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Barton School of BusinessStrategic Plan

June 2014

Mission, Vision, Core Values, and Goals .....................................................................................................................1

Goal 1: Objectives and Action Items.............................................................................................................................3

Goal 2: Objectives and Action Items.............................................................................................................................9

Goal 3: Objectives and Action Items...........................................................................................................................12



Strategic Planning Process Description.......................................................................................................................32

1

Mission, Vision, Core Values, and Goals

MissionThe Barton School prepares students for lifelong learning and success in the global marketplace, advances the knowledge and practice of business, and supports economic growth through research, outreach and knowledge transfer.

VisionThe Barton School strives to be internationally recognized as a model of research, knowledge transfer, and applied business learning.

Core ValuesThe Barton School values:

Being student centered and business driven Fostering integrity and intellectual curiosity Celebrating the development of critical thinking, innovation, and an entrepreneurial mindset Honoring diversity of culture, thought, and experience

Goals1. To provide an applied learning or research experience that increases employability for every Barton School

student by August 2016.2. To revise and adopt the appraisal and incentive systems by December 2016 to enhance a Barton School

culture that values performance, accountability, engagement, and professional development.3. To increase the Barton School national ranking by 2019.4. To increase Barton School intellectual contributions and their impact by December 2019.5. To increase and expand Barton School outreach and its impact in the areas of professional development,

service, consulting, and business development by December 2019.

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Goal 1: To provide an applied learning or research experience that increases employability for every Barton School student by August 2016

Objective 1.1: Develop a program to improve student professionalismAction Item Deadline Person

ResponsibleMeet with Co-op and Career Services to determine interest in participation and start considering topics (completed) March 2014 Jim Clark

Talk with David Kidd about acquiring ID scanners to program attendance tracking (completed) March 2014 Jim Clark

Put together planning committee to develop program ideas and organization; hold initial meeting April 2014 Jim Clark

Based on meeting, start work on designing programs for AY2015 Summer 2014 Jim ClarkAcquire an ID scanner; experiment with scanner for class attendance tracking Summer 2014 Jim Clark

Objective 1.2: Establish an Office of Applied Learning by Spring 2015Action Item Deadline Person

Responsible

Select a director. Fall 2014 Executive committee of BSB

Develop a system to capture information about the type of projects that can be conducted in class or as independent study along with time frame.

Spring 2015 Director of OAL

Collect information about project capabilities and host the information on a website. Spring 2015 Director of OAL /

GACollect information about prior projects conducted in classes and host it on the website as a showcase. Spring 2015 Director of OAL /

GA

Objective 1.3: Develop a six-credit data analysis sequence of courses to prepare students for living in a world of "big data" and consider changes to current BSB math requirements to facilitate these courses

Action Item Deadline Person Responsible

Organize a task group of faculty interested in developing data analysis courses Spring 2014 Jim Clark

Initial task group discussion(s), to include identification of appropriate local employers, current, and former students to contact about useful course content

Spring 2014 Jim Clark

Identify similar course offerings from other universities Summer 2014 Jim ClarkContact local employers, current and former students, and any other parties identified by task force; collect initial ideas about needed course content

Summer 2014 Jim Clark

Convene task force to plan further work Fall 2014 Jim ClarkSurvey faculty on current uses of math in classes, and perceived student weaknesses Spring 2014 Jim Clark

Hold initial discussions with Buma Fridman, Math Chair, Steve Brady MATH 111 coordinator) and business calc coordinator, about possibility of changes to MATH 111 or MATH 144, based on faculty survey (if appropriate)

Summer 2014 Jim Clark

Hold open faculty meeting to discuss changes to math requirement; form task group of math and BSB faculty to develop course modifications (if appropriate, and given Math's willingness to participate)

Fall 2014 Jim Clark

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Objective 1.4: CEDBR will explore the potential for supervising a directed study student each fall and spring semester


Explore potential student projects March 2015Pattie Bradley, Linda Mendy and Mike Busch

Identify requirements for directed study March 2015 Mike Busch

Identify target students April 2015Pattie Bradley, Linda Mendy and Mike Busch

Estimate resources needed April 2015Pattie Bradley, Linda Mendy and Mike Busch

Revaluate and plan for implementation May 2015

Pattie Bradley, Linda Mendy, Mike Busch and Jeremy Hill

Objective 1.5: Explore options for providing research experiences and applied learning where appropriate in courses offered by CEDBR staff.


Identify opportunities for applied learning Ongoing Pattie Bradley and Mike Busch

Identify opportunities for research Ongoing Pattie Bradley and Mike Busch

Implement changes to class schedule Fall 2015 Pattie Bradley and Mike Busch

Objective 1.6: CEDBR will begin a student mentorship program connecting students to professionals on the WAOT during the Economic Outlook Conference


Develop the structure of the mentoring program May 2014 Linda MendyAsk WAOT members about interest in mentoring EOC Scholarship recipients during the EOC May 2014 Jeremy Hill

Contact interested WAOT mentors to inform them about expectations and roles as mentors May-August 2014 Linda Mendy

Ice breaker: EOC scholarship recipients and WAOT mentors meet at the WAOT meeting in September September 2014 Linda Mendy and

Rosemary HedrickEOC Scholarship recipients sit with their mentors during EOC conference October 2014 Rosemary Hedrick

EOC Scholarship recipients and WAOT mentors recognition October 2014 Jeremy Hill

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Objective 1.7: Provide opportunities to Barton School students for the Economic Outlook ConferenceAction Item Deadline Person

ResponsiblePrepare announcement flyer 8/1/2014 Rosemary HedrickE-mail flyer to Dean’s office for distribution to students and faculty 9/2/2014 Rosemary Hedrick

Review scholarship submissions and determine winners 10/1/2014 Rosemary HedrickNotify and register winners 10/1/2014 Rosemary Hedrick

Objective 1.8: Provide an applied research competition for Barton School studentsAction Item Deadline Person

ResponsibleDevelop requirements and parameters January 2015 Pattie BradleyIdentify rewards January 2015 All staffInvestigate potential connections with GRASP and New Venture Competitions January 2015 Pattie Bradley

Investigate potential sponsors January 2015 Jeremy HillE-mail information to Dean’s office for distribution to students and faculty February 2015 Rosemary Hedrick

Review submissions and determine winners May 2015 Pattie Bradley and Mike Busch

Notify winners and provide rewards June 2015 Pattie Bradley and Rosemary Hedrick

Objective 1.9: CMD will continue to employ one student as a working staff member to expose the student to a professional work environment for increased employability


Develop appropriate job description 08/01/14Melissa Donham, Wemberly Rodriguez

Post job position 08/01/14 Wemberly Rodriguez

Interview applicants 09/01/14 Melissa Donham, Wemberly Rodriguez

Select qualified applicant 09/15/14Melissa Donham, Wemberly Rodriguez

Mentor assigned to student 1st day of employment Pat McLeod

Evaluation of student Every 90 days of employment

Pat McLeod, Melissa Donham and Wemberly Rodriguez

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Objective 1.10: CMD will explore opportunities to connect students to organizations CMD provides training services


Develop flyer to pass out at CMD programs Fall 2014 Paula Seiwert

Identify opportunities for student engagement Ongoing Pat McLeod, Paula Seiwert

Follow-up with organizations Ongoing Pat McLeod Objective 1.11: Provide opportunities to Barton School students to attend CMD professional development

seminarsAction Item Deadline Person

ResponsiblePrepare announcement flyer Fall 2014 Paula SeiwertE-mail flyer to Dean’s office for distribution to students and faculty Fall 2014 Paula Seiwert

Follow-up with students desiring to attend Fall 2014 Paula SeiwertNotify students of class, date and location Ongoing Staci Bryer

Objective 1.12: Offer more applied Economics research courses and engage students in research activitiesAction Item Deadline Person

ResponsibleOffer data analysis courses such as Econ 403, Business and Economic Forecasting, once a year Fall 2014 Jen-Chi

Cheng/Mike Busch

Increase students’ participation in GRASP and URCAF by 20% Fall 2014Jen-Chi Cheng/William Miles

Objective 1.13: Expand Economics tutoring service to the new dormAction Item Deadline Person

ResponsibleInvestigate offering tutoring service in Shocker Hall Fall 2014 Jodi PelkowskiImplement new tutoring service in Shocker Hall Spring 2015 Jen-Chi Cheng

Objective 1.14: Create strong connections between the Economics Department faculty and students outside of the classroom


Increase the proportion of economics majors that participate in departmental mentoring plan to meet with the undergraduate advisor or department chair at least once per semester for advice and career counseling

Fall 2014Jodi Pelkowski/Jen-Chi Cheng

Increase the proportion of economics graduate students that participate in departmental mentoring plan to meet with the graduate advisor or department chair at least once per semester for advice and career counseling

Fall 2014 Phil Hersch/Jen-Chi Cheng

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Objective 1.15: Engage in off-site and on-site recruitment of high school studentsAction Item Deadline Person

ResponsibleDevelop a written script for faculty to use when recruiting for quantitative courses Spring 2014 Jodi Pelkowski

Continue to partner and expand our participation with KCEE competition events Fall 2014

Jodi Pelkowski/Jan Wolcutt

Make faculty available to talk with high school student visitors on campus Spring 2014

Jen-Chi Cheng/Jodi Pelkowski/Jan Wolcutt

Objective 1.16: Establish an Economics alumni engagement processAction Item Deadline Person

Responsible

Develop a data bank and engagement plan with economics alumni Fall 2014

Philip Hersch/Jodi Pelkowski

Objective 1.17: Provide an applied learning or research experience that increases employability for every HRM major


Maintain active learning elements in all core courses (466 and 600s) December 2015

Gery Markova, Bobbie Knoblauch, David Yoon

Encourage students to take co-ops and internships December 2015

Bobbie Knoblauch

Mentor and grow the WSU chapter of the Society for Human Resource Management

December 2016

Bobbie Knoblauch

Implement projects for non-for-profit and other volunteer based organizations

December 2019 Gery Markova

Outline ways to incorporate practical collaboration in classes May 2015 Gery MarkovaIdentify potential community partners May 2016 Gery Markova

Objective 1.18: Provide an applied learning or research experience for all Management majorsAction Item Deadline Person

ResponsibleAdd a question to the WSU and/or Barton exit survey, “My program stressed applications of theory and concepts” to benchmark and identify improvement areas

December 2014 Steve Farmer

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Objective 1.19: The Marketing department will: provide an applied learning or research experience to every student who graduates with

a degree in Marketing aid in the development of skills that increase employability for Marketing students require majors to create an ePortfolio of their applied learning and research experiences


Provide students with applied projects for a client and research experiences in Marketing class

Ongoing in MKT 403 and MKT 607

Assigned instructor

Build a Marketing Advisory board December 2014 Stephen PorterRequire majors to create an ePortfolio of their applied learning and research experiences Spring 2016 Marketing

instructorsSupervise the organization of the Shocker Student Marketing Association Fall 2014

Objective 1.20: Collaborate with NetApp to develop curriculum that includes content on storage area networks


Coordinate with NetApp university to gain access to online course material Spring 2014 Khawaja / Steve

Helm

Select the courses that will include NetApp material Spring 2014 Khawaja / Steve Helm

Reconfigure the curriculum in the classes Fall 2014 / Spring 2015

Khawaja / Steve Helm

Formalize the sequence and structure of the classes to be offered on a regular basis Summer 2015 MIS faculty

Objective 1.21: Reconfigure MIS classes such that students will be able to attempt the NetApp Storage Associate Certification


Evaluate the requirements for the certification program Fall 2014 MIS facultyCoordinate with NetApp university to setup a process for accessing on line simulators which students can use in the classes to gain hands on experience

Fall 2014 MIS faculty

Initiate a program that will enable students to attempt the certification examination Spring 2015 MIS faculty

Objective 1.22: Reevaluate the MIS advisory board and implement a regular meeting schedule


Reevaluate and finalize the membership of the MIS advisory board Summer 2014 MIS faculty

Implement a regular meeting schedule Fall 2014 MIS faculty

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Objective 1.23: Provide an applied learning or research experience that increases employability for every Accounting major by August 2016


Work with Career Services and COOP to increase the number of internship and coop placements with firms in the greater Wichita area. We would like to expand these placements to eventually include the greater Kansas City area

ongoing Accounting department

Have in-class and electronic announcements by faculty encouraging students to participate in Career Day activities ongoing Accounting

departmentHave in-class and electronic announcements by faculty encouraging students to participate in Meet the Firms activities ongoing Accounting

departmentUtilize the Office of Career Services to moderate and sponsor Accounting Major Career Choice Panels in all ACCT 210 sections that meet on the main campus


Implement Enterprise Resource Planning (ERP) in both undergraduate and graduate accounting information systems courses


Have ACCT 560 students complete a series of Microsoft Access case assignments to gain hands-on experience with relational database software


Have ACCT 860 students complete a series of IDEA case assignments to gain hands-on experience with data analytics software


Have ACCT 840 students complete a series of realistic audit work paper case assignments to gain hands-on experience with tasks practicing auditors perform


Have a financial statement analysis of a not-for-profit (NFP) required of all ACCT 610 students. ongoing Accounting

departmentRequire a semester-long applied, integrated audit simulation be completed by each student enrolled in ACCT 640 ongoing Accounting

department

Objective 1.24: Provide an applied learning and research experience that takea advantage of the Koch Trading Center


Require every undergraduate finance major to devise a project where each student selects and monitors an investment portfolio that they create, manage and evaluate using real market data

Fin 620 instructor

Require every MBA student with a concentration in finance to devise a project where each student selects and monitors an investment portfolio that they create, manage and evaluate using real market data

Fin 865 instructor

Require MIS students to devise a that creates database models using real market data MIS instructors

Expand the trading related internship and coop opportunities available to our finance and MIS majors

Finance and MIS faculty

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Goal 2: To revise and adopt the appraisal and incentive systems by December 2016 to enhance a Barton School culture that values performance, accountability, engagement, and professional development.

Objective 2.1: Develop and implement a program to engage local business to partner with the Office of Applied Learning by Spring 2015


Develop a system / forms to capture project requirements from companies. Spring 2015 Director of OAL

Induct companies participating in the BusinessWeek program as initial members of the Office of Applied Learning with opportunity to do one project a year.

Fall 2015 Director of OAL

Develop a formal paid membership system and expand the membership. Starts in Fall 2015

Director of OAL / GA / WSU Foundation

Objective 2.2: Each CEDBR employee attends one professional development training each fiscal yearAction Item Deadline Person

Responsible

Select training option 2 months prior Employee attending

Prepare out of state travel form in applicable 2 months prior Rosemary Hedrick

Register for event, secure hotel, airline, etc. 1 month prior Employee attending

Submit expense receipts and expense requisition Following Rosemary Hedrick

Objective 2.3: CEDBR will implement an annual team building retreat for all staff


Identify the type of event we would like to have. August 1, 2014 All staff

Make arrangements for the event January 1, 2015 Rosemary Hedrick

Have event March 2015 All staff

Objective 2.4: Each CMD employee will attend (funding available) a professional development seminar/workshop each year


Select seminar/workshop 3 months prior Employee attending

Prepare necessary paperwork for possible “HR Tuition” payment 2 months prior Employee

attendingRegister for workshop and make any necessary travel arrangements. 1 month prior Employee

attending

Submit all approved expenses for reimbursement At conclusion of event Pat McLeod

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Goal 2: To revise and adopt the appraisal and incentive systems by December 2016 to enhance a Barton School culture that values performance, accountability, engagement, and professional development.

Objective 2.5: CMD staff will engage in teambuilding exercises twice a year. For cost savings, one will be with one of our own trainers and one will be an organized retreat for all staff


Identify the teambuilding exercise and select instructor September 1, 2014 All staffMake arrangements for the event December 1, 2014 Pat McLeodHave event January 2015 All staffRetreat: Identify type of retreat and location January 2015 All staffMake arrangements March 2015 Pat McLeodHave event June 2015 All staff

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Goal 3: To increase the Barton School national ranking by 2019

Objective 3.1: Offer an accredited online General Business major for transfer students with an associate’s degree beginning in the Fall 2016 semester.


Feasibility Analysis Meet with advisors and faculty of the 19 Kansas community colleges and the director of eduKan to discuss the concept

August 2014 Spurgeon & Perry

Discuss concept with Dodge Community College Dean of Enrollment

completed Spurgeon

Survey current Kansas community college business students (and alumni, if possible) to assess their interest in a Barton School degree completion program

August 2014 Spurgeon & Perry

Offer an online section of the following courses- Upper-division Prerequisites BADM 301 Fall 2015 Jensen PHIL 306 TBD TBD- Business Core Requirements MKT 300 completed McKee ENTR 310 Fall 2016 Broberg

IB 333 Fall 2014 Kung-McIntyre

FIN 340 Fall 2016 Ward

DS 350 completed Barut & Abdinnour

MGMT 360 Summer 2014 Knoblauch MIS 395 completed Helm BLAW 431 completed Spurgeon MGMT 681 Spring 2015 Perry- General Business Requirements MKT 405 Fall 2014 McKee MGMT 462 completed Graham HRM 466 completed Knoblauch IB 600 Fall 2016 Chand- Directed Elective Requirements FIN 610 completed Spurgeon FIN 632 completed Boehme TBD TBD TBDDetermine how to give online students priority to online sections Fall 2016 Perry

Promote the program to the 19 Kansas community colleges Spring 2016 Spurgeon & Perry

Objective 3.2: Operationalize the Office of Applied Learning and disseminate information to local businesses about completed projects (if the companies approve) by Spring 2016


Develop and execute a standard process for engagement between the company and the groups in classes working on the project.

Fall 2015 Director of OAL

Host information about completed projects on the website. Spring 2016 Director of OAL / GA

Set up a yearly best project award. Fall 2016 Director of OAL

Develop a plan so that classes from each core business area are exposed to the program. Fall 2016

Director of OAL / Department Chairs

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Objective 3.3: Define the Barton School’s critical partnership role in the WSU Innovation EcosystemAction Item Deadline Person

ResponsibleAssemble a group of Barton School champions interested in determining how to partner with and provide services to the Innovation Ecosystem

Fall 2014Dean, Barton School of Business

Engage in philosophical discussions with Engineering Dean, Fine Arts Dean, VP ORTT, VPAA Spring 2015

Dean, Barton School of Business (and Barton School champions)

Develop a plan to harness the resources of the Barton School of Business to partner with and provide services to the Innovation Ecosystem

Spring 2015

Dean, Barton School of Business (and Barton School champions)

Objective 3.4: Decide on the best way to deliver the “first year experience” for freshmen with a business major declared


Investigate alternatives Spring 2014 UPCRecommend delivery method to propose to faculty Spring 2014 UPCDetermine delivery method to propose to faculty Spring 2014 Cindy ClaycombPrepare materials for faculty vote Summer 2014 Jim ClarkFaculty vote September 2014 Jim Clark

Implement new delivery method (or continue as is) Fall 2015

Cindy Claycomb / others depending on outcome

Objective 3.5: Decide on the best way to deliver the “first year experience” for transfer students with a business major declared


Investigate alternatives Fall 2015 UPCRecommend delivery method to propose to faculty Fall 2015 UPCDetermine delivery method to propose to faculty Fall 2015 Cindy ClaycombPrepare materials for faculty vote Spring 2016 Jim ClarkFaculty vote Spring 2016 Jim Clark

Implement new delivery method (or continue as is) Fall 2016

Cindy Claycomb / others depending on outcome

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Objective 3.6: Create strong connections between the Barton School of Business faculty and students outside of the classroom


Gain agreement from departments for every Barton School student to meet with a faculty member at least once per year for advice, career counseling, and mentoring

March 26, 2014 Cindy Claycomb

Develop plans for every Barton School student to meet with a faculty member at least once per year for advice, career counseling, and mentoring

Spring 2014

Cindy Claycomb (in concert with Department Chairs)

Implement college plans for student engagement Fall 2014 Department Chairs

Objective 3.7: Increase the employability of students by establishing a process for students to create project portfolios in support of their resumes


Establish purpose of student portfolios Spring 2014

Cindy Claycomb (in concert with department chairs)

Explore methods for creating a process for students to create portfolios (involve Career Services) Summer 2014

Cindy Claycomb (in concert with department chairs)

Establish a process for student creation of portfolios Fall 2014

Cindy Claycomb (in concert with department chairs) and Career Services

Implement process for student creation of portfolios Spring 2015 Department Chairs

Objective 3.8: Redesign the Barton School website based on best practicesAction Item Deadline Person

ResponsibleDetermine changes to website that can be accomplished using WSU Department Tools May 2014 Steve Helm

Meet with Barton School departments to decide consistent website layout for Barton School departments May 2014 Steve Helm

Make changes to website September 2014 Steve HelmDetermine desired changes to website based on best practices October 2014 Steve HelmInvestigate options for implementing changes to website with University Relations Fall 2014 Steve Helm

Make changes to website Spring 2015 Steve Helm

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Objective 3.9: Redesign video, print, campus TV, and social media marketing materialsAction Item Deadline Person

ResponsibleDetermine target markets March 31, 2014 Steve PorterDetermine message for each target market March 31, 2014 Steve PorterApproval of target markets and messages April 2014 Cindy ClaycombProvide target market identification and messages to Media Resource Center April 2014 Steve Porter

Engage MBA801 Marketing class to conduct a Marketing Audit May 2014 Bob RossProvide recommendations to Barton School regarding areas of emphasis for promotional activities, unique selling proposition(s), specific media to use, method of evaluation of campaign efficacy

May 2014 Steve Porter

Evaluate results of Marketing Audit Summer 2014Cindy Claycomb and Marketing Department

Develop Barton School promotion video(s) August 2014 Tonya Witherspoon

Determine Barton School Marketing Plan implementation August 2014 Cindy ClaycombEngage MBA801 Marketing class to further refine Marketing Plan December 2014 Bob Ross

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Objective 3.10: Engage in off-site recruitment of high school studentsAction Item Deadline Person

Responsible

Meet with Bobby Gandu, Admissions, to develop a recruitment plan January 27, 2014

Cindy Claycomb (with Barton School Admissions and Enrollment group)

Develop a written script for faculty to use when recruiting for quantitative courses Spring 2014 Paul Harrison

Set schedule with Bobby Gandu to visit local high schools (Bishop Carroll and Kapaun Mt. Carmel) – quantitative script Summer 2014 Paul Harrison

Visit local high schools (Bishop Carroll and Kapaun Mt. Carmel) – quantitative script Fall 2014 Paul Harrison

Meet with Bobby Gandu to evaluate results Fall 2014

Cindy Claycomb (with Barton School Admissions and Enrollment group)

Revise quantitative script Fall 2014 Paul Harrison

Develop a written script for faculty to use when recruiting for qualitative courses Fall 2014

Cindy Claycomb (Selected members of Barton School Admissions and Enrollment group)

Set schedule with Bobby Gandu to visit local high schools (Bishop Carroll and Kapaun Mt. Carmel) – qualitative script Fall 2014

Cindy Claycomb (Selected members of Barton School Admissions and Enrollment group)

Visit local high schools (Bishop Carroll and Kapaun Mt. Carmel) – qualitative script Fall 2014

Barton School Admissions and Enrollment group

Rollout recruiting trips to additional high schools Spring 2015

Cindy Claycomb and Bobby Gandu (with Barton School Admissions and Enrollment group)

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Objective 3.11: Engage in on-site recruitment of high school studentsAction Item Deadline Person

Responsible

Evaluate Spring 2014 campus visits experiment July 2014 Dotty Harpool, Cindy Claycomb

Determine departments’ role in campus visits July 2014

Cindy Claycomb, Dotty Harpool, department chairs

Redesign campus visits August 2014 Dotty Harpool, Cindy Claycomb

Implement changes to campus visits August 2014

Dotty Harpool (with departments, as needed)

Objective 3.12: Establish an alumni engagement processAction Item Deadline Person

Responsible

Meet with Debbie Kennedy, Alumni Association, to develop ideas for alumni engagement process June 2014

Cindy Claycomb (with department chairs)

Meet with Jill Pletcher, Career Services, to develop plan to collaborate with Career Services in alumni data collection June 2014


Determine data ownership and management (discuss with David Wright) July 2014 Cindy

Claycomb

Explore services to utilize LinkedIn to find alumni July 2014


Develop a plan to establish an alumni engagement process (see ideas below) Fall 2014 Department

chairs (or reps)

Objective 3.13: Increase credit hours produced by Entrepreneurship by 5% (2015), 10% (2016), 10% (2017)

Action Items Deadline Person Responsible

Develop more opportunities to develop applied learning experiences.

Start discussions with Steve Skinner and other involved parties about time frame. 2014/15

Chris Broberg, Gaylen Chandler

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Objective 3.14: Make better use of ENTR faculty resourcesAction Items Deadline Person

Responsible

Reevaluate curriculum with the objective of potentially eliminating low demand offerings.

Summer/Fall 2014/15

Gaylen Chandler, Jim Wolff, Chris Broberg, Don Hackett

Objective 3.15: Increase enrollment in ENTR graduate coursesAction Items

Support college efforts to increase overall MBA enrollment. Summer/Fall 2014

Gaylen Chandler, Jim Wolff, Chris Broberg

Work with Coleman Fellows and directors of other graduate programs to make graduate students across campus aware of the graduate Entrepreneurship Certificate.

Summer/Fall 2014

Gaylen Chandler, Jim Wolff, Chris Broberg

Objective 3.16: Increase focus on technology entrepreneurship and be a key participant in the university’s technology transfer efforts

Action Items Deadline Person Responsible

Technology Innovation and Healthcare Innovation awards created and funded for Shocker New Venture Competition for 2014. Sponsors will have to be renewed or new ones identified for 2015 and beyond

Spring 2014 Lou Heldman

Work closely with Coleman Entrepreneurship Fellows and other faculty and administration to earlier promote, educate and encourage Shocker New Venture Competition entries from colleges outside business and from universities statewide

2014-15Lou Heldman, Chris Broberg, Tia Bodine

Foster strong working relationships with internal constituencies including WSU Ventures (ORTT) and College of Engineering to promote the Center for Entrepreneurship’s role in technology entrepreneurship. One important issue to be determined is what role CFE might play in university incubator or accelerator activities.

2014 and beyondLou Heldman and Barton School Dean

Foster strong working relationships with external constituencies such as Wichita Metro Chamber of Commerce Leadership Council and Tech Alliance, Wichita Technology Corp. and Startup Wichita, to promote the Center for Entrepreneurship’s role in technology entrepreneurship.

2014 and beyond Lou Heldman and Barton School Dean

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Objective 3.17: Reconfigure the schedule of the MBA program to make it flexible and conducive to working professionals by Fall 2015


Select six courses that can be moved to 8 week hybrid format. Summer 2014 KhawajaEngage faculty teaching those courses to gauge their interest in transitioning their classes to the new format. Summer 2014 Khawaja

Work with MRC to provide instructional consultation for transitioning the selected courses to 8 week hybrid format. Fall 2014

Khawaja / MBA faculty/ MRC

Begin offering 8 week hybrid classes. Spring 2015 KhawajaOffer all six courses as 8 week hybrid classes. Fall 2015 Khawaja

Objective 3.18: Develop and implement a balancde score card system to monitor the performance of the MBA program by Spring 2015


Select key performance indicators that can be used to monitor performance. Summer 2014 Khawaja

Identify sources from where the data needs to be collected on a regular basis. Summer 2014 Director

Develop the initial scorecard and implement a process to review it at the end of each semester. Fall 2014 Khawaja /

Director

Objective 3.19: Develop and execute a recruitment plan for the MBA program by Spring 2015Action Item Deadline Person

ResponsibleDevelop a message that reflects the Barton School MBA program brand. Fall 2014 Khawaja /

Director/ GPCDevelop a list of companies that need to be targeted for information sessions. Summer 2014 Director /

CMDDevelop an advertising plan that can be funded and executed on a yearly basis. Spring 2015 Khawaja /

DirectorDevelop and implement plan for information sessions that will be conducted at the Barton School. Spring 2015 Khawaja /

Director

Schedule and undertake company visits for information sessions. Fall 2015

Khawaja / Director / Dean / CMD

Objective 3.20: Improve the national ranking of the MBA Program by 2019Action Item Deadline Person

ResponsibleEvaluate and select the part-time MBA ranking that is the most suitable for the program. Summer 2014 Khawaja /

DirectorAssess the key aspects of the ranking criteria on which improvements can be made and develop a set of initiatives. Fall 2014 Khawaja /

Director

Implement the initiatives and track the impact on a yearly basis. Continuous Khawaja / Director / GPC

Complete the information requirements for the ranking on a yearly basis. Continuous Director

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Objective 3.21: Restructure the EMBA program to emphasize themes for each cohort by Fall 2015Action Item Deadline Person

ResponsibleEvaluate potential themes and select the theme that will be emphasized throughout the duration of the program. Fall 2014 Khawaja /

DirectorSelect theme immersions that will be implemented at different stages of the program. Summer 2014 Khawaja /

DirectorSet up a meeting schedule for faculty who teach in the program to discuss how theme concept will be implemented in their classes.

Fall 2014Khawaja / Director/ EMBA Faculty

Implement the concept with the new cohort Fall 2015 Khawaja / Director

Objective 3.22: Implement curriculum EMBA changes by Fall 2015Action Item Deadline Person

Responsible

Review course outlines / syllabus with faculty Fall 2014 Director / Faculty

Revise course titles Spring 2015 DirectorDevelop a schedule to have an expert from the industry deliver a lecture in each course. Fall 2015

Objective 3.23: Develop and execute a recruitment plan for the EMBA program by Spring 2015Action Item Deadline Person

ResponsibleDevelop a message that reflects the Barton School EMBA program brand. Fall 2014 Khawaja /

DirectorEngage alumni to participate in the information sessions that will be conducted at the Barton School Fall 2014 Khawaja /

DirectorDevelop a list of companies that need to be targeted for information sessions. Summer 2014 Khawaja /

DirectorDevelop an advertising plan that can be funded and executed on a yearly basis. Spring 2015 Khawaja /

DirectorDevelop and implement plan for information sessions that will be conducted at the Barton School. Spring 2015 Khawaja /

DirectorSchedule and undertake company visits for information sessions. Spring 2015 Khawaja /

Director

Objective 3.24: Improve the national ranking of the EMBA Program by 2019Action Item Deadline Person

ResponsibleEvaluate and select the EMBA ranking that is the most suitable for the program. Summer 2014 Khawaja /

DirectorAssess the key aspects of the ranking criteria on which improvements can be made and develop a set of initiatives. Fall 2014 Khawaja /

Director

Implement the initiatives and track the impact on a yearly basis. Continuous Khawaja / Director / GPC

Complete the information requirements for the ranking on a yearly basis. Continuous Director

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Objective 3.25: Increase Human Resource Management credit hours 30% by 2019Action Item Deadline Person

Responsible

Participate in university and college recruitment activities December2015

Gery Markova and David Yoon

Social media initiativesDecember 2015

Gery Markova, David Yoon, Bobbie Knoblauch

Open house for the program.

December2016

Gery Markova

Create and maintain database of current HRM major/minor May 2015 Gery MarkovaDevelop a plan for the open house – invitees, sponsors, activities May 2015 Gery MarkovaSummer camp in human resource management with high school student

December 2017 Gery Markova

Develop a plan and initial description of the summer camp May 2015 Gery MarkovaInitiate contact with potential sponsors, including Wichita SHRM board May, 2016 Bobbie

Knoblauch

Engage in marketing and initial recruitment activities May, 2016Bobbie Knoblauch, Gery Markova

Objective 3.26: Increase the HRM program visibility/recognition within the communityAction Item Deadline Person

Responsible

Participate in Kansas SHRM conference to increase the visibility of the program beyond Wichita

December2017

Bobbie Knoblauch, Gery Markova

Engage students as volunteers for the SHRM State Conference May 2015 Bobbie Knoblauch

HRM faculty and SHRM students attend the conference May, 2016 Bobbie Knoblauch

HRM faculty to actively participate in Wichita SHRM leadership. . December2015

Bobbie Knoblauch, Gery Markova

Create and maintain HRM Alumni group December2015

Bobbie Knoblauch

Create a database of former SHRM students May, 2015Initiate contact with alumni May 2015

Create an advisory board for the HRM program December2016 Gery Markova

Outline the purpose and functioning of the board May 2015 Gery MarkovaIdentify member qualifications &potential members May 2016 Gery MarkovaInitiate conversations with potential members May 2016 Gery MarkovaExpand the outreach of HRM faculty to local businesses and community organization. December

2019

Gery Markova, Bobbie Knoblauch

Outline forms of collaboration relevant to faculty research and interests May, 2015 Gery MarkovaIdentify potential community partners May 2016 Gery Markova

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Objective 3.27: Hire a Barton Distinguished Chair in International BusinessAction Items Deadline Person

ResponsiblePriority to fill Dr. Clyde Stoltenberg (deceased) Chaired position, & Barton Distinguished Professor in International Business Fall 2016 Dharma DeSilva

Objective 3.28: Strengthen CIBA-WTC-Industry connectionsAction Items Deadline Person

ResponsibleStrengthen the CIBA-WTCouncil and Business/Industry connections, internships and job opportunities for students Fall 2016 Dharma

DeSilva

Increase student attendance at WTCouncil functions by offering financial Already started

Dharma De SilvaSteve Farmer

Solicit additional co-op or internship opportunities for IB students Fall 2014 Masud Chand

Objective 3.29: Update and improve IB curriculum and teaching by continuously monitoring student performance in key sub-areas of IB


Collect data in IB 333 for AACSB assessment Spring 2014, ongoing All IB faculty

Collect data in IB 600 for HLC assessment Spring 2014, ongoing All IB faculty

Use assessment data to identify weakness areas and make quality improvements

Spring 2014, ongoing

Masud Chand, Kate King-McIntyre

Compile and provide annual assessment report Spring 2014, ongoing Masud Chand

Objective 3.30: Improve connections/jobs for IB studentsAction Item Deadline Person

ResponsibleTo achieve above goals, enhance marketing self-knowledge and motivation, Brian Rawson will give a one hour seminar each semester in Dr. Chand’s IB 600 class. The seminar will help students develop networking skills and etiquette. Dr. Chand will poll his class to assess usefulness and desire for additional facilitative instruction, and updates/changes will stem partly from that feedback.

May 2014 Brian Rawson

Offer financial incentives to students to attend WTCouncil functions

Already started Dharma De SilvaSteve Farmer

Solicit additional co-op or internship opportunities for IB students Fall 2014 Masud Chand

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Objective 3.31: Increase credit hours produced by Management by (5%) (2015), 10% (2016), 10% (2017)Action 1 Deadline Person

ResponsibleOffer the Management major online to increase credit hours Fall 2016 John Perry and

Steve Farmer

Management major feasibility analysis Spring 2014 John Perry and Steve Farmer

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Goal 4: To increase Barton School intellectual contributions and their impact by December 2019

Objective 4.1: Have all of the Accounting department’s tenured and tenure-track faculty academically qualified in accordance with the AACSB’s new classification system


Monitor, on an annual basis, the intellectual contributions and other activities performed by each tenure and tenure-track faculty member


Objective 4.2: Increase the quality of the academic research generated by the Accounting department’s tenured and tenure track faculty.


Monitor, on an annual basis, the intellectual contributions and other activities performed by each tenure and tenure-track faculty member


Collect journal ranking lists from publications with articles devoted to this topic ongoing Accounting

departmentCollect journal lists from other schools of accountancy and business schools


Consult Cabell’s Directory and any other sources that document peer-reviewed publishing opportunities


Objective 4.3: CEDBR will provide a faculty research grant each summerAction Item Deadline Person

ResponsibleInform the dean’s office about available funding June 1 Jeremy HillReview applications and make a recommendations October Jeremy HillAssist with research Ongoing Jeremy Hill

Objective 4.4: CEDBR will seek out more cross-discipline research opportunities on campusAction Item Deadline Person

ResponsibleWe will build awareness of CEDBR’s services through University Relations Ongoing Jeremy Hill

Objective 4.5: Hire an econometrician to assist faculty researchAction Item Deadline Person

ResponsiblePending budget, replace the econometrician position left open by Chu-Ping Vijverberg with a new faculty member

Fall 2015 Jen-Chi Cheng

Objective 4.6: Develop an Economics department plan for increasing grant and research fundingAction Item Deadline Person

Responsible

Identify opportunities of grant and research funding Fall 2014Jen-Chi Cheng/Jodi Pelkowski

Develop a department plan for increasing grant and research funding Spring 2015

Jen-Chi Cheng/Jodi Pelkowski

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Goal 4: To increase Barton School intellectual contributions and their impact by December 2019

Objective 4.7: Increase Economics department research by twenty percent by December 2019Action Item Deadline Person

ResponsibleReview rankings of economic journals Fall 2014 Jen-Chi ChengMonitor faculty research output to ensure the department meets/exceeds the college goal December 2019 Jen-Chi Cheng

Objective 4.8: Increase the research productivity and professional recognition of HRM faculty by 20%.Action Item Deadline Person

ResponsibleIncrease the number and quality of publications. December

2019Gery Markova, David Yoon

Establish a consistent presence in the profession. December2015

Gery Markova, David Yoon

Actively seek internal and external grant opportunities December 2016

Gery Markova, David Yoon

Identify and share internal (school, university) grant opportunities May 2015 Gery MarkovaIdentify and share external grant opportunities May 2016 Gery MarkovaIncrease grant knowledge and improve grant writing skills May 2016 Gery Markova

Objective 4.9: Maintain the number of elite and high-quality journal articles published (per capita) by Management faculty over the next five years


Establish a research production baseline December 2014 John Perry

Compute annual Management faculty research production

each February (2015-2019), following annual faculty reviews

John Perry

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Goal 5: To increase and expand Barton School outreach and its impact in the areas of professional development, service, consulting, and business development by December 2019

Objective 5.1: Develop a Barton School of Business Outreach E-NewsletterAction Item Deadline Person

Responsible

Assign a person to develop outreach e-newsletter June 2014 Cindy Claycomb

Develop e-newsletter September 2014 Cindy Claycomb

Identify e-newsletter distribution September 2014 Cindy Claycomb

Send first e-newsletter Fall 2014 Cindy Claycomb

Establish process for e-newsletter updates and distribution Fall 2014 Cindy Claycomb

Objective 5.2: CEDBR will engage with the Wichita Area Outlook Team four times a yearAction Item Deadline Person

Responsible

Schedule WAOT quarterly meeting dates January 1Jeremy Hill and Rosemary Hedrick

Reserve meeting rooms January 1 Rosemary Hedrick

Secure speakers and prepare agenda 1 month priorJeremy Hill and Rosemary Hedrick

Send member meeting notices 2 weeks prior Rosemary Hedrick

Objective 5.3: CEDBR will provide fiscal cost benefit analysis to local governmentsAction Item Deadline Person

ResponsibleProvide analysis as requested Ongoing Pattie BradleyMake contact with potential clients Ongoing annually Pattie Bradley

Objective 5.4: CEDBR engage in private contracts for business researchAction Item Deadline Person

Responsible

Provide analysis as requested Ongoing

Mary Jane Townsend, Linda Mendy, Mike Busch, Pattie Bradley

Objective 5.5: CEDBR will engage in contracts for Accelerated Business ResearchAction Item Deadline Person

ResponsibleProvide analysis as requested Ongoing Linda Mendy

Promote ABR by e-mail, direct contact and trade shows OngoingLinda Mendy and Jeremy Hill

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Objective 5.6: CEDBR will provide annual Wichita Economic Outlook ConferencesAction Item Deadline Person

Responsible

Secure date and venue 1 year prior Rosemary Hedrick

Prepare and secure food bid March 1 Rosemary Hedrick

Confirm print and video graphics March 1 Rosemary Hedrick

Schedule marketing and materials March 1 Rosemary Hedrick

Send save-the date notifications April 1 Rosemary Hedrick

Seek and secure sponsorships April 1Jeremy Hill and Rosemary Hedrick

Seek and secure speakers July 1 Jeremy Hill

Prepare and initiate registration process July 1 Rosemary Hedrick

Send WAOT packets August 1 Rosemary Hedrick

Prepare and mail brochure August 1 Rosemary Hedrick

Coordinate videos with MRC September 1 Rosemary Hedrick

Hold pre-production meeting September 15Jeremy Hill and Rosemary Hedrick

Prepare other print materials October 1 Rosemary Hedrick

Set up facility Day beforeRosemary Hedrick and Staff

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Objective 5.7: CEDBR will provide annual Regional Economic Outlook ConferencesAction Item Deadline Person

Responsible

Secure date and venue April 1 Rosemary Hedrick

Confirm print and video graphics April 1 Rosemary Hedrick

Schedule marketing and materials April 1 Rosemary Hedrick

Seek and secure sponsorships July 1Jeremy Hill and Rosemary Hedrick

Seek and secure speakers July 1 Jeremy Hill

Prepare and initiate registration process July 1 Rosemary Hedrick

Coordinate videos with MRC September 1 Rosemary Hedrick

Prepare other print materials October 1 Rosemary Hedrick

Set up facility Day beforeRosemary Hedrick and Staff

Objective 5.8: CEDBR will respond to information requests from students, faculty, staff, government and the public


Respond to media requests in a timely manner Ongoing All staff

Objective 5.9: CEDBR will develop relationships for future economic outlook conferences in Topeka and Kansas City


Provide background information about the forecast model to respective organizations April 2015 Jeremy Hill

Invite key decision makers to the Wichita Area Economic Outlook Conference April 2015 Jeremy Hill

Objective 5.10: CEDBR will develop and implement a Kansas Economic Outlook Team similar to the Wichita Area Outlook Team


Finalize the requirements of the Kansas Economic Outlook Team May 2015 Jeremy Hill

Engage and inform the past participants at the regional conferences May 2015 Jeremy Hill

Develop and provide regularly scheduled meetings Ongoing Jeremy Hill

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Objective 5.11: CEDBR will provide applied research about the regional economy and distribute that information via the website and monthly newsletter


Develop monthly applied research Ongoing All staffMaintain website Ongoing All staff

Send out monthly newsletter Ongoing Mary Jane Townsend

Objective 5.12: CEDBR will include summaries of faculty research within the monthly newsletterAction Item Deadline Person

ResponsibleMeet with Dotty Harpool about the current process April 2014 Jeremy HillDevelop expectations and qualifications for submittal May 2014 Jeremy Hill

Implement November 2014Mary Jane Townsend and Jeremy Hill

Objective 5.13: CEDBR will participate and integrate current services within the WSU “Innovation Ecosystem”


Participate in meetings Ongoing Jeremy HillAlign the Accelerated Business Research product within the “Innovation Ecosystem” Ongoing Jeremy Hill

Provide business research services to the “Innovation Ecosystem” Ongoing

Jeremy Hill and Linda Mendy

Objective 5.14: Increase attendance and revenue for CFE outreach programsAction Items Deadline Person

ResponsibleUtilize new Kansas Family Business Forum Innovation Hub to draw programs and participants to the Center for Entrepreneurship.

2014-15Kirk Ring, Diane Belden, Lou Heldman

Examine existing outreach programs and renew or replace them. Meritrust is signed on to sponsor the Entrepreneurship Forum series and the Business Booster program through spring 2016. AGH, Intrust and Martin Pringle are the financial grantors of the Kansas Family Business Forum on a year-to-year basis. Network Kansas is the principal underwriter of the Growing Rural Businesses program. It renews for each location and has already committed to Colby in Fall 2014.

2014 and beyond Lou Heldman, Wendy Veatch

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Objective 5.15: CMD will offer approximately 90 public (open enrollment) training sessionsAction Item Deadline Person

Responsible

Develop annual professional development calendar September of each year Pat McLeod

Work with Alumni to secure training room September of each year

Melissa Donham

Schedule instructors September of each year Pat McLeod

Accurate and consistent registrations of participants Ongoing Staci Bryer

Complete collection of fees OngoingStaci Bryer, Melissa Donham

Objective 5.16: CMD will actively market training services to area businesses/organizations for on-site delivery of professional development seminars/workshops and certificate programs


Constant update of website Ongoing Paula Seiwert

Follow-up of inquiries from website Ongoing Pat McLeod/ Paula Seiwert

Constant update of mailing list Ongoing Wilma HartEmail blasts Ongoing Paula Seiwert

Objective 5.17: CMD will promote all services to the business community in and outside the state of Kansas


Monthly brochures developed, proofed and printed 7-10 weeks prior to 1st class Paula Seiwert

Brochures mailed to current mailing list 6 weeks prior to 1st class

7-10 weeks prior to 1st class

Objective 5.18: CMD will focus on increasing on-line classesAction Item Deadline Person

ResponsibleDetermine appropriate topics Ongoing Pat McLeodSelect instructors Ongoing Pat McLeod

Provide training as needed to instructor Ongoing Pat McLeod / MRC

Roll-out test program Ongoing Pat McLeodEvaluate customer response Ongoing Pat McLeod

Objective 5.19: Explore an instructor succession plan for CMDAction Item Deadline Person

ResponsibleDevelop an instructor mentoring program Ongoing Pat McLeod

Objective 5.20: Research new and/or additional revenue ideas for CMDAction Item Deadline Person

ResponsibleInvestigate what other like Centers are doing Ongoing Pat McLeodOptions for “webinars” Ongoing Pat McLeod

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Objective 5.21: Establish an Economics department advisory boardAction Item Deadline Person

Responsible

Investigate the possibility of establishing an advisory board and identify at least six members of the board Spring 2014

Jen-Chi Cheng/Martin Perline

Formalize the board and call for the first meeting Spring 2015

Jen-Chi Cheng/Martin Perline

Objective 5.22: Increase Economics faculty participation in activities sponsored by CEDBR, KCEE and KEC


Identify opportunities for faculty participation at CEDBR, KCEE and KEC Spring 2014

Jen-Chi Cheng/Jan Wolcutt/Jodi Pelkowski

Implement and increase faculty participation in CEDBR, KCEE and KEC activities Fall 2014

Jen-Chi Cheng/Jan Wolcutt/Jodi Pelkowski

Objective 5.23: Increase outreach to Management students and alumniAction Item Deadline Person

Responsible

Develop a Management LinkedIn site Sp14 and ongoingKate Kung-McIntyreKirk Ring

Create stronger relationship with the Cooperative Education and Work-Based Learning Office Sp14 for first year Steve Farmer

Objective 5.24: Increase and expand Marketing Department Outreach in the area of professional development, service, consulting, and business development by 20%


Publish the annual Airline Quality Report (AQR) ongoing Dean HeadleyServe as editor of the Journal of Services Marketing ongoing Charles MartinProvide non-profit organizations support with the development of their marketing strategy and research ongoing Marketing

instructorsSupervise Marketing students in co-operative education programs ongoing Stephen Porter

Offer Marketing CMD classes ongoing Dotty Harpool, Stephen Porter

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Objective 5.25: increase and expand Accounting Department outreach in the areas of professional development, service, consulting, and business development by twenty percent by December 2019


Ensure the visibility of School of Accountancy accomplishments. ongoing Accounting

Department

Periodically update the School of Accountancy web site. ongoing Accounting Department

Maintain the current level of personal contacts within the accounting profession. ongoing Accounting

Department

Maintain current level of Board of Advisors meetings. ongoing Accounting Department

Promote interactions with the School of Accountancy’s professional constituency. ongoing Accounting

Department

Encourage classroom presentations by professionals. ongoing Accounting Department

Maintain level of surveys and monitor results. ongoing Accounting Department

Maintain current level of meetings by the faculty with professional constituency. ongoing Accounting

DepartmentEncourage faculty to pursue faculty in residency programs with public accounting firms and manufacturing companies that complement their teaching and research areas.

ongoing Accounting Department

Encourage faculty to pursue consulting engagements that complement their teaching and research areas. ongoing Accounting

DepartmentSponsor the Accounting and Auditing Conference and encourage faculty participation. ongoing Accounting

DepartmentEncourage alumni participation in School of Accountancy programs. ongoing Accounting

DepartmentEncourage alumni participation in the Accounting and Auditing Conference. ongoing Accounting

DepartmentEncourage alumni participation on the Accounting and Auditing Conference advisory board. ongoing Accounting

Department

Objective 5.26: Increase Barton School faculty and student research using data available from the Trading Center


Use the Trading Center data for scholarly researchInterested faculty and students

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Strategic Planning Process Description

During the 2012-13 academic year, the Wichita State University Strategic Planning Committee developed Phase 1 of a new university plan. In the following year, the Barton School developed a new college plan as part of Phase 2 of the Wichita State University strategic planning initiative. The Barton School’s new strategic plan was designed to align with the WSU strategic plan. To launch the Barton School strategic planning initiative, in August 2013, Dean Claycomb created a Strategic Planning Committee. The committee’s task was to develop a strategic planning process, and facilitate the college-wide development of a 5-year plan.

The first step in the planning process involved reexamining the Barton School vision, mission, and values. - A college-wide survey was conducted about the Barton School vision, mission, and values.- A college-wide meeting was held to discuss the vision, mission, and values.- Based on the survey results and meeting, the Barton School developed the new vision, mission,

and values.

The second step in the planning process involved conducting strategic analyses.- To analyze the Barton School’s external environment, internal environment, and competitors, the

Strategic Planning committee developed and used a set of analysis guidelines.- The committee developed three reports based on the analyses: an environmental analysis report,

an internal analysis report, and a competitor analysis report. In analyzing the Barton School’s internal environment and competitors, the committee surveyed the Barton School students, staff, and faculty.

The third step in the planning process involved developing goals based on the Barton School’s vision, mission, and values, the results of the strategic analyses, and the WSU goals

- The committee proposed an initial set of goals- A college-wide meeting was conducted to discuss the goals- The committee modified the proposed goals based on the college-wide meeting- Another college-wide meeting was conducted and the proposed goals were further modified and

voted-on

The fourth step in the planning process involved brainstorming ideas of how to accomplish the goals. Note that this step occurred while the goals were being refined

- A 5-step brainstorming process was used to generate, discuss, and evaluate ideas (“proposals”). This process involved creating, reviewing, modifying, presenting, and evaluating proposals.

- 63 proposals were developed- After discussing the proposals, an online evaluation form for each proposal was sent to every

Barton School member.- The Barton School Executive Team reviewed the proposals and evaluation results at the end of the

Fall 2013 semester and determined which proposals should be further developed in the Spring 2014 semester.

- The Strategic Planning committee reviewed the proposals to determine if there were “missing pieces” – goals for which proposals had not been developed

o The committee determined that there had been no proposal related to the development of revised Barton School appraisal and incentives systems (Goal 2) and no proposal related to which national business school ranking(s) should be benchmarked (Goal 3)

o Dean Claycomb asked the committee to lead an effort to develop and propose revised appraisal and incentives systems in

the Spring 2014 semester select which national business school ranking(s) should be benchmarked

The fifth and sixth steps of the planning process involved developing objectives that support the goals, and creating a list of action items for each objective.

- Teams of individual members of the Strategic Planning committee and proposal leaders were developed for each proposal that was approved for further development.

- The proposal teams were charged to develop objectives and action items (detailed proposals).

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- The Barton School departments, major centers, and graduate program were also charged to develop objectives and action items (detailed proposals) that supported the new goals

- The Strategic Planning committee led an effort to develop revised appraisal and incentive systems. To do so, the committee:

o Examined the appraisal and incentive systems of other universitieso Conducted an appraisal and incentive survey of all Barton School memberso Created two recommendations for revised appraisal and incentive systems

Recommendations for the unclassified appraisal and incentive processes Key aspects of a revised faculty performance evaluation process

o Objectives and action items have not yet been created relative to the revision of the Barton School appraisal and incentive systems

- The Strategic Planning committee selected two national business school rankings to benchmark for Goal 3.

o The rankings are the US News & World Report Part-Time MBA Program ranking and the US News & World Report Undergraduate Business School ranking

o Objectives and action items have not yet been created relative to the goal of increasing the Barton School’s US News & World Report rankings

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