www.xignite.com – San Mateo, California – Copyright © 2011. All Rights Reserved

THANK YOU FOR JOINING OUR WEBINAR

HOW MOBILE IS RESHAPING FINANCIAL ADVICE THURSDAY, JULY 12, 2012 12:00 – 12:45PM EST PRESENTED BY XIGNITE

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AGENDA

Quick Overview of Industry Trends with TABB Group’s Paul Rowady

Panel Discussion: How Mobile is Reshaping Financial Advice

Q & A

2

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PAUL ROWADY

Senior Analyst

TABB Group

• 20 years of capital markets experience

• Former Managing Director at Alphacution, focused on the design of market intelligence and data management systems

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Xignite Webinar July 2012

Mobile Capabilities: Reshaping Financial Advice

E. Paul Rowady, Jr. Senior Analyst TABB Group

Growth in tablet usage has only just begun…

Source: Mac Observer, Gartner

Dominance of iOS (Apple) will remain, but diminish over the next 3-5 years…

Source: Mac Observer, Gartner

7 Source: Business Insider, Pew Research Center

Smartphone

Feature Phone

No Cell Phone

35%

48%

17%

46%

41%

12%

Changes in Smartphone Ownership, 2011-2012 (U.S.)

May-11 Feb-12

Smartphone ownership is now more common than a standard cell phone or no cell phones in the US

8 Source: Business Insider, Mary Meeker, Kleiner Perkins, Morgan Stanley Research

Smartphone Users

Dumbphone Users

0.835

5.6

Global Smartphone vs. Dumbphone Subscribers, 2011E (Billions of Users)

And yet on a global basis, there is still a significant growth opportunity

App downloads are growing at a CAGR of 281%

9 Source: ABI Research

2009

2010

2011e

2

9

29

Global Mobile Application Downloads, 2009 to 2011e (Billions)

CAGR

281%

Monthly app downloads are expected to reach 6 billion by 2013…

What are financial firms doing with mobile devices

Market data

Research / investment ideas

Client reporting

Trading apps / basic order mgmt (OMS)

Sales force automation

Management dashboards

Board packs / financial packs

Technology support

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Desktop Desktop

The communications toolkit has changed forever: Desktop + tablet + smart-phone

Desktop

Tablet

SmartPhone

Moreover, and with some exceptions, this

new toolkit is ubiquitous across institutional and

personal domains

Financial advice can be customized, interactive and real-time with the new toolkit…

Research Report

Content

Content Chart

Content Chart

Content

Content

Content Chart

Content Chart

Content

Client Report

Smartphone

Graphics

Tablet

Graphics Content

Content Graphics

Static Communications Real-Time / Interactive

Communications

The institutional market is already heading in this direction, using mobile to enhance relationships, solidify competitive advantage, drive content and capability…

Advantages and drivers for evolution of financial advice..

▲Mobility solutions for professionals and retail investors: interactive marketing collateral in the field (retail and

institutional); empowering financial advisors with interactive information and collateral.

▲Self-empowered: Monitoring real-time information flows away from the desk. (Sitting with tablet while watching

Cramer!)

▲Operational efficiencies: using mobile devices to receive alerts on important client outreach; support “hybrid models for

onboarding and client servicing.

▲Improved information distribution and relevance: customization!

xignite

AGENDA

Quick Overview of Industry Trends with TABB Group’s Paul Rowady

Panel Discussion: How Mobile is Reshaping Financial Advice

Q & A

16

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STEPHANE DUBOIS

Founder & CEO Xignite

• Industry innovator, champion of the market data cloud

• Xignite launched first market data APIs in 2002

• Former VP of Product Management at Advent Software

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JIM DEL FAVERO

VP of Software Product Management Personal Capital

• Voice of the customer

• Two decades with Intuit, and 17 years working on Quicken

• Ten patents covering finance tools, data based targeting, and automated analysis

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MIKE GOLASZEWSKI

Head of Product Development Black Diamond

• 27 years of technology experience, with 19 in financial services

• Former CTO of Pershing Advisor Solutions

• Former Managing Director of Charles Schwab, heading up Schwab Advisor Center

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5 THEMES TO EXPLORE

Market

How is mobile impacting the market structure in the short and long term?

Competition

How is mobile affecting the nature and balance of competition?

Relationship

How is mobile affecting the nature of the client-advisor relationship?

Operations

How is mobile impacting the priorities of the firm’s operations?

Interaction

How is mobile reshaping client-advisor meetings and sales presentations?

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5 THEMES TO EXPLORE - INTERACTION

• How is mobile reshaping client-advisor meetings and sales presentations?

• Is mobile confined to one-way interactions, or has it matured to two-way interactions? (ie – read-only vs. interactive)

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5 THEMES TO EXPLORE - OPERATIONS

• How is mobile impacting the priorities of the firm’s operations?

• Does mobile enhance new “hybrid” operating models? (combined human and technical offerings)

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5 THEMES TO EXPLORE - RELATIONSHIP

How is mobile affecting the nature of the client-advisor relationship?

Does the sense of being more easily connected with advisors enhance the overall relationship?

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5 THEMES TO EXPLORE - COMPETITION

• Does demonstrating innovation through mobile apps, translate into incremental brand value (vs. competition)?

• Has mobile become a competitive necessity already? Do clients expect mobile capabilities from leading firms?

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5 THEMES TO EXPLORE - MARKET

• How is mobile impacting the market structure in the short and long term?

• With more frequent information updates and digestion using mobile devices, do investors engage in more time-sensitive investment strategies?

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www.xignite.com – San Mateo, California – Copyright © 2011. All Rights Reserved

Q & A Please submit your questions via the GoToMeeting interface For more information:

Xignite – xignite.com Personal Capital – personalcapital.com Black Diamond – blackdiamondreporting.com