Web 2.0: Floor Wax or Dessert Topping?

Dave McClure

Dave McClureGeek, Entrepreneur, Startup Advisor, Angel Investor

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Geeks. Entrepreneurs. Startups.

The Internet Revolution, Act II.

www.500hats.com

Web 2.0: Floor Wax or Dessert Topping?

Q: What is Web 2.0?a) a fantabulous new web paradigm

b) great marketing campaign for new startups

c) a very profitable tech confab

d) like porn: I know it when I see it

e) all of the above

Web 2.0: WTF happened?!?

Gorillas: GOOG, YHOO, MSFT, EBAY, AOL, AMZN M&A: Skype, MySpace, Flickr, Del.icio.us Funding: VCs flush, Angels back Frugal: 1.0 biz models, 2.0 mktg budgets LAMPos: Linux, Apache, MySql, Perl/PHP Sizzle: Ajax, Flash, Javascript, IE/Firefox Pipe: >50% broadband, > 80% access Users: YouTube, Facebook, Wikipedia Search/AdWords/AdSense: Instant Ads, Instant

Customers, Instant Revenue

What Web 2.0 *Looks like*

plug.

lots of green and blue pastels

What Web 2.0 *IS*(according to Tim O’Reilly)

What Web 2.0 *IS*(according to Peter Forret)

The 7 Habits of Highly Effective Web 2.0 Startups

1. Rich User Experience (Ajax, Flash)

2. Mashups (APIs, XML, RSS Feeds)

3. Simplicity -> Incremental Complexity

4. User-Generated Content & Participation

5. Tagging & Ratings

6. Social Networking (Groups)

7. Lots of Blue & Green ‘Web as Platform’

DMC’s Crazy Web 2.0 Predictions*

Lots of cool new Web 2.0 startups, but… soon, lots of little Web 2.0 flameouts too A few big deals, a bunch of small deals Google gets stronger, more arrogant, more…

Microsoft-ish Microsoft buys Amazon, Yahoo, or eBay? eBay/Yahoo merge? NewsCorp/Fox/MySpace becomes a player

More competition = customers & developers win

*

* please don’t try this at home folks, I’m an “expert”

Thanks for Playing

My Contact Info, Website, & Blog:– Dave McClure– dave [AT] 500hats.com– http://www.500hats.com/– http://500hats.typepad.com/

Other wacky ideas by Dave:– Top 10 Rules for Vertical Revolutionarieshttp://500hats.typepad.com/files/top10rules_vertical.ppt

– Top 10 Reasons Web 2.0 is Like Discohttp://blog.simplyhired.com/archives/2006/01/top_10_reasons_1.php