THE NEW VOGUE MANThis Fall Vogue Netherlands is launching a bigger, better and brand-new version of Vogue Man. From now on, Vogue’s men’s edition — which was launched successfully in September 2015 — will be a luxury coffee table book published once a year.

Over the last few years, Dutch men have become more and more interested in fashion. High-end menswear stores are popping up one after another. And whether it’s luxury haven Four or streetwear label Patta: Dutch men are queuing up for their latest releases. They are willing to spend more money on their appearance than ever before. At the same time they want to be in the know on topics such as music, art, sports and movies. And that’s exactly what the new and improved Vogue Man is all about.

Circulation — 40,000Street date — September 17th, 2019Price — €14,99Specs — Coffee table book on Vogue The Book paper

VOGUE MAN…… is accessible and interesting for both hardcore fashion enthusiasts and men who only buy the magazine because their favourite football team is on the cover. The magazine should never be intimidating or too niche.

... is down-to-earth and has a great sense of humor. Vogue Man is like that one friend whose movie and fashion tips you always trust and who always tells the best stories.

… appeals to 18 year old guys who are saving up for a Daily Paper sweater, but also to fashion conscious CEO’s in search of a new suit. While their sisters, mothers and girlfriends are eager to buy the magazine as well.

… is known for its highly personal interviews with the men who matter right now. Ranging from the biggest names to the latest talents in the field of fashion, music, sports, film and art.

… is innovative and progressive, but also knows its classics and greatly appreciates craftsmanship and traditions.

… is inclusive and diverse on every possible level.

THEME NEW ISSUE:TEAM SPIRIT

The new issue is celebrates TEAM SPIRIT.

A warm and personal issue in which the stories and interviews focus on Vogue’s favourite ‘teams,’ ranging from an actual sports team to a group of friends, a family, a love couple or a hiphop collective.

THE STARSOF THE NEWISSUE

COVER OPTION : AJAXOver the last few months, the Dutch’s love for football has reached unprecedented levels, thanks to Ajax’s young and highly driven team. Reaching the semi-finals of the Champions League for the first time in 22 years, the team proved that you can beat the world’s biggest teams and their astronomical budgets with sheer love for the game, hard work, lots of fun and —of course — teamwork.

Ideally the cover will feature the following players:

Matthijs de Ligt (2.1 million followers)André Onana (417 thousand followers)Dusan Tadic (606 thousand followers)David Neres (1.5 million followers)Hakim Ziyech (1.7 million followers)

(not def yet)

VIRGIL VAN DIJK & RIKE NOOITGEDAGTStar player of Liverpool and captain of the Dutch national team Virgil van Dijk, photographed with his girlfriend Rike Nooitgedagt and their two daughters in their brand new home in Amsterdam.

Followers: 3.9 million

(has already been shot)

LORENZO & ALESSANDRO VIOTTIThe new — and youngest ever — conductor of the Dutch Philharmonic Orchestra and the National Opera, featured with his brother.

Followers: 16,000

THE KANNEH-MASONSSheku Kanneh-Mason, the cellist who became an instant superstar after performing at Prince Harry and Meghan Markle’s wedding, photographed and interviewed together with his six brothers and sisters who also happen to be gifted musicians.

Followers: 137,000

TIM HOFMAN & LIZE KORPERSHOEKToday’s most successful and outspoken tv-host and his video maker/illustrator/model girlfriend.

Followers: 287,000 and 52,000

BILAL WAHIB & OUSSAMA AHAMMOUDThe two big stars of the hit TV-show Mocro Maffia, who also happen to be best friends and are starring in a movie together this summer.

Followers: 78,000 and 71,000

THE NEW HOLLAND 8The Dutch rowing team that’s participating in both the World Cup and the European Championship this summer — and will hopefully qualify for the 2020 Olympics in Tokyo.

HAKIM ZIYECH & LARS VELDWIJKBest friends and football players Hakim Ziyech(Ajax) and Lars Veldwijk (Sparta, but also known as the boyfriend of Monica Geuze: the biggest YouTube star in The Netherlands). They both share a love for fashion.

Followers: 1.7 million and 217,000

FASHION

STORY 1 - NEW DUTCH ORIGINALSSTYLINGFerdi Sibbel

PHOTOGRAPHYMisha Taylor

STORY 2 - SUITSSTYLINGJos van Heel

PHOTOGRAPHYMarkus Pritzi

MODELMalik Bodian

STORY 3 - OUTERWEARSTYLINGMartien Mellema

PHOTOGRAPHYMarc de Groot

MODELSErik van Gils (14,300 followers) + Martijn Faaij

SHOPPINGSInspiration for the new shopping pages

OBJECTSInspiration for the new shopping pages

WATCHESInspiration for the new watches pages

GROOMINGInspiration for the new grooming pages

AT HOME WITH…PR mogul Michel Bos shares his favourite shoes, clothes, interior items, art pieces and beauty products.

ART DIRECTIONInspiration for the new art direction

THE NEW TEAMEDITOR IN CHIEFRinke Tjepkema------

She started her career at ELLE Magazine in London and has been with Vogue Netherlands since day one. Starting out as its Online Editor, Tjepkema has rapidly risen through the ranks and is currently Vogue’s acting Editor in Chief.

ACTING FASHION DIRECTORDimphy den Otter-------Den Otter has been a Contributing Fashion Editor of Vogue Netherlands since it’s very first issue. Her CV boasts 15 years of international experience and includes big names such as Vogue L’Uomo, Jil Sander, Vogue China, Luncheon and Porter Magazine.

ACTING DEPUTY EDITORNathalie Wouters------She has 10 years of experience as a freelance fashion journalist writing for for titles such as Vogue, NRC Handelsblad, Holland Herald en Rika Magazine. She’s previously held the positions of Fashion Features Editor and Features Director at Vogue Netherlands.

THE FACTSRate 1/1 page — € 8,950Deadline reservations — August 15th, 2019

For more information please contact Vogue’s brand coordinator Rachelle Hensgens: Rachelle.Hensgens@Hearst.nl

LET’S TEAM UPTHE NEW VOGUE MANSEPTEMBER 17th, 2019

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