10.000

Hospitality Suite 8.000

NEW SPONSORSHIP PROPOSALS

The Neonate T.V. 15.000

Official WIFI 10.000

Totem e-posters 8.000

FOR SPONSORSHIP ENQUIRIES

Please contact:

Ann Hartley

International Fund Raising Manager

Email: hartley@mcascientificevents.eu

Tel: +3 02 34934404 ext. 212