using data visualization for behaviour change
DESCRIPTION
TRANSCRIPT
how interactivity increases engagement and understanding
USINGDATA VISUALIZATION
FOR BEHAVIOUR CHANGE
[email protected] @haigarmen
BUT FIRST,
A BIT ABOUT ME
Professor of DesignEmily Carr University of Art + Design
Founder & Creative DirectorLift Studios - Interaction Design Agency
Studied
Architecture,Jazz Performance& Composition
INFO-GRAPHICS VS.DATA VISUALIZATIONS
INFO-GRAPHICS VS.DATA VISUALIZATIONS
infographics
DataviZ
abstracted data actual quantitative data
INFO-GRAPHICS VS.DATA VISUALIZATIONS
hand drawn programmatically generated
SIMPLICITY COMPLEXITY
MESSAGE INTERPRETATION
rarely interactive truly interactive
Named one of the best science images by the National Geographic News, Visualizing the Bible "... brings to light the interconnected nature of one of the world's most familiar books." The bar graph that runs along the bottom represents all of the chapters in the Bible. Books alternate in color between white and light gray. The length of each bar denotes the number of verses in the chapter. Each of the 63,779 cross references found in the Bible is depicted by a single arc - the color corresponds to the distance between the two chapters, creating a rainbow-like effect.
Grey VaisiusJill Southern
Brandon Visser
one case study:
17VISUAL RESEARCH & REFINEMENT
fg.1 fg.2 fg.3 fg.4
These are a few examples of the current hand washing campaigns that exist at Van-couver General Hospital. We used these images and campaigns as a starting point to our project, carefully considering what they did effectively, and how we could improve on the methods used [fg.1-4]
21VISUAL RESEARCH AND REFINEMENT
fg.12
We made several mockups in illustrator to get a better idea of the effect we wanted to achieve with the final piece, as well as to play with compositional ideas [fg.12].
The left hand page shows a few of the logo iterations we went through on our way to the final logo, we played with emphasis and ways of evoking the idea of counting. [fg.9 and 10].
Along the bottom of the the left page you see a few of our original ides fleshed out a little further in illustrator. It was at this point that we started to experiment with colour to great effect, and we began to discuss the visualization of hand sanitiza-tion in greater depth [fg. 11].
25FINAL PIECE AND IMPLEMENTATION
INSTALLATION
Showing how our piece would be implemented in the space at vgh
The light that would accompany the dispensers at the entrance, making them more appealing to use, beaconing the users.
