The Full Digital Experience- Camara Lewis

Missio

n &

Goals

“Vogue places fashion in the context of culture and the world we live in — how we dress, live and socialize; what we eat, listen to and watch; who leads and inspires us. Vogue immerses itself in

fashion, always leading readers to what will happen next. Thought-provoking, relevant and always influential, 

Vogue defines the culture of fashion.”Increase traffic of the company magazine

Assist younger age groups to fashion trends they relate to

Further grow my target markets

Sell the brand

Educate buyers on affordable pricing

Clear picture of what the target market needs and wants

Options to add friends and follow designers

Education on low and high costs of trends

Open intellectual discussion forums

Target Trenders 18-35 age group

New direction

Larger market

Collaborations

The BIG Idea

The continuous updates to the current mediadevices furtherpromotes growth

The Team

Promotes and plans Implements Blogs Engages the customers and followers Act as resources

Trackin

g

The right direction towards SEO

Google adwords will help in ad postings for better search results

Use Klout to show how prevelant we are on the internet

Tweetreach

and social

sprout to

track who

and where

the media is

reaching

weekly promotionsgoogle adwordsvogue bloggerspublic rela-tions teamfacebook adsConde Nast