using technology to grow your faith based organization
DESCRIPTION
Goal: Share low cost, high value web-based tools to help pastors and church staff run the back office more effectively.- Improve communication- Build trust online- Engage others to join your causeTRANSCRIPT
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http://www.flickr.com/photos/yukonblizzard/2371488991/
Using Technology To Grow Your Faith Based Organization
Church Compliance ConferenceColumbia, MD
Adria RichardsTechnology Consultant
Monday, September 26, 2011
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THE LAW OFFICES OF ERIKA E. COLE, LLC
Event Sponsors
Monday, September 26, 2011
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• Improve communication• Build trust online• Engage others to join your cause
Overview of this sessionGoal: Share low cost, high value web-based tools to
help pastors and church staff run the back office more effectively.
Monday, September 26, 2011
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Technology Consultant and Speaker
Monday, September 26, 2011
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Technology blog http://butyoureagirl.com
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Press & NewsBlack Women in Tech You Need to Follow On Twitter – Black Enterprise
Building A Better Website Print edition of Black Enterprise Magazine
Nominated for the Small Business Influencer AwardSmallBizTrends
How To Encourage More Brown Women To Launch Tech StartupsSyndicated to Women 2.0
8 Tips for Using Social Blogging to Grow Your BusinessInc.com
Still Going: Norm Coleman Minnesota Senate debate | The Rachel Maddow Show
Monday, September 26, 2011
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I help companies work smarter, not harder
Monday, September 26, 2011
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http://www.visualeconomics.com/
33% of Americans work more than 40 hours per week
Monday, September 26, 2011
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The Go, Go, Go Lifestyle
Monday, September 26, 2011
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http://www.flickr.com/photos/criminalintent/3172180022/
Eat, Work, Sleep
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At least 134 countries have laws setting the maximum length of the work week
The U.S. does not.http://www.visualeconomics.com/
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A University of Michigan study found family meal time was the single strongest predictor
of better achievement scores and fewer behavioral problems.
http://www.puttingfamilyfirst.org/research.php#1Monday, September 26, 2011
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83 percent of Americans belong
to a religious denomination
40 percent attend services every
week
58 percent pray at least weekly
http://www.pewglobal.org/2002/12/19/among-wealthy-nations/Monday, September 26, 2011
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The Quantity of Information…has changed
http://www.flickr.com/photos/jypsygen/3922750879/Monday, September 26, 2011
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The Numbers
*Xerox http://www.xerox.com/information-overload/enus.html
“Every two days we create as much information as we did from the dawn of civilization up until
2003”
Knowledge workers spend 50% of their day on unproductive tasks such as scheduling, duplicate
communication, trying to get in touch and filtering spam.
Monday, September 26, 2011
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Danger SignsMissing deadlines
Lower attendance, donations
“I just need to work lateto catch up.”
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Hope, in this case, is not a strategy.
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Building a strong foundation
Slide 2
Build a strong foundationMonday, September 26, 2011
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To help your community grow
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Staying Connected
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•Computers•Internet•Website•Email•Phone
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Can’t we get just one more?
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Can’t we get just one more?
Monday, September 26, 2011
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Monday, September 26, 2011
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Technology is expensiveTechnology fails often
Technology needs support
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Improving Communication
Monday, September 26, 2011
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Look To The Cloud
Monday, September 26, 2011
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Look To The Cloud
Monday, September 26, 2011
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Google Apps
http://www.google.com/aMonday, September 26, 2011
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Google Apps Gmail
Google Docs
Google Calendar
•7GB Inbox•Spam free email•Web interface or use your email client
•Share your calendar online•Access from your computer, phone or from home•Reminders, maps and RSVP
•Import existing documents from Microsoft Office•Share and collaborate with coworkers•Built-in revision control
Monday, September 26, 2011
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Google Apps Gmail Web Interface
Monday, September 26, 2011
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Building Trust Online
Monday, September 26, 2011
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10 Tips For Websites1. Make sure your logo is clear and consistent
2. Focus your calls to action
3. Plan your site navigation
4. Less is more
5. Update the weekly with news, events and stories
6. Cross poll inate content
7. Tell your congregation
8. Allocate a budget for the website
9. Use rich media (video, images) for storytell ing
10. Start a blog using WordPress
Monday, September 26, 2011
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Website Best Practices
http://www.2harvest.orgMonday, September 26, 2011
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Church Websites
http://providencechurch.com/
http://www.eastgrandchurch.org/
http://www.eaglebend.org/
http://www.parkerhill.org/
http://www.scrantonchurch.com/
http://willowbrookchurch.net/
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Engaging Your Audience
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Communicate effectively
1. How do your members and volunteers contact you?
2. If someone were to visit your website, would they have all the information they needed to attend?
3. Action based emails are most effective. Be brief and ask for what you need
4. Can you cut out the paper?
5. Ask for feedback using survey tools
Monday, September 26, 2011
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10 Tools To Help You Grow
Monday, September 26, 2011
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Easy Beautiful Websites with SEO
http://wordpress.orgMonday, September 26, 2011
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Send Great Email Newsletters
http://mailchimp.comMonday, September 26, 2011
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Event Management and RSVP
http://eventbrite.comMonday, September 26, 2011
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Phone Calls and Conferencing
http://skype.comMonday, September 26, 2011
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Electronic Signatures
http://echosign.comMonday, September 26, 2011
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Manage Your Phone Lines
http://grasshopper.comMonday, September 26, 2011
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Live Chat On Your Website
http://snapengage.comMonday, September 26, 2011
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Easy Online Invoicing
http://freshbooks.comMonday, September 26, 2011
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Support Your Members
http://assistly.comMonday, September 26, 2011
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Goal: Share low cost, high value web-based tools to help pastors and church staff run the back office more effectively.
• Improve communication• Build trust online• Engage others to join your cause
Summary: Technology continues to be a cornerstone within churches. IT drives fundraising efforts, new member outreach and staff management. With most staff at churches being volunteers and funds coming from donations, it's important that both time and resources are being leveraged effectively.
Churches can benefit greatly from using new technology solutions but always need to keep cost in mind.
Conclusion of this session
Monday, September 26, 2011
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Questions?Adria Richards
http://butyoureagirl.comPhone: 415-409-9557
Twitter: @adriarichards
Email [email protected]
Now living in San Francisco, Adria consults with organizations and small businesses how to streamline their workflow using technology.
Please complete the survey at the end of the booklet!
Monday, September 26, 2011