wearable 'onstar for people
TRANSCRIPT
Wearable ‘OnStar for People’
UnaliWear, Inc. is a Delaware corporation Jean Anne Booth, CEO [email protected]
512-917-3088
We know embedded– we built the first ARM MCUs
Brian Kircher
SOFTWARE
Jean Anne Booth, CEO previously General Manager, ARM-based MCUs - TI
Founder of Luminary Micro (acquired by Texas Instruments)
Co-founder of Intrinsity (acquired by Apple)
Marc DeVinney
CTO
Strategic Advisors
UnaliWear 2
Bill Lyon
30 yrs PERS
experience (LifeLine,
Visonic..)
Her twin sister Jean
My Mom Joan
Our Story
UnaliWear 3
Focus Groups call our Kanega watch ‘OnStar for People’
bit.ly/UnaliWear-A1
FA
LLS
WA
ND
ER
ING
M
ED
ICA
TIO
NS
Did you
take your
Spiriva?
Turn right at
the next
street
Calling
911
UnaliWear 4
Kanega watch is Different.
Always ready to help
Features discreet styling
You speak to it, and it
speaks to you
Calling
911
FALLS WANDERING MEDICATIONS
UnaliWear 5
bit.ly/UnaliWear-A1
Cellular Wi-Fi GPS
9-axis accelerometer
Senior population is fastest growing
US segment
Users: Seniors Paying Customers: Consumers,
Self-insured corporations
Falls
$30B annually
Medication Non-
Compliance
$300B annually
85M buyers for
17M seniors today
UnaliWear 6
Patent-pending quick-swap batteries Peel away for charging
200% more battery life
Easy-to-use continuous
speech recognition
Quick-swap batteries
Better than a
Smart Watch
UnaliWear 7
Demo on Kanega watch prototype
– medication reminders
Demo on Kanega watch prototype
– wandering
Our Traction Feb 17 – Mar 24
bit.ly/Unali-KS-URL
Bootstrapped First seed: $800K
Alpha Feb’14
Beta Sep’1
4
Beta-A1 Dec’14
b 4Q’15
1Q’16
2Q’16
“Wearables to Watch…SXSW” “Head-turning Wearable…SXSW”
$110K
Grant to produce
prototype
Business Model
$299 activation + $35/month
Retiree trial to reduce
$2.3B medical costs
UnaliWear 12
Contract monitoring with independent
dealer channels
Age Smartphone
80+ 5%
75-79 10%
70-74 21%
Age Smartphone
65-69 29%
55-64 39%
66-74 75-85
10% 30%
Age-related Macular Degeneration
23% have vision problems
2 in 5 have physical/health problems that make technology use difficult
60-64 80-84
13% 24%
Age-Associated Cognitive Decline Just 18% are comfortable
learning new technologies on their own
Older Adults & Technology Use
UnaliWear Confidential 14
No competitor
provides assistance falls wandering medications
UnaliWear
Works anywhere ✔ ✔ ✔ ✔ ✔
Detects falls ✔ ✔
Does not require a ‘button push’ ✔
Wear always ✔ ✔ ✔
Provides directions ✔ ✔ ✔
Medication reminders ✔ ✔
Medication instructions ✔
Dignified styling ✔ ✔ ✔
23M
Unserved
Aging in
Place
Seniors
Doing well by doing good -
Disrupting today’s PERS market
18M 15M
27M
Aging in Place TAM
2020 2010 2030
Personal Emergency Alert System (PERS) Adoption
Aged 85+
Aged 75-79
2010
LifeAssist 15
Theses:
Vulnerable populations
will wear a dignity-
enhancing product
People with mild
cognitive decline will still
follow voice directions
The maladies of aging
don’t care how techie
you used to be
FALLS WANDERING MEDICATIONS
UnaliWear 16
Pilot-ready in 4Q15
UnaliWear 17
Pilot population Potential Pilot
Employees with chronic conditions
Focus on medication compliance/adherence and watch serving as a gateway for home telehealth devices
Employee Elder care benefit
Improve employee performance by reducing anxiety about loved ones
Clinics : chronic care patients
Focus on medication compliance/adherence and watch serving as a gateway for home telehealth devices
Clinics: aging with vitality
Discreet support for falls, medication reminders, and a guard against wandering