wca home depot best for bath mkl1
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Create the bath of your dreams! Inspiration from The Home Depot with exclusive editorial, interactive links and special purchase offers.TRANSCRIPT
WOMENSCHOICEAWARD.COM
BUYER’S GUIDEIDEAS FOR YOUR BATHBEST FOR HOME
WOMEN’S CHOICE AWARD®
25 BEST PINS
for your bath
BEAUTY & FUNCTION
find it here
GREAT SAVINGS FOR THE
BATH!
2016-2017
The Bath ofYour Dreams
IDEAS That Will Get You Excited
Women’s Choice Award®The Voice of Women
2016
2016 WOMEN’S CHOICE AWARD
How to use the guide
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WOMENSCHOICEAWARD.COM
BUYER’S GUIDEIDEAS FOR YOUR BATHBEST FOR HOME
WOMEN’S CHOICE AWARD®
25 BEST PINS
for your bath
BEAUTY & FUNCTION
find it here
GREAT SAVINGS FOR THE
BATH!
2016-2017
The Bath ofYour Dreams
IDEAS That Will Get You Excited
Women’s Choice Award®The Voice of Women
2016
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BEST FOR HOME: BATH | WELCOME
HOME IMPROVEMENT. It’s become a family endeavor. We all like to jump in and get our hands dirty, and when the job is done, we love to admire our hard work with a healthy dose of pride.
The Women’s Choice Award® Best for Home Buyer’s Guide is an easy reference tool to inspire and assist you as you strive to make your home not just a house, but a haven. What makes this guide so special? We’ve done the legwork for you. Women across the country have vetted their favorite and most relied-upon brands and awarded them with the Women’s Choice Award designation. We showcase them here—along with practical, insightful tips—so you can condense the research phase and dive right into the home-improvement fun.
The Women’s Choice Award gives a powerful voice to women and offers a selection of top products chosen by the people who use those products most often. As you peruse the pages, remember that you are viewing products and services from the top-rated brands in their categories.Let’s build it together.
All the best,
Delia PassiEditor-in-ChiefFounder, Women’s Choice Award
*Look for these clickable icons
throughout the Guide. Simple, one-click-access to discount
offers, bonus content, videos, time-saving
tools and expert tips you can use TODAY to feather your nest.
B
ON U S C O N TENT
V I D E O
O F F E R S
COO L T O OLS
Yes, You Can!AT THE HOME DEPOT, we have wit-nessed the explosive growth in home-improvement projects championed by women. It only makes sense to carry Women’s Choice Award brands in our stores. Alongside these leading products, you have the backing and support of the world’s largest home improvement specialty retailer, The Home Depot.
· Attend our weekly in-store Do-It-Yourself (DIY) Workshops—and Do-It-Herself Workshops.
· Visit The Home Depot service sites for decorating, measuring, and DIY project ideas.
· Do more on the go. Get the mobile app to buy products, view inventory, read and submit product reviews or scan in-aisle to access detailed product information.
The Home Depot is your place, partner and guide for home improvement. We support and encourage women in building, creating and imagining their homes as retreats where they have placed their hearts and hard work.
More saving, more doing.
Warm regards,
Mike HogenmillerMike HogenmillerMerchandising Vice PresidentKitchen and BathThe Home Depot
2016 WOMEN’S CHOICE AWARD
TOILETS, TOILET SEATS & BIDETS
SAEFTY & ACCESSIBILITY
SHOWERS
contents
BATHTUBS & WHIRLPOOLS
VANITIES & CABINETS
BATHROOM ACCESSORIES & HARDWARE
SPECIAL
SECTIONS
INCLUDED
*
SPECIAL
SECTIONS
INCLUDED
*
LOOK FOR THIS SEAL!These brands have been selected by women like you!
Women’s Choice Award®The Voice of Women
2016
WOMENSCHOICEAWARD.COM
The Waterpik® Medallion® series, available exclusively
at The Home Depot.®
To learn more, go to waterpik.com/easyselect
Waterpik® showerheads with OptiFLOW®
can improve water force up to 30% for a more powerful and invigorating shower experience.
Powerful showerheads. Be prepared.
WATER13675_WomensChoiceAwards_Ad_v2.indd 1 5/8/15 10:42 AM
The right showerhead will leave you not just clean but also rejuvenated.
A Superior SPRAY
THE AVERAGE PERSON SPENDS 13 minutes a day in the shower, which
translates to 80 hours per year and 260 days over a lifetime. With that kind
of commitment, you want to ensure that every moment is as refreshing and
enjoyable as possible. Your main concern? A quality showerhead that suits
your style. To find it, you first need to think through what’s most important
to you—here we walk you through the process.
MYTH BUSTERMYTH: A low-flow showerhead means a weak shower.
FACT: Once upon a time, this was indeed true. But today’s technology—such as the EcoFlow® line from Waterpik®—conserves water without sacrificing an invigorating shower experience. Bonus: Low-flow options will also invigorate your wallet as you save on utility bills.
FIXED VS. HANDHELD. • Choose a fixed-mount showerhead if you prefer a clean, modern look or you need to keep it out of the reach of children. TIP: Make sure the showerhead has a pivot mechanism, so you adjust the spray direction.
• Handheld models are best for uses such as washing kids or pets, and they can also make it easier to clean the shower itself. A 5-foot hose is usually adequate, but you can find up to 8-foot hoses if you’d like it to stretch farther.
• For the best of both, try either an adjustable showerhead that allows you to easily change the fixture’s height or opt for a two-in-one dual model that includes both a fixed and a handheld showerhead in one unit. TIP: If you’d like to use both showerheads at once, select
SHOWER EXPERIENCE.• Rain spray. Rainfall showerheads feature a wider surface and more spray nozzles for a refreshing flow that drenches your whole body at once.
• Massage. This is the most affordable alternative to your own personal masseuse. Look for adjustable settings such as circular, slow and pulsating.
• Combo. If you checked “all of the above,” you’ll want an adjustable-setting showerhead. Some models offer a variety of settings. TIP: Before you buy, make sure it’s easy to switch from one setting to another. Our recommendation: An EasySelect® model from Waterpik®, a Women’s Choice
Brought to you by
2013-2015 WINNER Women’s Choice Award
BEST FOR HOME | SHOWERS
Millions of People Love These Toilet Seats
brondell.com
A BETTER BATHROOM EXPERIENCE
• Endless warm posterior and feminine water washes
• Dual stainless steel adjustable nozzles with sterilization
• Adjustable warm air dryer and deodorizer
• Gentle-closing heated seat and “sittable” lid
• Save hundreds of dollars per year by using 75% less toilet paper
AFFORDABLE LUXURY
• Illuminating blue LED night light
• Adjustable heated seat (three heat settings)
• Gentle-closing seat with sturdy “sittable” lid
• Simple, intuitive controls
• Fits all standard toilets
BEST FOR HOME | FOR THE BATHROOM
SUPERIOR HYGIENE. Water is the best way to clean just about anything. Using a bidet minimizes the use of your hand, which in turn reduces the number of germs transferred to your hands and other surfaces. This is especially helpful for children, some elderly people and others who may have trouble with wiping or hand washing. It also leaves your private areas cleaner and fresher than if you just use paper.
FRENCH INVENTORS GAVE US THE V8 ENGINE, the rabies vaccine, the modern
pencil and, perhaps just as groundbreaking, the bidet. Popular in Europe, Japan
and parts of South America and the Middle East—and catching on in North
America—bidets and bidet seats use water to cleanse the body after toilet
use and work well for any age group and gender. Unlike traditional bidets,
which are a separate fixture, bidet seats attach to nearly any toilet and employ
a warm-water spray nozzle for cleaning. While they may seem unusual (and a
little intimidating) at first, most people are sold after just a few uses. Here’s why:
CLEANS LIKE A CHAMPThe Brondell Swash bidet seat—a 2015 Women’s Choice Award winner—boasts a 97 percent customer satisfaction rating. Other accolades under its belt include an Electronic House magazine’s 2011 Product of the Year designation and a 2007 Home American Building Products Award.
A Better Kind of CLEAN
As much of the world can attest, using a bidet toilet seat boosts cleanliness, comfort and even the planet.
ENHANCED COMFORT. Never again plunk your bum on an ice-cold toilet seat in the middle of the night—the best modern bidet seats are heated, and some even offer a drying function. Bidets also greatly reduce the need for toilet paper, an especially welcome benefit for people who experience paper-induced skin breakdown and irritation because of medical problems such as IBS, Crohn’s disease, hemorrhoids or incontinence.
GREENER CLEANING. Americans use an average of 34 million rolls of toilet paper per day. If you consider the paper production process, that equals 221,000 trees, 225 million gallons of water, 88 million pounds of greenhouse gases and 161 million kWh of electricity—per day. Meanwhile, using a bidet seat usually reduces toilet paper consumption by at least 75 percent. And while it does use water and electricity, the net amount is less for the bidet than for processing toilet paper.
BY THE NUMBERS.
72 The percentage of homes
and businesses in Japan that have a bidet seat installed, a trend that started there
in the 1980s
98 The percentage of American residential toilets that can accommodate a bidet seat
34,000,000 Number of toilet paper rolls
Americans use each day
75 The percentage toilet paper use would drop if everyone
used bidet seats
25 to 45 The average number of seconds required for an effective bidet cleansing
Brought to you by
2015 WINNER Women’s Choice Award
2016 WOMEN’S CHOICE AWARD
Bathroom IDEAS
DESIGN YOUR OWN VANITYAFFORDABLE BATHROOM UPDATES
Let’s upgrade our bath to dream status. Easy bath updates.
Customize size, style, color and bowl style.
BATHROOM LIGHTING IDEAS PROJECT GUIDES
Use our step-by-step guides online or visit us in-store for a DIY workshop.
Strike a balance that creates an eclectic mix to suit your design aesthetic.
UPDATING YOUR BATHROOM DOESN’T HAVE TO BE A TEDIOUS PROJECT. In fact, it can be a project you and a helper
can tackle in less than a day. Let us show you how to transform your bath and get the look you’ve always wanted for less.
WOMENSCHOICEAWARD.COM
Cool tools: Project Calculators; Utility Rebate Finder; Ask an Expert
THE APRON BLOG BY THE HOME DEPOTDIY, Décor, Organization and Entertaining ideas
BATHROOM DESIGN IDEAS
ADD BEAUTY, STORAGE AND FUNCTIONALITY TO YOUR BATH1
3
STORAGEReplace a pedestal sink with a vanity. Vanities come in many styles and finishes and offer hidden storage for small spaces.
REFRESH YOUR BATH WITHOUT A MAJOR REMODEL2 UPGRADE
ON A BUDGETCheck out the seven most common small projects to turn your bath into a cozy and relaxing retreat.
WHAT TO CONSIDER IN EACH PHASE OF YOUR PROJECT3 BUYING
GUIDESFrom style to installation we can help guide your project to a beautiful completion.
You can do it...
Brought to you by
Bathroom IDEAS
AV
AILABLE OFFERS
WOMEN’S CHOICE AWARD®
BEST FOR HOME HOME DEPOT BUYER’S GUIDE
Interactive digital guide✦ Hyperlinks and videos for deeper
audience engagement, SEO optimized
Unbiased, relevant content educates consumers
✦ Change and enhance behaviors
Useful, custom editorial to drive interest and purchase
✦ Intelligent content = intelligent consumer
Reputable, Women’s Choice Award, brands sponsor lifestyle content
✦ Build brand loyalty and affinity
Drive the conversation✦ Align your content with your customer’s
goals, positioning your brand as aproblem solver and thought leader
Unique OPPORTUNITY
for your brand to engage women in the project-planning and buying process!
2016 EDITIONSpace Reservation Deadline
February 5, 2016
Materials Deadline February 19, 2016
Buyer’s Guide will be distributed through integrated media programs
PLUS sweepstakes in Social Media!
MATERIAL SPECIFICATIONS
Preferred File Format: PDF File
Also accepted: Indesign, Photoshop (saved as a TIFF or EPS file), Adobe Illustrator (with type converted to outlines and saved as EPS file)
Size: Build all full page ads to trim. For bleed ads, extend 1/8” beyond the document page. Include both printer and screen fonts. Convert Illustrator fonts to paths or provide both printer and screen fonts.
Graphics: Optimum resolution is 300 dpi at 100% of final print size. Save linked graphics (line art, halftones, or images) as an EPS or TIFF.
Word CountFull page with photos: Max 400 words2/3 page with photos and 1/3 page ad: Max 300 words
For more information CLICK HERE or contact
Lia Smith DIRECTOR OF PARTNER INITIATIVES
(704) [email protected]
www.womenschoiceaward.comWomen’s Choice Award®The Voice of Women
2016
IDEAS FOR YOUR BATH
ADVERTISING & CUSTOM EDITORIAL
TWO PAGE SPREAD | $5,000• (1) full page ad
• (1) Full page editorial
• Interactive linking included
FULL PAGE
FULL PAGE FLOAT
Full Page 8”W x 10.5”H
Full Page Float 7.5” W x 10”H
ONE FULL PAGE | $3,500• (1) 1/3 page ad
• (1) 2/3 page editorial
• Interactive linking included
1/3
PA
GE
1/3
PA
GE
FLO
AT
1/3 Vertical 2.75”W x 10.5”H
1/3 Vertical Float 2.2.5” W x 10”H
(1) ONE-THIRD PAGE AD | $2,250
Double or triple your
exposure! Contact us at
the email below to see how you
can benefit from our ad guide
special.
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