webtomorrow - the marketer of the future in an algorithm driven world

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1 The marketer of the future in an algorithm driven world @THoM_news

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Page 1: WebTomorrow - The marketer of the future in an algorithm driven world

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The marketer of the future in an algorithm driven world

@THoM_news

Page 2: WebTomorrow - The marketer of the future in an algorithm driven world

Technology and the human touch should always go hand in hand

Page 3: WebTomorrow - The marketer of the future in an algorithm driven world

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The Next Rembrandt: art or science?

Page 4: WebTomorrow - The marketer of the future in an algorithm driven world

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The cognitive dress: the ultimate pairing of man and machine

Page 5: WebTomorrow - The marketer of the future in an algorithm driven world

Our biggest fear should be that humans start replicating machines

Page 6: WebTomorrow - The marketer of the future in an algorithm driven world

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Machines are missing soft skills

Page 7: WebTomorrow - The marketer of the future in an algorithm driven world

The CMO will have an orchestrator role…

Page 8: WebTomorrow - The marketer of the future in an algorithm driven world

…and will become the Chief Customer Officer

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Which competencies do you need to be future-proof?

Page 10: WebTomorrow - The marketer of the future in an algorithm driven world

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Marketing fundamentals

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Connecting the dots

Page 12: WebTomorrow - The marketer of the future in an algorithm driven world

Not everyone in marketing needs to be a tech nerd

Just as not everyone in marketing needs to be creative

Page 13: WebTomorrow - The marketer of the future in an algorithm driven world

Collaborative

Page 14: WebTomorrow - The marketer of the future in an algorithm driven world

Persuasive power

Page 15: WebTomorrow - The marketer of the future in an algorithm driven world

Agility

Page 16: WebTomorrow - The marketer of the future in an algorithm driven world

Entrepreneurial mindset

Page 17: WebTomorrow - The marketer of the future in an algorithm driven world

How to break the algorithm?

Page 18: WebTomorrow - The marketer of the future in an algorithm driven world

Building strong brands

Page 19: WebTomorrow - The marketer of the future in an algorithm driven world

Breaking new grounds

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Page 21: WebTomorrow - The marketer of the future in an algorithm driven world

Sophie Van Orden

[email protected]

Karolien Vanhelden

[email protected]

Want to know more?

@THoM_newswww.thehouseofmarketing.be