webinar bridging the social & email gap
TRANSCRIPT
Email to Social
Tweet this:
Don’t call it a Comeback
Seek to Understand Affinity
MUSIC, POLITICS, ENVIRONMENT, FACEBOOK,
FOOD, RECYCLING, SOCIAL MEDIA, VOLUNTEERING
BUSINESS, SPORTS, PROGRESSIVE POLITICS, MOMS, WATER
RIGHTS, BOOKS, MONEY, PHOTOGRAPHY, FRACKING,
LIBERAL, BUSINESS, ACTIVISM
HEALTH, ADVOCACY, CONGRESS, MAINSTREAM MEDIA, FUNNY
PEOPLE, WILDLIFE, FAMILY, CHICAGO, FASHION
The most valuable data is your own
What’s Trending
With Your People
Content shared by Influencers
Identity
Identity
Attribution
Attribution
What is driving these actions?
Identity & Attribution
Impact
Impressions
Interactions
Actions
Revenue
Impact
Conversion
ROI
LTV
Special Offer
Complimentary Data & Integration Evaluation
Roz LemieuxCEO & Co-Founder
@rozlem
Cheryl ConteeCEO & Co-Founder
@ch3ryl
Michael CervinoChief of
Client Development
@mpcervino