web2.0 for publishers in development

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Web2.0 for publishing in development

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This is a presentation as part of a training in the possibilities of using web2.0 for publishers in development from ACP countries. The training will be on October 30th, 2009

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Page 1: Web2.0 for publishers in development

Web2.0 for publishing in development

Page 2: Web2.0 for publishers in development

Part 1: Trends in online communication

Page 3: Web2.0 for publishers in development

Web2.0 is a name for online services. Their

features are interactivity,

user-generated content and

user-friendliness

Page 4: Web2.0 for publishers in development

Webtools and culture go hand in hand: people are now sharing freely on the web

Page 5: Web2.0 for publishers in development

Differences in use of social media:

Generations Internet access (broadband/dial-up) Private/professional use

Page 6: Web2.0 for publishers in development

New ways of communication bring new habits and routines

Page 7: Web2.0 for publishers in development

Use of social media in developing countries

Internet access depends on precondition of electricity infrastructure

Lots of social media depend on high bandwidth (video, maps, etc)

Page 8: Web2.0 for publishers in development

But…80-90% has access to

mobile phonesSouth Africa has 1.1

million Facebook members, Morocco 369,000, Tunisia 279,000, Nigeria 220,000, Kenya 150,000,and Mauritius 60,000.

Various users have discovered Ning and start networks

Page 9: Web2.0 for publishers in development

Part 2:Some tools and

examples

Page 10: Web2.0 for publishers in development

1. RSS en RSS readersRSS gives a

signal when something new gets posted on a site

RSS readers enable you to follow those signals easily

Page 11: Web2.0 for publishers in development

RSS examplesA library assembled

RSS feeds about Darwin

http://www.netvibes.com/betabibliotheek#Darwinjaar

Reuters shows the Ghanaian blogs on their country pages

http://af.reuters.com/news/country/?type=ghanaNews

Page 12: Web2.0 for publishers in development

RSS examplesEUFORIC offers

various thematic information feeds as a service to its members

http://www.euforic.org

Page 13: Web2.0 for publishers in development

2. Weblogs Weblogs are

online diaries

The culture of bloggers- share, read and comment – is called the ‘blogosphere’

Page 14: Web2.0 for publishers in development

Weblog examples

Pro-poor livestock blog

(http://www.ifadlivestock.blogspot.com)

DFID blog tales from the frontline

http://blogs.dfid.gov.uk/

Page 15: Web2.0 for publishers in development

3. Wikis A wiki is the

simplest webpage for collaborative writing

Various people can edit- write, delete, change in a wiki

(voorbeeld birdflu wiki)

Page 16: Web2.0 for publishers in development

Wiki examples

Agropedia for crops (combination with blog and forum)

http://agropedia.iitk.ac.in/

CGIAR knowledge sharing toolkit wiki http://www.kstoolkit.org/

Page 17: Web2.0 for publishers in development

Wiki examples

Akvopedia for water and sanitation

http://www.akvo.org/wiki/index.php/Main_Page

Wikipedia in local languages (here: Wolof)

Page 18: Web2.0 for publishers in development

4. Social networks and online communities

Social network is an online space where people can share information with friends and network (eg. Facebook)

Page 19: Web2.0 for publishers in development

Social network/online community examples

Ning on dairy development for professionals or progresonetwork for producer organisations

http://www.apf-dairy.ning.com en http://www.progresonetworkenglish.ning.com

Page 20: Web2.0 for publishers in development

Social network/online community examples

Web2fordev Basic email list via

Dgroups with resource section

http://dgroups.org/groups/web2fordev

Web2fordev LinkedIn group

http://www.linkedin.com/groups?home=&gid=135666&trk=anet_ug_hm

Page 21: Web2.0 for publishers in development

5. Social bookmarking Allows you to

bookmark your favourite weblinks in public

Page 22: Web2.0 for publishers in development

Examples of social bookmarking and customized search engines

Focuss is a customised search engine based on joint social bookmarking by researchers and others

http://www.focuss.info/

npk4dev is the tag of a group searching for knowledge management in development http://www.delicious.com/tag/npk4dev

Page 23: Web2.0 for publishers in development

6. Microblogs/Twitter In 140 karakters

you can share what you are doing or reading

‘Followers’ read this, you read the updates from the people or organisations you follow

Page 24: Web2.0 for publishers in development

Examples of twitter

UNHCR has >900.000 followers on twitter and uses it for interaction with stakeholders, follows >34.000 people back

http://twitter.com/Refugees

Page 25: Web2.0 for publishers in development

9. Multimedia: photo/video/audio sharing

Web2.0 services that allow you to share pictures, video or audio files (also: share powerpoint slides via slideshare.net)

Page 26: Web2.0 for publishers in development

Multimedia examples

UNICEF created podcasts about the earthquake in Pakistan. http://odeo.com/episodes/548321

The Worldbank has its own Youtube video channel (www.youtube.com/worldbank)

Page 27: Web2.0 for publishers in development

10. Mobile phone

No need to explain!

Page 28: Web2.0 for publishers in development

Examples of mobile phone

• Ushahidi allows monitoring of elections by mobile phone

• Powerful combinations of phone- internet - radio

Page 29: Web2.0 for publishers in development

Part 3: How web2.0 changes publishing

Page 30: Web2.0 for publishers in development

The reader becomes a writer

Video Brosdihttp://dotsub.com/view/7a64255a-

02e7-4d70-9d2a-48bef0aeda2d

Page 31: Web2.0 for publishers in development

Publishing process that can be supported by web2.0

• Collaborative development of content

• Online publishing

• Transformation and repackaging of content (online- offline and offline- online)

Page 32: Web2.0 for publishers in development

Will publishing change?

• Web2.0 changes the role of the publisher. People are both creator and consumers of information

• New technologies don’t replace the old technologies but offer new possibilities

• Repacking of information in different forms will be important because of different preferences and levels of access to internet