Valentine’s Day Marketing Ideas, Tips,

Advice & Strategies

Valentine’s Day Marketing Ideas

• This is a Small Business Marketing Idea "How to" training from one of our top Business Coaches and Motivational Business Speakers Nathaneal Mohr...

• This is for those of you that would like to increase the return on their marketing in February by being a little more creative than your competition.

Valentine’s Day Marketing Ideas

• You see there is nothing new about creating a marketing message that speaks to the individual that could potentially give your products or services to their Valentine in February.

• Although profitable when done correctly, that is a much more crowded target during this time of year.

Valentine’s Day Marketing Ideas

• So here is something you can add to your marketing mix so that you can beat your competitors this February.

• And there are a few ways to increase your return on your marketing.

• One is by perfecting your message, and the other is by finding more effective and less crowded places to communicate your marketing message.

Valentine’s Day Marketing Ideas

• So today we are going to talk about creating marketing message that speaks to the person that is usually forgot about with Valentines day marketing. That's the person that doesn't have a valentine.

• That’s right, the person without the Valentine.

• This Valentines Day Marketing Idea isn't as complicated as it might sounds at first.

Valentine’s Day Marketing Ideas

Your First Step: (first Understand in detail who your customer is)

• Here is a special Resource to Help you Understand the Most important Parts of Who Your Customer is And how to Communicate with them So they Buy More From YOU: Small Business Marketing Report

Valentine’s Day Marketing Ideas• Then your next step is to use your marketing to

speak to the experience of the single person that would be your ideal customer.

A couple things that are true for all single target markets during Valentines Day:

• The more you can make the packaging of the marketing feel like a message from a past lover, the more attention you have.

Valentine’s Day Marketing Ideas

• An example might be a handwritten envelope with lipstick on it, or the tonality of a voice-over...now I'm not talking about being overly dramatic here.

How you Package Your Message To Get AttentionJust think about ways to make your marketing more personal...with a slight Valentine's day twist in it...if you do that correctly, your marketing will be more effective this February.

Valentine’s Day Marketing Ideas

The Over Arching Goal of Your Marketing Message

• The More You can create a message that makes them feel like they deserve to treat themselves to the benefits your product or service provides, the more sales your going to get.

Valentine’s Day Marketing Ideas

Bonus Notes:

a. Look for ways to use your product or service to substitute the benefits they could be looking for in having a mate.

b. Look for ways to make them feel like there are lots of people just like them that are taking advantage of the products and services you provide during February

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