WEEK 6 - ASSIGNMENT 6.2: THE FINAL PRODUCT PITCH

THE FINAL PRODUCT

My final product will be a site/platform that is about teaching even those that are uncomfortable with this topic how to study, learn and memorize English (and many other languages) lessons.

Below there is a mockup of the front page of my site/platform that is about English lessons but as I have mentioned before there will be other languages lessons too.

GOALS

Goals (for educators):

1. teach grammar 2. teach vocabulary3. teach reading4. teach speaking5. teach listening6. teach writing7. etc.8. have different ways of teaching the same skill 9. have different levels of interactive exercises, quizzes, etc.10. have different offers of interesting fast courses11. collect data to check students’ progress 12. get a certificateGoals (for learners):

1. learn grammar 2. learn vocabulary3. learn reading4. learn speaking5. learn listening6. learn writing7. etc.8. have a feedback of their progress 9. have different options to learn the same skill 10. have different levels of interactive exercises, quizzes, etc.11. have options of languages (exercises in different languages)12. have different offers of interesting fast courses13. get a certificate (verified or not)14. etc.

Goals (for funders):

1. help people learn English and other languages in an easy and fast way2. make money3. etc.

THE NEED FOR THE PRODUCT

There is a need for this site/platform of mine (especially in Brazil) because almost 89% of learners find English (or any other language) lessons at language schools or at regular schools boring and also because learning English (or any other language) at language schools takes too long and employers can’t hardly wait for their employees to speak English, Spanish or any other language as wise as an owl! For educators at regular schools this site/platform of mine will be a way to make their classes/lessons more interesting and engaging.

THE TEACHING

My site/platform will teach English (and other languages) lessons in an easy and fast way; in a way students (especially grown-ups) can learn English (or other languages) and memorize what they learn so that they become as wise as an owl in many languages!

THE USERS

Learners (grown-ups or not), educators, and people who want to fund the site/platform or just advertise a product will be the users of my site/platform. The site/platform will be accessible online from anywhere in the world (or almost all the world), will have support for multiple languages and will provide high-quality learning.

THE ENRICHMENT OF THE CURRICULUM

By incorporating my site/platform into their curriculum, educators will enrich it besides feeling accomplished and feeling as if they were innovating their classes every day and making their learners motivated to learn many languages in a useful way.

THE CONTENT

The technology of my site/platform will enable students to learn and memorize English/Spanish/etc. contents through motivating, engaging and collaborative exercises/projects, etc. because my site/platform will provide students with a variety of projects/lessons that can be used by educators and learners.

ASSESSMENT & PROGRESS

Learners will be assessed within my site/platform. There will be time-based exercises, reading comprehensions, essays, score exercises, video chats for educators to check students’ listening and speaking, quizzes, project hand-ins, etc. Educators will have the opportunity to designate especial tasks like projects based or just like the ones from the site/platform to check on students’ knowledge on a specific skill of the target language but learners will have to send the project to the educator’s area so that they can be assessed by the educator and by the site. The progress will be displayed as a typical percentage, scores, charts, etc. in PDF format and learners will be able to print it out. My site/platform will allow educators, learners, etc. to participate directly in an environment that keeps track of their progress.

CERTIFICATE

Learners will be able to get a certificate that will only be available for those who have 100% in all exercises and levels of the courses/projects offered. Of the other exercises, quizzes, etc. learners will only have a progress chart in PDF format so that they can

print it out.

RESEARCH FOR UPDATES

In conjunction with my site/platform I plan to conduct a research on how efficient and effective my site/platform is so that new features can be introduced to the site and those ones that need changing may be improved/updated or discontinued. The research will be based on the scores and progress charts and also on learners’ and educators’ opinions through some pre-established questions.

THE BIGGEST RISKS

The biggest risks I see with my site/platform are:

educators not using the site/platform to its fullest in their classrooms and instead using it only for “special occasions” and continuing with boring and demotivating classes

learners not using the site/platform to its fullest and not using it seriously

THE BIGGEST IMPACTS

I hope my site/platform have huge impacts on all boring lessons/classes all around the world (or almost all around the world) and may be an interactive and engaging learning environment to improve and increase the level of millions of learners and educators and I also hope my funders’ profits be as big as their feeling of being investing on a learning technology that has a real impact on millions of people’s lives and careers.

REFERENCES

Owl photo:

http://images.clipartpanda.com/owl-reading-clipart-dcreAEqRi.gif

Certificate: pptx template

#MIT #edX #DesignAndDevelopmentofEducationalTechnology #ElaineMatthews