visit2008 weatherforecast for it
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The weather forecast:Clouds ahead for IT
Jens-Peter Seick, Vice President Enterprise Server Business
Dr. Rolf Strotmann, Vice President Software and Solution Business
VISIT 2008 © Fujitsu Siemens Computers 2008 All rights reserved22
Agenda
1. The weather forecast for ITHow to develop IT infrastructures
2. Dynamic InfrastructuresFujitsu Siemens Computers’ offerings for all weather conditions
VISIT 2008 © Fujitsu Siemens Computers 2008 All rights reserved33
Agenda
1. The weather forecast for ITHow to develop IT infrastructures
2. Dynamic InfrastructuresFujitsu Siemens Computers’ offerings for all weather conditions
VISIT 2008 © Fujitsu Siemens Computers 2008 All rights reserved44
The weather today: heavy rainfall
Fierce competition makes it necessary to optimize processes
Key is to innovate applications supporting optimized processes
But the IT infrastructure ties-up many resources – budget and people
The key question:
How can I shift resources towards process and application innovation?
Resources boundto the IT infrastructure
Resources available for processand application innovation
status quo desired state
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A sunny IT system needs clouds !
The vision of cloud computing
Software and services are delivered over the web – a mix of owned and external delivery
Less owned resources needed for IT infrastructures
Focus on business processes and application development
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consolidation
centralization
increased system utilization
service orientedrationalized dynamic
The weather forecast forIT infrastructure development
flexible use ofresources
flexible management of workloads
SOA applications
policy-based resource allocation
service quality management
cloud
get resources
and services from
somewhere as needed
Pay what youuse
Need for Dynamic Infrastructures
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High operational efforts
No flexibility regarding changing workloads
High availability often requires a spare system for each productive one
app 1app 2
app 3app n
server 1 server 2 server 3 server n
Rain Shower: many isolated systems
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1) Sunshine: rationalizedApplications run in a server pool
Dynamic Infrastructure
Application images are on central storage and can be started on any server in the pool
Either physical or virtual servers
Better utilization of invested hardware
Opportunity to reduce costs for business continuity
Forecast:
Proven architecture – bright sunshine
Dynamic Resource Manager
Application Application Application
Serverpool
Storagepool
Network
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Dataport deploys a consolidatedserver pool
Customer profile
IT service provider for public sector in several federal states in Germany
Challenges
Ensure a highly reliable centralized server operation
Achieve higher performance at lower cost
Solution
2 x PRIMERGY BladeFrame 400 S2
Results
Lower overall costs
Better performance of both database and applications
Downtime reduced to a minimum
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2) Dynamic IT
Server resources are assigned to applications on demand
Applications can be moved to a server with more/less performance
Adding / reducing the number of servers
Partly cloudy:
Go for proven solutions, planned shift of resources
Dynamic Resource Manager
Application Application Application
Serverpool
Storagepool
Network
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Example: TeliaSonera
Project
Creation of a flexible and scalable SAP IT infrastructure for procurement, human resources and finance
Solution
FlexFrame for SAP – pooled infrastructure for SAP
Benefits
High-availability of SAP applications for more than 18,000 users – starting from 2,000 3 years ago
Fast availability of additional server capacity
Significantly better utilization of installed capacity
»FlexFrame from Fujitsu Siemens Computers gives us the best solution for our purposes. The cost-benefit ratio of the system platform is optimized, and resourcescan be dynamically balanced to accommodate additional demand at any time.«
Janne Puhakka,Division Director, TeliaSonera
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3) Sunshine, but still a bit rainyService oriented IT architectures (SOI)
Introduction of Service-oriented Architecture (SOA) for applications
A business process is built on small application service modules
Real or virtualized servers are assigned dynamically to the application service modules
Policy based, automated assignment of resources
Long-term sunshine for SOI, today use automation mainly for HA
Service 3
Service 6
Service 1 Service 2
Service 4 Service 5
Business Process
Dynamic Resource Manager
Application Service Manager
Serverpool
Storagepool
Network
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Status
Still in the definition cloud
First offerings in the market
Services for the desktop maybe the forerunners
Forecast:
Fast changing weather stay tuned to the forecast
4) Fast changing weatherCloud Computing
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Summary
Pools of physical / virtual servers for consolidation
sunny use it
Dynamic IT
partly cloudy go for proven solutions, planned shift of resources
Service-oriented IT (automated)
long-term sunshine usage in selected environments today
Cloud Computing
fast changing weather stay tuned to the forecast
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Agenda
1. The weather forecast for ITHow to develop IT infrastructures
2. Dynamic InfrastructuresFujitsu Siemens Computers’ offerings for all weather conditions
VISIT 2008 © Fujitsu Siemens Computers 2008 All rights reserved1616
rationalized
Our Strategy:Dynamic Infrastructures
cloud
Dynamic Infrastructures
dynamic serviceoriented
The Dynamic Data Center
System resources are assigned to applications dynamically on demand
Higher flexibility, quality and efficiency
We build and operate infrastructures that fit all weather conditions
Where do YOU want to be?
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Our contribution to build and run Dynamic Infrastructures
rationalized clouddynamic serviceoriented
Dynamic Infrastructures
InfrastructureProducts & Services
InfrastructureSolutions
ManagedInfrastructure
Infrastructureas a Service
Use building blocks designed for dynamism
Use pre-tested Infrastructure Solutions
Delegate the responsibility to run your IT
Run your applications on a shared environment
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Products & Services forDynamic Infrastructures
With our mainframe heritage we have in-depth knowledge about dynamic resource management
The strategy of Dynamic Infrastructures is our guideline for the development of new products and services
We integrate latest virtualization and automation functionalities in our products to support the setup and operation of Dynamic Infrastructures
Complementary services optimize the roll-out and maintenance significantly
Dynamic Infrastructures
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BHW reduces time outlay and costswith a virtualized server infrastructure
Project:
Reduce costs by consolidating servers
Solution:
High-end servers PRIMERGY RX800, PRIMERGY R450 with virtualization solution VMware ESX Server and VMware Virtual SMP; Extension: disaster-tolerantproductive system with additional PRIMERGY RX800 and integration into storage area network
Customer Benefits:
Optimized utilization of server capacities
Reduced investment costs
Low administration and maintenance expenditure
»Virtualization is vastlysuperior to traditional infrastructures. Our strategyis therefore to employvirtualization technology as extensively as possible.«
Alexander D. McLaren, Headof the Network Operation/Service department, BHW
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Infrastructure Solutions
The challenges to build Dynamic Infrastructures
Integration of heterogeneous hardware, virtualization technologies, middleware and applications
The solution
Industrialized and pre-integrated Infrastructure Solutions
Management and operation of virtual and physical IT resources
One IT service catalog for the complete solution
Dynamic Resource Manager
Application Service Manager
Storage pool
Server pool
Industrialization - developed once and utilized by many
Application Application Application
Network
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Infrastructure SolutionsExamples
for server applications
FlexFrame for SAPDynamic assignment of servers to SAP applications
FlexFrame for OraclePool-architecture for Oracle environments
PRIMERGY BladeFrameVirtual server pool
x10sureAffordable high availability for physical and virtual servers
for Data
CentricStor VTL
Virtualization of tape infrastructures
CentricStor FS
Virtualization of file systems
for client applications
Virtual Workplace
Client virtualization
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Comprehensive support forInfrastructure Solutions
SolutionContractOne service for hardware and software components of the infrastructure solutionA technical account manager(TAM) supports the customer holisticallyProactive and reactive servicesTAMBack-level
support
Proactive services
On-siterepair
Software support
Service Management
1&2-level support
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Our Managed Services portfolio supports your Dynamic Infrastructures
Managed Data Center
IT Management and operational services along the Data Center
Analysis, design and transformation of data center operation
Cost reduction through process automation
Usage-based pricing models
Managed Office
Services for operating workplace infrastructures efficiently
Planning, implementation and rollouts
Management and optimization of the client system lifecycle
“Per-seat” billing models
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Delivery of Managed Data Center services for Daimler AG
Operation of 5,000 servers and 1,500 databases
Guaranteed system performance with defined service level agreements
Significant cost optimization by combining on-site services with off-shoring services
Assured quality based on measurable SLAs
High processes quality through standardization
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The next step towards higher efficiency and flexibility
Customers have optimized their IT with hundreds of infrastructure solutions installations
It is their foundation of a service-oriented infrastructure (SOI)
Some run it for internal and external clients
Managed services for these solutions further raise the efficiency of operations
The next efficiency gain can be achieved by sharing a central infrastructure between many customers
Infrastructure as a Service (IaaS)
Degree of efficiency
Managed
Services
(Operations)Infrastructure
as a ServiceService
oriented
Infrastructure
Deg
ree
of F
lexi
bilit
y
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ExampleWorkplace as a Service
Client virtualization can create a better service quality for end-users
“Workplace as a Service” based on a central and shared infrastructure increases efficiency and flexibility
Central Shared Infrastructure
Client A
Client B Client C
Client D
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Dynamic Infrastructures:Bright and sunny portfolio
Dynamic Infrastructures
Network
Storage ClientsInfrastructureProducts & Services
Storage Solutions
CentricStor
InfrastructureSolutions
ManagedInfrastructure Managed Data Center Managed Office
Servers
Server SolutionsFlexFrame
BladeFramex10sure
Client SolutionsVirtual Workplace Services for
- ROI- Integration- Maintenance
Financial Solutions
Infrastructureas a Service Workplace-as-a-Service
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Summary
Rapidly changing business environments require Dynamic Infrastructuresfor IT
Dynamic Infrastructures assign resources to applications on demand
Fujitsu Siemens Computers delivers a comprehensive offer helping our customers to benefit from Dynamic Infrastructures as fast as possible
Product & services designed for building Dynamic InfrastructuresPre-integrated Infrastructure Solutions reduce project time and risksManaged services to operate Dynamic Infrastructures highly efficientWe will develop offerings for “Infrastructure as a Service” to bring IT efficiency and flexibility to the next level
Out of this portfolio we can deliver tailor made Dynamic Infrastructures fitting to your business demands
From this portfolio we can deliver tailor made Dynamic Infrastructuresfitting to your business demands
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Dynamic InfrastructuresThe right IT for all weather conditions
rationalized cloud
Dynamic InfrastructuresDynamic Infrastructures
dynamic serviceoriented
Thank You!