web2.0 for publishers in development
DESCRIPTION
This is a presentation as part of a training in the possibilities of using web2.0 for publishers in development from ACP countries. The training will be on October 30th, 2009TRANSCRIPT
Web2.0 for publishing in development
Part 1: Trends in online communication
Web2.0 is a name for online services. Their
features are interactivity,
user-generated content and
user-friendliness
Webtools and culture go hand in hand: people are now sharing freely on the web
Differences in use of social media:
Generations Internet access (broadband/dial-up) Private/professional use
New ways of communication bring new habits and routines
Use of social media in developing countries
Internet access depends on precondition of electricity infrastructure
Lots of social media depend on high bandwidth (video, maps, etc)
But…80-90% has access to
mobile phonesSouth Africa has 1.1
million Facebook members, Morocco 369,000, Tunisia 279,000, Nigeria 220,000, Kenya 150,000,and Mauritius 60,000.
Various users have discovered Ning and start networks
Part 2:Some tools and
examples
1. RSS en RSS readersRSS gives a
signal when something new gets posted on a site
RSS readers enable you to follow those signals easily
RSS examplesA library assembled
RSS feeds about Darwin
http://www.netvibes.com/betabibliotheek#Darwinjaar
Reuters shows the Ghanaian blogs on their country pages
http://af.reuters.com/news/country/?type=ghanaNews
RSS examplesEUFORIC offers
various thematic information feeds as a service to its members
http://www.euforic.org
2. Weblogs Weblogs are
online diaries
The culture of bloggers- share, read and comment – is called the ‘blogosphere’
Weblog examples
Pro-poor livestock blog
(http://www.ifadlivestock.blogspot.com)
DFID blog tales from the frontline
http://blogs.dfid.gov.uk/
3. Wikis A wiki is the
simplest webpage for collaborative writing
Various people can edit- write, delete, change in a wiki
(voorbeeld birdflu wiki)
Wiki examples
Agropedia for crops (combination with blog and forum)
http://agropedia.iitk.ac.in/
CGIAR knowledge sharing toolkit wiki http://www.kstoolkit.org/
Wiki examples
Akvopedia for water and sanitation
http://www.akvo.org/wiki/index.php/Main_Page
Wikipedia in local languages (here: Wolof)
4. Social networks and online communities
Social network is an online space where people can share information with friends and network (eg. Facebook)
Social network/online community examples
Ning on dairy development for professionals or progresonetwork for producer organisations
http://www.apf-dairy.ning.com en http://www.progresonetworkenglish.ning.com
Social network/online community examples
Web2fordev Basic email list via
Dgroups with resource section
http://dgroups.org/groups/web2fordev
Web2fordev LinkedIn group
http://www.linkedin.com/groups?home=&gid=135666&trk=anet_ug_hm
5. Social bookmarking Allows you to
bookmark your favourite weblinks in public
Examples of social bookmarking and customized search engines
Focuss is a customised search engine based on joint social bookmarking by researchers and others
http://www.focuss.info/
npk4dev is the tag of a group searching for knowledge management in development http://www.delicious.com/tag/npk4dev
6. Microblogs/Twitter In 140 karakters
you can share what you are doing or reading
‘Followers’ read this, you read the updates from the people or organisations you follow
Examples of twitter
UNHCR has >900.000 followers on twitter and uses it for interaction with stakeholders, follows >34.000 people back
http://twitter.com/Refugees
9. Multimedia: photo/video/audio sharing
Web2.0 services that allow you to share pictures, video or audio files (also: share powerpoint slides via slideshare.net)
Multimedia examples
UNICEF created podcasts about the earthquake in Pakistan. http://odeo.com/episodes/548321
The Worldbank has its own Youtube video channel (www.youtube.com/worldbank)
10. Mobile phone
No need to explain!
Examples of mobile phone
• Ushahidi allows monitoring of elections by mobile phone
• Powerful combinations of phone- internet - radio
Part 3: How web2.0 changes publishing
The reader becomes a writer
Video Brosdihttp://dotsub.com/view/7a64255a-
02e7-4d70-9d2a-48bef0aeda2d
Publishing process that can be supported by web2.0
• Collaborative development of content
• Online publishing
• Transformation and repackaging of content (online- offline and offline- online)
Will publishing change?
• Web2.0 changes the role of the publisher. People are both creator and consumers of information
• New technologies don’t replace the old technologies but offer new possibilities
• Repacking of information in different forms will be important because of different preferences and levels of access to internet